Fox Valley Park District
Fox Valley Park District is a special-purpose Illinois local government serving Aurora, North Aurora, and Montgomery with parks, recreation facilities, fitness centers, sports programs, performing arts, preschool education, and community events across 170+ parks spanning 2,600 acres.
- Company typePrivate
- Founded1947
- HeadquartersAurora, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Fox Valley Park District does
Fox Valley Park District (FVPD) is a special-purpose local government entity organized under Illinois state law, established in 1947 to provide parks, recreation facilities, and programs to residents of Aurora, North Aurora, and Montgomery. The district operates 170+ parks spanning 2,600 acres of greenspace with nearly 50 miles of interconnected trails, plus 10+ major facilities including the Stuart Sports Complex (317 acres, the country's fourth-largest outdoor athletic venue), Blackberry Farm living history museum (operating 50+ years), Red Oak Nature Center, Orchard Valley Golf Course, Vaughan Athletic Center, Fox Fitness centers at four locations, and community centers at Prisco and Eola.
FVPD's service portfolio includes youth sports programs (MVP Sports Academy, Fox Valley Flash, Parker's Swim School), performing arts (Summer Stage musicals now in their 56th year, Winter Stage, A-Factor Dance Company), preschool education using the Pyramid Model with STEAM curriculum serving approximately 400 children, nature education, adult fitness with 176 membership-included classes, and signature events such as the Live & Uncorked BYOB concert series (13th season in 2026, drawing 4,800+ attendees). The district employs 250-300 seasonal staff supplemented by 75 lifeguards and approximately 3,500 volunteers contributing over 20,000 hours annually. FVPD has built several proprietary operational technologies in-house, including a custom snow/ice removal mixing system, a MAQA GNSS-guided field-marking system that reduces field setup time by 75%, and what is believed to be the country's first ADA-compliant hydraulic haywagon.
FVPD is funded primarily through property taxes from its service-area residents, supplemented by program and activity fees, Fox Fitness memberships, facility rentals (weddings at The Wilds and The Barn, event spaces, shelter reservations), corporate sponsorships (Earthmover Credit Union as Live & Uncorked presenting sponsor), and government grants (including $610,470 ITEP and $285,000 OSLAD awards in 2018-2019). The district maintains partnerships with West Aurora School District 129 (Handle with Care initiative), City of Aurora (co-owned Phillips Park and Splash Country aquatic centers), Kane County law enforcement, Illinois Math and Science Academy, Fox Valley Special Recreation Association, and Gift of Hope. FVPD has been recognized with the National Gold Medal Award for Excellence in Parks and Recreation, the Illinois Distinguished Agency Award, 20 consecutive GFOA Certificates of Achievement for Excellence in Financial Reporting, and international aquatic safety awards from Jeff Ellis & Associates.
Fox Valley Park District firmographics
Firmographics- Name
- Fox Valley Park District
- Legal name
- Fox Valley Park District
- Website
- https://foxvalleyparkdistrict.org
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Short description
- Fox Valley Park District is a special-purpose Illinois local government serving Aurora, North Aurora, and Montgomery with parks, recreation facilities, fitness centers, sports programs, performing arts, preschool education, and community events across 170+ parks spanning 2,600 acres.
- Ownership category
- akta.pro rank
Fox Valley Park District industry classification
Industry- Product category
- Public Parks and Recreation Services
- NAICS
- Fitness and Recreational Sports Centers (713940), Nature Parks and Other Similar Institutions (712190), Golf Courses and Country Clubs (71391), RV (Recreational Vehicle) Parks and Recreational Camps (7212), Zoos and Botanical Gardens (71213)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Parks, Recreation & Cultural Services (BPAIACAI)
Keywords
Where Fox Valley Park District is headquartered
LocationHeadquarters
- HQ city
- Aurora
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Fox Valley Park District business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Program and Activity Fees: Revenue from registration fees for recreation programs including sports, fitness classes, swim lessons, camps, performing arts, and special events. Fees vary by program type, residency status, and age group.
- Facility Memberships (Fox Fitness): Recurring membership revenue from fitness centers at Vaughan Athletic Center, Prisco Community Center, and Eola Community Center. Membership includes access to equipment, fitness rooms, and 176 included classes.
- Facility Rentals: Revenue from renting facilities for events including birthday parties, weddings at The Wilds and The Barn, shelter reservations, and corporate rentals.
- Property Tax Revenue: As a public park district, receives funding through property taxes from residents of Aurora, North Aurora, and Montgomery.
- Sponsorships and Advertising: Revenue from corporate sponsorships such as Earthmover Credit Union as presenting sponsor for Live & Uncorked. Includes sponsorship and advertising opportunities across facilities and events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Wine & Canvas at the Farm - arts event |
| Subscription | Pay-as-you-go | Live & Uncorked concert series - 8 concerts |
| Transaction based/ take rate | Pay-as-you-go | Movie Night at Blackberry Farm |
| Freemium | Pay-as-you-go | Preschool in the Park - free program |
| Transaction based/ take rate | Pay-as-you-go | Summer Stage Musical productions |
| Unit Pricing | Pay-as-you-go | Employment - Lifeguard positions |
| Subscription | Monthly | Fox Fitness Membership |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Fox Valley Park District product offering
Product offeringCore offering
Fox Valley Park District is a special-purpose local government that operates and maintains over 170 parks across 2,600 acres of greenspace and nearly 50 miles of interconnected trails. It delivers recreation services through fitness centers (Fox Fitness), community and athletic facilities (Vaughan Athletic Center, Eola and Prisco Community Centers, Blackberry Farm living history museum, Stuart Sports Complex, Orchard Valley Golf Course), outdoor aquatic centers, and a portfolio of paid programs including youth sports, swim lessons, dance, performing arts, preschool, and seasonal events like Live & Uncorked concerts.
Product overview
Fox Valley Park District operates as a portfolio of recreation facilities and programs serving the Aurora, North Aurora, and Montgomery communities. The district's portfolio includes specialty facilities (Blackberry Farm living history museum, Red Oak Nature Center, Stuart Sports Complex, Orchard Valley Golf Course), fitness centers (Fox Fitness at four locations), community centers (Vaughan Athletic Center, Eola, Prisco), outdoor aquatic centers (Phillips Park, Splash Country), and diverse recreation programs. Programs include youth sports (MVP Sports Academy, Fox Valley Flash), aquatics (Parker's Swim School), performing arts (Summer Stage, Winter Stage), fitness classes, preschool education, and seasonal events (Live & Uncorked concert series). The district manages over 170 parks, 2,600 acres of greenspace, and nearly 50 miles of trails.
Differentiator
Problem solved
Functional benefit
Brands
- Blackberry Farm: Living history museum and living history museum on 100 S. Barnes Rd., Aurora
- Stuart Sports Complex
- Fox Fitness
- MVP Sports Academy
- Parkers Swim School
- Vaughan Athletic Center
- Red Oak Nature Center
- Fox Valley Flash
- A-Factor Dance Company
- Summer Stage
- Winter Stage
- Live & Uncorked
- Orchard Valley Golf Course
Products and services
- Blackberry Farm
- Red Oak Nature Center
- Stuart Sports Complex
- Orchard Valley Golf Course
- Fox Fitness
- Vaughan Athletic Center
- Eola Community Center
- Prisco Community Center
- Phillips Park Family Aquatic Center
- Splash Country Water Park
- Parker's Swim School
- MVP Sports Academy
- Fox Valley Flash
- A-Factor Dance Company
- EPIC! After School Program
- Summer Stage Musical
- Winter Stage
- Live & Uncorked
- Fox Valley Golf Academy
- Preschool Programs (Creative Play & Nature Play)
Quantifiable outcome
- 96% of Fox Fitness members would refer the facility to a friend; 97% rated Fox Fitness as good or excellent
- +3 more outcomes
Companies that use Fox Valley Park District
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles5 records
Fox Valley Park District technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fox Valley Park District partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Earthmover Credit UnioncorePresenting sponsor for Live & Uncorked summer concert series at Blackberry Farm. Sponsorship enables the district to offer affordable adult entertainment and community programming.
- Aurora Art LeagueminorMembers donated time and talents to beautify Blackberry Farm's carousel horses, refreshing the beloved attraction that has delighted generations for more than five decades.
- West Aurora School District 129core"Handle with Care" initiative - FVPD Police & Public Safety Department alerts school officials when police become involved in a student's life outside of school due to traumatic events, enabling empathetic response.
- Aurora, North Aurora, Montgomery, Kane County Law EnforcementcoreCollaborative partnerships with multiple law enforcement agencies to support West Aurora School District 129's "Handle with Care" initiative and monthly Aurora Area School Safety Committee meetings.
- Paramount School of the ArtsminorStrategic alliance formed in 2019 to enhance performing arts offerings and connect community members with expanded arts education opportunities.
- Fox Valley Theatre GuildminorPartnership to connect adults interested in performing arts with opportunities to perform and expand their skills both on and off stage.
- Village of MontgomeryminorPartnership to offer a series of six "Concerts in the Park" bringing free summer entertainment to the Montgomery community.
- Gift of HopeminorNot-for-profit organ procurement organization partnered with FVPD to memorialize organ donor Dylan Richardson at Harmony Pointe Park. The bench dedication ceremony honored the Richardson family and highlighted the gift of organ donation.
- City of AuroracoreCo-ownership and partnership for Phillips Park and Splash Country outdoor aquatics centers. FVPD owns and manages Vaughan Athletic Center with indoor lap pool, warm water therapy pool, and leisure pool/spray area.
- Illinois Math and Science Academy (IMSA)minorService Learning Program giving IMSA sophomore class opportunities for service in the Aurora community. FVPD Community Outreach Manager Debbie Smith coordinates the collaboration.
- Kids Around the WorldcorePartnership to remove, refurbish, and relocate FVPD's retired playgrounds to underserved communities worldwide. Since 2012, FVPD has provided 10 playgrounds to Guatemala, Peru, and El Salvador. This is a green practice keeping potential waste out of landfills while providing physical, social, and cognitive benefits to children in less-fortunate circumstances.
- Fox Valley Special Recreation Association (FVSRA)coreCollaboration to provide inclusive recreation services and programs for individuals with special needs across the district's service area.
Scale indicators16 records
Recent moves6 records
Expansion highlights6 records
Fox Valley Park District competitors and assessment
Company assessmentDirect peers
- Naperville Park District: Adjacent Illinois park district operating parks, recreation facilities, fitness centers, and aquatics programs for a comparable suburban Chicago community. Directly comparable on service mix, funding model, and program categories (preschool, sports academy, fitness membership, events).
- Oswegoland Park District: Nearby suburban Chicago park district providing parks, recreation programs, and facilities to residents of Oswego and surrounding villages. Comparable on tax-base funding model, multi-facility operation, and youth/adult programming.
- St. Charles Park District: Fox River Valley-area Illinois park district offering parks, recreation programming, fitness, and aquatics to a suburban community of similar size and demographics. Closest structural analog to FVPD in scale, governance, and program portfolio.
- Geneva Park District: Fox Valley-area Illinois park district operating parks, recreation programs, fitness, and aquatic facilities for a comparable suburban community. Strong structural and demographic parallel to FVPD's service area.
Regional players
- Golf Mill Park District: Illinois park district operating recreation facilities (including a notable indoor waterpark) for suburban Chicago communities. Comparable municipal-district model with similar facility types but different geographic service area.
Broad incumbents
- Aurora-area YMCA (Kane County): Broader nonprofit recreation operator offering fitness memberships, swim lessons, youth sports, and preschool across the Chicago region. Overlaps FVPD on aquatics, fitness, and youth programming but operates as a membership-based nonprofit rather than a tax-funded district.
Others
- National Recreation and Park Association (NRPA): National trade body for park and recreation professionals; issues the Gold Medal Award that FVPD has won. Industry standard-bearer that defines operational benchmarks for agencies like FVPD.
- Illinois Association of Park Districts (IAPD): State-level industry association for Illinois park districts, providing training, advocacy, and 'Best of the Best' awards. Relevant ecosystem organization whose awards FVPD has won repeatedly.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Fox Valley Park District social profiles
Digital presenceFox Valley Park District financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fox Valley Park District leadership team
Management profileNumber of profiles
Profiles19 records
Fox Valley Park District subsidiaries and ownership
Company hierarchySubsidiaries2 records
Fox Valley Park District funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fox Valley Park District M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fox Valley Park District
What does Fox Valley Park District do?
Fox Valley Park District is a special-purpose local government that operates and maintains over 170 parks across 2,600 acres of greenspace and nearly 50 miles of interconnected trails. It delivers recreation services through fitness centers (Fox Fitness), community and athletic facilities (Vaughan Athletic Center, Eola and Prisco Community Centers, Blackberry Farm living history museum, Stuart Sports Complex, Orchard Valley Golf Course), outdoor aquatic centers, and a portfolio of paid programs including youth sports, swim lessons, dance, performing arts, preschool, and seasonal events like Live & Uncorked concerts.
Is Fox Valley Park District a public or private company?
Fox Valley Park District is a private company. It is classified as state government owned and is currently operating.
When was Fox Valley Park District founded?
Fox Valley Park District was founded in 1947.
Where is Fox Valley Park District based?
Fox Valley Park District is headquartered in Aurora, United States, in the North America region.
How does Fox Valley Park District make money?
Five revenue lines are on record. Program and Activity Fees are the primary driver. The others are facility Memberships (Fox Fitness), facility Rentals, property Tax Revenue and sponsorships and Advertising.
Who are Fox Valley Park District's main competitors?
Direct peers on record are Naperville Park District, Oswegoland Park District, St. Charles Park District and Geneva Park District. Golf Mill Park District is listed as a regional player. Aurora-area YMCA (Kane County) is listed as a broad incumbent. Others are National Recreation and Park Association (NRPA) and Illinois Association of Park Districts (IAPD).
Does Fox Valley Park District have an API?
No public API is recorded for Fox Valley Park District.
What industry is Fox Valley Park District in?
Fox Valley Park District's product category is Public Parks and Recreation Services. Its primary akta.pro industry code is BPAIACAI, Parks, Recreation & Cultural Services. Its NAICS code is 713940 and its SIC code is 7997.