Murra

What Murra does

Murra Oy (operating as Mainostoimisto Murra) is a Finnish full-service marketing and communications agency founded in 2023 and headquartered in Mikkeli. It delivers a horizontally integrated portfolio across graphic design and packaging, brand strategy and visual identity, website design and development on Webflow, WordPress, and Squarespace, outsourced digital marketing (SEO, Google Ads, social advertising on Meta, LinkedIn, and TikTok, plus email and marketing automation via Klaviyo), content production (video, photography, copywriting), UX/UI design, and custom Canva template systems. Its core technology stack is composed of widely adopted third-party platforms (Squarespace for its own site, Webflow/WordPress for client builds, Canva for design, Google Analytics and Tag Manager for tracking, Klaviyo for email automation), with no proprietary platform or productized SaaS component.

The firm serves primarily small and medium-sized Finnish businesses with a secondary mix of mid-market and educational-sector clients (e.g., NRC Group, XAMK, Suomen Nuoriso-opisto, Pakkasmarja, Wemasto, Ease Organic, Repolar AbiCare). Revenue is generated through project-based fees and retainers under custom quotes, with one publicly disclosed recurring product: a SEO subscription priced from €320 per month carrying a results guarantee. GTM is sales-led and founder-driven: clients request quotes through the website, by phone (the CEO Juha Jukarainen's mobile number is publicly listed), or by direct email. Delivery is remote across Finland despite the single Mikkeli office, with occasional in-person engagement locally.

Murra is privately held, has no external investors or parent company, and reports 1–10 employees (the firm publicly names five specialists covering CEO/lead design, account management, web development, digital marketing, and video/photo production). Visibility is anchored by recent industry recognition: packaging work for Ease Organic won Vuoden Lähiruokateko 2025 (Local Food Act 2025) and Vuoden Luomutuote 2025 (Organic Product of the Year 2025), which the agency features prominently as proof of capability. Revenue, financials, and headcount trajectory are not publicly disclosed.

Name

Murra

Legal name

Murra Oy

Website

https://murra.fi

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Murra is a Finnish full-service marketing agency based in Mikkeli delivering branding, packaging, web design (Webflow, WordPress, Squarespace), SEO, paid digital marketing, content production, UX/UI, and Canva templates to SMB and mid-market clients across Finland. Founded in 2023, it operates as a privately held, founder-led firm with a small in-house specialist team.

Ownership category

akta.pro rank

Headquarters

HQ city

Mikkeli

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Marketing and Communication Services: Full-service marketing agency offering project-based services for graphic design, branding, websites, digital marketing, content production, and UX/UI design. Revenue generated through one-time project fees and ongoing retainer engagements with long-term clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Murra is a full-service marketing and communications agency (Mainostoimisto Murra / Murra Oy) based in Mikkeli, Finland, offering integrated services across graphic design, brand strategy, website design and development, outsourced digital marketing, content production (video, photography), UX/UI design, and Canva templates for Finnish SMBs and mid-market companies.

Product overview

Murra is a marketing and communications agency collective (Mainostoimisto Murra) based in Mikkeli, Finland. It is not a software product company but rather a full-service agency offering a broad suite of marketing and creative services. The portfolio consists of graphic design, brand strategy, websites and e-commerce (across Squarespace, WordPress, and Webflow platforms), outsourced digital marketing (SEO, SEM, social media, email automation), content production (video, photography, animations), UX/UI design, and Canva templates. Services are delivered as consulting and production engagements rather than a unified software platform or SaaS product.

Differentiator

Problem solved

Functional benefit

Products and services

• Graafinen suunnittelu (Graphic Design) Visual design services including marketing materials, logos and identities, product labels and packaging, brochures, flyers, publications, customer and staff magazines, and campaign visual identities for Finnish businesses and organizations.
• Brändi (Branding) Brand strategy, corporate identity, visual identities and concepts, and concept design services to build brands that resonate, are memorable, and grow with customer trust.
• Verkkosivustot (Websites) Design and development of websites, e-commerce platforms, and web applications across Squarespace, WordPress, and Webflow platforms. Includes site audits, WCAG accessibility solutions, GA4 and Tag Manager tracking, hosting, maintenance, security, AI optimization, and SEO.
• Ulkoistettu digimarkkinointi (Outsourced Digital Marketing) Outsourced digital marketing service providing a dedicated marketing expert for growth-oriented companies. Includes digital marketing planning and execution, Google Ads, online and display advertising, social media marketing (Meta, LinkedIn, TikTok), email marketing, marketing automation, e-commerce marketing, and campaign/content planning.
• Sisällöntuotanto (Content Production) Content production for all channels including videos, photographs, animations, infographics, presentation styling, graphics and posters, SEO-optimized website content, social media content, newsletters, landing pages, product pages, and testimonials and case studies.
• UX/UI Design User experience and user interface design services for websites and digital platforms, including user experience planning, user interface design, prototypes, user testing, and accessibility.
• Hakukoneoptimointi (SEO) SEO service with a money-back results guarantee ('tulostakuu'). Includes analysis and baseline assessment, keyword research, technical SEO, content optimization, link building, and monitoring and analytics. Pricing starts from 320 €/month.
• Videotuotanto (Video Production) Corporate video production services including corporate videos, product videos, YouTube ads, social media ad videos, animations, and TV commercials. Full-service production from concept development through filming, editing, audio design, and final publishing.
• Valokuvaus (Photography) Professional photography services including personnel portraits, brand photography, product photography, and event photography, led by specialist Riikka Silkala.
• Canva-pohjat (Canva Templates) Custom Canva template design for businesses and organizations, including brand-aligned design solutions, easily editable templates for various uses, infographics and presentation templates, social media posting and ad templates, marketing materials and ad banners, and visually consistent document templates.

Quantifiable outcome

• Ease Organic won 'Vuoden Lähiruokateko 2025' (Local Food Act 2025) and 'Vuoden Luomutuote 2025' (Organic Product of the Year 2025) for packaging designed by Murra

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• HubSpot: HubSpot is an inbound marketing and CRM platform that increasingly competes with agencies like Murra by enabling SMBs to run SEO, email, social, and content marketing in-house — adjacent, enabling rather than directly competing, but it shapes the demand environment Murras clients operate in.

Broad incumbents

• WPP plc: WPP is a global advertising and marketing services holding company with significant Nordic/Finnish presence through GroupM and creative networks — comparable as a broad incumbent in the same marketing services category, not as a direct niche competitor.
• Publicis Groupe: Publicis is a global advertising holding group operating across creative, media, digital, and data in the Nordics — comparable as a broad incumbent offering overlapping marketing services but with vastly larger scale than the subject agency.
• TBWA Helsinki: TBWA Helsinki is the Finnish office of the global TBWA creative network, offering brand strategy, advertising, and digital services — a broader incumbent serving many of the same Finnish SMB and enterprise brands Murra targets, but with global reach and scale.

Direct peers

• N2 Oy / N2 Performance: N2 is a Finnish performance and digital marketing agency specializing in SEO, SEM, analytics, and conversion optimization — overlapping with Murras outsourced digital marketing (Ulkoistettu digimarkkinointi) and SEO guarantee offerings in the same Finnish market.
• Avidly / Avaus: Avidly is a Nordic HubSpot and marketing automation agency providing inbound marketing, content production, and MarTech services — comparable to Murra on the digital marketing and marketing automation (Klaviyo/HubSpot-style) side of the offering.
• Wörks Agency: Wörks is a Helsinki-based creative and digital agency offering branding, web, and content services to Finnish companies — comparable to Murra as a similar-sized Finnish full-service marketing agency targeting the same SMB-to-mid-market buyer.
• Dagmar Oy: Dagmar is a Finnish data-driven marketing agency offering branding, digital marketing, and media services to Finnish businesses, directly comparable to Murra as a full-service Finnish marketing agency targeting similar SMB and mid-market segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/murra

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Murra