Pbmvisuals Gmbh

What Pbmvisuals Gmbh does

PBMvisuals GmbH is a Hamm, Germany-based full-service marketing agency that operates as an 'external marketing department' for German Mittelstand companies. Founded in 2019 and privately held by managing directors Paul Büning (Paul Büning) and Lukas Flockert (Lukas Flockert), with Dustin Meyer as Prokurist, the firm bundles strategy, graphic design, web design, content creation, video/photo production, and performance marketing under a single retainer or project-based engagement model, eliminating the need for clients to coordinate multiple vendors.

The agency's service portfolio covers brand positioning, corporate design, multilingual collateral, websites with product configurators, performance-driven landing pages with CRM integration, social media content, and recruiting campaigns aimed at Germany's skilled labor shortage. Its technology stack is built on commodity tools — Adobe Creative Cloud (Premiere Pro, Photoshop, Lightroom, After Effects), Microsoft 365, Apple hardware, IONOS hosting, Borlabs Cookie consent management, Google Analytics, Google reCAPTCHA, and Google Fonts — augmented by the Leadinfo B2B lead-identification platform, where PBMvisuals holds Gold Partner status. The firm also offers an internally branded 'Mensch & KI im Zusammenspiel' (Human & AI Collaboration) approach that applies AI tools to accelerate standard production processes, though no proprietary AI systems are disclosed.

PBMvisuals generates revenue through bespoke monthly retainer and project-based contracts with mid-market and enterprise German clients across diverse verticals, including Adecco Group/DIS AG (staffing), MUNK (industrial tools), ATLAS safety shoes, Hugo Schneider (construction), St. Stephanus (healthcare), Sparkasse Hamm (banking), Stricker Rose Rail, Auto Weber (automotive retail), and Ludgeri Pflegedienst. The stated 1-10 employee base is augmented by an in-house apprenticeship program that has grown from one to four-plus apprentices over three years, signaling a structured talent pipeline but constraining absolute scale relative to the breadth of its client roster.

Name

Pbmvisuals Gmbh

Legal name

PBMvisuals GmbH

Website

https://pbmvisuals.de

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

PBMvisuals GmbH is a Hamm, Germany-based full-service marketing agency that operates as an external marketing department for German Mittelstand companies, bundling strategy, design, web, content, video, and performance marketing under retainer and project contracts across diverse mid-market and enterprise verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Hamm

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Full-Service Marketing Retainers and Project Fees: PBMvisuals operates as an external marketing department for its clients, providing ongoing strategic, creative, and executional marketing services. Revenue is generated through long-term retainer agreements and individual project-based contracts. The agency covers strategy, graphic design, web design, content creation, video/photo production, and performance marketing across digital and print channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pbmvisuals GmbH is a full-service marketing agency that delivers integrated marketing solutions including marketing strategy, web design, content creation, photo production, and video production. The company operates as an external marketing department for German mid-market (Mittelstand) companies, bundling multiple marketing disciplines into one accountable provider.

Product overview

PBMvisuals GmbH is a full-service marketing agency functioning as an external marketing department for brands and mid-sized companies (Mittelstand). Their integrated service portfolio comprises Strategy, Graphic Design, Web Design, Content Creation, Video & Photo Production, and Performance Marketing. Services are delivered holistically from a single source, connecting strategic brand communication with sales objectives through coordinated digital and print campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Strategy Strategic marketing consulting and planning services for German mid-market companies seeking an external marketing department.
• Web Design Custom website design and development services delivered to business clients.
• Content Creation Creation of marketing content including copy, branded visuals, and campaign assets for business clients.
• Photo Production Professional commercial photography services for marketing, brand, and campaign use.
• Video Production Professional video production services for marketing, brand, and campaign use.

Quantifiable outcome

• Central KPIs for Adecco Group were increased by several hundred percent through targeted strategy, content, and performance marketing integration.

Named customers10 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Leadinfo / Team.Blue GmbHcoreGTM or Marketing Partner · 1 January 2024PBMvisuals is an official Leadinfo Gold Partner. Leadinfo is a B2B lead generation platform that identifies which companies visit PBMvisuals' clients' websites. PBMvisuals uses this tool to convert anonymous website traffic into concrete sales opportunities, integrating leads directly into CRM systems and marketing automations. The Gold Partner status was achieved after progressing from Silver Partner, demonstrating advanced expertise in lead generation and digital customer acquisition.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• kempertrautmann: Hamburg-based independent agency with a brand, digital, and content offering comparable to PBMvisuals. Operates as a full-service partner for established German brands across multiple verticals, making it a strong direct competitor for similar retainer work.
• Thjnk: Independent German creative agency with a similar integrated model — strategy, brand, digital, and content — targeting established German and European brands. Highly comparable in operating philosophy (independent, integrated, mid-to-large brand focus) though at a larger scale than PBMvisuals.
• Strichpunkt: Stuttgart-based brand and design agency offering strategy, corporate design, and digital experiences for German brands. Closely comparable in acting as an external brand and marketing partner for mid-sized German companies.
• Grabarz & Partner: Independent Hamburg creative agency providing integrated brand communication, digital, and performance services. Comparable to PBMvisuals in offering full-stack marketing for German enterprise and Mittelstand clients from a single source.
• LIGALUX: Munich-based independent design and brand agency offering corporate design, digital, and content services to German Mittelstand and enterprise clients. Comparable in scale, positioning, and integrated service model to PBMvisuals.
• Kolle Rebbe: Hamburg-based independent creative agency offering brand strategy, digital, and content creation for premium German brands. Comparable in delivering integrated strategy-to-execution work for the German Mittelstand and enterprise market at a similar boutique scale.

Broad incumbents

• DDB Germany: German arm of the global DDB network, providing integrated creative, digital, and performance marketing. Comparable in offering end-to-end marketing services for German brands but with substantially greater scale and international network access.
• Scholz & Friends: Major German creative agency within the WPP network, providing integrated brand communication, digital, and content services. Comparable in delivering full-service marketing for established German brands, but with significantly more resources and network support.
• Jung von Matt: One of Germany's largest independent creative agencies with offices across Europe, offering full-service brand strategy, creative, digital, and performance marketing. Comparable to PBMvisuals in service breadth, but operates at substantially greater scale and serves larger global enterprise clients.
• Serviceplan Group: Largest independent owner-managed agency group in the DACH region, offering integrated strategy, creative, digital, and media services. Directly comparable in offering full-stack marketing services from a single source, but at a much larger scale and with international reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/pbmvisuals
• Facebookfacebook.com/pbmvisuals
• LinkedInlinkedin.com/company/pbmvisuals-gmbh
• Instagraminstagram.com/pbmvisuals

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pbmvisuals Gmbh