Treadshare
TreadShare is a Colorado-based mobile carpooling platform that connects drivers and passengers traveling in the same direction across Rocky Mountain corridors to share fuel and trip costs. It serves outdoor enthusiasts, employers, ski resorts, and local governments in Colorado and Idaho via consumer transactions and corporate carpool group subscriptions.
- Company typePrivate
- Founded2019
- HeadquartersFrisco, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Treadshare does
TreadShare operates a mobile carpooling platform that connects drivers and passengers traveling in the same direction so they can split the costs of fuel, parking, tolls, and vehicle wear, rather than acting as a commercial rideshare or transportation network company. The product is delivered as iOS and Android apps built around route-based matching, private carpool groups, driver and license verification, in-app chat, upfront seat reservations, and Stripe-backed payment processing. Pricing is algorithmically set below the IRS standard mileage rate (67 cents per mile in 2024) to ensure drivers recover costs only and do not profit, which keeps the platform inside carpool rather than TNC regulatory definitions. The platform specializes in Rocky Mountain corridors, with minimum trip distances of 23 miles generally and 5 miles for ski resort trips, and a 2-hour advance booking requirement.
TreadShare serves four primary customer segments: outdoor enthusiasts and the ski community carpooling to mountain destinations in Colorado and Idaho; employers and corporations seeking commuter and Scope 3 emissions solutions; ski resorts looking to reduce parking and highway congestion; and local governments, clubs, and event organizers coordinating group transportation. As of 2025, the company has signed partnerships with six named ski resorts (Arapahoe Basin, Loveland, Aspen Snowmass, Bogus Basin, Brundage Mountain, and Schweitzer) and one municipality (Town of Snowmass Village), each tied to co-marketed prize and incentive programs.
The business operates two revenue streams. On the consumer side, drivers pay a small percentage service fee on each carpool fare, with passenger payments collected upfront and driver payouts settled within three business days via Stripe. On the enterprise side, the Corporate Carpool Groups product launched in 2025 introduces annual subscription pricing (not publicly disclosed, contact-based sales) for organizations that want private branded groups, vanpool integration, and tailored incentives. TreadShare is headquartered in Frisco, Colorado, was founded by Erwin Germain (originally launched in December 2019, shut down by state statute in 2020, and relaunched in 2021 after supportive legislation), and remains a bootstrapped private LLC with 1-10 employees.
Treadshare firmographics
Firmographics- Name
- Treadshare
- Legal name
- TreadShare, LLC
- Website
- https://treadshare.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TreadShare is a Colorado-based mobile carpooling platform that connects drivers and passengers traveling in the same direction across Rocky Mountain corridors to share fuel and trip costs. It serves outdoor enthusiasts, employers, ski resorts, and local governments in Colorado and Idaho via consumer transactions and corporate carpool group subscriptions.
- Ownership category
- akta.pro rank
Treadshare industry classification
Industry- Product category
- Carpooling and Ride-Sharing Platform
- NAICS
- Taxi and Ridesharing Services (485310)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- App-Based Dynamic Carpooling (Real-Time Matching) (THADAFAA)
- akta.pro secondary industry
- Intercity / Long-Distance Ride-Hailing & Carpool Platforms (TLAFAIAK)
Keywords
Where Treadshare is headquartered
LocationHeadquarters
- HQ city
- Frisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Treadshare business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Others
Revenue model
- Driver Service Fee: TreadShare charges drivers a small percentage/service fee of the total carpool fare collected from passengers. Passengers pay upfront for their seats, and drivers receive the fare minus TreadShare's service fee. Payouts are transferred to drivers' Stripe accounts within 3 business days of trip completion.
- Corporate Carpool Group Subscriptions: Organizations (employers, ski resorts, clubs, event organizers) pay for private carpool group features enabling their employees, visitors, or members to share rides. Pricing not publicly disclosed; contact-based sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Consumer app - free to download with per-trip service fee |
| Subscription | Annual | Corporate carpool groups - custom enterprise pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels10 records
Treadshare product offering
Product offeringCore offering
TreadShare operates a mobile carpooling app (iOS and Android) that connects drivers and passengers traveling in the same direction so they can share routes and split associated costs such as gas, parking, tolls, and vehicle wear. The platform specializes in mountain recreation and ski resort corridors in Colorado and Idaho, with fares algorithmically set below IRS standard mileage rates to ensure cost recovery only. It also offers Corporate Carpool Groups enabling organizations to create private carpool communities with tailored incentives and tracking.
Product overview
TreadShare operates as a single unified carpooling platform focused on the Rocky Mountain region. The core product is the TreadShare Mobile App, which connects drivers and passengers sharing routes to split costs. The platform offers Corporate Carpool Groups as an organizational extension, and seasonal Winter Carpool Groups for Colorado and Idaho ski resort regions. Individual ski resort partners (Arapahoe Basin, Loveland, Bogus Basin, Brundage, Schweitzer) participate through dedicated carpool incentive programs that offer prizes and perks to encourage carpooling behavior.
Differentiator
Problem solved
Functional benefit
Products and services
- TreadShare Mobile App A free mobile carpooling app for iOS and Android that connects drivers and passengers heading in the same direction so they can share routes and split associated costs (gas, parking, tolls, vehicle wear). Drivers post rides, passengers reserve seats and pay upfront through Stripe, and drivers receive payouts minus a small service fee within three business days. Targeted at outdoor enthusiasts traveling to Colorado and Idaho mountain destinations.
- Corporate Carpool Groups A subscription-based enterprise offering that lets organizations create private or public carpool groups for their employees, visitors, members, or attendees, with tailored incentives and tracking. Sold to employers, ski resorts, clubs, event organizers, and local governments; pricing is custom via contact-based enterprise sales.
Quantifiable outcome
- Prices set below IRS standard mileage rate (67 cents per mile in 2024) ensuring no driver profit
- +2 more outcomes
Companies that use Treadshare
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Treadshare technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature6 records
Treadshare partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and secondary.
- Arapahoe Basin Ski AreacoreArapahoe Basin partnered with TreadShare to make carpooling easier for visitors and reduce congestion on Highway 6 and in the parking lot. A-Basin promotes TreadShare through their website and marketing channels, providing exclusive group passwords. The partnership includes prize incentives for carpoolers, including entries to win a 26/27 A-Basin Season Pass.
- Aspen SnowmasscoreAspen Snowmass donated day lift tickets as prizes for TreadShare's Colorado Winter Carpool Group. The first 20 drivers who post rides in the group are entered to win two one-day lift tickets. Partnership supports Aspen's sustainable travel initiatives.
- Town of Snowmass VillagecoreThe Town of Snowmass Village launched an employee carpool program using TreadShare. Existing town-run vanpools were integrated into the private carpool group, providing employees a single platform to book shared rides. Additional local employers may be added to expand the program and reduce traffic in the area.
- Bogus BasincoreBogus Basin is expanding sustainable commuting in Idaho with TreadShare, bringing carpooling and vanpooling together on one easy-to-use platform. The partnership includes priority parking for vehicles with 3+ passengers at Parking Lot #1. Additional vanpooling features continue to be added to support the resort's evolving transportation needs.
- Loveland Ski AreasecondaryLoveland Ski Area partners with TreadShare offering two 26/27 Loveland Season Passes as prizes in the season-long carpool challenge. Passengers and drivers earn entries to win by carpooling to the resort.
- Brundage Mountain ResortsecondaryBrundage Mountain partners with TreadShare offering prize incentives for carpoolers: entries to win a 26/27 Brundage Season Pass, a 4Pak for most carpools, and monthly 2Pak drawings.
- SchweitzersecondarySchweitzer mountain resort partners with TreadShare offering summer prizes and gift cards for carpoolers. Prizes include summer fun passes for two, scenic lift tickets for two, and $50 gift cards.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Treadshare competitors and assessment
Company assessmentDirect peers
- Carma Carpool: App-based carpooling platform focused on commuter ridesharing, particularly in Texas and other US metros. Operates as a true cost-sharing carpool service (similar regulatory positioning to TreadShare) and offers corporate/employer carpool programs.
- BlaBlaCar: Long-distance carpooling marketplace operating across Europe and other regions, connecting drivers and passengers traveling in the same direction to share fuel and toll costs. Most directly comparable to TreadShare's core consumer carpool model, though at vastly larger scale and geographic breadth.
- Poparide: Canadian intercity carpooling marketplace connecting drivers and passengers on long-distance routes with cost-sharing economics. Closely comparable to TreadShare's intercity/mountain-corridor model with a similar regulatory and product positioning.
- Bandwagon: US-based carpooling platform focused on ride-sharing and taxi-carpooling services. Operates a true cost-share model similar to TreadShare and represents a comparable niche-market entrant competing for the same regulatory positioning.
Broad incumbents
- Uber: Global rideshare platform operating in Colorado ski corridors with UberX, UberXL, and historically UberPool/Share products. Represents the primary incumbent alternative for mountain-corridor riders, with vastly larger capital and driver supply than TreadShare.
- Waze Carpool (Google): Google-owned carpooling app that previously operated as a direct cost-sharing carpool service before being shut down in 2020. Provides a useful historical analog to TreadShare's model — demonstrating both product-market validation and the fragility of carpool platforms against incumbent tech scale.
- Lyft: Major US rideshare platform that has operated shared-ride products (Lyft Shared, Lyft Carpool) for cost-conscious commuters. Competes for the same Colorado commuter and ski-corridor demand as TreadShare, though under TNC economics rather than true cost-share.
Emerging players
- GoGoCharter: US charter bus and group transportation marketplace focused on ski-resort and event travel. Competes for the same mountain-corridor group transportation demand as TreadShare's Corporate Carpool Groups, though with bus-based rather than carpool-based supply.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Treadshare social profiles
Digital presenceTreadshare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Treadshare leadership team
Management profileNumber of profiles
Profiles2 records
Treadshare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Treadshare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Treadshare
What does Treadshare do?
TreadShare operates a mobile carpooling app (iOS and Android) that connects drivers and passengers traveling in the same direction so they can share routes and split associated costs such as gas, parking, tolls, and vehicle wear. The platform specializes in mountain recreation and ski resort corridors in Colorado and Idaho, with fares algorithmically set below IRS standard mileage rates to ensure cost recovery only. It also offers Corporate Carpool Groups enabling organizations to create private carpool communities with tailored incentives and tracking.
Is Treadshare a public or private company?
Treadshare is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Treadshare founded?
Treadshare was founded in 2019. It employs 1 to 10 people.
Where is Treadshare based?
Treadshare is headquartered in Frisco, United States, in the North America region.
How does Treadshare make money?
Two revenue lines are on record. Driver Service Fee is the primary driver. The others are corporate Carpool Group Subscriptions.
Who are Treadshare's main competitors?
Direct peers on record are Carma Carpool, BlaBlaCar, Poparide and Bandwagon. Broad incumbents are Uber, Waze Carpool (Google) and Lyft. GoGoCharter is listed as an emerging player.
Does Treadshare have an API?
No public API is recorded for Treadshare.
What industry is Treadshare in?
Treadshare's product category is Carpooling and Ride-Sharing Platform. Its primary akta.pro industry code is THADAFAA, App-Based Dynamic Carpooling (Real-Time Matching), with a secondary code of TLAFAIAK, Intercity / Long-Distance Ride-Hailing & Carpool Platforms. Its NAICS code is 485310 and its SIC code is 4100.