IV Wellness

What IV Wellness does

IV Wellness, doing business as The WellSpa, is a privately held single-location medical spa and integrative wellness center headquartered at 999 S Orlando Avenue, Winter Park, FL. The business is founder-led by Kelli Marchewka, PA-C, with Dr. Marina Pizarro as an additional named provider. It serves individual consumers in the greater Orlando metropolitan area (Orlando, Winter Park, Maitland, Baldwin Park, Altamonte Springs) on a direct-to-consumer basis, with appointments booked online, by phone, via text, or through the WellSpa mobile app.

The WellSpa delivers a broad service menu spanning aesthetic medicine, medical weight loss, and wellness. Core offerings include Morpheus8 RF microneedling, EvolveX (RF+EMS body contouring), CryoSkin Revolution (cryolipolysis), Alma Laser 360 and DYE VL laser treatments, injectables (Botox, Xeomin, dermal fillers), facials and SkinPen microneedling, PRP-based treatments (vampire facial, hair restoration), FormaV and VTone women's wellness, and Bioidentical Hormone Replacement Therapy (BHRT) and peptide therapy. The medical weight loss program is built around FDA-approved GLP-1 medications (Semaglutide, Tirzepatide, Ozempic) combined with nutritional counseling, and IV vitamin therapy is delivered via custom-blended infusions with mobile house-call availability referenced in client reviews.

The revenue model blends one-time per-session purchases (body contouring packages at $1,000-$4,000 per session, injectables priced per unit, laser treatments) with recurring subscription-style programs (GLP-1 weight management, BHRT, IV therapy memberships, VIP/Spa membership tiers). Marketing is primarily local: Google local SEO targeting Orlando-metro keywords, Instagram (@thewellspa_wp), Facebook (IVWellnessWP), Google/Yelp review accumulation, email/VIP newsletter, and new-client promotional offers. No funding rounds, partnerships, M&A activity, or geographic expansion beyond the single Winter Park site are disclosed.

Name

IV Wellness

Legal name

IV Wellness

Website

https://iv-well.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

IV Wellness (dba The WellSpa) is a single-location medical spa and wellness center in Winter Park, FL, offering integrated aesthetic, medical weight loss (GLP-1), IV therapy, hormone therapy, and body contouring services to individual consumers in the greater Orlando metro area.

Ownership category

akta.pro rank

Product category

Medical Spa Services

NAICS

Ambulatory Health Care Services (621), Other Ambulatory Health Care Services (6219), Diet and Weight Reducing Centers (812191)

SIC

Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

akta.pro secondary industries

IV Hydration & Vitamin Therapy (HSADAKAL), Medical Wellness & Longevity (Health Screening, Biohacking, Anti-aging Programs) (THAJAHAI), Detox, Nutrition & Weight Management (Juice Cleanses, Nutrition Retreats, Weight-loss Programs) (THAJAHAJ)

Keywords

• Medical spa services
• IV vitamin therapy
• Medical weight loss
• Body contouring treatments
• Aesthetic injectables

Headquarters

HQ city

Winter Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical Spa Aesthetic Services: One-time and recurring aesthetic procedures including Botox, Xeomin, dermal fillers, Morpheus8, facials, laser treatments, and skin rejuvenation. Services are priced per treatment session or package.
2. Medical Weight Loss Programs: Medically supervised weight loss programs including GLP-1 medications (Semaglutide, Tirzepatide, Ozempic), nutritional counseling, and ongoing monitoring. Typically subscription-based with ongoing monthly program fees.
3. IV Therapy and Vitamin Injections: Custom IV vitamin infusions and vitamin injections administered in-session, with memberships available for regular clients.
4. Body Contouring Treatments: Non-surgical body contouring packages using EvolveX, CryoSkin, and Morpheus8 body treatments, typically sold as multi-session packages.
5. Hormone Therapy Programs: Bioidentical Hormone Replacement Therapy (BHRT) programs including pellet therapy and peptide therapy with ongoing monitoring and prescription management.
6. Spa Memberships: VIP membership programs offering ongoing access to spa services with preferential pricing and exclusive offers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

IV Wellness operates as a medical spa and wellness center providing aesthetic treatments, IV vitamin therapy, medical weight loss programs, body contouring, women's health services, and hormone replacement therapy. The practice is physician-supervised and led by a board-certified physician assistant, offering both cosmetic and wellness services to individual clients in the Winter Park, Florida area.

Product overview

The WellSpa by IV Wellness is a premier medical spa and wellness center offering an integrated portfolio of aesthetic, medical weight loss, and wellness services. The core offerings include Medical Weight Loss programs (featuring FDA-approved medications like Semaglutide GLP-1, Tirzepatide, and Ozempic), IV Therapy with custom-blended vitamin formulations, and Body Contouring treatments using advanced technologies including CryoSkin Revolution, EvolveX, and Morpheus8. The aesthetic service line encompasses injectable treatments (Botox, Xeomin, Dermal Fillers), facial treatments (Facials, SkinPen Microneedling, Clearlift, Cryofacial, Laser Skin Resurfacing, Alma Laser 360, DYE VL, Vampire Facial), women's health services (FormaV, VTone), and hormone therapy (BHRT, Peptide Therapy). Additional offerings include laser treatments (Tattoo Removal, Laser Hair Removal) and medical-grade skincare products (BIOJUVE, ZO Skin Care). The company operates on a service-based model rather than a software platform architecture, providing these treatments through a single location medical spa in Winter Park, FL.

Differentiator

Problem solved

Functional benefit

Products and services

• Aesthetic Injectables and Fillers Cosmetic injectable treatments including neurotoxins and dermal fillers administered by a certified physician assistant for facial rejuvenation. Targeted at individual consumers seeking non-surgical aesthetic enhancement.
• IV Vitamin Therapy Intravenous vitamin and nutrient infusions delivered at the spa to support hydration, energy, immunity, and overall wellness. Targeted at individual consumers seeking wellness and recovery treatments.
• Medical Weight Loss Program Physician-supervised weight loss program combining medical assessment, nutritional guidance, and prescription therapies. Targeted at individual consumers pursuing supervised weight management.
• Body Contouring Treatments Non-invasive body sculpting using Morpheus8, EvolveX, and CryoSkin technologies for fat reduction, skin tightening, and muscle toning. Targeted at individual consumers seeking body shaping without surgery.
• Hormone Replacement Therapy Bioidentical hormone replacement therapy for men and women addressing hormonal imbalance, menopause, andropause, and related symptoms. Targeted at adult individual consumers experiencing hormonal changes.
• Women's Health Services Specialized wellness and medical services addressing women's health concerns including menopause management and hormonal support. Targeted at individual female consumers.

Quantifiable outcome

• Clients typically lose 1-2 pounds per week with medical weight loss programs
• +5 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Massage Envy: Largest U.S. franchised wellness services network with membership-based spa/facial/skincare model, competing for subscription-driven wellness and skincare consumer demand.
• SkinSpirit: Multi-location medical spa offering injectables, laser, body contouring, and skin treatments — overlapping core aesthetics services including Morpheus8 microneedling and laser platforms.
• Hand & Stone Massage and Facial Spa: National day spa franchise with facials, massages, and skincare memberships — competing for the same day-spa consumer but without the medical supervision and wellness services of The WellSpa.
• Ideal Image: Largest U.S. med spa chain focused on aesthetics (Botox, fillers, laser hair removal, body contouring), with overlapping injectables and skin/laser service lines to The WellSpa.
• Beverly Hills Rejuvenation Center: Multi-location medical spa offering hormone therapy, IV therapy, weight loss, and aesthetic injectables — a scaled competitor in the same medical-wellness-plus-aesthetic category.

Direct peers

• Kalologie Medspa: Multi-location med spa offering injectables, body contouring, weight loss, and hormone-related treatments — directly comparable integrated aesthetic-and-wellness service mix.
• Restore Hyper Wellness: Multi-location cryotherapy, IV drip therapy, aesthetics and recovery services chain with overlapping service categories (IV therapy, body contouring, skin rejuvenation) targeting similar health-conscious, wellness-optimization consumers.
• Liquivida Wellness: Medical spa brand combining IV therapy, hormone replacement, aesthetics, and weight-loss services — a near-overlap with The WellSpa's integrated medical-wellness-plus-aesthetic model.
• The DRIPBaR: Franchise-based IV therapy and vitamin injection bar network with very similar core services (custom IV drips, vitamin shots, wellness programming) under a comparable direct-to-consumer positioning.

Regional players

• Viva Day Spa + Med Spa: Regional hybrid day-spa and medical-spa concept offering injectables, laser, IV therapy and wellness services — comparable integrated positioning but operating in a different geographic market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/IVWellnessWP
• Instagraminstagram.com/thewellspa_wp
• LinkedInlinkedin.com/company/iv-wellness

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IV Wellness