LO DES VIGNES
Lo des Vignes is a French artisan cosmetics company founded in 2019 in Cognac that formulates and manufactures cold-process natural and organic soaps, shower gels, and skincare products, selling direct-to-consumer online and through a B2B network of resellers, hotels, and wedding professionals across metropolitan France.
- Company typePrivate
- Founded2019
- HeadquartersNouvelle France, Mauritius
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What LO DES VIGNES does
LO DES VIGNES is a privately held French artisan cosmetics company (SASU, founded 2019) headquartered at 1 Rue du Canton in Cognac, Nouvelle Aquitaine, where it designs and manufactures its products in an in-house laboratory. The company formulates and produces cold-process (saponification à froid) solid soaps alongside a broader range of natural and organic body care products including liquid shower gels, shave gels, shampoo bars, deodorants, lip balms, toothpaste, body butters, and gift sets. Its formulations rely on certified organic botanical ingredients (argan, olive, grape seed, shea, coconut oils) and explicitly exclude surfactants, palm oil, preservatives, and synthetic fragrances, with the cold saponification process naturally preserving glycerin for moisturizing properties.
The business operates a hybrid go-to-market combining direct-to-consumer e-commerce through lo-des-vignes.fr (delivering across metropolitan France with free shipping from €50) and a B2B professional channel targeting hotels, guest houses, bio stores, pharmacies, beauty institutes, hairdressers, general stores, designer boutiques, and wedding planners. The B2B channel offers bulk formats (5-liter refill containers), POS materials, product personalization, and dedicated professional pricing. Individual consumer products are priced between €4.90 and €37.90, with hospitality-tier products reaching higher price points.
The company remains a micro-enterprise with 1-10 employees, €3,000 share capital, no external funding, and founder Laurine MICHELY as Présidente. It has received regional recognition (Stars & Métier award in 2021) and completed a carbon footprint assessment in 2025, indicating ESG commitment, but operates exclusively within France with no disclosed revenue, headcount growth, or expansion beyond its current product and channel footprint.
LO DES VIGNES firmographics
Firmographics- Name
- LO DES VIGNES
- Legal name
- LO DES VIGNES SASU
- Website
- https://lo-des-vignes.fr
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lo des Vignes is a French artisan cosmetics company founded in 2019 in Cognac that formulates and manufactures cold-process natural and organic soaps, shower gels, and skincare products, selling direct-to-consumer online and through a B2B network of resellers, hotels, and wedding professionals across metropolitan France.
- Ownership category
- akta.pro rank
LO DES VIGNES industry classification
Industry- Product category
- Natural and organic cosmetics
- NAICS
- Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC)
Keywords
Where LO DES VIGNES is headquartered
LocationHeadquarters
- HQ city
- Nouvelle France
- HQ country
- Mauritius
- HQ region
- Africa
Offices2 records
Markets served
LO DES VIGNES business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Direct product sales (B2C): Direct-to-consumer sales of artisanal natural and organic cosmetics through the company's e-commerce website. Products include solid soaps, liquid shower gels, cosmetics, deodorants, lip balms, and candles sold at individual unit prices.
- Wholesale/B2B product sales: Sales to professional partners including hotels, guest houses, and resellers (bio stores, pharmacies, beauty institutes, hairdressers, general stores, designer boutiques, wedding planners). Bulk formats available including 5-liter containers for refills.
- Custom/professional products: Customized products for professionals and event-specific products (weddings) with personalization options. Separate professional pricing and contract terms apply.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual consumer products |
| Unit Pricing | Multi-year contract | Professional/B2B pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
LO DES VIGNES product offering
Product offeringCore offering
Lo des Vignes formulates and manufactures artisanal natural and organic cosmetics and personal care products, including cold-saponified solid soaps, liquid shower gels, shaving gels, solid shampoos, lip balms, shea butters, deodorants, toothpastes, and gift sets, sold directly to consumers through their e-commerce site and to professionals (hotels, guest houses, bio stores, pharmacies, beauty institutes, wedding planners) through wholesale and customized offerings. Products are made in-house at the company's Cognac laboratory using certified organic botanical ingredients with no surfactants, palm oil, or synthetic preservatives.
Differentiator
Problem solved
Functional benefit
Products and services
- Savon bio solide exfoliant doux Artisanal cold-saponified organic solid soap with a gentle exfoliating action, formulated with organic botanical oils and glycerin retained through the cold saponification process, for daily face and body cleansing of all skin types including sensitive skin.
- Gel de rasage bio menthe Organic shaving gel with mint essential oil for a soothing shave, formulated without harsh surfactants, suitable as part of the Bel'Homme men's care assortment.
- Gel douche naturel orange Natural shower gel scented with orange, formulated without Sodium Laureth Sulfate, Sodium Lauryl Sulfate, or Sodium Coco Sulfate, available in a 1-liter economic refill format designed for sustainable daily use.
- Gel douche Argan verveine 3 en 1 — Mains Corps Cheveux BIO Organic 3-in-1 shower gel with argan oil and verbena formulated for simultaneous washing of hands, body, and hair, designed for customers looking for a single, natural multi-purpose hygiene product.
- Shampoing solide Solid-format shampoo bar from the Lo des Vignes zero-plastic hair care assortment, formulated with organic botanical oils for daily use without conventional surfactants.
- Dentifrice bio naturel menthe Organic natural toothpaste with mint flavor, part of the Lo des Vignes oral hygiene assortment, formulated for daily brushing with natural ingredients.
- Chantilly Karité bio — baume visage / mains / corps Whipped organic shea butter balm designed for the face, hands, and body, sold in a discovery format, intended to nourish dry and sensitive skin with naturally preserved glycerin and organic botanical butters.
- Déodorant bio sans parfum Fragrance-free organic deodorant for sensitive users who prefer no added perfume, suitable for daily use and formulated within the brand's no-controversial-ingredients philosophy.
- Baume à lèvres bio cacao Organic cocoa-flavored lip balm from the Lo des Vignes lip care assortment, designed to moisturize and protect lips using organic botanical ingredients.
- Coffret Bel'Homme Men's care gift set combining organic Bel'Homme products (including shaving gel and related items) in a curated gift box format aimed at the gifting and self-purchase men's care segment.
- Savons artisanaux personnalisés pour mariage Customized artisanal cold-saponified soap favors for wedding guests, presented as an elegant, sincere and sustainable alternative to disposable wedding gifts, with personalization options for couples and wedding planners.
- Collection Hospitalité — gamme hôtellerie Professional hospitality product line consisting of natural bathroom amenities in bulk formats with dispensers for hotels and guest houses, allowing properties to outfit guest rooms with eco-friendly organic products and customizable branding.
- Gamme professionnelle revendeurs (POS, présentoirs, vrac 5 L) Reseller support package including cardboard counter displays, wooden floor displays, and 5-liter bulk refill containers, paired with professional pricing and product personalization for bio stores, pharmacies, beauty institutes, hairdressers, general stores, and designer boutiques.
- Coffret 'Le durable' (co-branded with Little Pots) Co-branded sustainable gift set pairing Lo des Vignes natural shower gel refills with EU-manufactured amber glass bottles supplied by partner Little Pots, sold as a premium zero-waste gifting option.
Quantifiable outcome
- Carbon footprint assessed and measured in 2025
- +1 more outcomes
Companies that use LO DES VIGNES
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
LO DES VIGNES technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
LO DES VIGNES partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Little PotsminorPartnership with Little Pots, a Cognac-based partner, for the 'Le durable' gift set. Little Pots provides amber glass bottles that are recycled and recyclable, which Lo des Vignes pairs with their natural shower gel refills. EU-manufactured bottles.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
LO DES VIGNES competitors and assessment
Company assessmentBroad incumbents
- Klorane: Pierre Fabre-owned French natural personal care brand with botanical focus spanning body care, hair care, and skincare. Comparable on plant-based ingredient philosophy and French pharmacy distribution, though broader portfolio and much larger scale.
- L'Occitane en Provence: Global French natural beauty incumbent with broad botanical-based product range including soaps, shower gels, and body care. Comparable on French provenance, botanical formulations, and hospitality gifting channels, though at vastly larger scale and geographic reach.
- Melvita: Established French organic beauty brand (part of L'Occitane group) with wide organic cosmetics and personal care portfolio. Comparable on certified-organic positioning, French origin, and broad pharmacy/bio-store distribution, though at materially larger scale.
Emerging players
- Dr. Bronner's: Family-owned natural soap company using organic oils with strong ethical/sustainability positioning. Comparable on cold-process soap making with botanical oils, organic certification, and multi-format retail distribution, though more global in scale.
Direct peers
- Cattier Paris: French organic personal care brand offering soaps, shower gels, deodorants, and skincare with Bio certification. Highly comparable product mix (especially deodorants and body care) and a similar DTC-plus-pharmacy distribution model.
- Compagnie de Provence: French artisanal soap and liquid soap brand produced in Provence using traditional methods. Most directly comparable to Lo des Vignes on cold-process soap manufacturing, French origin positioning, and multi-channel DTC + retailer distribution.
- Lamazuna: French zero-waste natural cosmetics brand offering solid shampoo, deodorants, and skincare with refillable formats. Closely matches Lo des Vignes on plastic-free positioning, solid-format personal care, and French DTC e-commerce leadership.
- Savonnerie du Midi (La Corvette): Traditional Marseille-style soap manufacturer with a broad solid soap and personal care line. Comparable on French artisanal soap heritage, multi-channel retail distribution, and natural ingredient positioning.
- Les Petits Prödiges: French organic and natural personal care brand with skincare, body care, and hygiene products sold through DTC and bio/pharmacy retail. Comparable on certified-organic positioning, French DTC model, and bio-store channel presence.
- Savon du Midi: French artisan soap maker producing vegetable-oil based traditional soaps with a focus on natural ingredients. Comparable on small-batch French soap manufacturing, organic/botanical ingredients, and specialty retail distribution channels.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
LO DES VIGNES social profiles
Digital presenceLO DES VIGNES financial estimates
Financial estimateRevenue estimate
Valuation estimate
LO DES VIGNES leadership team
Management profileNumber of profiles
Profiles1 record
LO DES VIGNES funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LO DES VIGNES M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LO DES VIGNES
What does LO DES VIGNES do?
Lo des Vignes formulates and manufactures artisanal natural and organic cosmetics and personal care products, including cold-saponified solid soaps, liquid shower gels, shaving gels, solid shampoos, lip balms, shea butters, deodorants, toothpastes, and gift sets, sold directly to consumers through their e-commerce site and to professionals (hotels, guest houses, bio stores, pharmacies, beauty institutes, wedding planners) through wholesale and customized offerings. Products are made in-house at the company's Cognac laboratory using certified organic botanical ingredients with no surfactants, palm oil, or synthetic preservatives.
Is LO DES VIGNES a public or private company?
LO DES VIGNES is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LO DES VIGNES founded?
LO DES VIGNES was founded in 2019. It employs 1 to 10 people.
Where is LO DES VIGNES based?
LO DES VIGNES is headquartered in Nouvelle France, Mauritius, in the Africa region.
How does LO DES VIGNES make money?
Three revenue lines are on record. Direct product sales (B2C) is the primary driver. The others are wholesale/B2B product sales and custom/professional products.
Who are LO DES VIGNES's main competitors?
Broad incumbents on record are Klorane, L'Occitane en Provence and Melvita. Dr. Bronner's is listed as an emerging player. Direct peers are Cattier Paris, Compagnie de Provence, Lamazuna, Savonnerie du Midi (La Corvette), Les Petits Prödiges and Savon du Midi.
Does LO DES VIGNES have an API?
No public API is recorded for LO DES VIGNES.
What industry is LO DES VIGNES in?
LO DES VIGNES's product category is Natural and organic cosmetics. Its primary akta.pro industry code is CRADANAC, Hand & Body Care (Lotions, Creams, Body Oils). Its NAICS code is 3256 and its SIC code is 2840.