ONLION Marketeers AG

What ONLION Marketeers AG does

ONLION Marketeers AG is a privately held Swiss digital marketing agency headquartered in Zürich (Ahornstrasse 30b, 8051) that has served small and medium-sized enterprises (KMU) since its founding in 2013. The firm operates with a lean three-person team and delivers a unified portfolio of six service modules: strategy consulting (Strategie & Beratung), paid search advertising (SEA on Google Ads and Microsoft/Bing), search engine optimization including generative engine optimization (SEO/GEO), social media marketing, tracking and analytics, and audits. These modules cover the full digital marketing funnel and are delivered via project-based engagements or recurring retainers, with the firm recommending a minimum Google Ads monthly budget of CHF 1,500 per client.

The company's technology stack consists of standard, third-party digital marketing platforms rather than proprietary tooling. ONLION configures and operates Google Analytics 4, Google Tag Manager, HubSpot marketing automation, Meta advertising platforms, LinkedIn, TikTok, and Microsoft/Bing Ads, and it leverages built-in AI features such as Google Smart Bidding and generative AI for ad copy creation. The agency integrates Cal.com for appointment booking and uses Cloudflare, reCAPTCHA, and Turnstile for security and bot protection; it does not offer a public API, SDK, or software product, and it has no proprietary patents or trademarks on file.

Commercially, ONLION pursues a sales-led, consultative go-to-market aimed exclusively at Swiss SMEs through direct website contact, social media presence across LinkedIn, Instagram, Facebook, YouTube, and TikTok, an active blog, referrals, and free initial consultations. The firm holds Google Partner, Facebook Blueprint (Digital Marketing Associate and Media Buying Professional), and Microsoft Advertising Partner certifications, supports German-language content, and operates as a bootstrapped, founder-owned Aktiengesellschaft with no institutional investors, no subsidiaries, no disclosed revenue, no funding history, and no M&A activity.

Name

ONLION Marketeers AG

Legal name

ONLION Marketeers AG

Website

https://onlion-marketeers.ch

Company type

Private

Founded year

2013

Operating status

Operating

Short description

ONLION Marketeers AG is a privately held Zürich-based digital marketing agency founded in 2013, serving Swiss SMEs with SEO, SEA, social media, tracking, audits, and strategy consulting. The three-person bootstrapped firm operates on retainer and project-based engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Digital Marketing Agency Services: Revenue generated through consulting and execution of digital marketing services including SEO, Google Ads (SEA), Social Media Marketing, Tracking/Web Analytics, and Audits. Services are delivered via project-based work or ongoing retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

ONLION Marketeers AG is a Swiss digital marketing agency that provides strategy consulting, search engine advertising (SEA), search engine optimization (SEO/GEO), social media marketing, analytics/tracking implementation, and cross-channel audits for small and medium-sized enterprises (KMU) in Switzerland. Services are delivered as integrated campaigns spanning the full marketing funnel, from strategic planning and channel execution to conversion tracking and ongoing optimization, with a focus on measurable performance and ROI.

Product overview

ONLION Marketeers AG is a Swiss online marketing agency specializing in digital marketing services for SMEs. The company offers a unified portfolio of six integrated service modules: Strategy & Beratung (consulting), SEA (search engine advertising), SEO/GEO (search engine optimization), Social Media Marketing, Tracking & Websites (analytics), and Audits. These services are designed to work together across the full marketing funnel—from strategic planning and campaign execution to performance tracking and optimization—providing clients with comprehensive digital marketing capabilities under one agency roof.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategie & Beratung Strategic digital marketing consulting for Swiss SMEs, providing digital marketing roadmaps, goal-setting frameworks, AI-powered market analysis, and content-channel strategy. Includes workshops and coaching for marketing teams.
• Suchmaschinenwerbung (SEA) Search engine advertising service covering Google Ads and Microsoft/Bing Ads. Includes Search Ads, Performance Max, Demand Gen, YouTube Ads, Display Ads, Remarketing, and Shopping Ads campaigns for Swiss SMEs. Recommended monthly budget starts at CHF 1,500.
• Suchmaschinenoptimierung (SEO / GEO) Search engine optimization service combining traditional SEO with Generative Engine Optimization (GEO) for AI-powered search results. Includes technical SEO, AI-assisted content marketing, and keyword strategy for Swiss SMEs.
• Social Media Marketing Social media marketing service covering Facebook/Meta advertising, Instagram marketing, LinkedIn campaigns, and TikTok Ads. Includes content planning, creative development, and performance analysis for Swiss SMEs.
• Tracking & Websites Analytics and website tracking service including Google Analytics 4 setup, Google Tag Manager configuration, Meta Pixel, cookie consent management, GDPR compliance, and conversion tracking implementation for Swiss SME websites.
• Audits Digital marketing audit service covering Google Ads audits, social media audits, SEO audits, website/UX audits, tracking & analytics audits, and cross-channel analysis. Includes AI process evaluation.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability11 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Regional players

• Liip: Swiss digital agency with overlapping web/digital capabilities. Operates in the same Swiss market but skews more toward software engineering and digital product development rather than pure performance marketing services.

Broad incumbents

• Dept Agency: Large international digital agency offering marketing, technology, and creative services across multiple markets. Broad incumbent with overlapping SEO/SEA/social capabilities but operating at significantly greater scale across many geographies.
• Hurra Communications: Established German digital performance marketing agency with SEO, SEA, and analytics offerings. Broader incumbent serving larger enterprise clients across DACH with overlapping service lines.

Direct peers

• Webrepublic: Swiss digital marketing agency offering Google Ads, SEO, social media and analytics services. Direct peer with overlapping service portfolio, similar Swiss market focus, and comparable SME/mid-market clientele.
• Valion: Swiss digital performance agency providing SEA, SEO, tracking, and conversion optimization. Direct peer with similar SME-focused positioning and Swiss market specialization.
• Online Results: German digital marketing agency providing Google Ads, SEO, tracking, and social media services. Direct peer in DACH region with comparable service portfolio targeting SME and mid-market clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/onlionmarketeers
• LinkedInlinkedin.com/company/onlion-marketeers
• Instagraminstagram.com/onlion_marketeers

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ONLION Marketeers AG