Verdunova Ag

What Verdunova Ag does

Verdunova AG is a Swiss family-owned frozen-food processor founded in 1997 and headquartered in Sennwald, Canton St. Gallen, with a second production site in Wildhaus acquired in 2005. The company produces deep-frozen vegetables, fruits, legumes and mushrooms — including carrots, broccoli, cauliflower, Romanesco, peas, beans, spinach, berries and edamame — sold as monoprodukte, vegetable mixes and ready meals, alongside a full set of contract-processing (Lohnverarbeitung) services covering freezing, packaging, custom mixing, cold-storage rental and refrigerated transport. It serves three primary B2B segments: Swiss national retail chains, gastronomy chains and food-processing industrials, complemented by a small direct-to-consumer online shop for regional pickup and delivery.

The technical backbone is an Individual Quick Frozen (IQF) line capable of freezing up to 60 tonnes of vegetables per day, paired with proprietary waterless steam blanching (in which Verdunova is a European pioneer), steam peeling, and a fully automated CO2-neutral frozen warehouse of 13,000 pallet spaces powered in part by an on-site 523 kWp photovoltaic system (with a 2025 facade expansion). Roughly 95% of vegetables are sourced domestically from Swiss cultivation, with the remainder covering crops that cannot be grown in Switzerland. A vertically integrated agricultural chain — sister company Conorti AG coordinating farmer production and the related Beni Dürr family farm trialling new crops and harvesting methods — supports provenance and the "Swiss-grown" positioning.

Commercial operations run through a domestic field-sales motion targeting enterprise accounts, supported by an in-house online shop for smaller B2B and B2C orders priced in CHF (2.6% VAT, CHF 500 minimum for regional delivery, 30-day net payment terms, 24-month shelf life with a 270-day minimum at delivery). The company holds an extensive certification stack (FSSC 22000, SGA, SGAP, Bio, IP-SUISSE, V-Label, Hochstamm, AdR regional labels), acquired Eichenberger Gemüse GmbH in 2017 as a wholly-owned subsidiary, and transitioned to second-generation family leadership under CEO Rosina Dürr in 2023.

Name

Verdunova Ag

Legal name

Verdunova AG

Website

https://verdunova.ch

Company type

Private

Founded year

1997

Operating status

Operating

Short description

Verdunova AG is a family-owned Swiss frozen-food processor founded in 1997 in the St. Gallen Rheintal, producing IQF vegetables, fruits, legumes and ready meals for Swiss retail, gastronomy and food-industry customers, plus contract freezing, packaging and cold-storage services.

Ownership category

akta.pro rank

Headquarters

HQ city

Sennwald

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Monoproducts: Sale of single frozen vegetable and fruit products including carrots, broccoli, cauliflower, peas, beans, spinach, berries, and more, sold directly to retailers, gastronomy, and industry.
2. Mixed Products and Ready Meals: Custom vegetable mixtures and finished meal products for retail, gastronomy, and industrial customers.
3. Contract Processing Services (Lohnverarbeitung): Full deep-freezing process for third-party products from processing to storage; packing of frozen products; custom mix creation from customer-supplied monoproduducts; cold storage rental; expert consulting for processing and agriculture; and refrigerated transport services.
4. Direct Retail Sales: Online shop selling popular products at discounted prices to end consumers, with minimum order for regional delivery starting at CHF 500. Prices include 2.6% VAT.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Verdunova AG produces and sells deep-frozen vegetables, fruits, legumes, mushrooms, vegetable mixes, and ready meals for Swiss retail chains, gastronomy chains, and food industry customers. In addition to its own branded frozen products, the company offers contract processing services including full deep-freezing line processing, precision packaging, custom mix manufacturing, frozen storage rental, and refrigerated transport. Products are primarily Swiss-sourced and processed using proprietary IQF technology, waterless steam blanching, and steam peeling.

Product overview

Verdunova AG is a Swiss frozen food company specializing in deep-frozen vegetable, fruit, legume, and mushroom products for retail, foodservice, and industry. The product portfolio includes Monoprodukte (single products), Gemüsemischungen (vegetable mixes), and Fertigmahlzeiten (ready meals), supported by contract processing services including freezing line processing, packaging, custom mixing, cold storage rental, and refrigerated transport. The company operates from Sennwald in the St. Gallen Rheintal region and collaborates with sister company Conorti AG to manage the full value chain from seed to plate.

Differentiator

Problem solved

Functional benefit

Products and services

• Tiefkühlgemüse (Deep-Frozen Vegetables) Deep-frozen vegetable products including individual vegetables such as carrots, broccoli, cauliflower, peas, beans, spinach, kohlrabi, celery, beets, and Romanesco, processed from Swiss-grown produce for retail, gastronomy, and industrial customers. Includes product variants such as Broccoli Röschen, Erbsen, and Rosenkohl in various cut sizes.
• Tiefkühlfrüchte (Deep-Frozen Fruits) Deep-frozen fruit products including berries, stone fruits, and apples, such as pitted Erdbeeren (strawberries) available in bulk 15 kg cartons at CHF 5.90 per kg, for retail, gastronomy, and industrial customers with SGA, IPS, AdR Ost, and Bio Knospe certifications.
• Hülsenfrüchte (Legumes) Deep-frozen legume products including beans, peas, lentils, and edamame for various food service and industrial applications. Approximately 1,700 tonnes of beans are processed annually through washing, de-stringing, blanching, freezing, sorting, calibrating, packaging, storage, and delivery.
• Pilze (Mushrooms) Deep-frozen mushroom products including white mushrooms for gastronomy and industrial customers.
• Gemüsemischungen (Vegetable Mixes) Pre-mixed frozen vegetable combinations such as Gemüsepfanne mit Spätzle (450g), Schweizer Gemüsemischung (750g), Gemüsemischung Röschen Trio (500g), Gemüsemischung Bami Goreng Vegi (400g), and Gemüsemischung Paella Vegi (400g) for convenient meal preparation in retail and foodservice.
• Fertigmahlzeiten (Ready Meals) Ready-to-eat frozen meals and convenience products including vegetable dishes with sauces produced at the Wildhaus site, for retail and foodservice customers.
• Lohnverarbeitung (Contract Processing Services) Full deep-freezing process service for third-party products including processing, freezing, storage, packaging of frozen products, custom mix creation from customer-supplied single products, cold storage rental, expert consulting for processing and agriculture, and refrigerated transport services.
• Verdunova Online Shop (Direct-to-Consumer Retail) Direct-to-consumer e-commerce storefront at verdunova.ch selling frozen products to end consumers for pickup at the Sennwald facility or regional delivery. Payment accepted in cash, Maestro, Mastercard, and Visa.

Quantifiable outcome

• 75% more carrots reach the plate in the deep-freezing process compared to conventional fresh market processing
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Conorti AGcoreStrategic or Co-development PartnerConorti AG is the sister company of Verdunova AG and together they manage the entire value chain from seed to plate. Conorti AG coordinates agricultural production with local farmers in the Rheintal region, providing know-how transfer and enabling the cultivation of crops previously not grown in Switzerland. Nearly 100% of Conorti's production is marketed through Verdunova AG.
• Beni Dürr FarmcoreStrategic or Co-development PartnerThe Beni Dürr family farm tests new vegetables, fruits, and cultivation/harvest systems. This agricultural innovation feeds into Conorti AG's farmer network and ultimately into Verdunova AG's processing operations, creating a vertically integrated trio.
• CircunisminorStrategic or Co-development PartnerCircunis is a B2B marketplace for surplus food that connects supply and demand. Verdunova AG works with Circunis to ensure its production surpluses remain in the circular economy rather than going to waste.
• Circular LabminorStrategic or Co-development PartnerAs a practice partner of Circular Lab, Verdunova AG collaborates with six universities and five practice partners in the Lake Constance region to develop forward-looking technologies and processes that advance sustainability in the agricultural and food industry.
• Swiss Protein AssociationminorOthersAs a member, Verdunova AG supports the development of new, healthy, and environmentally friendly plant protein sources, contributing to sustainability goals in the food industry.

Scale indicators10 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Bonduelle: French global leader in processed vegetables (canned, frozen, fresh ready-to-eat), with major European frozen vegetable production. Directly competes with Verdunova in supplying frozen vegetable ingredients to retail and industrial customers, and pursues similar plant-based/healthy eating tailwinds.
• Hilcona: Liechtenstein/Swiss convenience food manufacturer (Coop Group subsidiary) producing fresh and frozen ready meals, salads, and pasta dishes. Comparable Swiss-region origin, retail private-label customer base, and frozen convenience product overlap with Verdunova's ready-meal and mix offering.
• Ardo: Belgian-headquartered European leader in frozen vegetables, fruits, and herbs, supplying retail and foodservice across the continent. Direct competitor to Verdunova in IQF frozen vegetables with comparable B2B and B2C go-to-market and similar contract processing capabilities, though at materially larger scale.
• Feldheim: Swiss frozen vegetable processor producing IQF vegetables and potato products for retail and foodservice. Most direct domestic comparable to Verdunova in product category, customer type, and Swiss-sourcing strategy, competing head-to-head for retail and gastronomy accounts in Switzerland.
• Hügli Nährmittel (Bell Food Group): Swiss-based manufacturer of convenience foods, soups, sauces, and frozen ready meals, now part of Bell Food Group. Comparable Swiss roots, B2B retail and foodservice customers, and frozen convenience/ready-meal product overlap with Verdunova's Wildhaus-produced Fertigmahlzeiten and Gemüsemischungen.
• Greenyard (Pinguin Frozen): Belgian-listed frozen and prepared vegetable company with the Pinguin frozen vegetables brand serving European retail, foodservice, and industry. Closely comparable product portfolio, IQF processing capability, and customer segments to Verdunova, though operating across multiple countries.

Broad incumbents

• Nomad Foods: European frozen food major (Iglo, Birds Eye, Findus) supplying frozen vegetables, fish, and meals to retail across Europe. Sells into the same Swiss retail customers as Verdunova with substantially broader product range and scale, making it a key incumbent competitor for shelf space and private-label contracts.
• McCain Foods: Canadian-headquartered global frozen food leader (predominantly frozen potatoes) with growing frozen vegetable and appetizer lines supplying retail and foodservice worldwide. Operates in adjacent frozen prepared food categories with comparable industrial scale and retailer relationships.
• Bofrost: European direct-to-consumer frozen food specialist (home delivery of frozen vegetables, meals, and ice cream) with Swiss operations. Represents a competing Swiss go-to-market channel for frozen vegetables with overlapping end-consumer base, though broader in category scope.
• Findus (Europe / Nomad Foods): Established European frozen food brand (Birds Eye, Findus, Iglo) under Nomad Foods, present in Switzerland with frozen vegetables, fish, and ready meals. Larger portfolio and pan-European scale; overlaps with Verdunova in Swiss retail frozen vegetable category but competes primarily as a multi-category incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Verdunova

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verdunova Ag