Bushy Business
Bushy Business is a Surrey-based, founder-owned landscaping firm providing garden design, hard and soft landscaping, irrigation, planting, and recurring maintenance services to affluent residential homeowners within a 30-mile radius of Cranleigh.
- Company typePrivate
- Founded1990
- HeadquartersCranleigh, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bushy Business does
Bushy Business (legal entity Bushy Business Gardens Ltd) is a private UK limited company founded by Chris Stone approximately three decades ago and headquartered in Cranleigh, Surrey. It provides residential garden design, hard and soft landscaping, irrigation installation, planting, and ongoing garden maintenance and aftercare services, operating within a roughly 30-mile radius of its Cranleigh base and serving affluent homeowners across Surrey and parts of London.
The company operates as a single integrated team covering the full lifecycle from initial free consultation through garden build, planting, and long-term horticultural care. Its service portfolio spans eight published offerings: Garden Design, Hard Landscaping, Soft Landscaping, Garden Construction, Irrigation, Maintenance and Aftercare, Pruning and Training, and Consultation. It is a member of the Association of Professional Landscapers (with committee involvement), the Horticultural Trades Association, The Gardeners Guild, Trustmark, and is a Platinum Partner of the horticultural charity Perennial. It collaborates with external garden designers including Acres Wild and Lucy Boxall Garden Design, and has received APL Awards recognition including Gold Medals in 2020 and 2021 plus a Finalist position in 2022.
The business model is professional services revenue generated from project-based garden builds plus recurring maintenance packages. Pricing is not publicly disclosed but entry is via a free no-pressure consultation, with the sales motion direct-to-homeowner and predominantly regional within Surrey. Marketing is concentrated on the company website, Instagram, customer testimonials, and the display of professional accreditations and awards. The company is founder-owned, has no external investment, no parent company, and operates with a headcount band of 11-50 employees.
Bushy Business firmographics
Firmographics- Name
- Bushy Business
- Legal name
- Bushy Business Gardens Ltd t/as Bushy Business
- Website
- https://bushybusiness.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bushy Business is a Surrey-based, founder-owned landscaping firm providing garden design, hard and soft landscaping, irrigation, planting, and recurring maintenance services to affluent residential homeowners within a 30-mile radius of Cranleigh.
- Ownership category
- akta.pro rank
Bushy Business industry classification
Industry- Product category
- Residential Landscaping Services
- NAICS
- Landscaping Services (56173)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Residential Landscaping & Lawn Care (BPABADAB)
- akta.pro secondary industries
- Plant Replacement, Transplanting & Garden Refresh Services (HSAIAFAG), Pruning, Deadheading & Plant Health Maintenance (Non-tree) (HSAIAFAI), Garden Bed Weed Control & Hand Weeding (HSAIAFAH)
Keywords
Where Bushy Business is headquartered
LocationHeadquarters
- HQ city
- Cranleigh
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Bushy Business business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Garden Landscaping Services: Complete garden build services including garden construction, hard landscaping, soft landscaping, planting, and specialist garden works. Revenue generated from project-based professional services.
- Garden Maintenance Services: Ongoing garden care and maintenance packages ensuring gardens continue to thrive long after renovation. Recurring maintenance revenue from established client relationships.
- Garden Consultation: Free initial consultation service that converts prospects into clients. Consultation may lead to larger landscaping or maintenance engagements.
- Irrigation Services: Specialist irrigation installation and maintenance services as part of complete garden solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free consultation to explore garden needs |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Bushy Business product offering
Product offeringCore offering
Bushy Business delivers end-to-end residential garden services in Surrey, including garden design, hard and soft landscaping, planting, irrigation installation, and ongoing maintenance and aftercare. Projects are delivered by a single in-house team from initial free consultation through construction to long-term horticultural care, operating within roughly a 30-mile radius of Cranleigh.
Product overview
Bushy Business offers a comprehensive suite of professional garden landscaping and horticultural services, operating as a single-service business rather than a software platform. The core offerings include Garden Design (creating bespoke outdoor designs), Garden Construction (complete build services), Hard Landscaping (structural features like patios and walls), Soft Landscaping (planting services), Irrigation (system installation and maintenance), and Maintenance and Aftercare (ongoing garden care packages). Additional specialist services include Pruning and Training, and a free Consultation service for initial project planning. All services are delivered by one experienced team based in Cranleigh, Surrey, operating within a 30-mile radius.
Differentiator
Problem solved
Functional benefit
Products and services
- Garden Design
Companies that use Bushy Business
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Bushy Business technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bushy Business partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Association of Professional Landscapers (APL)coreMembers of APL with active involvement at committee level. Professional membership provides credibility and access to industry standards and best practices. Company participates in APL Awards program.
- The Gardeners GuildcoreRegistered member of The Gardeners Guild, an organization supporting professional gardeners.
- HTA (Horticultural Trades Association)coreMember of HTA, the UK trade association for garden retailers and growers.
- TrustmarkcoreAccredited by Trustmark, a government-endorsed scheme for reputable tradespeople.
- PerennialcorePlatinum Partner of Perennial, the charity supporting people working in horticulture.
- Green Hub Project for TeensminorSupporter of The Green Hub Project for Teens, providing green therapy for young people.
- Acres Wild (Garden Designers)coreCollaborates with Acres Wild garden designers on projects. Multiple joint projects documented including Surrey Serenity (Peaslake) and Village Aftercare (East Horsley).
- Lucy Boxall Garden DesigncoreCollaborated with Lucy Boxall Garden Design on Cranleigh Care project. Designer created multi-level garden from plain new build garden on heavy clay.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Bushy Business competitors and assessment
Company assessmentOthers
- Notcutts Garden Centres: Long-established UK garden centre chain selling plants, garden products, and offering design services. Adjacent to Bushy Business through the HTA trade association connection and shared end customer (UK gardeners), but operates a retail rather than service-led model.
- Dobbies Garden Centres: Largest UK garden centre retailer with nationwide stores selling plants, garden supplies, and outdoor living products. Adjacent rather than directly competitive: serves a similar homeowner demographic but via retail and product sales rather than landscaping services.
- Crocus Garden Company: UK online nursery and plants retailer supplying plants and gardening products to homeowners across the UK. Adjacent to Bushy Business as a horticultural supplier and plant source; comparable end customer but pure retail/e-commerce model versus service delivery.
- Perennial: UK charity supporting people working in horticulture, of which Bushy Business is a Platinum Partner. Not a commercial peer but a relevant ecosystem participant given the visible partnership and shared industry constituency.
Broad incumbents
- idverde: One of the largest commercial landscaping and grounds maintenance providers in the UK and Europe, operating at significant scale across public and commercial estates. Overlaps with Bushy Business in landscaping capability but serves a much broader portfolio of corporate and public-sector clients.
- Scotts Miracle-Gro: Large US-listed consumer lawn and garden products company serving residential gardeners through branded products and lawn care services. Adjacent to Bushy Business through shared residential gardening customer base and HTA/APL trade connection in the UK, but operates a product-led rather than service-led model.
- Ground Control: UK nationwide grounds maintenance and landscaping company serving commercial estates, public spaces, and corporate clients. Comparable in core landscaping and maintenance capability but at substantially larger scale and with a primarily B2B customer mix rather than Bushy Business's homeowner focus.
- TruGreen Limited: Largest US lawn care franchise operator offering fertilization, weed control, and lawn maintenance services to residential customers at national scale. Comparable residential maintenance capability to Bushy Business but operating a franchise model in a different geography and at vastly larger scale.
Direct peers
- HollandGreen Landscape Design & Build: London-based residential landscape design and build firm offering end-to-end garden construction and planting for private clients. Comparable in target market (premium residential), service mix (design through build), and project scale to Bushy Business's higher-end work.
- Bowles & Wyer: UK-based residential garden design, landscaping, and planting specialist serving high-end private clients. Closely comparable to Bushy Business in scope (design through to planting), customer profile (affluent homeowners), and operating model (single team, full service).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Bushy Business social profiles
Digital presenceBushy Business financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bushy Business leadership team
Management profileNumber of profiles
Profiles2 records
Bushy Business funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bushy Business M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bushy Business
What does Bushy Business do?
Bushy Business delivers end-to-end residential garden services in Surrey, including garden design, hard and soft landscaping, planting, irrigation installation, and ongoing maintenance and aftercare. Projects are delivered by a single in-house team from initial free consultation through construction to long-term horticultural care, operating within roughly a 30-mile radius of Cranleigh.
Is Bushy Business a public or private company?
Bushy Business is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bushy Business founded?
Bushy Business was founded in 1990. It employs 11 to 50 people.
Where is Bushy Business based?
Bushy Business is headquartered in Cranleigh, United Kingdom, in the Europe region.
How does Bushy Business make money?
Four revenue lines are on record. Garden Landscaping Services are the primary driver. The others are garden Maintenance Services, garden Consultation and irrigation Services.
Who are Bushy Business's main competitors?
Others on record are Notcutts Garden Centres, Dobbies Garden Centres, Crocus Garden Company and Perennial. Broad incumbents are idverde, Scotts Miracle-Gro, Ground Control and TruGreen Limited. Direct peers are HollandGreen Landscape Design & Build and Bowles & Wyer.
Does Bushy Business have an API?
No public API is recorded for Bushy Business.
What industry is Bushy Business in?
Bushy Business's product category is Residential Landscaping Services. Its primary akta.pro industry code is BPABADAB, Residential Landscaping & Lawn Care, with a secondary code of HSAIAFAG, Plant Replacement, Transplanting & Garden Refresh Services. Its NAICS code is 56173 and its SIC code is 700.