Nema Chicago

What Nema Chicago does

NEMA Chicago operates a 76-story luxury residential rental tower at 1210 South Indiana Avenue in Chicago's South Loop, owned by S Loop Chicago Development II, LLC, a single-purpose entity under Miami-based Crescent Heights. The property comprises 800 rental residences ranging from studios to four-bedrooms, split between the Signature Residences collection (floors below 48, studios to three-bedrooms) and the premium Skyline Collection (floors 49-76, two- to four-bedrooms with exclusive 48th-floor amenities). Designed by Rafael Viñoly Architects with interiors by Rockwell Group, the building stands at 896 feet and contains over 1.3 million square feet of space, including 70,000 square feet of amenities. The project was developed at a reported total cost of $650 million and reached stabilization after first move-ins in May 2019.

The building is positioned as a tech-enabled luxury residence, distinguished by Chicago's first full-building gigabit-capable managed fiber internet, a distributed antenna system (DAS) for continuous cellular coverage, touchless RFID/mobile-app access, smart destination-dispatch elevators, and a custom NEMA Life mobile app handling rent payment, maintenance requests, guest approvals, package management, and amenity reservations. Residences come smart-home-ready with Lutron Caseta lighting and ecobee3 thermostats compatible with Apple HomeKit, Google Assistant, and Amazon Alexa. Sustainability credentials include LEED Silver certification. Service partnerships include Bilt Rewards (rent-payment points), Casper (mattress discounts), The Container Store (custom closets), Peloton and Golfzon (amenity programming), and an on-site Dollop Coffee Co. café.

Revenue is generated through monthly residential rental income (subscription/recurring model) plus ancillary fees from on-site services and amenity usage. Disclosed pricing floors are $1,735/month for studios and $2,985/month for two-bedroom units, with the Skyline Collection commanding a premium. Distribution is direct-to-consumer through an on-site leasing office and a website-based leasing portal, with marketing weighted toward architectural press, lifestyle media, and Instagram influencer campaigns. The target customer base consists of affluent urban professionals and families/couples seeking luxury space in a Grant Park-adjacent location with high walkability (walk score 91, transit score 100).

Name

Nema Chicago

Legal name

S Loop Chicago Development II, LLC

Website

https://rentnemachicago.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

NEMA Chicago operates a 76-story luxury rental tower in Chicago's South Loop with 800 units and 70,000 square feet of amenities, serving affluent urban professionals and families through direct-to-consumer leasing under the Crescent Heights-owned NEMA brand.

Ownership category

akta.pro rank

Product category

Luxury Residential Rentals

NAICS

Lessors of Real Estate (5311)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Build-to-Rent (BTR) Community Management (BPAJAFAC)

Keywords

• Luxury apartment rentals
• Residential high-rise leasing
• Smart home residences
• Luxury amenity services
• Urban residential rentals

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Rental Income: Monthly rental payments from tenants leasing apartments ranging from studios to four-bedroom residences. Revenue generated through standard residential lease agreements with monthly billing.
2. Amenity and Service Fees: Additional revenue from on-site services including spa treatments, fitness classes, pet spa services, car washing, and specialty services offered to residents.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

NEMA Chicago operates a 76-story luxury residential rental tower in Chicago's South Loop offering 800 units ranging from studios to four-bedroom residences across two collections (Signature Residences below the 48th floor and Skyline Collection on floors 49-76). The offering bundles premium apartment units with 70,000 square feet of amenities, smart-home technology, touchless access, gigabit internet, and personalized resident services through the NEMA Life mobile app, leased to tenants on monthly subscription agreements.

Product overview

NEMA Chicago is a single luxury residential property offering two distinct residence collections: the Signature Residences (studios to three-bedrooms on floors below 48) and the Skyline Collection (two- to four-bedroom premium residences on floors 49-76). The property features over 70,000 square feet of amenities including CoWork space, fitness facilities, dining venues, and wellness amenities, supported by the NEMA Life mobile app for resident services. Smart-home technology is integrated throughout all residences.

Differentiator

Problem solved

Functional benefit

Brands

• Skyline Collection: Distinguished two- to four-bedroom residences on floors 49-76, featuring exclusive amenities and premium features with unprecedented views.
• Signature Residences

Products and services

• Signature Residences Smart-home-ready apartment residences ranging from studios to three-bedroom units on floors below the 48th floor, featuring premium finishes and select units with oversized private balconies and outdoor terraces. Available to rent through NEMA Chicago's direct leasing program.
• Skyline Collection Distinguished two- to four-bedroom luxury residences on floors 49-76 of the NEMA Chicago tower, offering spacious floor plans, extended ceiling heights, premium finishes, panoramic views, and exclusive access to a dedicated lobby, Vista Lounge, Skyline Gym, Chicago Room ballroom, and Skyline Terrace.
• NEMA Life Mobile App Custom-built mobile application for NEMA Chicago residents enabling rent payment, RSVP to events, maintenance request submission, delivery management, contact-free package pick-up, guest access approval, and amenity and service reservations.

Quantifiable outcome

• LEED Silver certified sustainable building design with recycled materials, energy-efficient systems, and storm water retention
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Bilt RewardscoreGTM or Marketing PartnerBilt Rewards is a free resident rewards program allowing NEMA Chicago residents to earn points on every rent payment. Points can be redeemed for travel with over 100+ top airlines and hotels, fund next month's rent payment, book fitness classes, or fund a down payment on a future home purchase.
• The Container StoreminorGTM or Marketing PartnerPartnership offering organization and storage solutions exclusive to NEMA residents, including retail items, custom closet systems, and easy closet upgrades custom designed for NEMA residences.
• CasperminorGTM or Marketing PartnerCasper mattress company partnership providing NEMA Chicago residents with an exclusive discount for online purchases of sleep products.
• Dollop Coffee Co.coreOthersChicago's beloved Dollop Coffee Co. operates an on-site café at NEMA Chicago serving specialty coffees and teas, housemade eats, and locally sourced baked goods. The Grab and Go feature offers wine, beer, cocktails, grocery items, snacks, and ice cream for residents.
• Lutron ElectronicscoreTechnology or IntegrationLutron Caseta lighting system installed in all residences, compatible with Apple Homekit, Google Assistant, and Amazon Alexa for smart home integration.
• ecobeecoreTechnology or Integrationecobee3 thermostat installed in all smart-home-ready residences, integrated with major smart home platforms.

Scale indicators6 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• AMLI Residential: Major luxury and Class A urban apartment operator with significant Chicago presence, including high-rise developments in downtown submarkets. Comparable in upscale urban rental positioning and amenity-driven operating model.
• Hubbard Place (Crescent Heights): Other Crescent Heights-developed luxury urban rental property in Chicago, sharing parent, design philosophy, and operating platform with NEMA Chicago.
• Optima Signature: Luxury high-rise rental tower in Chicago's Streeterville neighborhood with comparable unit mix, premium amenities, and affluent urban professional target market.
• NEMA San Francisco: Original NEMA-branded property launched in 2013 by the same parent Crescent Heights. Direct sister property operating under identical brand, amenity philosophy, and NEMA Life app.
• NEMA Boston: Opened in Boston's Seaport neighborhood in 2019 as the third NEMA property under Crescent Heights. Sister asset sharing brand, design ethos, and technology infrastructure.

Broad incumbents

• AvalonBay Communities: Public REIT with luxury urban apartment portfolio in major U.S. metros including Chicago. Operates at portfolio scale with similar Class A urban positioning but broader geographic diversification.
• Greystar Real Estate Partners: Largest multifamily operator globally with significant Class A urban rental portfolio including Chicago high-rises. Broader scale and less luxury-specialized than NEMA but operates in the same category.
• Equity Residential: Public REIT focused on Class A urban rental apartments in gateway cities including Chicago. Comparable in urban luxury positioning but operates at much larger scale across diversified portfolio.
• Lincoln Property Company Residential: Major third-party multifamily manager with significant Class A urban rental portfolio including Chicago high-rises. Comparable operating scale but broader geographic and product-type diversification.
• Related Companies: Large diversified real estate firm developing luxury urban residential and mixed-use properties including Class A rental towers. Comparable in trophy urban development and amenity-rich positioning.

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nemachicago
• LinkedInlinkedin.com/company/nemachicago

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nema Chicago