Lake and Pond Solutions Co.

What Lake and Pond Solutions Co. does

Lake and Pond Solutions, LLC is a Wisconsin-based, privately held environmental services company founded in 2001 and owned by Jeff Stelzer. The firm delivers full-service lake and pond management across Wisconsin and Northern Illinois from two offices (Elkhorn and Greenville), employing 19 staff including 4 senior biologists, 14 field biologists, and 1 office manager. Service work is performed on customer properties by degreed biologists holding specialized credentials in fisheries, watershed management, and aquatic sciences, with no auto-renewing contracts and quote-based pricing.

Core offerings include algae and weed control, pond aeration, pond fountains, fish stocking and structures, plant surveys, sonar mapping (bathymetric, sediment hardness, and plant density maps delivered as Google Earth overlays), water quality analysis via state-certified labs, environmental studies, on-site consultation, and pond construction consulting. Proprietary or differentiated capabilities include the Integrated Pond Management (IPM) methodology, Oxygenation Saturation Technology (OST), and PRO Certified ProcellaCOR application for hybridized milfoil control. The firm is PRO Certified, Naturalake certified, and an authorized service technician for Airmax, Aquamaster, Kasco Marine, and Otterbine.

Revenue is generated through two streams: professional services delivered via direct field sales to private property owners, HOAs, commercial properties, and government/non-profit lake associations; and an e-commerce store (store.lakeandpondsolutions.com) shipping algaecides, aeration equipment, fountains, liners, dyes, and accessories nationwide via UPS. Pricing is custom and pay-as-you-go with no cancellation fees, emphasizing customer retention through service quality rather than contractual lock-in.

Name

Lake and Pond Solutions Co.

Legal name

Lake and Pond Solutions, LLC

Website

https://lakeandpondsolutions.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Wisconsin-based lake and pond management firm founded in 2001, serving Wisconsin and Northern Illinois with 19 staff including degreed biologists, offering algae/weed control, aeration, sonar mapping, and water quality analysis, plus an e-commerce store shipping pond products nationwide.

Ownership category

akta.pro rank

Product category

Lake and Pond Management Services

NAICS

Water Supply and Irrigation Systems (221310)

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Water Park Maintenance & Water Treatment Services (Chemical, Testing, Winterization) (THAAABAM)

akta.pro secondary industries

Commercial & HOA Irrigation Services (Large-Scale Systems) (HSAIAEAJ), Water Source Development & Conveyance (Intakes, Canals, Pipelines) (AFACAFAH)

Keywords

• Lake pond management
• Aquatic weed control
• Pond aeration services
• Water quality analysis
• Fisheries management

Headquarters

HQ city

Elkhorn

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Professional Lake and Pond Management Services: Full-service lake and pond management including algae & weed control, pond aeration, pond fountains, environmental studies, fish stocking, plant surveys, sonar mapping, water quality analysis, on-site consultation, and pond construction. Services provided by degreed biologists with follow-up visitations and treatment records.
2. E-commerce Product Sales: Online store selling pond products including aeration equipment, fountains, algaecides, herbicides, pond dyes, metering pumps, aeration compressors, pond liners, and related accessories. Products shipped via UPS outside Wisconsin/Illinois.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Lake and Pond Solutions is a full-service lake and pond management company providing professional services including algae and weed control, pond aeration, pond fountains, fish stocking, plant surveys, environmental studies, sonar mapping, water quality analysis, on-site consultation, and pond construction. Service delivery is by degreed biologists across Wisconsin and Northern Illinois. The company also operates an online retail store selling aeration equipment, fountains, algaecides/herbicides, pond dyes, metering pumps, and pond liners.

Product overview

Lake and Pond Solutions LLC operates a full-service lake and pond management company offering both professional services and a retail product store. The service portfolio includes eleven core offerings: Algae & Weed Control, Environmental Studies (stormwater inspections, sediment surveys, water quality analysis, dissolved oxygen monitoring, plant surveys, sonar mapping), Fish Stocking & Structures, Pond Aeration, Pond Fountains, Pond Management (Integrated Pond Management/IPM approach), On-Site Consultation, Plant Surveys, Pond Construction, Sonar Mapping, and Water Quality Analysis. The retail store (store.lakeandpondsolutions.com) sells complementary products across eight categories: Algaecides/Herbicides (Cutrine Plus, Aquathol K, Hydrothol, Reward, Shore Clear), Aeration Products (Kasco Marine Home Series Diffused Aeration, Kasco Marine AquatiClear circulators, Aquamaster Fountains, compressors, air line, diffusers), Nutrient & Sediment Reduction (Triton bacteria, Triton SRP sludge reduction pellets, Poseidon pellets), Pond Dye (Neptune Super Concentrated Blue Dye, Neptune Deep Blue Concentrated Dye), Metering Pump Equipment (Eco-Flow Metering Pump), and Pond Liners (AquaArmor 30 mil and 40 mil). The company also specializes in ProcellaCOR for milfoil control and employs Oxygenation Saturation Technology (OST) for advanced water quality treatment.

Differentiator

Problem solved

Functional benefit

Products and services

• Algae and Weed Control Professional examination by degreed biologists to identify and control nuisance and invasive plant and algae species using proper product selection and concentrations, with permit acquisition, application, and follow-up visitations. Target customers include HOAs, commercial properties, and private pond owners in Wisconsin and Northern Illinois.
• Pond Management (Integrated Pond Management) Comprehensive Integrated Pond Management (IPM) combining multiple management techniques to achieve pond goals within budget while focusing on long-term outcomes and sustainability. Biologists identify issues, set action thresholds, provide control, and prioritize sustainability and prevention.
• Pond Aeration Installation and maintenance of aeration systems to prevent stagnation, reduce muck, improve ecosystems, reduce algae production, and prevent winter fish kills. Uses Oxygenation Saturation Technology (OST) for water quality and oxygenation.
• Pond Fountains Installation of pond fountains providing aesthetic enhancement with various spray patterns, surface aeration, and optional lighting for lakes and ponds.
• Fish Stocking and Structures Fish stocking services, creel surveys, and habitat installation including Mossback Fish Structures to establish and maintain balanced fish populations in Wisconsin and Illinois ponds.
• Environmental Studies Studies including stormwater inspections, sediment surveys, water quality analysis, dissolved oxygen monitoring, plant surveys, and sonar mapping to assess and manage lake and pond resources.
• Plant Surveys Aquatic plant surveys using Point Intercept (PI) surveys, meander surveys, and randomized grids to identify plant communities and track invasive species spread.
• Sonar Mapping Comprehensive sonar mapping producing bathymetric, sediment hardness, and plant density maps available as Google Earth overlays for historical change tracking and management decisions.
• Water Quality Analysis Laboratory analysis for nutrients (phosphorus and nitrogen), basic chemistry (pH and hardness), metals, E. Coli bacteria, VOCs, chlorophyll a, and other parameters performed by state certified labs.
• On-Site Consultation Comprehensive site investigation including dissolved oxygen and temperature readings, plant/algae identification, acreage measurement, depth assessment, and sediment accumulation evaluation, with a management plan provided within the week.
• Pond Construction Pond construction consultation including design review, depth and slope recommendations, water supply and beach placement guidance, liner supply and installation, and post-construction management.
• Aeration Products Complete aeration systems, compressors (rocking piston and rotary vane), air line and diffusers, cabinets and cooling fans, and maintenance parts from manufacturers including Kasco Marine.
• Algaecides and Herbicides Chemical treatments for algae and weed control including products like Cutrine Plus, Aquathol K, Hydrothol 191, Reward Herbicide, and Shore Clear.
• Nutrient and Sediment Reduction Products Products including Triton bacteria (Cold Water, All-Purpose), Triton SRP sludge reduction pellets, Triton WC water clarifier, and Poseidon pellets for reducing nutrients and sediment in ponds.
• Pond Fountains Fountain and circulator products from Kasco Marine and Aquamaster for pond aesthetics, surface aeration, and water circulation, available in multiple sizes including 3.5HP and larger variants.
• Pond Dyes Organic pond dyes including Neptune Super Concentrated Blue Dye and Neptune Deep Blue Concentrated Dye that color water to reduce sunlight penetration and inhibit aquatic plant growth.
• Metering Pumps Eco-Flow Metering Pump that delivers continuous supplies of enzymes, dye, alum, and other treatments to ponds in pre-determined intervals via 1/4 inch self-sinking metering line.
• Pond Liners AquaArmor woven reinforced polyethylene pond liners available in 30 mil and 40 mil thicknesses, fish and plant safe with high puncture and UV resistance.

Quantifiable outcome

• Over 100 years of combined pond management experience across the team
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• NaturalakecoreStrategic or Co-development PartnerNaturalake certification indicating specialized expertise in natural lake management approaches and environmental stewardship practices.
• PRO Certified (Stewards of Water)coreStrategic or Co-development PartnerPRO Certified Stewards of Water certification program for aquatic vegetation management professionals. Lake and Pond Solutions is a PRO Certified company.
• Wisconsin DNRminorStrategic or Co-development PartnerWorking relationships with government agency personnel for permit acquisition and regulatory compliance. Staff include former WI DNR Aquatic Plant Management Specialist and current WDNR liaisons.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• SePRO Corporation: Major US manufacturer of aquatic herbicides including ProcellaCOR, which LPS is PRO certified to apply. As a specialty chemicals incumbent serving the same customer base through different channels, SePRO is a key upstream partner and competitive reference point.
• Lonza Water Care: Global specialty chemicals manufacturer and parent of Applied Biochemists, maker of Cutrine Plus algaecide used by LPS. As an upstream chemical incumbent, Lonza serves the same end customers through different distribution channels.

Others

• Kasco Marine: Manufacturer of pond fountains, aerators, and water circulators including the Home Series Diffused Aeration and AquatiClear products sold through LPS's online store. Authorized service partner relationship makes Kasco both supplier and ecosystem participant.
• Mossback Fish Habitats: Manufacturer of fish habitat structures offered as part of LPS's fish stocking and structures service. Adjacent product ecosystem participant that supplies equipment LPS installs for lake association and fishery customers.
• Otterbine: Manufacturer of aeration fountains and water feature equipment for which LPS is an authorized service technician. Sells into the same HOAs, golf courses, and commercial properties via different channels, making Otterbine a comparable product-side peer.
• Airmax: Manufacturer of pond aeration and water quality products for which LPS is an authorized service technician. Provides enabling equipment that LPS installs, services, and resells, making Airmax an adjacent ecosystem participant.
• Naturalake: Natural lake management training and certification organization with which LPS holds Naturalake certification. Functions as an industry partner and ecosystem enabler rather than direct competitor.

Direct peers

• SOLitude Lake Management: Largest US lake and pond management services company offering algae/weed control, aeration, fountain installation, fish stocking, and water quality testing nationally. Acquired by Davey Tree in 2023, providing direct comparison as a scaled national consolidator competing for the same HOA, commercial, and lake association customers.
• The Lake Doctors: Major regional lake and pond management services company serving HOAs, golf courses, residential communities, and commercial properties. Provides similar algae control, aeration, and aquatic vegetation management services with comparable biologist-led service model.
• Aquatic Environments Inc. Mid-size lake and pond management services company with comparable biologist-led approach to algae control, aeration, water quality testing, and fisheries management for residential, commercial, and government clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lakeandpondsolutions
• LinkedInlinkedin.com/company/lake-and-pond-solutions-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lake and Pond Solutions Co.