What Morris Solutions BV does

Morris Solutions BV is a Dutch private limited company founded in 2010 by Italian Morris Giaccone and Dutch Grytsje de Jong, headquartered in Joure, Friesland, Netherlands. The company specializes in retrofitting sheet metal working machines — primarily press brakes, plate rolls, shears, and tube bending machines — for manufacturing customers across the Benelux region. Its core service replaces outdated or unsupported control systems, safety systems, and mechanical/hydraulic components on machines that are still structurally sound, thereby extending machine life by 10+ years at a fraction of new equipment cost. The company holds exclusive Benelux service partner status for Delem (Dutch) and ESA Automation (Italian) CNC controls, and is the official Retrofit Dealer for Lazersafe safety systems. It is also the first official partner for data M Engineering's LaserCheck angle measurement system. Notable innovations include Morris Anglecheck (a work glove with angle sensor, sold to ESAutomotion) and Superglasses (smart glasses for converting 2D drawings to CNC programs, launched March 2023). Its product portfolio comprises retrofitting services, control systems, safety systems, angle measurement systems, back gauges, tools, and a continuous inventory of used machines.

The go-to-market is direct B2B field sales augmented by trade show participation (METAVAK, EuroBLECH, TechniShow) and industry press coverage. Customers include a mix of enterprise manufacturers (Goudsmit Magnetics, Weko Group, Van Oirschot Roestvrijstaal, MSP Dak en Wand, United Pipeline, Trumpf), mid-market fabricators, and SMBs, with custom quote-based all-in pricing and 24/7 service support. The company is privately owned by its founders, with no disclosed institutional investors or M&A activity. The team is small (~7-8 named individuals including technical installers, administration, and the founding director), and the company is constructing a new larger facility in Joure while converting its existing building into a showroom.

Name

Morris Solutions BV

Legal name

Morris Solutions BV

Website

https://morrissolutions.nl

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Morris Solutions BV is a Dutch retrofitting specialist that modernizes sheet metal working machines (press brakes, shears, plate rolls, tube benders) for Benelux manufacturers. It is the exclusive service partner for Delem and ESA Automation and an official Lazersafe retrofit dealer in the region.

Ownership category

akta.pro rank

Product category

Industrial Machine Retrofits

NAICS

Commercial and Industrial Machinery and Equipment (except Automotive and Electronic) Repair and Maintenance (8113)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping) (IMAHADAC)

Keywords

• Machine retrofitting services
• Press brake controls
• Sheet metal machinery
• CNC control systems
• Safety systems retrofit

Headquarters

HQ city

Joure

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Complete Machine Retrofits: Full retrofit solutions for press brakes, plate rolls, shears, and tube bending machines including electronic, mechanical, and hydraulic components. The company replaces outdated control systems with modern Delem or ESA CNC systems, installs new safety systems, and provides complete modernization.
2. Control Systems and Components: Sale and installation of CNC control systems (Delem DA-58T, DA-66T, DA-69T, ESA VIS-630, VIS-640, VIS-840/850, VIS-875W), angle measurement systems, safety systems (Lazersafe, Merlino), backgauges, bending helpers, tools, valves, and cylinders.
3. Used Machines Sales: Continuous inventory of used/refurbished machines including press brakes, plate rolls, and shears. Machines are thoroughly inspected and tested before sale, with optional retrofit solutions to modernize them with latest technology and safety requirements.
4. Maintenance and Repair Services: Preventive and corrective maintenance services for retrofitted machines and other sheet metal working equipment. Includes periodic maintenance, troubleshooting, and spare parts supply.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Morris Solutions BV retrofits sheet metal working machines including press brakes, plate rolls, shears, and tube bending machines by replacing outdated control systems with modern Delem or ESA CNC controls, installing optical safety systems (Lazersafe, Merlino), and integrating contactless angle measurement systems (LaserCheck). The company also supplies a continuous inventory of inspected used machines and provides preventive and corrective maintenance services.

Product overview

Morris Solutions BV is a Dutch retrofitting company specializing in modernizing sheet metal working machines. The core offering is comprehensive retrofitting services that update old machines with new control systems (Delem and ESA), safety systems (Lazersafe, Merlino), and angle measurement systems (LaserCheck). The company operates as a dealer and service partner for ESA Automation and Delem in Benelux, and is an official Retrofit Dealer for Lazersafe. Products include press brake retrofits, plate roller retrofits, shear retrofits, and tube bending machine retrofits, supported by accessories such as back gauges, tools, and maintenance services. The company also sells used machines that can be retrofitted, and has developed proprietary innovations including Morris Anglecheck (angle-measuring glove) and Superglasses (smart glasses for CNC programming).

Differentiator

Problem solved

Functional benefit

Brands

• Superglasses: Smart glasses that convert 2D drawings from paper or screen into CNC programs for press brakes, featuring camera, sensors, and wireless connectivity.
• Morris Anglecheck

Products and services

• Retrofitting Services Complete retrofitting of sheet metal working machines including press brakes, plate rollers, shears, and tube bending machines. Covers electronic, mechanical, and hydraulic upgrades with new control systems, safety systems, and angle measurement technology.
• Delem Control Systems Sale and integration of Dutch-made Delem CNC control systems (DA-69T, DA-66T, DA-58T, DA-53T for press brakes; DAC-362T, DAC-360T, DAC-310T for shears) with 2D/3D graphical touchscreen programming and network connectivity.
• ESA Control Systems Sale and integration of Italian-made ESA (Esautomotion) CNC control systems including VIS-875W, VIS-840W/850W, VIS-640, VIS-630, and VIS-625 with Windows 10-based platforms, multi-touch screens, and up to 128-axis control.
• Lazersafe Safety System Optical safety system that protects press brake operators from being caught between the machine frame and the moving beam by monitoring the danger zone around the die and stopping beam movement immediately if interrupted during rapid traverse.
• Merlino RED4-RL Safety System Optical valve monitoring system that monitors the clamping zone during bending operations and stops all fast closing movements immediately when the optical beam is interrupted, providing economical compliance with current safety requirements.
• LaserCheck Portable Angle Measurement System All-in-one contactless angle measurement device with integrated Windows 10 IPC that uses laser sensors to determine bending angle with accuracy better than 0.1 degrees, connecting to ESA and Delem controls via network or RS485.
• Maintenance Services Periodic, preventive, and corrective maintenance for press brakes including inspection, wear parts replacement, lubrication, and cleaning, plus 24/7 emergency service, to extend machine life and improve reliability.
• Used Machines Second-hand press brakes, plate rollers, shears, and other machines that are thoroughly inspected, tested, and optionally retrofitted with modern control and safety systems before sale.
• Superglasses Smart glasses with camera, sensors, and wireless connection that convert 2D drawings from paper or computer screen into CNC programs and automatically load them into the press brake control, as an alternative to 2D/3D CAM programming.

Quantifiable outcome

• Retrofit completed within 1 week for standard retrofits
• +2 more outcomes

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and important.

• ESA Automation (Esautomotion)coreTechnology or Integration · 1 January 2010Official dealer and service partner for ESA Automation control systems for the entire Benelux region. Partnership spans more than 15 years. ESA is an Italian company developing and producing next-generation integrated CNC systems for sheet metal working machines.
• DelemcoreTechnology or Integration · 1 January 2010Official Service Center of Delem, an authentic Dutch company specializing in the development and production of CNC controls for sheet metal working machines. Close collaboration enables Morris Solutions to offer optimal solutions for Delem control systems.
• data M EngineeringimportantTechnology or IntegrationPartnership for integrating LaserCheck angle measurement systems into retrofitted press brakes. Data M Engineering is a German manufacturer that develops and builds the LaserCheck system. Morris Solutions is the first official partner specialized in retrofitting used press brakes.
• LazersafeimportantTechnology or IntegrationOfficial Retrofit Dealer for Lazersafe safety systems in the Benelux. Lazersafe is an optical safety system that protects press brake operators from being pinched between the machine frame and the moving beam.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Regional players

• ADIRA: Portuguese manufacturer of press brakes, shears, and laser cutting machines serving Iberian and broader European markets with new machines and service offerings. Operates in a similar equipment category with regional reach.
• Baykal Makina: Turkish press brake and metalworking machinery manufacturer competing in European markets primarily on cost. Indirectly relevant as competitive pressure on new-machine pricing that influences retrofit value proposition.
• Durmazlar (Durma): Turkish press brake, laser, and ironworker manufacturer with growing presence in Europe. Primarily competes on new-machine price in adjacent geographies, indirectly pressuring retrofit economics and competing for some Benelux-bound customers.

Direct peers

• LVD Group: Belgian manufacturer of press brakes, shears, and laser cutting systems that also offers its own service and retrofit packages across Benelux and Europe. Competes directly for the same retrofit customer spend that Morris addresses, particularly among Benelux manufacturers running mixed-brand machinery.
• Haco: Belgian press brake, shear, and plate roll manufacturer with a service and retrofit business targeting the same Benelux and wider European customer base. Direct regional competitor for retrofit work on legacy press brakes.

Broad incumbents

• Trumpf: German manufacturer of machine tools including press brakes and laser equipment, with extensive service and retrofit operations across Europe. Competes for the same enterprise retrofit and modernization budgets.
• Amada: Japanese global leader in metalworking machinery (press brakes, lasers, automation) with a European service network offering retrofits and OEM-led modernization programs. Competes as a broad incumbent across the same customer spend pool.
• Prima Power: Italian manufacturer of sheet metal machinery (press brakes, laser cutting, automation) with an established European service network. Competes in the European retrofit market both directly and via its OEM service organization.
• Salvagnini: Italian manufacturer of panel bending, laser cutting, and flexible manufacturing systems with its own service and modernization offering. Competes as a broad sheet metal machinery incumbent with retrofit capabilities.
• Bystronic: Swiss global leader in sheet metal processing (press brakes under Safan/Beyeler brands, lasers, automation). Operates an extensive aftermarket and retrofit network that competes with Morris for retrofit budgets across European manufacturers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/morris-solutions-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Morris Solutions BV