Hank Payments
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2B and B2C
- OfferingSoftware
Hank Payments firmographics
Firmographics- Name
- Hank Payments
- Legal name
- Hank Payments Corp.
- Website
- https://hankpayments.com
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Hank Payments industry classification
Industry- Product category
- Banking-as-a-Service Platform
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)
- akta.pro secondary industries
- Smart Routing, Cascading & Payment Optimization (FSAMACAJ), Payables & Disbursements (ACH/SEPA, wires, checks, virtual cards) (FSABAIAB)
Keywords
Hank Payments business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform/SaaS Fees: FUTR Payments generates revenue through its Banking as a Service platform, providing payment processing, cash management, and financial wellness solutions to consumers and enterprise clients. The company earns fees from lenders, dealers, landlords, and fintechs for portfolio visibility, automation, and client engagement tools.
- Transaction/Processing Fees: Revenue is generated from transaction processing across the platform, including payment facilitation for consumers making loan payments, rent payments through FUTR Doors, and automotive financing through dealer partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Banking as a Service platform with tailored pricing for enterprise clients |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Hank Payments product offering
Product offeringCore offering
Hank Payments Corp. (d/b/a FUTR Payments) operates a Banking as a Service platform integrated with multiple banks, processing partners, and other platforms, stacked with proprietary software to deliver modernized payment experiences. It serves both enterprise clients (lenders, automotive/RV/powersports dealers, landlords, fintechs, and financial advisors) and individual consumers with solutions for cash flow management, debt payoff acceleration, automated payment scheduling, portfolio insights, and SOC 2 compliant data/KYC infrastructure.
Product overview
Hank Payments Corp. (d/b/a FUTR Payments) operates as a Banking as a Service (BaaS) platform providing modernized payment experiences for North American consumers and enterprises. The platform integrates with multiple banks and processing partners, offering a suite of industry-specific solutions: FUTR Auto (automotive/RV/powersports), FUTR Doors (property rental payments), FUTR Equity Builder (financial advisor tools), FUTR FinTech (fintech infrastructure), FUTR Lenders (lender portfolio management), and FUTR Consumer Solutions (personal debt/cash management). Consumer funds are held at Cottonwood Payments, a division of FinWise Bank, Member FDIC. In February 2025, Hank Payments completed its acquisition of FUTR Inc., enhancing SOC 2 compliant data storage and KYC compliance capabilities with digital vault features.
Differentiator
Problem solved
Functional benefit
Products and services
- FUTR Payments Platform A Banking as a Service (BaaS) platform integrated with multiple banks, processing partners and other platforms to modernize payment experiences for North American consumers and enterprise organizations.
- FUTR Auto
Quantifiable outcome
- FUTR Payments can help consumers pay off debt faster and reduce total interest paid
- +3 more outcomes
Companies that use Hank Payments
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles6 records
Hank Payments technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Hank Payments partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FUTR Inc.coreHank Payments acquired 100% of FUTR Inc.'s shares on February 24, 2025, issuing 172,949,626 common shares worth approximately Cdn$8.6 million. The acquisition enables Hank to store customer data on a SOC 2 compliant and encrypted platform, automate compliance and KYC processes, and provide digital vaults for consumers to store personal documents.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Hank Payments competitors and assessment
Company assessmentBroad incumbents
- Stripe Treasury: Stripe Treasury is a broad incumbent offering embedded banking-as-a-service infrastructure within Stripe's larger payments platform. It overlaps with FUTR Payments' fintech BaaS offering but operates at vastly greater scale and within Stripe's wider payments stack.
- Plaid: Plaid is a broad incumbent in financial data connectivity and is expanding into payments and bank account infrastructure. It overlaps with FUTR Payments' API-driven connectivity to multiple banks and is a key competitor in the fintech enablement space.
Emerging players
- Dave: Dave is a consumer financial health app offering cash advances, budgeting, and automated savings/bill management. It is comparable to FUTR Payments' consumer solutions product (cash and debt management automation) and serves the same consumer segment.
- Finix: Finix is a payment infrastructure provider offering merchant-of-record and PayFac-style APIs for software platforms. It is comparable to FUTR Payments as a fintech infrastructure player serving vertical SaaS and platform customers with payment processing rails.
- Brigit: Brigit is a consumer financial wellness app offering cash advances, automated savings, and bill management. It overlaps with FUTR Payments' consumer payment management and cash flow automation capabilities for the same end market.
- MoneyLion: MoneyLion is a consumer fintech platform offering banking, lending, investing, and financial management tools. It is comparable to FUTR Payments' consumer-facing cash and debt management product and shares overlap in automated savings and payment tools.
- Avail (by Realtor.com): Avail is a rental management and rent collection platform serving landlords and tenants with online payments and tenant screening. It directly overlaps with FUTR Doors, FUTR Payments' landlord rent-collection product.
Direct peers
- Treasury Prime: Treasury Prime provides a Banking as a Service API platform that connects fintechs and banks for embedded banking, payments, and compliance. Like FUTR Payments, it operates multi-bank integration with tailored APIs for fintech and lender use cases.
- Synctera: Synctera is a direct Banking as a Service platform that pairs fintechs with partner banks to deliver embedded banking, payments, and compliance infrastructure. It is highly comparable to FUTR Payments because both operate multi-bank BaaS stacks serving fintech and lender customers with API-driven integration.
- Unit: Unit is a Banking as a Service platform offering embedded accounts, cards, lending, and payments APIs built on a multi-bank architecture. It directly competes with FUTR Payments in the fintech-BaaS segment with similar API-first delivery and compliance automation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Hank Payments social profiles
Digital presenceHank Payments compliance and trust
Trust signalCompliance2 records
Hank Payments financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hank Payments leadership team
Management profileNumber of profiles
Profiles13 records
Hank Payments subsidiaries and ownership
Company hierarchySubsidiaries1 record
Hank Payments funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hank Payments M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hank Payments
What does Hank Payments do?
Hank Payments Corp. (d/b/a FUTR Payments) operates a Banking as a Service platform integrated with multiple banks, processing partners, and other platforms, stacked with proprietary software to deliver modernized payment experiences. It serves both enterprise clients (lenders, automotive/RV/powersports dealers, landlords, fintechs, and financial advisors) and individual consumers with solutions for cash flow management, debt payoff acceleration, automated payment scheduling, portfolio insights, and SOC 2 compliant data/KYC infrastructure.
Is Hank Payments a public or private company?
Hank Payments is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hank Payments founded?
Hank Payments was founded in -1.
How does Hank Payments make money?
Two revenue lines are on record. Platform/SaaS Fees are the primary driver. The others are transaction/Processing Fees.
Who are Hank Payments's main competitors?
Broad incumbents on record are Stripe Treasury and Plaid. Emerging players are Dave, Finix, Brigit, MoneyLion and Avail (by Realtor.com). Direct peers are Treasury Prime, Synctera and Unit.
Does Hank Payments have an API?
No public API is recorded for Hank Payments.
What industry is Hank Payments in?
Hank Payments's product category is Banking-as-a-Service Platform. Its primary akta.pro industry code is FSAGABAE, Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure, with a secondary code of FSAMACAJ, Smart Routing, Cascading & Payment Optimization. Its NAICS code is 522320 and its SIC code is 6199.