Het Maashuis

What Het Maashuis does

Het Maashuis is a Dutch regional healthcare organization founded in 2011 and headquartered in Apeldoorn, providing autism-focused guidance, coaching, and advisory services for children and young people with Autism Spectrum Disorder (ASS) up to age 23 (18 within Apeldoorn municipality). The organization operates as a small-scale center offering in-school support during temporary non-participation, after-school guidance, executive function coaching for schoolwork, individual guidance, group activities, and movement-based programs (Bewegingsagogie). A parallel sub-brand, NC Advies in Autisme (founded 2008 by Nicole Coppens), delivers consultations, training, workshops, and coaching trajectories to parents, schools (PO, VO, SO, VSO), and organizations.

The business model is built on reimbursement through Dutch municipal healthcare frameworks — specifically the Wet maatschappelijke ondersteuning (Wmo), Jeugdwet (Youth Act), and the Zorgverzekeringswet (Health Insurance Act) — supplemented by direct inquiries from families and referrals from municipalities, schools, and healthcare providers. The organization's go-to-market relies on content marketing through Nicole Coppens' 'Eerste Hulp bij ASS' blog, partnerships within the Samenwerkingsverband Autisme Gelderland (SAG) network of more than 140 autism-serving organizations, and word-of-mouth referrals from satisfied parents and schools. Pricing is not publicly disclosed and is determined through municipal and insurance contract arrangements.

The technology footprint is limited and administrative in nature. Het Maashuis relies on ZilliZ, an electronic client dossier system governed by a GDPR/AVG-compliant data processing agreement, to manage client records and documentation. The organization holds HKZ (Harmonisatie Kwaliteitsbeoordeling in de Zorgsector) certification, signaling compliance with Dutch healthcare quality standards. Het Maashuis is privately held, founder-led by Nicole Coppens, with no disclosed external funding, no parent company, and no evidence of venture capital or private equity ownership. Operations are regional, confined to Gelderland with a single physical site in Apeldoorn, and the organization employs 1-10 people.

Name

Het Maashuis

Legal name

Het Maashuis

Website

https://maashuis.nl

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Het Maashuis is a Dutch regional center in Apeldoorn providing autism-focused guidance, coaching, and advisory services for children and young people with ASS up to age 23, alongside NC Advies in Autisme consulting for parents, schools, and organizations.

Ownership category

akta.pro rank

Product category

Autism Care Services

NAICS

Educational Support Services (611710), Child and Youth Services (62411), Other Individual and Family Services (624190)

SIC

Services-Educational Services (8200), Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYEDAKAKAI

Autism Executive Functioning & Academic Skills Intervention

Education/Special Education & Learning Support Services/Autism Support Services (Educational)

SECONDARYEDAKAKAJ

Autism Parent/Caregiver Education & Training (School-Linked)

Education/Special Education & Learning Support Services/Autism Support Services (Educational)

SECONDARYEDAKAKAG

Autism Communication Support (AAC, Pragmatics & Language)

Education/Special Education & Learning Support Services/Autism Support Services (Educational)

SECONDARYEDAKAKAE

Autism Behavioral Support (School-Based ABA/PBIS)

Education/Special Education & Learning Support Services/Autism Support Services (Educational)

Keywords

• Autism care services
• Youth coaching
• Autism advisory
• Educational support
• Special needs guidance

Headquarters

HQ city

Apeldoorn

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Municipal Healthcare Contracts: Services funded through Wet maatschappelijke ondersteuning (Wmo), Jeugdwet, and other municipal healthcare frameworks. The organization provides documentation for insurance claims and municipal reimbursement.
2. Health Insurance Reimbursement: Services may also be reimbursed through the Zorgverzekeringswet (Health Insurance Act).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Het Maashuis is a small-scale center in Apeldoorn, Netherlands providing low-threshold, practical, and solution-oriented guidance, coaching, and advisory services for children and young people with Autism Spectrum Disorder (ASS) up to age 23 (up to 18 in Apeldoorn municipality). Services include during-school and after-school support, executive function coaching, individual and group guidance, sports/movement programs (Bewegingsagogie), activities and training, plus advisory and training services for parents, schools (PO, VO, SO, VSO), and organizations through its sub-brand NC Advies in Autisme.

Product overview

Het Maashuis is een centrum voor kinderen, jongeren en jongvolwassenen met autisme (ASS) tot 23 jaar, met als doel het begeleiden en coachen van kinderen, ouders, scholen en organisaties. Het kernproduct is praktische en oplossingsgerichte begeleiding. Daarnaast biedt het sub-producten en diensten: De Doorstroom (tijdelijke schoolbegeleiding), Groepsbegeleiding (spannings- en ontspanningsbegeleiding), en Sporten en Bewegen (Bewegingsagogie). Onder het sub-merk NC Advies in Autisme worden adviesdiensten voor ouders en onderwijs aangeboden, waaronder consultaties, voorlichting, workshops, scholing en coaching. Het Maashuis viert in 2026 haar 15-jarig bestaan.

Differentiator

Problem solved

Functional benefit

Brands

• NC Advies in Autisme: Autism advisory services for parents, caregivers, teachers, and educational institutions including consultations, training, workshops, and coaching.

Products and services

• Begeleiding en Coaching Low-threshold, practical, and solution-oriented guidance and coaching for children, young people, and young adults with autism, including coaching for parents, schools, and organizations.

Quantifiable outcome

• Parents rate Het Maashuis with an 8.8 out of 10
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Samenwerkingsverband Autisme Gelderland (SAG)coreStrategic or Co-development PartnerHet Maashuis is a collaborative partner within the SAG network, which provides an overview of over 140 organizations that have joined, including experts by experience, advocacy organizations, education, MEE, mental health care (GGZ), CJG, welfare work, labor, ambulatory guidance, leisure and sports.
• JeugdstemcoreStrategic or Co-development PartnerJeugdstem provides trusted persons for children, young people, parents and foster parents who are involved in youth care. They offer information, advice or support, can attend meetings with municipalities or caregivers, and help file complaints with the complaints committee.
• SKJ (Stichting Kwaliteit en Jeugd)minorImplementation/ SI/ Consulting PartnerSKJ provides an independent disputes committee that handles disputes from clients (and their relatives) about the care of independent care providers and small-scale care institutions affiliated with SKJ.
• BalansminorGTM or Marketing PartnerBalans provides information about various meetings and webinars relevant to parents of children with autism. Tickets can be ordered through their digital platform.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Philadelphia: Major Dutch care organization supporting people with intellectual disabilities and autism through daily support, guidance, and family services. Comparable on autism-focused guidance and family coaching, though at significantly larger scale and national footprint.
• 's Heeren Loo: Large Dutch care provider supporting people with intellectual disabilities and autism across the lifecycle with residential, ambulatory, and advisory services. Comparable in providing autism support and family coaching, but at much larger scale and broader service mix.
• NVA (Nederlandse Vereniging voor Autisme): Dutch national advocacy association for people with autism and their families, providing information, community, and awareness materials. Not a direct care competitor, but operates in the same autism-support ecosystem that Het Maashuis participates in via its referral network.

Direct peers

• Accare: Largest specialist in child and adolescent mental health care in the northern and eastern Netherlands, including autism support and family guidance. Comparable in serving children/youth with autism and their families through coaching and treatment programs.
• MEE: National Dutch organization supporting people with disabilities (including autism) and their families with information, advice, and guidance. Comparable to Het Maashuis on parental/family support and navigating care systems, though covering a broader disability population.
• Karakter: Dutch specialist in child and adolescent psychiatry, including autism spectrum disorders, providing treatment, coaching, and support for young people and families. Overlaps with Het Maashuis on autism-focused guidance for children and adolescents, though at much greater scale and clinical scope.
• Centrum Autisme: Dutch independent treatment and coaching center specializing in autism across age groups, including guidance for parents, schools, and organizations. Directly comparable to Het Maashuis (and its NC Advies sub-brand) on autism-specific coaching and advisory services.
• Dr. Leo Kannerhuis: Specialist Dutch organization focused on diagnosis, treatment, and support for people with autism across age groups. Directly comparable to Het Maashuis in mission (autism-specific care and guidance) and customer base, but operates at significantly larger scale and broader regional coverage.

Others

• Balans: Dutch parent association for children with developmental and learning differences (including autism). Not a care provider, but a complementary ecosystem player that channels webinars, information, and parent community — directly referenced by Het Maashuis as a referral partner.
• Autisme Gelderland (SAG): Regional collaborative network of 140+ organizations serving people with autism in Gelderland. Not a competitor but a structural partner and referral channel that Het Maashuis participates in; comparable as an autism ecosystem player in the same geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/het-maashuis

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Het Maashuis