Play with a Purpose

What Play with a Purpose does

Play with a Purpose is a privately held US corporate event and experiential learning company founded in the 1990s and headquartered in Orlando, Florida with a second headquarters in Las Vegas, Nevada. The company designs and delivers in-person and virtual team building events, conferences, CSR programs, and Experiential Learning workshops for enterprise clients, with event sizes ranging from 20 to 20,000 attendees globally. Its core technology is a portfolio of proprietary facilitation methodologies rather than a software platform, including the IDEASPARKING! brainstorming framework, DISRUPTORS innovation process, Learn-Feel-Do model, Flip Learning pre-event training approach, and the Synergyk AI Bot-driven team assessment game. The company's product catalog includes over 50 named event formats spanning virtual games (Race Around the World, Farrago!, Infinite Loop Online), in-person team challenges (Beat the Box, Chain Reaction, Mind Crack), CSR give-back events (Bike Building, Helping Hands, uCANdo!), and business simulations (Fresh Biz, Clipper Classic).

Play with a Purpose operates a project-based professional services revenue model under a direct enterprise sales motion. Pricing is quote-based and varies by group size, location, equipment, transportation, and customization level, with no published standard rates. Each client is paired with a dedicated core staff member and walked through a Discovery, Design, and Delivery process, with the company emphasizing that facilitators are full-time employees rather than freelancers. The customer base is concentrated in Fortune 1000 enterprises across diverse verticals including financial services (Bank of America, CUNA Mutual), healthcare and pharmaceuticals (GSK, Sanofi, DavisVision, CIBAVISION, CadenceHealth), aviation (BBA Aviation), agriculture (Syngenta), automotive (Chrysler), technology (Hewlett Packard, Siemens), hospitality (Sage Hospitality), entertainment (Disney), and professional services (Deloitte). Marketing is led through the Play IdeasParkers blog, SEO, industry conference participation, and speaker engagements by CEO Sharon Fisher.

The company is founder-controlled, with Sharon Fisher as CEO and no disclosed external investors, parent company, or funding rounds. Operations extend globally, with the company claiming delivery from Key West to Tokyo and New York to Frankfurt, supported by named core employees across roles including Executive VP, Director of Sales, Senior Experience Designer, Event Consultants, Experience Designers, and Facilitators.

Name

Play with a Purpose

Legal name

Play with a Purpose – Team Building and Event Activity Management

Website

https://playwithapurpose.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Play with a Purpose is a privately held corporate team building and experiential learning company headquartered in Orlando and Las Vegas that designs and delivers customized in-person and virtual events for enterprise clients, including Disney, Siemens, Bank of America, Deloitte, and GSK. The firm runs a project-based professional services model supported by over 50 proprietary event formats and methodologies such as IDEASPARKING!, DISRUPTORS, and Learn-Feel-Do.

Ownership category

akta.pro rank

Product category

Corporate Team Building & Experiential Learning Services

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Corporate Team-Building & Offsite Services (HSACADAF)

akta.pro secondary industries

Event Strategy & Experience Design (BPAFAGAA), Corporate Event Planning & Management Services (Agencies/Planners) (MPAGAHAL)

Keywords

• Corporate team building
• Experiential learning events
• Virtual remote engagement
• Custom event design
• CSR give back programs

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Custom Event Design & Delivery: Fully customized events and experiences designed to align with client culture, brand, and meeting objectives. Projects involve Discovery, Design, and Delivery phases. Revenue is earned per event/project with pricing varying based on group size, location, equipment needs, and customization level.
2. Pre-designed Experiential Activities: Off-the-shelf participatory events and games that can be customized with client branding and content. Includes team building games, business games, large group events, and virtual/hybrid activities.
3. Experiential Learning Programs: Programs supporting professional and personal development through play-based learning, speaker coaching, and adult learning integration. Includes 1-on-1 speaker coaching and webinar formats.
4. Corporate Give-Back / CSR Events: Community-focused events combining team building with charitable outcomes. Includes bike building, prosthetic hand building, food donation activities, and other CSR programs with donation components.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Play with a Purpose designs and delivers custom, hands-on corporate team building events, virtual/remote engagement programs, and experiential learning workshops for enterprise clients. Services span the full engagement lifecycle (Discovery, Design, Delivery) and are fully customized to client culture, brand, and meeting objectives. The company delivers both pre-designed activity formats (over 50 events covering team building, CSR, wellness, business games) and bespoke event design, serving groups of 20 to 20,000 attendees globally.

Product overview

Play with a Purpose is a team building and experiential learning company offering a comprehensive portfolio of hands-on, participatory events and activities. The core offerings include virtual and remote engagement events (such as Synergyk, Infinite Loop Online, and Farrago!), in-person team building activities (Beat the Box, Chain Reaction, Mind Crack), CSR/give-back programs (Bike Building, Helping Hands), experiential learning games (Fresh Biz, Commercial Success), and fully customized event design services. The company operates globally from offices in Orlando, Florida and Las Vegas, Nevada, serving corporate clients including Siemens, Disney, Bank of America, and Deloitte.

Differentiator

Problem solved

Functional benefit

Brands

• The Play Room™: A branded experiential offering mentioned in the sitemap.

Products and services

• Custom Design Events
• IDEASPARKING!
• DISRUPTORS
• Experiential Learning Programs
• Synergyk
• Corporate Give-Back / CSR Events
• Virtual and Remote Engagement Events
• Large Group and General Session Events

Quantifiable outcome

• The CibaVision marketing team completely revamped part of their go-to-market strategy based on insights uncovered during a gamified learning event.
• +3 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• BE NINJA: BE NINJA delivers mobile team building events, corporate games, and CSR programs to enterprise clients. Comparable offering footprint with strong overlap in scavenger-hunt-style and active game formats.
• Catalyst Team Building: Catalyst Team Building designs and delivers customized corporate team building programs and corporate events, including CSR activities. Comparable service offering, customer profile, and customization-heavy model to PWAP.
• TeamBonding: TeamBonding is one of the largest US corporate team building and event companies, offering a catalog of in-person, virtual, and CSR programs to enterprise clients. Highly comparable to PWAP in offerings, customer base, and direct-sales model.
• The Go Game: The Go Game provides corporate team building events, virtual experiences, and scavenger hunts with strong technology integration. Direct overlap with PWAP's virtual/hybrid catalog (e.g., Race Around the World, Infinite Loop Online).
• Wildly Different: Wildly Different specializes in corporate team building events, charity team building, and virtual experiences for enterprise clients. Direct competitor with overlapping product categories and similar B2B sales motion.
• Adventure Associates: Adventure Associates designs corporate team building programs, scavenger hunts, and indoor/outdoor events for enterprise clients. Direct competitor with similar long-tenured presence and event-delivery model.
• Outback Team Building & Adventure: Outback Team Building delivers in-person and virtual corporate team building events with a large proprietary catalog, serving enterprise meeting planners across North America. Closely mirrors PWAP's delivery model and customer segments.

Broad incumbents

• Cvent: Cvent is a leading enterprise event management software platform used by corporate meeting planners to source venues, manage RFPs, and run events at scale. Indirect competitor and ecosystem enabler; PWAP competes to be selected through Cvent's supplier network.
• Bizzabo: Bizzabo provides an enterprise event experience platform with registration, engagement, and analytics tools. Adjacent incumbent that competes for the same corporate meeting budget dollars though via software rather than live facilitation.
• Eventbrite: Eventbrite is a large-scale event ticketing and management platform. While it primarily serves smaller organizers, its corporate and experiential event features overlap with PWAP's broader category of corporate event services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/playwithapurpose

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Play with a Purpose