Point Grey Pictures
Point Grey Pictures is a privately held film and television production company founded by Seth Rogen and Evan Goldberg in 2011, producing theatrical films, streaming series, and animated content for major platforms including Amazon Prime Video, Hulu, Peacock, and Apple TV+.
- Company typePrivate
- Founded2011
- Headquarters—
- Headcount—
- GTM typeB2B
- OfferingServices
What Point Grey Pictures does
Point Grey Pictures is a privately held film and television production company founded in 2011 by Seth Rogen, Evan Goldberg, and James Weaver. The company produces original content spanning theatrical films, streaming series, broadcast television, and animated properties across comedy, drama, superhero, horror, documentary, and reality-competition formats. Its portfolio includes cult comedies such as Superbad (2007) and Pineapple Express (2008), the darkly satirical superhero series The Boys (2019) and its spinoff Gen V (2023), the animated superhero series Invincible (2019), and recent titles including The Studio (2025) on Apple TV+ and Tales of the Teenage Mutant Ninja Turtles (2024) on Paramount+.
The company's underlying production capabilities include live-action filmmaking, CGI animation, and stop-motion animation. It operates sub-brands including House Plant (a cannabis accessories lifestyle brand), Reel Start (a 501(c)(3) nonprofit supporting youth access to the entertainment industry), and Hilarity for Charity (an Alzheimer's-focused nonprofit). Point Grey monetizes content through three primary revenue streams: theatrical distribution via Lionsgate, exclusive licensing deals with major streaming platforms (Amazon Prime Video, Hulu, Peacock, Paramount+, Apple TV+), and broadcast/cable production deals (CBC, Bell Media, Showtime). The go-to-market relies on the founders' personal brands, festival premieres, platform-led marketing campaigns, and franchise IP extensions across film and television.
Point Grey Pictures firmographics
Firmographics- Name
- Point Grey Pictures
- Legal name
- Point Grey Pictures
- Website
- https://pointgreypictures.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Point Grey Pictures is a privately held film and television production company founded by Seth Rogen and Evan Goldberg in 2011, producing theatrical films, streaming series, and animated content for major platforms including Amazon Prime Video, Hulu, Peacock, and Apple TV+.
- Ownership category
- akta.pro rank
Point Grey Pictures industry classification
Industry- Product category
- Film & Television Production
- NAICS
- Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
- akta.pro secondary industries
- Animated Series Production (TV/Streaming) (MPADACAG), Animated Feature Film Production (MPADACAH)
Keywords
Point Grey Pictures business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Theatrical Film Distribution: Point Grey Pictures produces theatrical films that are distributed through partners like Lionsgate, generating revenue through box office receipts. Films include Superbad (2007), Neighbors (2014), Good Boys (2019), and others.
- Streaming Platform Licensing: The company produces original series and films for streaming platforms including Amazon Prime Video (The Boys, Invincible, Gen V), Hulu (Pam & Tommy), and Peacock (Paul T. Goldman). Revenue comes from licensing deals and production financing.
- Television Production: Point Grey produces television content for broadcast and cable networks, including The Great Canadian Pottery Throw Down for CBC Television and Black Monday for Showtime. Revenue generated through production deals and broadcast rights.
- Crossover Content and Franchises: The company develops franchise content with crossover potential, such as The Boys universe expanding into Gen V and Diabolical, TMNT content spanning films and series, and Sausage Party expanding to Foodtopia series, creating multiple revenue streams from intellectual property.
Go-to-market motion2 records
Distribution channels6 records
Marketing channels4 records
Point Grey Pictures product offering
Product offeringCore offering
Point Grey Pictures develops and produces original film and television content across comedy, drama, superhero, animated, and reality formats. The studio licenses and distributes finished productions to streaming platforms (Amazon Prime Video, Hulu, Peacock, Paramount+), broadcast networks (CBC, Showtime), and theatrical distributors (Lionsgate). Its portfolio includes franchises such as The Boys, Invincible, TMNT, and Sausage Party, alongside theatrical comedies and dramas.
Product overview
Point Grey Pictures is a film and television production company founded by Seth Rogen, Evan Goldberg, and James Weaver. The company produces bold, original content across film and television, including cult-favorite comedies, superhero series, animated features, and reality programming. Their portfolio includes theatrical films (Superbad, Pineapple Express, Sausage Party, Good Boys), television series (The Boys, Invincible, Preacher, Gen V), and lifestyle/non-profit ventures (House Plant cannabis accessories brand, Reel Start film industry access nonprofit, Hilarity for Charity Alzheimer's nonprofit). The company operates primarily as a content production entity rather than a technology platform.
Differentiator
Problem solved
Functional benefit
Brands
- House Plant: A lifestyle brand specializing in elegant and functional cannabis accessories for design enthusiasts, House Plant aims to revolutionize cannabis enjoyment through meticulously designed ashtrays and rolling trays.
- Reel Start
- Hilarity for Charity
Products and services
- The Studio
- Tales of the Teenage Mutant Ninja Turtles
- Sausage Party: Foodtopia
- The Great Canadian Pottery Throw Down
- Miller's Girl
- Gen V
- TMNT: Mutant Mayhem
- Paul T. Goldman
- Pam & Tommy
- The Boys
- Invincible
- Black Monday
- Good Boys
- This Is the End
- Neighbors
- Superbad
Quantifiable outcome
- Good Boys grossed over $111 million worldwide
- +2 more outcomes
Companies that use Point Grey Pictures
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Point Grey Pictures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Point Grey Pictures partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, strategic and minor.
- LionsgatecoreLionsgate partners with Point Grey Pictures on theatrical distribution and content production. The partnership includes the live-action 'The Littlest Hobo' reimagining, produced by Point Grey Pictures in partnership with Lionsgate. Lionsgate has distributed multiple Point Grey theatrical releases including Good Boys.
- Bell MediastrategicBell Media has development and production deals with Hollywood-based Canadian talent including Seth Rogen. An early success is the gay hockey romance series 'Heated Rivalry,' picked up by HBO Max in the U.S. Bell Media's strategy involves working with globally-known Canadian talent to elevate Canadian content internationally.
- Sphere AbacusminorBell Media acquired a majority stake in Sphere Abacus, a UK distributor, in March 2025. International distribution for Canadian content partnerships flows through this relationship.
- PeacockcorePeacock is the streaming home for Paul T. Goldman, a true crime documentary miniseries executive produced by Point Grey Pictures under Seth Rogen. Premiered January 1, 2023.
- Nickelodeon Animation StudiocorePoint Grey Pictures co-produces Tales of the Teenage Mutant Ninja Turtles with Nickelodeon Animation Studio. The series serves as a direct continuation of TMNT: Mutant Mayhem (2023), with animation by Titmouse.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Point Grey Pictures competitors and assessment
Company assessmentDirect peers
- Participant Media: Participant is a privately held film and television production company producing content for theatrical and streaming. Comparable to Point Grey as a values-driven, independently financed production company with multi-platform release strategies and prestige-leaning slates.
- A24: A24 is an independent film and television production company producing distinctive, original theatrical and streaming content. It is the most direct peer to Point Grey in that both are independent studios with strong brand identity, genre-defying slates, and direct relationships with major streamers and distributors.
- Blumhouse Productions: Blumhouse is an independent production company specializing in horror and genre film and television with a high-volume, capital-light model. Comparable to Point Grey as a privately held production company with a brand-forward, genre-driven slate and deep streamer relationships (Amazon Prime Video, Peacock).
- Annapurna Pictures: Annapurna is a privately held film and television production and distribution company. Comparable to Point Grey as a founder-led independent studio producing theatrical and streaming content, with a brand-driven, distinctive creative slant.
- Imagine Entertainment: Imagine Entertainment is a film and television production company founded by Ron Howard and Brian Grazer. Comparable to Point Grey as a founder-led, privately held production company producing both theatrical films and prestige television for streamers and broadcast networks.
- Bad Robot Productions: Bad Robot is J.J. Abrams' production company producing film and television, with a major overall deal at Warner Bros. Discovery. Like Point Grey, it is a founder-led production banner with multi-platform relationships and franchise production (Star Wars-adjacent vs. The Boys/Invincible).
Broad incumbents
- Fremantle: Fremantle is a global production and distribution company producing television formats, drama, and film. Comparable to Point Grey as a producer of licensed-format content (e.g., The Great Canadian Pottery Throw Down is a format adaptation), and as a multi-territory seller of premium content.
- Lionsgate: Lionsgate is both a distribution partner and a broader incumbent comparable to Point Grey. As a publicly traded studio with theatrical, streaming (Starz), and television operations, it is a useful benchmark for the scale and complexity of the partnership relationship Point Grey maintains with it.
- Legendary Entertainment: Legendary is a larger, broad-based film and TV production company with franchises spanning theatrical, streaming, and consumer products. Like Point Grey, it produces superhero and franchise content (e.g., The Boys-adjacent comparisons) and supplies major streamers, but operates at a larger scale and with deeper IP ownership.
- Skydance Media: Skydance is a major independently held film and television studio producing theatrical and streaming content across genres. It is comparable to Point Grey as a private production company with diversified revenue across theatrical, streaming, and broadcast, though at materially larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Point Grey Pictures financial estimates
Financial estimateRevenue estimate
Valuation estimate
Point Grey Pictures leadership team
Management profileNumber of profiles
Profiles3 records
Point Grey Pictures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Point Grey Pictures M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Point Grey Pictures
What does Point Grey Pictures do?
Point Grey Pictures develops and produces original film and television content across comedy, drama, superhero, animated, and reality formats. The studio licenses and distributes finished productions to streaming platforms (Amazon Prime Video, Hulu, Peacock, Paramount+), broadcast networks (CBC, Showtime), and theatrical distributors (Lionsgate). Its portfolio includes franchises such as The Boys, Invincible, TMNT, and Sausage Party, alongside theatrical comedies and dramas.
Is Point Grey Pictures a public or private company?
Point Grey Pictures is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Point Grey Pictures founded?
Point Grey Pictures was founded in 2011.
How does Point Grey Pictures make money?
Four revenue lines are on record. Theatrical Film Distribution is the primary driver. The others are streaming Platform Licensing, television Production and crossover Content and Franchises.
Who are Point Grey Pictures's main competitors?
Direct peers on record are Participant Media, A24, Blumhouse Productions, Annapurna Pictures, Imagine Entertainment and Bad Robot Productions. Broad incumbents are Fremantle, Lionsgate, Legendary Entertainment and Skydance Media.
Does Point Grey Pictures have an API?
No public API is recorded for Point Grey Pictures.
What industry is Point Grey Pictures in?
Point Grey Pictures's product category is Film & Television Production. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams), with a secondary code of MPADACAG, Animated Series Production (TV/Streaming). Its NAICS code is 512110 and its SIC code is 7812.