License Partners Holding B.v.

What License Partners Holding B.v. does

License Partners Holding B.v., operating under the trade name LPCS (legal entity License Partners Cloud Solutions B.V.), is a Dutch enterprise software license advisory and cloud services company headquartered in Almere, Netherlands. The firm assists mid-market and enterprise customers in procuring, managing, and optimizing software licenses across a portfolio of more than 35 vendors, with deep specialization in Microsoft licensing via Tier-1 Cloud Solution Provider (CSP) status. Core services include Software Asset Management (SAM) as a Service, license optimization engagements, and ongoing Microsoft CSP and Enterprise Agreement administration. The proprietary CloudPerfect platform underpins the recurring SAM delivery model, providing continuous license utilization visibility, compliance posture, and optimization recommendations across heterogeneous software estates.

The customer base of over 300 organizations spans Dutch healthcare (Rode Kruis Ziekenhuis, CWZ, OLVG), professional services (Capgemini), and industrials (Fugro), with the Netherlands as the primary market. The firm operates with a lean team of 14 software advisors and is privately held without external investors. Revenue mechanics combine Microsoft subscription resale (low-margin pass-through via CSP), project-based license optimization advisory, and recurring managed SAM services enabled by the CloudPerfect platform. Leadership consists of CEO Bart van Rheenen with Frederik Stolwijk appointed CFO in February 2026, signaling the first phase of finance function formalization as the company scales. The firm was nominated for the 2025 Dutch IT Channel Award in the Service Innovator of the Year category, reflecting sustained channel credibility in the Dutch mid-market.

Name

License Partners Holding B.v.

Legal name

License Partners Cloud Solutions B.V.

Website

https://lpcs.nl

Company type

Private

Operating status

Operating

Short description

License Partners Holding B.v. (LPCS) is a Dutch software license advisory and Microsoft Tier-1 CSP serving 300+ mid-market and enterprise customers across 35 vendors, delivering SAM-as-a-Service, license optimization, and cloud subscription management via its proprietary CloudPerfect platform.

Ownership category

akta.pro rank

Product category

Software License Management

NAICS

Custom Computer Programming Services (541511), Software Publishers (513210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Software Asset Management (SAM) & License Compliance (BPAEAOAB)

akta.pro secondary industries

Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC), Cloud FinOps & SaaS Spend Management (BPAEAOAH), Vendor & Contract Management (Software/Cloud) (BPAEAOAD)

Keywords

• Software license optimization
• Software asset management
• Microsoft cloud licensing
• Cloud cost management
• Microsoft CSP partner

Headquarters

HQ city

Almere

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Cloud Subscription Resale: Resale and management of cloud subscriptions (Microsoft CSP, EA) as a Tier-1 CSP partner, where subscriptions are billed ahead and activated after payment
2. Professional Services: Consulting services including advice, installation and optimization services billed against quoted rates or standard tariffs, typically monthly in arrears
3. License Optimization Services: Ongoing license optimization and SAM services to identify savings and ensure compliance

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

LPCS sells Microsoft license management, cloud subscription optimization, and software asset management services to enterprises in the Netherlands. Its flagship CloudPerfect platform provides a unified dashboard for Microsoft and cloud subscriptions, while complementary services (SAM as a Service, Licentie Optimalisatie, and Microsoft CSP & EA management) handle ongoing compliance, cost reduction, and strategic contract management across 35 software suppliers.

Product overview

License Partners Holding B.v. (LPCS) is a software solutions provider offering a portfolio of services rather than a unified software product. The core offering consists of CloudPerfect as a central management platform for Microsoft and cloud subscriptions, supplemented by three key service offerings: SAM as a Service (continuous software asset management), Licentie Optimalisatie (license optimization consulting), and Microsoft CSP & EA management (strategic Microsoft license administration). The company operates as a Microsoft Tier-1 CSP partner, providing license procurement, compliance management, and cost optimization primarily for Microsoft environments along with long-tail software vendors. Services include license optimization, IT consulting, second-hand software, and contract negotiation.

Differentiator

Problem solved

Functional benefit

Products and services

• CloudPerfect Central management platform providing insight, management, and optimization of Microsoft and cloud subscriptions. Combines usage, licenses, costs, and contracts in a single dashboard, enabling organizations to continuously control their cloud environment, identify savings opportunities, and avoid unnecessary license costs. Targeted at enterprises managing complex Microsoft estates.
• SAM as a Service Full Software Asset Management service that handles software license usage monitoring, compliance, and optimization on a continuous basis. Delivered as an ongoing managed service (not a one-off scan), with a strong focus on Microsoft and enterprise software. Targeted at organizations that want demonstrable compliance and structural cost optimization without internal complexity.
• Licentie Optimalisatie License optimization consulting service that reduces complexity and costs without sacrificing functionality or compliance. Uses data analysis and practical experience to map over- and under-licensing scenarios across Microsoft and other strategic and long-tail software vendors. Targeted at organizations seeking direct savings and a sustainable license policy.
• Microsoft CSP & EA Strategic and operational management of Microsoft licenses through CSP, EA, and hybrid models. Supports EA renewals, CSP transitions, NCE impact analyses, and optimization of Microsoft 365, Azure, and Security bundles. Delivered by LPCS as a Microsoft Tier-1 CSP partner. Targeted at enterprises seeking a future-proof Microsoft contract on optimal terms.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• MicrosoftcoreChannel Partner/ Reseller/ DistributorMicrosoft Tier-1 Cloud Solutions Provider (CSP) partner providing strategic and operational management of Microsoft licenses including CSP, EA and hybrid models. Supports Microsoft 365, Azure and Security bundles.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Computacenter: European-headquartered IT infrastructure and services provider serving large enterprises across multiple countries. Comparable to LPCS because it bundles Microsoft licensing, SAM, and managed services into enterprise contracts that can displace specialist SAM firms.
• ALSO Group: Pan-European IT distribution and services group with significant Microsoft and cloud licensing offerings. Comparable to LPCS as a broader European IT channel competitor, particularly in Microsoft CSP and cloud subscription distribution.
• Ingram Micro: Global large-scale IT distributor with extensive software licensing and cloud marketplace offerings. Comparable to LPCS because its cloud marketplace and licensing services increasingly overlap with the reseller + advisory model LPCS operates.
• SHI International: Large privately held IT solutions and software licensing provider with strong Microsoft practice and SAM/services capabilities. Comparable to LPCS as a software-license-focused reseller competing for similar enterprise license optimization engagements at much larger scale.
• Flexera: Established SaaS-based IT asset management and FinOps platform vendor (including the former Snow Software). Comparable to LPCS because its software underpins SAM/license optimization for many enterprises, competing with CloudPerfect at the tooling layer while LPCS competes at the services layer.
• Insight Enterprises: Global IT solutions provider offering hardware, software licensing, and cloud services across enterprise and mid-market. Comparable to LPCS as a broad-line reseller/SI that competes for the same Microsoft licensing and cloud transformation wallet.

Direct peers

• Crayon: Nordic-headquartered IT services and cloud economics company focused on Microsoft licensing, SAM, and cloud cost optimization. Highly comparable to LPCS in its Microsoft Tier-1 CSP positioning, multi-vendor SAM practice, and European mid-market/enterprise customer base.
• Bytes Software Services: UK-based specialist software licensing and Microsoft CSP distributor focused on the UK and Ireland channel. Comparable to LPCS in its pure-play software license resale and optimization model, though serving a different geography.
• Certero: UK-based SAM specialist offering both software platform and managed services for software asset management and license optimization. Comparable to LPCS in its specialist SAM/services focus and enterprise customer base, though with its own proprietary tooling.
• SoftwareOne: Swiss-headquartered global software and cloud licensing specialist with deep Microsoft CSP, SAM, and FinOps practices. Direct competitor to LPCS in license optimization and Microsoft cloud resale, operating at significantly larger scale across multiple geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/license-partners-cloud-solutions-b-v

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about License Partners Holding B.v.