Jago Design Limited
Jago Design is a London-based boutique studio founded in 1992 that designs physical, virtual, and augmented reality broadcast environments for enterprise clients including BBC, Sky, ITV, CNN, ABC, Premier League Productions, and Channel 9 across global markets.
- Company typePrivate
- Founded1992
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Jago Design Limited does
Jago Design Limited is a London-based broadcast design studio founded in 1992, specialising in physical television sets, virtual reality and extended reality (XR) studio environments, augmented reality graphics, and radio/podcast studio visualisation. The firm serves enterprise broadcasting clients including BBC, Sky, ITV, Channel 4, CNN, ABC Australia, Mediacorp Singapore, Premier League Productions, DAZN, Channel 9, YLE, VTM, Alaraby, Global Radio, and News UK across the UK, Europe, Asia, Australia, the Middle East, and the Americas.
Its core technology stack combines 3D visualisation and photorealistic rendering, technical drawing and off-site scenic fabrication, camera tracking integration, and Unreal Engine-based virtual production — the latter typically delivered through specialist partners such as AE Live. A defined four-phase delivery process — Concepts & Visualisations, Technical Drawings, Off-Site Production, and On-Site Installation & Rehearsals — spans each project from initial concept through broadcast rehearsal.
Revenue is generated entirely through bespoke, project-based commissions with enterprise broadcasting clients. Pricing is not publicly disclosed and contracts are negotiated individually based on scope and complexity, with cadences ranging from single projects to multi-year engagements such as Olympics cycles. The company is privately held with no disclosed institutional investors, operates from a single London headquarters, and is founder-led (Simon Jago as Creative Director) with a named core creative and design team of approximately nine professionals. Industry recognition includes awards from the Royal Television Society, Eyes & Ears Europe, Promax UK, and Broadcast Design.
Jago Design Limited firmographics
Firmographics- Name
- Jago Design Limited
- Legal name
- Jago Design Limited
- Website
- https://jagodesign.co.uk
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Jago Design is a London-based boutique studio founded in 1992 that designs physical, virtual, and augmented reality broadcast environments for enterprise clients including BBC, Sky, ITV, CNN, ABC, Premier League Productions, and Channel 9 across global markets.
- Ownership category
- akta.pro rank
Jago Design Limited industry classification
Industry- Product category
- Broadcast Studio Design
- NAICS
- Motion Picture and Video Production (512110)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Production Design & Art Department Services (Sets, Props, Scenic) (MPADAFAG)
- akta.pro secondary industries
- Virtual Production Production Management & Collaboration Tools (MPAHADAK), XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)
Keywords
Where Jago Design Limited is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Jago Design Limited business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Broadcast Set Design Projects: Jago Design earns revenue through individually commissioned broadcast studio and set design projects. Each project follows a four-phase process from concept through to installation. Clients are major broadcasters (BBC, Sky, ITV, Channel 4, CNN, ABC, Mediacorp, and international broadcasters). Projects vary widely in scope, from individual programme sets to complete virtual headquarters for sports productions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke project-based pricing — no standardised tiers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Jago Design Limited product offering
Product offeringCore offering
Jago Design designs and delivers physical broadcast studio sets, virtual/extended reality (XR) studio environments, augmented reality graphics, and radio/podcast studio environments for major television and radio broadcasters. Projects follow a four-phase process: concepts and visualisations, technical drawings, off-site scenic fabrication, and on-site installation and rehearsal oversight, covering everything from individual programme sets to complete virtual broadcast headquarters.
Product overview
Jago Design is an award-winning TV set design studio offering three core services: TV Set Design (physical studio environments for news, sports, and entertainment), Virtual Set Design (virtual reality and extended reality productions built in Unreal Engine), and Radio Visualisation/Podcast Design (audio studio environments with LED screens and visual branding). The company also provides Augmented Reality Design as a specialist capability. Projects span major broadcasters globally including BBC, Sky, ITV, Channel 4, CNN, ABC Australia, Mediacorp Singapore, and Premier League Productions.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- BBC Wimbledon AR graphics concepts were implemented exactly as proposed by the Jago team, adopted directly by the BBC graphics team.
- +2 more outcomes
Companies that use Jago Design Limited
Customer profileNamed customers44 records
Segments1 record
Ideal customer profiles1 record
Jago Design Limited technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Jago Design Limited partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- ITN (ITV News)coreJago Design worked closely with ITN's team who delivered the virtual environment for ITV's News and Current Affairs virtual reality studio redesign as part of ITV's rebrand. The collaboration involved Jago's design team and ITN's technical and production teams.
- AE LivecoreJago Design collaborated with virtual production specialist AE Live to build two-thirds of the Channel 9 Paris Olympics 2024 Extended Reality set virtually in Unreal Engine, complementing the physical scenic manufactured in the UK.
- Sky NewscoreSky News commissioned Jago Design for multiple projects including the main studio, Westminster refurbishment, and a vodcast studio, with Jago aligning design language to Sky's established aesthetic at Millbank and Osterley sites.
- ABC AustraliacoreABC Australia selected Jago Design from international design teams for multi-functional studios at Parramatta and Ultimo (Studio 24) locations, incorporating AR/VR/ER and rendered graphics within physical set components. The collaboration required close liaison with architects and building management.
- MediacorpcoreJago Design was invited to redesign all news output across multiple channels at Mediacorp's new Stars Avenue headquarters in Singapore, including English, Chinese, Tamil, and Malay language news environments plus space for Channel 5 News extended using AR graphics.
- Premier League ProductionscoreJago Design created a complete virtual headquarters for Premier League Productions containing multiple programme sets and a virtual pitch for team line-ups. The virtual HQ serves all PLP output across multiple programmes including Match Day Live, Fantasy Show, Kelly and Wrighty, Goal Rush, Tech Zone, The Pitch, and Team Talks.
- ITN (Good Morning Britain / ITV News)coreJago Design was commissioned by ITV to produce a flexible set functioning for both Good Morning Britain and ITV News within the same studio at ITN Headquarters London, maintaining familiarity for viewers while consolidating two distinct programmes.
- Gedeon (Branding Agency)minorJago Design worked closely with branding agency Gedeon and VTM's in-house creative team to blend LED walls with the real environment at VTM's new headquarters in Antwerp.
- DAZNcoreFollowing a successful collaboration on DAZN's branded set design, Jago was invited to create the set design for DAZN's FIFA Club World Cup coverage — delivered as a virtual set in just twelve weeks.
- AlarabycoreJago Design worked alongside architects and interior designers to transform a standard industrial unit into a 360-degree seamless studio and working environment for Alaraby, incorporating boardrooms, meeting rooms, production galleries, edit suites, and office areas.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Jago Design Limited competitors and assessment
Company assessmentDirect peers
- Brainstorm Multimedia: Real-time 3D virtual sets and broadcast graphics vendor. Highly comparable product offering to Jago's virtual/XR studio design remit, serving news and sports broadcasters worldwide.
- Pixomondo: Virtual production and LED-volume stage services including design and on-set operation. Competes for the same virtual production and broadcast set design commissions Jago serves.
- Mo-Sys Engineering: Camera tracking technology for virtual production and XR. Operates within the same broadcast virtual set ecosystem as Jago, often as an underlying technology rather than direct creative competitor.
- Zero Density: Virtual studio and XR broadcast graphics technology vendor. Directly comparable to Jago's Unreal Engine-based virtual set design work, competing for the same broadcaster XR studio budgets.
Broad incumbents
- NEP Group: Outside broadcast and broadcast services provider serving many of the same enterprise broadcasters as Jago. Larger, broader services scope but overlapping client relationships in production support.
- ARRI: Broadcast and cinematic equipment manufacturer with virtual production offerings (including camera and lighting systems for LED-volume stages). Serves an overlapping customer base in broadcast presentation.
- Ross Video: Broadcast production technology vendor including virtual set, graphics and studio automation. Adjacent to Jago's broadcast set design work but serves broadcasters through turnkey technology products.
- disguise: Virtual production platform providing XR workflow technology and software used to deliver many of the productions Jago designs for. Wider technology focus but overlapping customer base in broadcast.
- Vizrt Group: Major broadcast graphics and virtual set vendor with a broad portfolio. Overlaps with Jago's virtual/XR set design offering but at much larger scale and as part of a wider product suite.
Others
- Epic Games (Unreal Engine): Unreal Engine is the core real-time 3D platform Jago uses to build its XR, AR and virtual broadcast sets. Enabling technology rather than a competitor, but central to the same broadcast production workflows.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Jago Design Limited social profiles
Digital presenceJago Design Limited compliance and trust
Trust signalCompliance1 record
Jago Design Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jago Design Limited leadership team
Management profileNumber of profiles
Profiles5 records
Jago Design Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jago Design Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jago Design Limited
What does Jago Design Limited do?
Jago Design designs and delivers physical broadcast studio sets, virtual/extended reality (XR) studio environments, augmented reality graphics, and radio/podcast studio environments for major television and radio broadcasters. Projects follow a four-phase process: concepts and visualisations, technical drawings, off-site scenic fabrication, and on-site installation and rehearsal oversight, covering everything from individual programme sets to complete virtual broadcast headquarters.
Is Jago Design Limited a public or private company?
Jago Design Limited is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jago Design Limited founded?
Jago Design Limited was founded in 1992. It employs 1 to 10 people.
Where is Jago Design Limited based?
Jago Design Limited is headquartered in London, United Kingdom, in the Europe region.
How does Jago Design Limited make money?
One revenue line is on record: broadcast Set Design Projects.
Who are Jago Design Limited's main competitors?
Direct peers on record are Brainstorm Multimedia, Pixomondo, Mo-Sys Engineering and Zero Density. Broad incumbents are NEP Group, ARRI, Ross Video, disguise and Vizrt Group. Epic Games (Unreal Engine) is listed as an others.
Does Jago Design Limited have an API?
No public API is recorded for Jago Design Limited.
What industry is Jago Design Limited in?
Jago Design Limited's product category is Broadcast Studio Design. Its primary akta.pro industry code is MPADAFAG, Production Design & Art Department Services (Sets, Props, Scenic), with a secondary code of MPAHADAK, Virtual Production Production Management & Collaboration Tools. Its NAICS code is 512110 and its SIC code is 7812.