Kiesling Digital B.v.

What Kiesling Digital B.v. does

Kiesling Digital B.V. is a privately held, founder-owned tech studio headquartered in Amsterdam, Netherlands, specializing in the design, build, and optimization of Shopify (including Shopify Plus) and WordPress websites, supplemented by no/low-code solutions. The company was founded in 2012 by Cristian Kiesling and operates as a compact, remote-first team with members distributed across Europe and Africa, supported by a network of designers, copywriters, and marketers. Its client base spans DTC e-commerce brands (e.g., SOPHIA MAE), franchise retail (Bun Holding / Albert Heijn franchisee), and enterprise logos including Randstad, Odido, NPO, Fontys, Repose, Smile, and DTCH, covering telecom, HR, healthcare, government, education, and construction verticals.

The studio delivers work primarily on a retainer basis with short-term commitments, alongside project-based engagements where typical projects start at €15k. Go-to-market is direct and sales-led, relying on the company website, LinkedIn presence, and client referrals rather than paid advertising or large-scale content marketing. A customer dashboard (dashboard.kiesling.nl) supports service management and invoicing for existing clients. The company is bootstrapped with no disclosed external funding, and the 'Kiesling' trademark is registered under a separate legal entity, Crisjee B.V., with the Benelux Office for Intellectual Property (registration 0984994).

Operationally, Kiesling positions itself as a lean alternative to traditional digital agencies, emphasizing combined strategy and execution, fast turnaround (e.g., a Shopify Plus B2C and B2B webshop delivered in three months), and direct, informal communication. There are no disclosed AI/ML capabilities, proprietary technology products, or data assets; the company's technology moat is built on deep platform expertise rather than owned intellectual property.

Name

Kiesling Digital B.v.

Legal name

Kiesling Digital B.V.

Website

https://kiesling.com

Company type

Private

Founded year

2012

Operating status

Operating

Short description

Kiesling Digital B.V. is a founder-owned Amsterdam tech studio designing, building, and optimizing Shopify Plus and WordPress websites for DTC e-commerce brands and enterprise clients across telecom, retail, healthcare, government, and education, delivered primarily on retainer.

Ownership category

akta.pro rank

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Project-based web design and development: Design, build, and optimization of Shopify stores and WordPress websites. Projects are custom-scoped with typical projects starting at €15k. Revenue is generated through one-time project fees.
2. Retainer agreements: The company primarily works on a retainer basis with short-term commitments, providing ongoing strategy and execution support for Shopify store optimization and maintenance.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Kiesling Digital is a compact tech studio that designs, builds, and optimizes Shopify (including Shopify Plus) and WordPress websites for direct-to-consumer e-commerce brands and B2B companies. Its services span Shopify store development, WordPress website development (corporate and recruitment sites), and no/low-code digital experience solutions, delivered through project engagements and retainer agreements that combine strategy and execution.

Product overview

Kiesling Digital is a compact, strategic tech studio that operates as a specialized Shopify and WordPress agency. Their core offering consists of three main services: Shopify Store Development (designing and building Shopify and Shopify Plus e-commerce stores including B2C and B2B implementations), WordPress Website Development (corporate sites, careers/recruitment platforms), and No/Low-code Solutions. They take a comprehensive approach, choosing the right tools for each job rather than a one-size-fits-all platform. The studio emphasizes strategy meets execution with results-focused outcomes for clients ranging from startups to established brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Shopify Store Development Design, build, and optimization of Shopify and Shopify Plus e-commerce stores for direct-to-consumer and B2B brands, including B2C storefronts and B2B wholesale webshops for clients with serious e-commerce ambitions.
• WordPress Website Development Design, build, and optimization of WordPress websites for organizations across industries, including corporate websites and careers/recruitment platforms tailored to client needs and integrated with third-party systems where required (e.g., integrated with Albert Heijn's vacancy platform for WerkAH).
• No-Code and Low-Code Solutions Strategic selection and deployment of no-code and low-code platforms to build tailored digital experiences, choosing the right tool for each project to deliver seamless user experiences and scalable business outcomes without forcing a one-size-fits-all platform.

Quantifiable outcome

• SOPHIA MAE B2C and B2B webshops launched in three months, ready for December high season
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• 10up: 10up is a leading WordPress engineering and design agency serving enterprise publishers and brands; relevant peer for Kiesling's corporate, careers, and content-site work on WordPress.
• The Neighbourhood: The Neighbourhood is a small, design-led studio building DTC Shopify stores and brand websites, sharing Kiesling's positioning as a compact, strategy-plus-execution boutique rather than a large agency.
• Human Made: Human Made is a prominent enterprise WordPress agency delivering bespoke builds and platform integrations, the most direct comparator to Kiesling's WordPress corporate and careers-website engagements.
• Heyday: Heyday is a Shopify Plus partner agency specializing in commerce design, build, and optimization for ambitious DTC brands, operating at a similar size and specialization as Kiesling Digital.
• OuterBox: OuterBox is a long-standing Shopify Plus partner focused on e-commerce design, development, and SEO for mid-market and enterprise brands, closely mirroring Kiesling's Shopify Plus + WordPress service mix.
• WeAreLives: WeAreLives is a Shopify Plus partner agency that designs, builds, and launches DTC and B2B Shopify Plus stores for brands, overlapping closely with Kiesling's core Shopify Plus implementation offering and target client profile.
• Blue Stout: Blue Stout is a Shopify Plus design and development agency serving premium DTC and B2B brands, making it a direct competitor for the same enterprise Shopify Plus build engagements Kiesling targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kiesling-associates-llp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kiesling Digital B.v.