CATALYSE
CATALYSE is a Perth-based Australian strategy and research consultancy serving local government, state and federal agencies, NFPs, and corporates with strategic planning, community engagement, and benchmarking services delivered via its proprietary FUTYR, MARKYT, and CULTYR programmes.
- Company typePrivate
- Founded2004
- HeadquartersPerth, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What CATALYSE does
CATALYSE is an Australian strategy and research consultancy founded in 2004 and headquartered in Perth, Western Australia. The firm serves local government councils, state and federal government agencies, not-for-profits, and corporate clients with integrated strategic planning, community and stakeholder engagement, organisational benchmarking, and KPI reporting services. Its primary customer segment is the Australian local government sector, with stated coverage of 100+ local government clients nationally, anchored historically in Western Australia and recently extended into New South Wales and Queensland.
The company delivers its services through three proprietary programme brands: FUTYR (strategic planning), MARKYT (community perception benchmarking and engagement), and CULTYR (employee engagement), each operating as a recurring, standardised offering. The underlying technology stack is built around the Qualtrics survey platform (with SurveyMonkey referenced historically as a complementary tool) wrapped in CATALYSE's own methodologies, benchmarking datasets, and reporting templates. The FUTYR, MARKYT, and CULTYR brands are protected by registered Australian trademarks, and the firm has accumulated longitudinal benchmarking data across local government demographics and employee engagement metrics (including a 2020 cohort of 2,000+ local government employees).
CATALYSE operates a project-based consulting business model with sales-led, consultative go-to-market. Pricing is custom and quote-based rather than published, and contracts are typically multi-year and tied to Integrated Planning and Reporting (IPR) compliance cycles in local government. The firm employs 1–10 staff (per third-party registry data) and is privately held, with no disclosed funding events. Its distribution relies on deep sector relationships, public-sector procurement channels, and co-branded collaborations with peak bodies such as LG Professionals WA and the WA Department of Local Government, Sport and Cultural Industries (DLGSC).
CATALYSE firmographics
Firmographics- Name
- CATALYSE
- Legal name
- CATALYSE® Pty Ltd
- Website
- https://catalyse.com.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CATALYSE is a Perth-based Australian strategy and research consultancy serving local government, state and federal agencies, NFPs, and corporates with strategic planning, community engagement, and benchmarking services delivered via its proprietary FUTYR, MARKYT, and CULTYR programmes.
- Ownership category
- akta.pro rank
CATALYSE industry classification
Industry- Product category
- Management Consulting
- NAICS
- Management Consulting Services (54161), Research and Development in the Social Sciences and Humanities (54172)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Performance Management & Productivity Consulting (BPAHAGAL)
Keywords
Where CATALYSE is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
CATALYSE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Professional Consulting Services: Customized strategic planning and research consulting services provided to government, corporate, and not-for-profit organizations. Services include FUTYR integrated planning, MARKYT community research, and CULTYR employee engagement programs. Revenue is generated through project-based consulting engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized quote-based pricing for professional services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
CATALYSE product offering
Product offeringCore offering
CATALYSE provides customized strategy, planning and research consulting services to Australian government, corporate and not-for-profit clients. Its core deliverables span integrated planning and reporting (IPR), community engagement research, employee engagement programs and industry benchmarking, delivered through three proprietary programs: FUTYR (strategic planning), MARKYT (community research and benchmarking) and CULTYR (employee engagement).
Product overview
CATALYSE is an independent strategy and research consultancy offering integrated planning and reporting (IPR) services to government, corporate, and not-for-profit organisations across Australia. The company operates three core proprietary programs: FUTYR (strategic planning solutions), MARKYT (community engagement and benchmarking services), and CULTYR (employee engagement and workplace culture). These programs are supported by a suite of proprietary tools including the MARKYT Community/Wellbeing/Resilience Scorecards, CULTYR Employee Scorecard, interactive dashboards, priority assessment tools (MARKYT Priority Windows, MARKYT VoiceBanks), and benchmarking excellence programs. Together, these offerings provide end-to-end support from community and employee engagement through to strategic planning, evaluation, and performance reporting.
Differentiator
Problem solved
Functional benefit
Brands
- FUTYR: Customised strategic planning solutions to help organisations plan for the future, including Council Plans, Strategic Community Plans, Corporate Business Plans, and various strategic documents.
- MARKYT
- CULTYR
Products and services
- FUTYR Strategic planning solution that helps organisations co-design inspirational, achievable visions supported with practical, purpose-driven steps and KPIs. FUTYR draws on proprietary tools and follows Integrated Planning and Reporting (IPR) requirements to prepare Council Plans, Strategic Community Plans, Corporate Business Plans, and other strategic documents for government, corporate and not-for-profit clients.
- MARKYT Research, community engagement and benchmarking service that designs customised research programs using workshops, surveys, focus groups and desk research. Includes the MARKYT Community Scorecard, MARKYT Wellbeing Scorecard, MARKYT Resilience Scorecard, interactive dashboards, Priority Windows, VoiceBanks and the MARKYT Benchmarking Excellence Program.
- CULTYR Employee engagement and workplace culture solution that helps organisations design effective workplaces with engaged employees. Includes the CULTYR Employee Scorecard, CULTYR Interactive Dashboards and the CULTYR Benchmarking Excellence Program, covering leadership, communication, benefits and demographic analyses.
Quantifiable outcome
- 92% community support for Bike Boulevard project achieved within 7 days using community engagement methodology
- +3 more outcomes
Companies that use CATALYSE
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
CATALYSE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature10 records
CATALYSE partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Dept of Local Government, Sport and Cultural Industries (DLGSC)coreState-wide collaboration on local government employee resilience assessment during COVID-19 pandemic. CATALYSE completed a survey with over 2,000 LG employees in collaboration with DLGSC to understand workforce responses to the pandemic.
- Local Government Professionals WAcoreCollaboration with Local Government Professionals WA on the CULTYR Employee Resilience Scorecard initiative to survey local government employees across Western Australia during the COVID-19 pandemic.
- Nhulunbuy CorporationminorNhulunbuy Corporation engaged CATALYSE to conduct the MARKYT Community Scorecard to assess community sentiment about local services, facilities and leadership.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
CATALYSE competitors and assessment
Company assessmentOthers
- Roy Morgan Research: Long-standing Australian market and social research firm conducting large-scale surveys and community sentiment studies. Thematically comparable because they provide some of the same underlying community-research services that feed CATALYSE's MARKYT community scorecards.
- Polco (formerly National Research Center): US-based civic analytics and community engagement firm providing benchmarking surveys and performance dashboards for municipalities. Thematically comparable because their community survey and benchmarking products directly parallel CATALYSE's MARKYT scorecards and benchmarking programs.
Broad incumbents
- KPMG Australia (Government & Public Sector): Big-4 professional services firm with a substantial Australian government advisory practice spanning strategy, transformation, and assurance. Broad incumbent because they compete for local government consulting mandates from a deeper bench and broader geographic footprint than CATALYSE.
- Idox Group: UK-headquartered technology and services provider serving local government with planning, regulatory, and engagement software. Broad incumbent because they sell into the LG space with planning and engagement tooling that functionally overlaps with CATALYSE's FUTYR and MARKYT platforms.
- BDO Australia (Public Sector): Mid-tier accounting and advisory firm with an Australian local government practice offering strategic planning, performance audits, and risk consulting. Broad incumbent because they sell similar strategic and performance advisory into Australian councils, typically with greater bench depth than CATALYSE.
- Civica: International public-sector software and services company with an Australian presence serving local government with engagement, planning, and operational systems. Broad incumbent because they target the same Australian council buyer with broader-stack software where CATALYSE offers specialized advisory services.
Direct peers
- .id (Informed Decisions): Australian data and demographic insights provider serving local and state government with community profiles, housing data, and economic indicators. Directly comparable because they sell council-facing community research products into the same Australian local government buyer that CATALYSE serves through MARKYT.
- Urbis: Australian property, planning, and urban advisory firm offering strategic planning, community engagement, and economic consulting. Comparable because they sell strategic-planning and community-engagement services into Australian government, overlapping with CATALYSE's FUTYR and MARKYT offering.
- Morrison Low: Australian management consultancy specializing in local government strategy, governance, finance, and service reviews. Directly comparable because they deliver strategic planning and performance advisory to the same Australian council market that CATALYSE serves through FUTYR.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
CATALYSE social profiles
Digital presenceCATALYSE compliance and trust
Trust signalCompliance1 record
CATALYSE financial estimates
Financial estimateRevenue estimate
Valuation estimate
CATALYSE leadership team
Management profileNumber of profiles
Profiles2 records
CATALYSE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CATALYSE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CATALYSE
What does CATALYSE do?
CATALYSE provides customized strategy, planning and research consulting services to Australian government, corporate and not-for-profit clients. Its core deliverables span integrated planning and reporting (IPR), community engagement research, employee engagement programs and industry benchmarking, delivered through three proprietary programs: FUTYR (strategic planning), MARKYT (community research and benchmarking) and CULTYR (employee engagement).
Is CATALYSE a public or private company?
CATALYSE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CATALYSE founded?
CATALYSE was founded in 2004. It employs 1 to 10 people.
Where is CATALYSE based?
CATALYSE is headquartered in Perth, Australia, in the Oceania region.
How does CATALYSE make money?
One revenue line is on record: professional Consulting Services.
Who are CATALYSE's main competitors?
Others on record are Roy Morgan Research and Polco (formerly National Research Center). Broad incumbents are KPMG Australia (Government & Public Sector), Idox Group, BDO Australia (Public Sector) and Civica. Direct peers are .id (Informed Decisions), Urbis and Morrison Low.
Does CATALYSE have an API?
No public API is recorded for CATALYSE.
What industry is CATALYSE in?
CATALYSE's product category is Management Consulting. Its primary akta.pro industry code is BPAHAGAL, Performance Management & Productivity Consulting. Its NAICS code is 54161 and its SIC code is 8742.