Footinnovate

What Footinnovate does

Foot Innovate, LLC (DBA FootInnovate.com) operates an online medical education platform targeting foot and ankle surgeons and related clinicians. Headquartered in Scottsdale, Arizona, the company is a subsidiary of Medsite LLC and operates as a private LLC. The platform delivers continuing medical education through scheduled corporate webinars, surgical videos, session roundtables, and collaborative content, with editorial control maintained on a "Surgeons-for-Surgeons" basis to preserve independence from commercial sponsors. The company has been an active operating platform, with webinars scheduled through 2026 indicating ongoing programming cadence.

The core product is the FootInnovate Education Platform, a web-based member-registered site offering realtime content delivery, knowledge transfer tools, and feedback/Q&A mechanisms. Distribution extends to a mobile application for on-the-go access and the Foot Innovate Podcast, distributed through Apple Podcasts and Spotify. The platform maintains a Portuguese-language variant (footinnovatebrazil.com), signaling intent to serve geographies beyond the United States. Educational partnerships with the Foundation for Orthopaedic Research & Education (FORE), Baltimore Fellows, and the Mt. Rushmore Diabetic Foot Reconstruction Forum supplement the corporate-sponsored content stream.

The business model is sponsorship-driven: access is free for healthcare professional members, and revenue is generated exclusively through corporate sponsorship arrangements with orthopedic and foot/ankle medical device manufacturers. Named sponsors include Arthrex, Stryker, Smith & Nephew, ConMed, Paragon 28, Treace, Acumed, Ossio, Auxano Medical, and Voom Medical Devices. The advertising policy explicitly preserves editorial independence, with sponsored areas clearly labeled and a refusal policy for unsuitable ads. Go-to-market is event-driven, anchored on scheduled corporate webinars and educational events, with the podcast and website serving as top-of-funnel awareness channels.

Name

Footinnovate

Legal name

Foot Innovate, LLC

Website

https://footinnovate.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Foot Innovate operates a free online medical education platform for foot and ankle surgeons, delivering webinars, podcasts, and surgical videos under surgeon-led editorial control. The Scottsdale-based, privately-held LLC generates revenue through corporate sponsorships from orthopedic device manufacturers.

Ownership category

akta.pro rank

Product category

Continuing Medical Education

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Foot & Ankle (HLAKALAG)

Keywords

• Medical education platform
• Continuing medical education
• Foot ankle surgery
• Surgical training webinars
• Orthopedic surgeon education

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Corporate Sponsorships: Medical device companies sponsor the platform to provide product introductions, training, and education to foot and ankle surgeons. This allows FootInnovate to offer free access to healthcare professionals while generating revenue through sponsorship arrangements.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

FootInnovate provides an online medical education platform for foot and ankle surgeons, delivering educational content through corporate-sponsored webinars, podcasts, and surgical videos. The platform facilitates knowledge transfer and collaboration among expert medical professionals and is offered free to healthcare professionals while generating revenue through corporate sponsorships from medical device companies.

Product overview

FootInnovate is an online education platform for foot and ankle surgeons, providing educational content through corporate webinars, podcasts, surgical videos, and knowledge sharing among medical professionals. The platform features content from corporate sponsors (medical device companies) and educational partners. A mobile app is also available for access to educational materials.

Differentiator

Problem solved

Functional benefit

Products and services

• FootInnovate Education Platform An online medical education platform for foot and ankle surgeons offering realtime delivery of educational content through corporate-sponsored webinars, surgical videos, and knowledge sharing forums. Free to healthcare professionals; monetized through corporate sponsorships from medical device companies.
• Foot Innovate Podcast A podcast channel providing a forum for foot and ankle physicians to deepen clinical knowledge and stay current on scientific research, distributed through Apple Podcasts and Spotify.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered minor.

• Paragon 28minorGTM or Marketing PartnerCorporate sponsor of FootInnovate platform, providing product education and marketing exposure to foot and ankle surgeon audience
• AcumedminorGTM or Marketing PartnerCorporate sponsor offering orthopedic solutions education to the FootInnovate surgeon community
• Auxano MedicalminorGTM or Marketing PartnerCorporate webinar sponsor specializing in minimally invasive midfoot fusion and intraosseous implants
• Smith and NephewminorGTM or Marketing PartnerGlobal medical technology company sponsoring the platform for foot and ankle product marketing
• ConMed Foot & AnkleminorGTM or Marketing PartnerCorporate webinar sponsor focused on NeoSpan CIS optimization and surgical outcomes
• Voom Medical DevicesminorGTM or Marketing PartnerCorporate sponsor of the FootInnovate platform
• ArthrexminorGTM or Marketing PartnerCorporate webinar sponsor presenting first-ray advancements with I-Beam Plate and BunionBrace medial capsule repair
• StrykerminorGTM or Marketing PartnerCorporate sponsor showcasing foot and ankle orthopaedic products including plating systems and external fixation
• OssiominorGTM or Marketing PartnerCorporate webinar sponsor featuring OSSIO Minimally Invasive All-Natural Bunion Correction and biointegrative fixation
• TreaceminorGTM or Marketing PartnerCorporate sponsor featuring Lapiplasty, SpeedPlate, and Adductoplasty products
• Baltimore FellowsminorStrategic or Co-development PartnerEducational partnership featuring course content for fellows training in foot and ankle surgery, including techniques and case discussions
• Foot Innovate PodcastminorStrategic or Co-development PartnerPodcast partnership providing expert education in foot and ankle surgeries through expert roundtable discussions and wellness series
• Foundation for Orthopaedic Research & Education (FORE)minorStrategic or Co-development PartnerPartnership featuring TAR Summit educational content covering total ankle replacements, complications management, and surgical techniques
• Mt. Rushmore Diabetic Foot Reconstruction ForumminorStrategic or Co-development PartnerEducational forum partnership focused on diabetic foot reconstruction techniques and treatments

Recent moves5 records

Expansion highlights5 records

Direct peers

• Orthobullets: Orthopedic education platform offering high-yield review content, CME, and question banks for residents and surgeons across orthopedic subspecialties. Directly comparable as a specialty-focused medical education community with similar audience (orthopedic trainees/surgeons) and digital content model.
• VuMedi: Video-first medical education platform for healthcare professionals, with strong adoption among surgeons and procedural specialists. Comparable as a HCP-targeted video/webinar education platform that monetizes via sponsorships from medical device and pharma companies.

Broad incumbents

• AO Foundation: Global orthopedic education and research organization offering courses, fellowships, and CME focused on trauma and musculoskeletal surgery. Comparable as a long-standing orthopedic education authority, though primarily course/society-driven rather than sponsor-funded digital webinars.
• Medscape: One of the largest free medical education platforms serving physicians across specialties, with CME, video, and conference coverage funded by sponsorships/pharma advertising. Comparable as a sponsor-funded medical education destination, though at far broader scope and audience scale.
• AAOS (American Academy of Orthopaedic Surgeons): Professional society and dominant orthopedic education provider offering CME, courses, and member education across all orthopedic subspecialties including foot & ankle. Comparable as a major CME/education provider for orthopedic surgeons, though with a much broader portfolio and member-driven (vs. sponsor-driven) funding model.
• Doximity: Large physician professional network that has expanded into CME, medical news, and audio/podcast content with HCP-targeted advertising. Comparable as a multi-channel (web, mobile, podcast) medical content platform with sponsorship/advertising monetization aimed at US physicians.
• Pri-Med: Multi-specialty medical education provider combining live meetings, online CME, and a clinician community, with sponsor-supported content. Comparable as a sponsor-funded medical education platform targeting primary care and specialty clinicians.
• ReachMD: Digital medical education platform delivering CME, podcasts, and expert interviews to HCPs across specialties, funded by sponsorships. Comparable as an audio/video-first CME destination for clinicians with sponsorship-driven revenue.

Emerging players

• Figure 1: Medical case-sharing and discussion platform used by clinicians, with partial overlap in surgeon audience and medical education use cases. Comparable as a community-driven clinical education tool with sponsor monetization, though broader in clinical focus.

Others

• Foundation for Orthopaedic Research & Education (FORE): Non-profit orthopedic education provider delivering courses, conferences, and fellowship content for orthopedic surgeons. Already an active educational partner of FootInnovate; relevant as a content/program collaborator and as an adjacent specialty education player.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/footinnovate

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Footinnovate