Marine Imports Australia Pty Ltd

Name

Marine Imports Australia Pty Ltd

Legal name

Marine Imports Australia Pty Ltd

Website

https://leigh-smith.com

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Yacht Brokerage Services

NAICS

Boat Dealers (441222), Boat Building (336612)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro industry

PRIMARYTHAJALAE

Private Yacht & Luxury Boat Charters (With Crew)

Travel & Hospitality/Tours, Attractions & Experiences/Private & Custom Experiences (VIP, Bespoke Itineraries)

SECONDARYIMAJAMAI

Luxury Yacht Systems Integration & Commissioning (Shipyard)

Industrials, Manufacturing & Construction/Marine & Shipbuilding/Luxury Yacht Manufacturing

Keywords

• Yacht brokerage services
• Luxury motor yachts
• Yacht dealer
• Marine insurance
• Vessel maintenance

Headquarters

HQ city

Hope Island

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Yacht Brokerage Sales Commissions: Leigh-Smith Yachts earns revenue by facilitating the purchase and sale of new and pre-owned motor yachts. As a yacht brokerage, commissions are earned on each completed transaction. The company also acts as worldwide central agents for select vessels, charging agency fees. The business has been operating since 1964 and has facilitated 1,676 boat sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Leigh-Smith Yachts is an international yacht brokerage specializing in the sale of new and pre-owned luxury motor yachts ranging from 40ft to 160ft. The company also operates an in-house vessel service division offering maintenance, repairs, refits, and detailing, and provides boat insurance quote and policy services. It holds exclusive Australian dealership rights for Alaska Motor Yachts and represents Hampton, Endurance, Vicem, and AvA yacht brands.

Product overview

Leigh-Smith Yachts is a boutique international yacht brokerage operated by Marine Imports Australia Pty Ltd, offering premium yacht sales, service, and insurance services since 1964. The company operates as the exclusive Australian dealer for Alaska Motor Yachts and is a representative dealer for Hampton, Endurance, and Vicem yachts. The core offering consists of yacht brokerage services for new and pre-owned luxury motor yachts ranging from 40ft to 160ft, supported by an in-house service division and insurance services. The company maintains listings across multiple yacht brands including Ocean Alexander, Sanlorenzo, Maritimo, Grand Banks, Fleming, Palm Beach, and Horizon, representing both power catamarans and traditional motor yachts.

Differentiator

Problem solved

Functional benefit

Brands

• Alaska Motor Yachts: Exclusive Australian dealer for Alaska Motor Yachts, a brand known for traditional styling and owner-operator practicality.
• Hampton Yachts
• Endurance Yachts
• Vicem Yachts
• AvA Yachts

Products and services

• Yacht Brokerage Services International yacht brokerage service facilitating the purchase and sale of new and pre-owned luxury motor yachts (40ft to 160ft) for affluent individual buyers and sellers.
• Vessel Service Division In-house comprehensive marine service offering vessel preparation, after-sale servicing, fault finding, engineering, spare parts, custom fabrication, electronics installation, antifouling, detailing, and gelcoat repairs for yacht owners.
• Insurance Services Boat insurance quote and policy services for pleasure craft and third-party coverage, facilitated through a partnership with marine insurance provider Club Marine.
• Alaska Motor Yachts Dealership Exclusive Australian dealer for Alaska Motor Yachts, offering traditional-style motor yachts with modern technology, renowned for efficiency and owner-operator practicality.
• Hampton Yachts Representation Australian representative for Hampton Yachts, offering luxury motor yachts with nearly entirely customizable layouts and finishes.
• Endurance Yachts Representation Australian representative for Endurance Yachts, offering long-distance cruising yachts with hybrid hull designs that combine displacement hull fuel economy with planing-speed capability.
• Vicem Yachts Representation Australian representative for Vicem Yachts, offering handcrafted luxury yachts with mahogany-epoxy composite hulls, total customization, and timeless Down-east style design.
• AvA Yachts Representation Australian dealer representative for AvA Yachts as part of the Leigh-Smith Yachts portfolio of premium yacht brands.

Quantifiable outcome

• 59 years in operation with 1,676 boats sold and 90 active listings totalling $218 million in listing value.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor and core.

• The Boat WorksminorStrategic or Co-development PartnerThe Boat Works is a partner/supplier referenced in Leigh-Smith Yachts' trusted partners section. Provides service and maintenance support capabilities for vessels sold or serviced by the brokerage.
• Gold Coast City Marina (GCCM)coreStrategic or Co-development PartnerGCCM served as the Leigh-Smith family's 50%-owned marina from 1997 to 2014, providing 17 years of marine industry apprenticeship for Dean and Ryan Leigh-Smith. The family designed, built, and operated GCCM, which is recognized as a premier Gold Coast marine facility.
• Sanctuary Cove MarinacoreStrategic or Co-development PartnerLeigh-Smith Yachts has operated from Sanctuary Cove since 2014. Sanctuary Cove is a high-net-worth lifestyle precinct with over 2,000 home sites, deep water bridge-free marina access, 14+ premier restaurants, and the 243-room Intercontinental hotel. It is home to the annual Sanctuary Cove International Boat Show.
• MulphaminorStrategic or Co-development PartnerMulpha is referenced as a partner/supplier in Leigh-Smith Yachts' trusted partners section.
• Gienico MarineminorStrategic or Co-development PartnerReferenced as a trusted partner/supplier providing marine products and services.
• Club MarineminorChannel Partner/ Reseller/ DistributorClub Marine is a marine insurance provider partnered with Leigh-Smith Yachts, which offers boat insurance services on its website.
• KPMGminorStrategic or Co-development PartnerKPMG is listed among Leigh-Smith Yachts' trusted partners, likely providing professional advisory services.
• Pacific Maritime LawyersminorImplementation/ SI/ Consulting PartnerPacific Maritime Lawyers is listed among Leigh-Smith Yachts' trusted partners as a legal services provider specialized in maritime law.
• BIA (Boating Industry Australia)coreStrategic or Co-development PartnerLeigh-Smith Yachts is an accredited BIA (Boating Industry Australia) brokerage. BIA accreditation is used to streamline the sales process for vessel transactions.
• Superyacht AustraliaminorStrategic or Co-development PartnerSuperyacht Australia is listed among Leigh-Smith Yachts' trusted partners, providing industry association and networking support.
• MYBA (The Worldwide Yachting Association)minorStrategic or Co-development PartnerMYBA is listed among Leigh-Smith Yachts' trusted partners as a worldwide yachting association providing brokerage standards and networking.
• Alaska Motor YachtscoreChannel Partner/ Reseller/ DistributorLeigh-Smith Yachts is the exclusive Australian dealer for Alaska Motor Yachts. The company has delivered 100 Alaska Motor Yachts to Australian waters over 20 years. Alaska Motor Yachts are described as traditional in style, abundant in state-of-the-art technology, and designed for discerning boat owners.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fraser Yachts: One of the world's largest superyacht brokerages with a global office network. Comparable to Leigh-Smith at the superyacht tier of the market, with the same commission-based model and central-agent role.
• Denison Yachting: Large global yacht brokerage and dealer with new-boat representation for brands like Hatteras, Marlow, and Palm Beach. Comparable business model to Leigh-Smith as a multi-brand motor yacht broker, though operating at much greater scale and geographic reach.
• Burgess: International superyacht brokerage, charter, and yacht management firm. Comparable to Leigh-Smith at the high end of the brokerage and central-agent business, particularly for vessels above 30m.
• Northrop & Johnson: Global superyacht brokerage and central agent with offices across the US, Europe, and Asia. Comparable as a luxury yacht brokerage selling new and pre-owned motor yachts to HNW clients worldwide.
• Windward Yachts: Australian dealer for Merritt, Palm Beach, and other premium motor yacht brands. Closely comparable to Leigh-Smith in operating a multi-brand luxury yacht dealership and brokerage on the Australian east coast.
• Camper & Nicholsons: Historic global yacht brokerage with sales, charter, and new-build representation. Comparable as a multi-decade luxury yacht brokerage competing in the same HNW segment as Leigh-Smith.
• IYC (International Yacht Company): Global yacht brokerage and management company with significant APAC presence. Comparable as a multi-brand motor yacht broker with similar central-agent arrangements and HNW clientele.
• R Marine Jones: Australia's largest Riviera and Belize dealer network with multiple east-coast offices. Directly comparable as an Australian luxury motor yacht dealer/broker with new-boat distribution and brokerage, competing for the same HNW buyer pool.

Broad incumbents

• YachtWorld: Dominant online yacht listing marketplace owned by Boats Group. Functions as a broad channel that aggregates broker listings (including Leigh-Smith's) and competes indirectly for HNW buyer attention.

Regional players

• Simpson Marine: Asia-Pacific yacht dealer and broker representing Sanlorenzo, Lagoon, Bluegame, and other brands from bases in Hong Kong, Singapore, and Thailand. Comparable as a regional multi-brand luxury yacht dealer, though operating across Asia rather than Oceania.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xfacebook.com/leighsmityachts
• YouTubeyoutube.com/channel/UCw9nRKp8x5aE-hcMX6kVvDw
• Facebookfacebook.com/leighsmityachts
• Instagraminstagram.com/leigh-smith-yachts
• LinkedInlinkedin.com/company/leigh-smith-yachts

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marine Imports Australia Pty Ltd