What Logénord does

Logénord is a French independent residential and commercial real estate brokerage headquartered at 8 Rue de Dunkerque in Armentières, Nord. Legally registered as LOGE ARMENTIERES, a SARL with €5,000 of capital and RCS 827 568 395, the agency operates under professional real estate license CPI59082017000017279 issued by the CCI of Grand Lille. Its service portfolio centers on three core lines: property sales (vente) covering apartments, houses, duplexes, buildings, land plots, and parking spaces; property rentals (location) for long-term and short-term leases; and free property valuation (estimation) as a lead-generation channel. The agency extends coverage across Armentières and adjacent communes including Houplines, Nieppe, Erquinghem-Lys, La Chapelle-d'Armentières, La Gorgue, Croix, Lille, Mons-en-Pévèle, and Baisieux. At the time of observation, the agency lists approximately 27 sale properties and 1 rental on its website.

The business is built on a transaction-fee revenue model, with commission typically ranging around 4-5% of sale price and charged to the seller (honoraires à la charge du vendeur), supplemented by rental placement fees. The go-to-market is a hybrid of a physical Armentières office for in-person consultations and a self-serve digital funnel comprising the immobilier-logenord.fr website with property search, customizable email alerts, neighborhood content guides, and social media distribution. The tech stack is entirely third-party: La Boite Immo's Hektor software provides the core listing, search, and transaction management platform, while analytics (Google Analytics, Google Tag Manager), reputation management (Opinion System), market data (Meilleurs Agents), and the INTERKAB marketplace extend distribution and trust signals. A self-service Client Portal (Espace Propriétaire) supports owner account management.

Logénord serves individual residential buyers, sellers, landlords, tenants, and small-scale property investors in the Armentières micro-market. The team comprises four sales negotiators (Aymeric Grimault, Vincent Lemaitre, Jennifer Lefebvre, Léopold Rompillon), each tied to a specific sub-vertical or commune. The agency self-positions around an "artisanal" and family-oriented service culture and a 10-year local presence, with no external institutional investment, no parent company, and no disclosed funding rounds.

Name

Logénord

Legal name

LOGE ARMENTIERES

Website

https://immobilier-logenord.fr

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Logénord is a French independent residential and commercial real estate brokerage based in Armentières, offering property sales, rentals, and free valuations across Nord communes. The agency serves individual buyers, sellers, landlords, tenants, and small investors via a four-person negotiator team and the Hektor/La Boite Immo platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Armentières

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Property Sales Commission: The agency earns commission fees on successful property sales transactions. Fees are typically paid by the seller (honoraires TTC à la charge du vendeur) and calculated as a percentage of the sale price.
2. Property Rental Fees: The agency facilitates rental transactions and earns fees from rental arrangements. Example: parking rental at 70€/month with no agency fees.
3. Property Valuation Services: Free property valuation services offered to generate leads for sales transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Logénord (legal entity LOGE ARMENTIERES, SARL) is a local independent real estate agency based in Armentières, France, that intermediates residential property transactions. The agency offers property sales listings, rental listings, and property valuation services to individual buyers, sellers, tenants, and landlords in the Armentières area and surrounding communes.

Product overview

Logénord is a French real estate agency based in Armentières offering a unified service portfolio centered on property sales (Vente), property rentals (Location), and professional property valuation (Estimation). The agency's Property Sales service encompasses apartments, houses, duplexes, buildings, land plots, and parking spaces across Armentières and neighboring communes. The Property Rentals service manages long-term and short-term leasing. Supporting these core services, Logénord provides a Client Portal (Espace Propriétaire) for owner account management, an Email Alert System enabling buyers and renters to receive notifications for matching properties, and Contact/Inquiry Management for various client requests. The agency also publishes Neighborhood Guides (Guides Pratiques) containing local community information. Property Listings feature virtual tours for select properties. The company operates primarily as a service-based real estate agency without a software-as-a-product model.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential property sales brokerage Intermediation service for individuals looking to sell or buy residential property (houses and apartments) in the Armentières area, including listing, marketing, viewings, negotiation, and transaction follow-through.
• Residential rental brokerage Intermediation service for landlords and tenants seeking to let or rent residential property in Armentières, covering listing, tenant search, viewings, lease negotiation, and administrative follow-up.
• Property valuation service Free or commission-based market valuation of residential properties for owners considering a sale or rental, used to generate seller/landlord mandates.

Quantifiable outcome

• Active market presence in Armentières with 28+ sale listings and coverage of 5 communes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Three partnerships are on record, tiered core and minor.

• La Boite ImmocoreTechnology or IntegrationWebsite platform provider and technology partner. La Boite Immo is a web communication agency exclusively dedicated to real estate professionals, providing software, website design, mobile applications, social media ad diffusion, SEO, and commercial services.
• HektorcoreTechnology or IntegrationReal estate transaction software used by Logénord. Hektor is described as the only 'living' real estate software on the market, available for independent agencies, agency networks, and broker groups.
• InterkabminorChannel Partner/ Reseller/ DistributorINTERKAB is France's largest real estate marketplace. Logénord is listed as an INTERKAB member, providing access to the platform's nationwide property listings network.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Orpi: One of France's largest real estate franchise networks with thousands of local agencies nationwide. Comparable as a primary competitor to Logénord in the residential brokerage space, but operating at vastly greater scale and brand recognition.
• Stéphane Plaza Immobilier: French real estate agency network leveraging a celebrity-driven national brand. Comparable in offering (sales, rentals, valuations) to local agencies like Logénord but with significantly stronger consumer awareness and inbound marketing.
• ERA Immobilier France: International real estate franchise with French agency network offering residential sales and rentals. Comparable core service offering to Logénord with a stronger international brand and shared technology platform.
• Square Habitat: Real estate network affiliated with Crédit Agricole banking group, with strong presence in northern France including the Nord. Competes with Logénord on residential transactions, leveraging cross-sell from banking clients and group-wide brand trust.
• Laforêt: Established French real estate network with strong presence across northern France. Competes head-to-head with Logénord for residential mandates, but offers a national brand and shared back-office platform.
• Guy Hoquet Immobilier: National French real estate franchise with a multi-channel lead-generation model and dedicated local agencies. Directly comparable brokerage service offering for residential buyers and sellers in the Nord.
• Century 21 France: Major international real estate franchise with a dense French agency footprint, including the Nord region. Directly comparable business model (residential brokerage commissions) but with national marketing power and shared brand tooling.

Regional players

• Cimm Immobilier: French real estate network with notable northern France presence and traditional agency format. Comparable brokerage offering to Logénord with similar local-branch positioning but greater franchise support.

Emerging players

• IAD (Impact & Développement): Fast-growing French network of independent real estate agents using a fully digital, commission-sharing model. Highly comparable to Logénord as an alternative for independent negotiators in the Nord, but with much lower fixed-cost overhead and broader geographic reach.
• Safti: French network of independent real estate advisors operating with a home-based, low-overhead model. Direct substitute for self-employed negotiators and competing local agencies like Logénord for both mandates and agent recruitment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/logenord

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Logénord