Kristen Rinn Design

What Kristen Rinn Design does

Kristen Rinn Design is a privately held, sole-proprietor interior design firm founded in 2011 and based in Austin, Texas. The company is operated entirely by founder Kristen Rinn, who holds the True Colour Expert certification and offers residential and commercial interior design services to homeowners, business owners, real estate investors, and property developers in the Austin metropolitan area, with e-design remote services extending reach to clients outside the local market.

The firm's core offering is organized into three tiers of e-design packages (Basic from $800, Standard from $1,500, Full Service from $2,000), a suite of a la carte services (Discovery Session, In-Home Consultation, Paint Consultation, Half-Day and Full-Day Designer Sessions priced from $250 to $1,200), and core design services including new construction, remodeling, investment property, space planning, drafting/CAD, and purchasing. Underlying delivery relies on the founder's design expertise, space planning, color consultation, 3D rendering, and design board visualization tools, supplemented by a network of builder, cabinetry, carpentry, and trade partners (Big Haus Builders, Weisen Builders, Kitch Cabinetry, and individual craftsmen) for implementation work. There is no proprietary software platform; technology is positioned as a support layer for a manual professional services workflow.

Kristen Rinn Design generates revenue through professional services fees on a project and hourly basis, with furnishings and materials sourced as pass-through purchases on behalf of clients. The go-to-market is direct-to-consumer via the company website, phone (512-619-5269), email, free 15-minute discovery calls, and in-person consultations across the Austin metro area. Customer acquisition is supported by an active content marketing engine (blog, Facebook, Pinterest, Instagram, email newsletter) and word-of-mouth referrals. Customer mix is primarily individual residential homeowners with a smaller set of commercial and investor clients; ticket sizes are modest and the operation has no external funding, no employees beyond the founder, and no institutional ownership.

Name

Kristen Rinn Design

Legal name

Kristen Rinn Design

Website

https://kristenrinndesign.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Kristen Rinn Design is a sole-proprietor interior design firm in Austin, Texas offering residential and commercial design, color consultation, and e-design packages to homeowners, investors, and small businesses locally and remotely.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

Keywords

• Residential interior design
• Color consultation services
• Space planning
• Home remodeling design
• E-design packages

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Interior Design Services: Full-service interior design including consultations, design packages, purchasing services, and project management. Revenue generated through tiered design packages and hourly consultation fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Kristen Rinn Design provides residential and commercial interior design services based in Austin, Texas. The firm delivers tiered E-design packages (Basic, Standard, Full Service) starting at $800, à la carte consultations (in-home, paint, half-day, full-day), and full-service design delivery including space planning, CAD drafting, sourcing, purchasing, delivery, and installation management. The founder's Certified True Colour Expert specialization distinguishes its color consultation and paint coordination services.

Product overview

Kristen Rinn Design is an Austin-based interior design firm offering a comprehensive suite of design services organized around three main pillars: E-design packages (Basic, Standard, and Full Service), A La Carte services (Discovery Session, In-Home Consultation, Paint Consultation, Half-Day and Full-Day Designer Sessions), and Core Services (New Construction, Remodeling, Investment Properties, Space Planning, CAD/Drafting, and Purchasing). The company specializes in both residential projects (kitchens, bathrooms, living spaces, bedrooms, home offices) and commercial spaces (medical offices, corporate offices). Services range from hourly consultations starting at $250 to comprehensive full-service packages starting at $2,000.

Differentiator

Problem solved

Functional benefit

Products and services

• Basic Design Package Entry-level design package providing concept rendering, floor plan, paint and trim color recommendations, inspirational photos, and list of next steps starting at $800. Targets homeowners seeking a foundational design direction.
• Standard Design Package Mid-tier package including Basic features plus sourcing of items the client can purchase on their own schedule, one-hour in-home presentation, and 1-3 design revisions starting at $1,500.
• Full Service E-Design Package Comprehensive package including sourcing of retail and custom furnishings, window treatment recommendations, space plan, in-home presentation with material samples, and lighting, wall art, and accessories selection starting at $2,000.
• Discovery Session Free 15-minute phone consultation to understand the scope of work and provide an estimate. Functions as a lead-generation entry point for prospective clients.
• In-Home Consultation 60-minute in-person consultation providing paint color recommendations, furniture arrangement advice, and any additional design help requested, with consultation notes emailed within 48 hours, priced at $250.
• Paint Consultation Color board presentation to determine colors that work best with the client's furnishings and fixed elements, including indoor and outdoor paint recommendations, priced at $250.
• 1/2 Day with Designer 4-hour on-site design assistance session for remodeling or building projects covering floor coverings, cabinetry, lighting, appliances, doors, and hardware selection, priced at $600.
• Full Day with Designer 8-hour on-site design assistance session for comprehensive remodeling or building projects, with the same scope as the half-day offering plus lunch included, priced at $1,200.
• New Construction Design Services Design selections assistance for new construction projects including written specifications, builder communication, and timely selection management.
• Remodeling Design Services Transformation of existing spaces including guidance through selections, receiving bids, and installation management.
• Investment Properties Design Design services for new construction spec homes and flip properties, including fixture and finish selections with detailed specifications for bidding.
• Space Planning & Furniture Layouts Space planning services using new or existing furnishings with renderings to help clients visualize changes.
• Drafting/CAD Services Hand-drafted or computer-generated drawings to communicate the design intent to contractors, builders, or craftsmen.
• Purchasing Services Full-service purchasing covering art, accessories, picture framing, cabinets, flooring, plumbing fixtures, counters, reupholstery, custom bedding, furniture, rugs, fabrics, lighting, and window treatments.
• Residential Interior Design Full-service residential interior design covering kitchens, living spaces, offices, bedrooms, and specialty rooms including bathroom remodels.
• Commercial Interior Design Commercial interior design services for medical offices, corporate offices, lobbies, and office refresh projects.

Quantifiable outcome

• Project completion guaranteed within 90 days

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Big Haus BuilderscoreImplementation/ SI/ Consulting PartnerBuilder collaboration on full-scale remodels. Worked together on a 2009 Tuscan-style home transformation project, with Scott and Mark at Big Haus Builders providing construction expertise while Kristen Rinn Design handled interior design.
• Bijou CellarsminorImplementation/ SI/ Consulting PartnerCollaboration with Andrew at Bijou Cellars to create custom temperature-controlled wine cellars as architectural features in luxury home remodels.
• Kitch CabinetrycoreImplementation/ SI/ Consulting PartnerPreferred cabinetry partner for custom cabinets in bathroom and kitchen remodels. Creates custom cabinetry designs including vanity units, kitchen cabinets, and built-ins to specification.
• Weisen BuilderscoreImplementation/ SI/ Consulting PartnerBuilder partnership on large-scale modern remodel projects. Collaborated on multiple room transformations including kitchen, family room, master bedroom, bathrooms, laundry room, and mudroom.
• Gabe Nieto (Carpenter)minorImplementation/ SI/ Consulting PartnerCustom carpenter for barn doors and custom woodwork. Has designed and trademarked his own track hardware for sliding barn doors.
• Mark Ham (Carpenter)minorImplementation/ SI/ Consulting PartnerCarpenter for mudroom built-ins and custom barn doors. Created the mudroom built-ins and large sliding barn door.
• Sergio Soto (Carpenter)minorImplementation/ SI/ Consulting PartnerCarpenter for custom barn doors, including reclaimed wood pantry doors in kitchen remodels.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Modsy: Online interior design service built around 3D renderings of the customer's actual space. Directly comparable to Kristen Rinn Design's $800 add-on 3D rendering service and competes for the same homeowners seeking visualization-driven design.
• Havenly: Online interior design platform offering multiple designer-match tiers with flat-fee packages, plus an in-house furniture line. Closely comparable business model to Kristen Rinn Design's tiered e-design offering and competes for the same digitally-served residential clientele.
• Decorilla: Online interior design marketplace that matches clients with designers for room-by-room and whole-home projects at tiered price points. Directly comparable to Kristen Rinn Design's e-design packages and competes for the same remote residential design customer.

Broad incumbents

• West Elm: Williams-Sonoma-owned home furnishings retailer offering free in-store, in-home, and online interior design services across all 50 states. Larger incumbent serving the same homeowners with a portfolio approach to design + product, including Austin-area design studios.
• CB2: Crate & Barrel's modern, design-forward home furnishings brand offering free in-store and online design services. Comparable in customer demographic (design-aware urban/suburban homeowners) but operates at much larger scale than Kristen Rinn Design.
• Ballard Designs: National home furnishings and decor retailer offering free design services including room planning and sourcing. Comparable in serving design-oriented homeowners with project-based design needs, though distribution-led rather than service-led.
• Pottery Barn: Williams-Sonoma-owned home furnishings retailer offering complimentary in-home and virtual interior design services. Larger incumbent with overlapping design-and-source capabilities and similar target customer of design-conscious homeowners.
• Room & Board: National contemporary furniture retailer offering free in-store and virtual design services with employed designers. A broader incumbent with overlapping service capabilities (consultations, room planning, sourcing) targeting the same residential customer base.
• Crate & Barrel: National home furnishings retailer offering free design services for kitchens, dining, and living spaces. Broader incumbent with overlapping customer base of homeowners seeking design + product sourcing, competing for Austin-area residential projects.

Emerging players

• Interior Define: Direct-to-consumer custom furniture brand offering complimentary design consultations with in-house designers to help customers configure and specify pieces. Emerging player combining design service with proprietary furniture product, partially overlapping with Kristen Rinn Design's residential customer and furniture-sourcing scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/kristenrinndesign
• Instagraminstagram.com/kristenrinndesign
• Pinterestpinterest.com/krinn
• LinkedInlinkedin.com/company/kristen-rinn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kristen Rinn Design