Highway Service Company Inc

What Highway Service Company Inc does

Highway Service Company Inc, doing business as Highway Services, Inc., is a WBE/DBE-certified, fully insured Georgia licensed public contractor headquartered in Douglasville, Georgia. Founded in 2001, the firm provides roadway striping, pavement marking, and highway sign sales, rental, and installation services exclusively to government transportation agencies (including the Georgia Department of Transportation and local municipalities) and private construction contractors operating within the state of Georgia.

The company operates three integrated service lines: pavement markings (installation of thermoplastic, paint, tape, raised pavement markers, and preformed markings using state-of-the-art equipment compliant with GDOT standards); highway signs (sale, rental, and installation of warning, regulatory, pedestrian, school, and detour signs, plus U-channel and galvanized square tube posts meeting MUTCD specifications); and equipment rentals and sales (traffic control devices including channelizing devices, barricades, arrow boards, message boards, and stop/slow paddles). Crews hold National Safety Council flagging certifications, and the firm maintains memberships in ATSSA and the Georgia Highway Contractors Association.

The business model is project-based, quote-driven, and reliant on direct engagement with public-sector procurement and prime contractors. Revenue is generated through professional services installation fees and hardware rental/sales. Distribution is exclusively direct (no resellers or indirect channels). Pricing is not publicly disclosed, and the firm holds no patents, software products, or technology platform assets; operations are labor- and equipment-intensive rather than technology-led.

Name

Highway Service Company Inc

Legal name

Highway Services, Inc.

Website

https://highwayservices.net

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Highway Service Company Inc is a WBE/DBE-certified Georgia licensed public contractor providing pavement marking installation, highway sign sales/rental/installation, and traffic control equipment rentals to government transportation agencies and construction contractors throughout Georgia.

Ownership category

akta.pro rank

Product category

Highway Striping and Signage Services

NAICS

Highway, Street, and Bridge Construction (23731)

SIC

Construction - Special Trade Contractors (1700)

akta.pro primary industry

Road Signage, Markings & Delineation (Regulatory/Warning/Guide Signs, Pavement Markings, Reflectors) (TLAJAGAB)

akta.pro secondary industries

Work Zone Traffic Control Device Supply & Rental (Cones, Drums, Barricades, Delineators) (TLAJALAB), Traffic Control & Work Zone Management (Flagging, Lane Closures) (BPABAKAE)

Keywords

• Pavement marking services
• Highway sign installation
• Traffic control equipment
• Roadway striping services
• Work zone safety

Headquarters

HQ city

Trenton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Pavement Marking Installation Services: Installation services for pavement markings including thermoplastic, paint, tape, RPMs, and preformed pavement markings. Services are provided to government agencies and contractors for road construction and maintenance projects.
2. Highway Sign Sales, Rental and Installation: Sell, rent, and install all types of highway signs including warning signs, regulatory signs, pedestrian signs, restrictive and handicap parking signs, and school signs. Also includes installation of ground-mounted traffic signs in various surfaces.
3. Equipment and Traffic Control Device Sales and Rentals: Sale and rental of traffic control equipment including channelizing devices (Type 2, Type 3, water-filled, barrels, vertical panels, cones), barricades, arrow boards, message boards, sign stands, tripods, windmasters, and stop/slow paddles.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Core offering

Highway Services, Inc. is a Georgia licensed public contractor that installs pavement markings (thermoplastic, paint, tape, raised pavement markers, and preformed markings), sells, rents, and installs highway signs (warning, regulatory, pedestrian, handicap, school, detour, and work-zone signs on U-Channel and galvanized square tube posts), and rents and sells traffic control equipment (channelizing devices, barricades, arrow boards, message boards, sign stands, and stop/slow paddles). All materials meet GDOT standards and MUTCD specifications, and services are delivered to government transportation agencies and private construction contractors across Georgia.

Product overview

Highway Services, Inc. is a WBE/DBE certified highway services contractor offering three core service lines: Pavement Markings (roadway striping installation including thermoplastic, paint, tape, and raised pavement markers), Highway Signs (sale, rental, and installation of all sign types with various posts and delineators), and Equipment Rentals & Sales (traffic control devices including channelizing devices, barricades, arrow boards, and message boards). The company operates as a single-service business model with these integrated service offerings, all compliant with GDOT standards and MUTCD specifications. Materials and products are manufactured or fabricated to meet or exceed industry standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Pavement Markings

Quantifiable outcome

• All materials manufactured to meet GDOT standards and specifications
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• ATSSA (American Traffic Safety Services Association)coreOthers
• GHCA (Georgia Highway Contractors Association)coreOthers
• National Safety CouncilcoreOthers
• Georgia Department of TransportationcoreOthers

Scale indicators2 records

Recent moves4 records

Direct peers

• AWP Safety (formerly Area Wide Protective): Large North American traffic control and pavement marking services provider serving utility, transportation, and construction customers — closely aligned business model with broader geographic reach.
• RoadSafe Traffic Systems: National provider of pavement markings, signage, and traffic control services to DOTs and contractors — directly comparable service offering to Highway Services but at significantly larger geographic scale.
• Work Area Protection Corp. Manufacturer and supplier of traffic control devices, barricades, and work zone equipment — comparable to Highway Services' equipment rental/sales line and an adjacent competitor on the rentals side.
• Peek Pavement Marking: Regional pavement marking contractor operating across the Southeast US, providing thermoplastic, paint, and RPM installation for DOTs and contractors — comparable service mix and regional footprint.
• Strawser Construction Inc. Specialty pavement marking and traffic control contractor serving ODOT and Midwest DOTs — comparable combination of pavement marking, sign installation, and rental services.

Broad incumbents

• Ennis-Flint (now part of PPG): Large incumbent supplier of thermoplastic, paint, and preformed pavement marking materials — competes with Highway Services as a materials supplier to similar contractors and DOT customers.
• SWARCO: Global traffic safety and infrastructure company offering road markings materials, signage, and traffic management systems — broader portfolio incumbent that competes with Highway Services' materials and equipment categories.
• 3M Traffic Safety and Security Division: Diversified industrial incumbent supplying reflective signage, pavement marking tapes, and traffic safety products — adjacent incumbent comparable on the materials/signage side of Highway Services' offerings.

Emerging players

• Traffic Control Service Inc. Specialty traffic control and pavement marking services firm serving DOT and contractor customers — comparable service offering with smaller scale than the national incumbents.

Regional players

• Safety Zone Specialists: Southeast US-based traffic control and pavement marking services provider — comparable regional competitor operating in markets adjacent to Highway Services' Georgia base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/highway-service-company-inc

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highway Service Company Inc