Olympiacos BC
Olympiacos BC is the professional basketball club of Olympiacos S.F.P. based in Piraeus, Greece, competing in the EuroLeague and Greek Basketball League, and operating a digital ecosystem spanning ticketing, official merchandise, mobile apps, and multimedia content for fans and corporate sponsors.
- Company typePrivate
- Founded-
- HeadquartersPiraeus, Greece
- Headcount—
- GTM typeB2C
- OfferingServices
What Olympiacos BC does
Olympiacos BC is the professional basketball section of Olympiacos S.F.P. (Σύλλογος Φιλάθων Πειραιώς / Piraeus Fans Club), a multi-sport club founded in 1931 and incorporated in Greece as a Κ.Α.Ε. (Καλαθοσφαιρική Ανώνυμη Εταιρεία — Basketball Anonymous Company). The club competes at the elite level of European and Greek basketball, participating in the EuroLeague and the Stoiximan Greek Basketball League (GBL), and plays its home games at the Peace and Friendship Stadium (ΣΕΦ) in Neo Faliro, Piraeus. Under head coach Georgios Bartzokas, recent competitive performance includes the EuroLeague 2026 Championship and Greek Basketball League titles in 2025 and 2026, alongside Greek Super Cup titles in 2024 and 2025. The roster strategy emphasizes high-profile NBA-veteran acquisitions on multi-year contracts (Evan Fournier, Donta Hall, Tyrique Jones, Cory Joseph), supplemented by an in-house academy feeding youth teams.
The club operates a digital ecosystem built around the official website (olympiacosbc.gr), an Official Online Store for merchandise, the Olympiacos BC TV video platform, a Red Podcast series, and official iOS and Android mobile applications. Ticketing is processed exclusively through Ticketmaster and supplemented by sales at the stadium box office. The technology stack is conventional CMS-and-e-commerce infrastructure with Google Analytics for traffic analytics and social media cookie integrations for fan engagement features; no proprietary AI/ML systems or APIs are disclosed. The site is GDPR-compliant and committed to WCAG 2.1 Level AA accessibility.
Olympiacos BC's commercial model is anchored by long-dated corporate sponsorship — most prominently a flagship main sponsor deal with SUPERBET running through 2032 (announced 2026-01-23), plus apparel partnerships with Nike, and additional sponsorships with Piraeus Bank, Nova, EKO, FlexCar, and Coca-Cola — combined with ticketing (individual match tickets and season tickets), broadcasting rights (EuroLeague and GBL distribution, with ERT as the official broadcaster in Greece), official merchandise sales, and annual membership cards. Customer segments are fans and season-ticket holders (B2C), corporate sponsors seeking brand exposure (B2B), and merchandise buyers; the GTM motion is event-driven (live matchdays as the primary fan touchpoint) layered with enterprise-level sponsorship sales. Revenue figures are not publicly disclosed.
Olympiacos BC firmographics
Firmographics- Name
- Olympiacos BC
- Legal name
- Κ.Α.Ε. Ολυμπιακός Σ.Φ.Π.
- Website
- https://olympiacosbc.gr
- Company type
- Private
- Operating status
- Operating
- Short description
- Olympiacos BC is the professional basketball club of Olympiacos S.F.P. based in Piraeus, Greece, competing in the EuroLeague and Greek Basketball League, and operating a digital ecosystem spanning ticketing, official merchandise, mobile apps, and multimedia content for fans and corporate sponsors.
- Ownership category
- akta.pro rank
Olympiacos BC industry classification
Industry- Product category
- Professional Basketball Club / Sports Entertainment Services
- NAICS
- Sports Teams and Clubs (711211), Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Team Sports Matches (Club & National) (MPAGAMAB)
- akta.pro secondary industries
- Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE), Athlete & Team Sponsorship Deals (Official Partners, Jersey/Kit Sponsors) (MPAKALAA), Basketball Leagues (MPAKAAAD)
Keywords
Where Olympiacos BC is headquartered
LocationHeadquarters
- HQ city
- Piraeus
- HQ country
- Greece
- HQ region
- Europe
Offices1 record
Markets served
Olympiacos BC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket Sales: Revenue from individual match tickets and season tickets sold through Ticketmaster platform and official channels
- Sponsorship: Corporate sponsorship deals with major brands including SUPERBET (main sponsor through 2032), Nike, Piraeus Bank, and other sponsors
- Merchandise Sales: Sale of official club merchandise through the Olympiacos BC Official Store
- Broadcasting Rights: Revenue from EuroLeague and Greek Basketball League broadcasting rights
- Membership Cards: Revenue from fan membership cards offering various privileges
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Season Tickets - Multiple tier options |
| One time/ perpetual license | Pay-as-you-go | Individual Match Tickets |
| Subscription | Annual | Membership Card |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Olympiacos BC product offering
Product offeringCore offering
Olympiacos BC operates a professional men's basketball club competing in the EuroLeague and Stoiximan Greek Basketball League, playing home games at the Peace and Friendship Stadium in Piraeus. The club sells match tickets, season tickets, and membership cards to fans, distributes official merchandise (jerseys, apparel, accessories) through its online store, and monetizes brand equity through long-term corporate sponsorship deals and broadcasting rights. Digital platforms — the official website, mobile apps, and Olympiacos BC TV — serve as fan engagement and commercial channels.
Product overview
Olympiacos BC operates a digital ecosystem centered on its official website as the primary platform, complemented by Olympiacos BC TV for video content, the Official Store for merchandise e-commerce, and mobile applications for iOS and Android. The website serves as the main hub for club news, match schedules, EuroLeague and Greek Basketball League standings, player statistics, ticket purchasing via Ticketmaster integration, and access to the official store.
Differentiator
Problem solved
Functional benefit
Brands
- Olympiacos BC TV: Official video and streaming platform for Olympiacos BC match highlights, interviews, press conferences, and behind-the-scenes content.
- Red Podcast
- Red Quiz
- OLY4ALL / OLYforALL
- When I Was 10
Products and services
- Match Tickets (Single-Game and Season Tickets)
Quantifiable outcome
- EuroLeague 2025-26: 26 wins in 38 games, leading the regular season
- +2 more outcomes
Companies that use Olympiacos BC
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Olympiacos BC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Olympiacos BC partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- SUPERBETflagshipMain sponsor and official betting partner of Olympiacos BC. Collaboration extends through 2032, representing a major long-term partnership. Coach Bartzokas described the partnership as 'colossal' for the club.
- NikecoreOfficial equipment and apparel sponsor providing team uniforms and merchandise products. Partnership renewed, with Nike providing official gear for the team.
- Piraeus BankcoreOfficial sponsor and banking partner of Olympiacos BC
- TicketmastercoreOfficial ticketing platform for match tickets and season tickets. All ticket purchases are processed exclusively through Ticketmaster.
- EuroLeagueflagshipPrimary European basketball competition organized by EuroLeague. Olympiacos BC is a member club competing in the elite competition.
- Greek Basketball League (GBL)flagshipNational basketball league competition in Greece. Olympiacos BC is a member club competing for the Greek championship.
- NovaminorBroadcasting partner and sponsor
- EKOminorEnergy company sponsor
- FlexCarminorCar rental partner and sponsor
- Coca-ColaminorBeverage sponsor
- ERT (Hellenic Broadcasting Corporation)coreOfficial broadcaster of Greek basketball and club matches
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Olympiacos BC competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Olympiacos BC social profiles
Digital presenceOlympiacos BC compliance and trust
Trust signalCompliance2 records
Olympiacos BC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Olympiacos BC leadership team
Management profileNumber of profiles
Profiles1 record
Olympiacos BC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Olympiacos BC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Olympiacos BC
What does Olympiacos BC do?
Olympiacos BC operates a professional men's basketball club competing in the EuroLeague and Stoiximan Greek Basketball League, playing home games at the Peace and Friendship Stadium in Piraeus. The club sells match tickets, season tickets, and membership cards to fans, distributes official merchandise (jerseys, apparel, accessories) through its online store, and monetizes brand equity through long-term corporate sponsorship deals and broadcasting rights. Digital platforms — the official website, mobile apps, and Olympiacos BC TV — serve as fan engagement and commercial channels.
Is Olympiacos BC a public or private company?
Olympiacos BC is a private company. It is classified as corporate owned and is currently operating.
When was Olympiacos BC founded?
Olympiacos BC was founded in -1.
Where is Olympiacos BC based?
Olympiacos BC is headquartered in Piraeus, Greece, in the Europe region.
How does Olympiacos BC make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are sponsorship, merchandise Sales, broadcasting Rights and membership Cards.
Does Olympiacos BC have an API?
No public API is recorded for Olympiacos BC.
What industry is Olympiacos BC in?
Olympiacos BC's product category is Professional Basketball Club / Sports Entertainment Services. Its primary akta.pro industry code is MPAGAMAB, Team Sports Matches (Club & National), with a secondary code of MPAKALAE, Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs). Its NAICS code is 711211 and its SIC code is 7900.