Musos
Musos is a New Orleans-based boutique sync licensing collective that curates 40+ local musicians across 28+ genre playlists and licenses their music to film, TV, advertising, and video game music supervisors on a quote-based, one-stop basis.
- Company typePrivate
- Founded2020
- HeadquartersNew Orleans, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Musos does
Musos is a privately held, founder-owned music licensing platform headquartered in New Orleans, Louisiana, that operates as a boutique sync licensing collective. The company curates a catalog of 40+ local New Orleans musicians spanning genres including jazz, brass band, blues, funk, soul, R&B, hip-hop, indie folk, and ambient, and licenses their music to film, TV, advertising, and video game productions. Its primary customer base is music supervisors at production companies who need fast access to licensable tracks, often under tight time pressure.
The platform is built on a searchable online catalog (delivered via disco.ac) organized into 28+ curated genre playlists, with filtering by mood and genre. Musos bundles publishing and master recording rights into a single transaction, removing a known friction point in sync licensing. License requests are submitted through a contact form capturing media type, territory, and duration, with fees ranging from approximately $500 for local TV ads to $250,000+ for feature film opening credits placements. A secondary merchandise storefront sells branded apparel and accessories priced $21-$36, and an artist submissions portal supports ongoing catalog expansion. The company is led by Co-Founder John Culbreth and Sync Coordinator Grace Bergeron, with no external funding disclosed.
Musos generates revenue through two streams: transaction-based sync licensing fees (the primary stream) and one-time e-commerce merchandise sales (a secondary, smaller stream). Go-to-market is direct B2B sales to music supervisors, supported by content marketing including an educational blog covering PRO registration (ASCAP, BMI, SoundExchange), sync licensing tips, and a staff picks series showcasing catalog depth. No revenue figures, headcount, customer logos, or institutional investment are disclosed.
Musos firmographics
Firmographics- Name
- Musos
- Legal name
- Musos
- Website
- https://musos.us
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Musos is a New Orleans-based boutique sync licensing collective that curates 40+ local musicians across 28+ genre playlists and licenses their music to film, TV, advertising, and video game music supervisors on a quote-based, one-stop basis.
- Ownership category
- akta.pro rank
Musos industry classification
Industry- Product category
- Music Licensing / Sync Licensing Services
- NAICS
- Music Publishers (512230), Music Publishers (51223)
- akta.pro primary industry
- Sync Marketplaces & Licensing Platforms (MPAIALAG)
Keywords
Where Musos is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Musos business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Synchronization Licensing: Musos sells synchronization licenses to the film industry. Song placements can range from $500 for local TV ads to $250,000+ for feature film opening credits sequences. Music supervisors can request licenses through the website by providing media type, territory, and duration requirements.
- Merchandise Sales: E-commerce sales of branded merchandise including t-shirts, crop tops, beanies, fanny packs, and caps priced between $21-$36.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Sync licensing - variable pricing based on media type, territory, and duration |
| Unit Pricing | Pay-as-you-go | Branded merchandise - e-commerce pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Musos product offering
Product offeringCore offering
Musos is a one-stop music licensing community based in New Orleans, LA, providing synchronization (sync) licensing services that connect filmmakers, TV producers, and music supervisors with a curated catalog of local New Orleans artists. The platform handles both publishing and master rights clearance for media use, and is supplemented by a merchandise shop that supports the artist community.
Product overview
Musos is a one-stop music licensing community and sync library based in New Orleans, LA, that connects filmmakers and music supervisors with local musicians. The core offering consists of a licensable, searchable music catalog (Music Licensing Platform) organized by genre playlists, paired with synchronization licensing services that handle both publishing and master recording rights in one transaction. The platform also operates a Music Submissions Portal for artists to submit their work for consideration, and sells branded merchandise through its shop. The company represents a roster of artists including Dumpstaphunk, Chrishira Perrier, Charlie Halloran, and others across various genres.
Differentiator
Problem solved
Functional benefit
Products and services
- Sync Music Licensing Catalog A curated, searchable catalog of New Orleans-based music available for synchronization licensing to film, TV, and media productions. Covers genres including Production Music, Instrumental, Vocals, Beats, Bounce, New Orleans Bounce, Hip-Hop/Rap, Jazz, Mardi Gras Indian, Funk, Soul/R&B, and Electronic/Dance. One-stop licensing handles both publishing and master rights.
- Musos Merchandise Shop A branded merchandise storefront (musosmerch.com) selling apparel and goods that supports the Musos music licensing community and brand engagement.
Quantifiable outcome
- Sync placements can range from $500 for local TV ads to $250,000+ for feature film opening credits sequences
Companies that use Musos
Customer profileSegments2 records
Ideal customer profiles2 records
Musos technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Musos partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Musos competitors and assessment
Company assessmentBroad incumbents
- BMG Production Music: BMG Production Music is the sync licensing arm of major label BMG, offering production music for film, TV, and advertising—operates in the same sync licensing category as Musos with much broader scale and resources.
- Universal Production Music: Universal Production Music is a major-label-owned production music library serving film, TV, and advertising with a global catalog—a broad incumbent occupying the same sync licensing space as Musos.
- APM Music: APM Music is one of the largest production/sync music libraries in the world, serving film/TV/advertising with extensive catalogs—a broad incumbent whose offering overlaps with Musos' core business on a much larger scale.
Direct peers
- Musicbed: Musicbed is a sync licensing platform specializing in placing independent music in films, TV, and advertising—the most direct competitor to Musos in serving music supervisors with curated, licensable catalogs.
- Audiosocket: Audiosocket is a sync licensing platform offering curated indie music for film, TV, and advertising—directly comparable to Musos as a curated catalog licensing service.
- Epidemic Sound: Epidemic Sound is a well-funded subscription sync music platform serving content creators and film/TV producers—the largest direct peer competing for similar licensing business with broader catalog scale.
- Songtradr: Songtradr is a global B2B music licensing platform connecting artists with sync opportunities across film, TV, advertising, and gaming—directly overlapping Musos' core value proposition of connecting filmmakers with licensable music.
- Marmoset: Marmoset is a boutique sync licensing agency representing indie artists for film, TV, and advertising placements—nearly identical business model to Musos as a curatorial, boutique one-stop licensing collective.
- Artlist: Artlist is a subscription-based music licensing platform for video creators and filmmakers, competing directly with Musos in the sync licensing space for film/TV and advertising use cases.
Others
- Songtrust: Songtrust is a music publishing administration platform handling royalty collection and rights for songwriters—adjacent to Musos in that both touch publishing rights administration, though Songtrust focuses on back-end royalty collection rather than sync placement.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Musos social profiles
Digital presenceMusos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Musos leadership team
Management profileNumber of profiles
Profiles2 records
Musos funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Musos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Musos
What does Musos do?
Musos is a one-stop music licensing community based in New Orleans, LA, providing synchronization (sync) licensing services that connect filmmakers, TV producers, and music supervisors with a curated catalog of local New Orleans artists. The platform handles both publishing and master rights clearance for media use, and is supplemented by a merchandise shop that supports the artist community.
Is Musos a public or private company?
Musos is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Musos founded?
Musos was founded in 2020. It employs 1 to 10 people.
Where is Musos based?
Musos is headquartered in New Orleans, United States, in the North America region.
How does Musos make money?
Two revenue lines are on record. Synchronization Licensing is the primary driver. The others are merchandise Sales.
Who are Musos's main competitors?
Broad incumbents on record are BMG Production Music, Universal Production Music and APM Music. Direct peers are Musicbed, Audiosocket, Epidemic Sound, Songtradr, Marmoset and Artlist. Songtrust is listed as an others.
Does Musos have an API?
No public API is recorded for Musos.
What industry is Musos in?
Musos's product category is Music Licensing / Sync Licensing Services. Its primary akta.pro industry code is MPAIALAG, Sync Marketplaces & Licensing Platforms. Its NAICS code is 512230.