Hardwood Palace Llc

What Hardwood Palace Llc does

Hardwood Palace LLC, operating through Hardwood Palace Rocklin HoldCo, LLC, is a privately held sports facility and basketball program operator headquartered at 1091 Tinker Rd, Rocklin, California. The company runs a 70,000 sq. ft. athletic complex containing 11 professional-grade maple hardwood courts, marketed as 'Northern California's Premier Basketball Experience.' Its programming spans the full basketball lifecycle: structured youth leagues (ages 4 through high school, four seasons per year), adult basketball leagues (C and D divisions), weekly weekend tournaments, year-round camps and clinics, elite training via the I'm Possible Basketball Training partnership, and court rentals. Tournaments are operated through the Exposure Basketball platform and draw over 6,000 teams annually from California, Nevada, Oregon, and Washington; league registration is processed through LeagueApps, and games are live-streamed via OnlySports.Live.

The business model is a mix of recurring subscription-style revenue (youth leagues, I'm Possible Training) and transactional fees (tournament entry $195-$425 per team, spectator passes $10-$25, court rentals, one-time camp registrations). Pricing disclosed for the 2026 youth league season runs $180 per season for Pre K/K and 1st/2nd Non Competitive divisions and $199 per season for 1st/2nd Competitive through High School divisions, with $55 uniform sets. Customer segments are primarily individual families (youth), recreational adults (adult league), and travel/club teams (tournaments). Operational leadership consists of Grant Yamasaki (Director of Operations / League Director) and Steve Williams (Tournament Director). The company has no proprietary technology platform beyond its integration with third-party registration, scheduling, and live-streaming tools, and it does not disclose revenue, funding, or institutional investment in the available source data.

Name

Hardwood Palace Llc

Legal name

Hardwood Palace Rocklin HoldCo, LLC

Website

https://hardwoodpalace.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hardwood Palace LLC operates a 70,000 sq. ft., 11-court basketball facility in Rocklin, California, delivering youth and adult leagues, weekly tournaments, camps/clinics, and elite training to families and travel teams across California, Nevada, Oregon, and Washington.

Ownership category

akta.pro rank

Product category

Basketball Sports Facility

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

Keywords

• Youth basketball leagues
• Basketball tournaments
• Sports facility rentals
• Basketball training camps
• Adult basketball leagues

Headquarters

HQ city

Rocklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Youth Basketball League Fees: Seasonal league fees for youth basketball programs ranging from Pre-K through high school. Fees cover practice sessions, games, and league operations. Structured as recurring seasonal revenue with 4 seasons per calendar year.
2. Youth League Uniform Sales: Sale of jersey and shorts uniform sets to first-time league participants. Uniforms can be reused in future seasons.
3. Basketball Tournament Entry Fees: Weekly weekend tournaments on 11 hardwood courts. Teams pay entry fees ranging from $195-$425 depending on event type and format. Special events like the July 4th combined event cost $195 single day or $375 for full weekend.
4. Tournament Audience Admission: Daily and weekend passes sold to spectators attending tournaments. Daily passes: $10 (ages 7-15/seniors), $15 (16+). Weekend passes: $20 (ages 7-15/seniors), $25 (16+).
5. Camps & Clinics Fees: Year-round camps and clinics focused on basketball skill development for boys and girls. Programs include HWP Summer Camps, Arts & Crafts Camp, Sunday Clinics, Thanksgiving Camp, Holiday Camps, and elite camps like Domantas Sabonis Camp and Breakthrough Basketball Sessions.
6. Court Rentals: Rental of basketball courts for team events, practices, and private use at the 11-court facility.
7. Adult League Fees: Adult basketball leagues including C League and D League divisions, with games on Friday nights.
8. Lake Tahoe Memorial Tournament: Annual Memorial Day weekend tournament held at Lake Tahoe venues. $425 entry fee with 4 games guaranteed and championship rings for winners. Includes 9U-17U boys and girls divisions.
9. I'm Possible Training Programs: Skill enhancement training programs for boys and girls 2nd grade and up, including small groups, large groups, personal training, and camps/clinics. Operated up to 3x per week.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Hardwood Palace operates a 70,000 sq. ft. basketball athletic facility with 11 professional-grade maple hardwood courts in Rocklin, California. The company delivers year-round basketball programming including structured youth leagues (Hardwood Hoops, ages 4 through high school), adult recreational leagues, weekly weekend tournaments, skill development camps and clinics, and court rentals. Programs are consumed on-site at the single Rocklin facility, with a separate annual Memorial Day weekend tournament held at Lake Tahoe venues.

Product overview

Hardwood Palace is a basketball-focused sports facility and program provider offering a unified portfolio of athletic services centered around youth and adult basketball. The core offerings include the Hardwood Hoops Youth League (structured competitive and non-competitive leagues for ages 4 through high school), Adult League (C and D divisions), Tournaments (weekly events hosting 6,000+ teams annually plus special events like the Lake Tahoe Memorial Tournament), Camps & Clinics (year-round skill development programs), and I'm Possible Training (elite skill enhancement programs). All programs operate from a single 70,000 sq ft facility in Rocklin, California featuring 11 professional-grade maple courts. Court rentals provide additional access to the facility infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Hardwood Hoops Youth League
• Adult League
• Camps & Clinics
• Tournaments
• I'm Possible Training Skill enhancement training program for boys and girls in 2nd grade and up, offering small group, large group, personal training, and camps/clinics formats. Operated up to 3x per week with flexible scheduling and no contracts, using a world-class skill development curriculum.
• Court Rentals Rental of basketball courts at the 70,000 sq. ft. Rocklin facility featuring 11 professional-grade maple courts. Available for team practices, private training sessions, special events, and group bookings.

Quantifiable outcome

• Over 6,000 teams participate annually in tournaments
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Exposure BasketballcoreTechnology or Integration · 23 May 2026Exposure Basketball is the primary platform for managing and publishing Hardwood Palace tournament schedules. The platform hosts tournament registration, schedules, and event information for Hardwood Palace events, accessible via web and mobile apps.
• LeagueAppscoreTechnology or IntegrationLeagueApps provides the registration platform for Hardwood Palace's youth leagues, camps, and clinics. The platform handles league sign-ups, season registration, and scheduling with dedicated organization pages.
• I'm Possible Basketball TrainingcoreStrategic or Co-development PartnerI'm Possible Training is a world-class skill development program offered at Hardwood Palace for boys and girls 2nd grade and up. The program provides small group, large group, personal training, and camp/clinic options, operating up to 3x per week with no contracts.
• Breakthrough BasketballminorStrategic or Co-development PartnerBreakthrough Basketball conducts training camps and sessions at Hardwood Palace facilities, offering specialized basketball instruction as part of the camp and clinic programming.
• Domantas Sabonis (NBA Player)coreStrategic or Co-development PartnerNBA player Domantas Sabonis hosts an annual youth basketball camp at Hardwood Palace, providing elite-level instruction and attracting high-profile attention to the facility's programming.
• Forest LakeminorGTM or Marketing PartnerSponsor of Hardwood Palace youth leagues, camps, clinics, and tournaments. Recognized on the sponsor section of the website.
• Drew Lewis LawminorGTM or Marketing PartnerSponsor of Hardwood Palace programs. Recognized on the sponsor section of the website.
• Mindful Injury LawminorGTM or Marketing PartnerSponsor of Hardwood Palace programs. Recognized on the sponsor section of the website.
• Signs By DesignminorGTM or Marketing PartnerSponsor of Hardwood Palace programs. Recognized on the sponsor section of the website.
• DBAT (Drunk Bunch Athletic Training)minorGTM or Marketing PartnerSponsor of Hardwood Palace programs. Recognized on the sponsor section of the website.
• Tower LegalminorGTM or Marketing PartnerSponsor of Hardwood Palace programs. Recognized on the sponsor section of the website.
• Placer Valley TourismminorGTM or Marketing PartnerRegional tourism organization that promotes Hardwood Palace basketball tournaments as part of Placer County events. Provides hotel information for tournament attendees.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hoop Group: Basketball training and event company running showcases, tournaments, and skill development — overlaps directly with Hardwood Palace's camps, clinics, and tournament programming.
• i9 Sports: National youth sports league operator offering organized recreational leagues across multiple sports — comparable franchise-style youth league model, although basketball is one of several sports offered.
• 94 Feet of Game: Basketball skill development and events company featuring trainer-led camps and clinics — overlaps with Hardwood Palace's I'm Possible Training and camp/clinic offerings.
• The Basketball Factory: Indoor basketball facility operator running youth leagues, tournaments, and training on multiple courts at a single location — directly comparable operating model to Hardwood Palace.
• Premier Basketball Group: Basketball training and event organization providing tournaments, camps, and skill development — closely comparable tournament and training programming for youth athletes.
• Pillar Basketball: Basketball-focused training organization offering camps, clinics, and team training — comparable skills-development programming and youth basketball coaching model.

Broad incumbents

• Life Time Fitness: Large national health club operator with basketball courts, leagues, and youth programming at its facilities — comparable in offering indoor court-based programming but as part of a much broader fitness portfolio.
• Spooky Nook Sports: Large multi-sport indoor complex hosting tournaments, leagues, and training across multiple sports including basketball — comparable as a scaled venue/league operator, but broader portfolio and larger geographic footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hardwoodpalace
• LinkedInlinkedin.com/company/hardwood-palace-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hardwood Palace Llc