Social K

What Social K does

Social K is a Brazil-based digital marketing agency that delivers three core services to small and medium-sized businesses: website creation, paid traffic management across Google Ads and Meta Ads, and social media management. Its stated target customers are local businesses, service providers, and B2B companies operating in the Brazilian market, with WhatsApp serving as the primary client-contact channel — a model consistent with relationship-led, long-tail SMB selling rather than enterprise sales motion.

The company's service offering is built entirely on third-party platforms (Google, Meta) rather than any disclosed proprietary technology or in-house product. No AI/ML capabilities, data assets, automation tooling, or differentiated platform architecture are referenced in the available material, and the company's own public web presence is reportedly incomplete, with multiple pages returning 404 errors. No management team, headcount, or technical hires are identified in the input.

The business model is a services retainer / project-fee agency: revenue is generated by billable hours or monthly management fees across website builds and ongoing paid-media and social campaigns for SMB clients. There are no disclosed pricing tiers, no named customer logos, no partnership or white-label arrangements, no funding history, and no strategic transactions (acquisitions, mergers, investments). Single-country focus (Brazil) and absence of any disclosed scale metrics indicate a sub-scale, locally-embedded agency profile.

Name

Social K

Legal name

Social K

Website

https://socialk.com.br

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

1–10 employees

Short description

Social K is a Brazil-based digital marketing agency providing website creation, paid traffic management (Google Ads and Meta Ads), and social media management services to small businesses, local service providers, and B2B companies in the Brazilian market.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital Performance Marketing (SEM, Paid Social, Programmatic) (BPAFAAAD)

akta.pro secondary industries

Paid Social Media Buying (BPAFABAD), Paid Social Advertising (BPAFACAB)

Keywords

• Digital marketing services
• Website development services
• Paid traffic management
• Social media management
• Lead generation services

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Digital Marketing Services: Service-based revenue model providing marketing services to businesses. The company generates revenue through creating websites, managing paid traffic campaigns (Google Ads and Meta Ads), and providing social media management services. Revenue appears to be project-based or retainer-based service fees.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Social K is a Brazilian digital marketing agency that builds websites and landing pages, manages paid advertising campaigns on Google Ads and Meta Ads, and produces strategic social media content for client brands. Services are delivered directly to local businesses, service providers, and B2B companies seeking an organized, results-focused digital presence.

Product overview

Social K offers a unified suite of digital marketing services focused on delivering measurable results. The portfolio consists of three core service offerings: Criação de Sites (website and landing page development), Tráfego Pago (paid traffic management on Google Ads and Meta Ads), and Gestão de Redes Sociais (social media content management). These services are designed to work together to provide businesses with a complete professional digital presence, from website creation to paid advertising campaigns and ongoing social media engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Criação de Sites (Website Creation) Development of institutional websites and modern, fast landing pages designed for conversion, helping businesses establish a professional digital presence. Targeted at local companies, service providers, and B2B businesses in Brazil.
• Tráfego Pago (Paid Traffic Management) Management of paid advertising campaigns on Google Ads and Meta Ads to generate visibility, leads, and business opportunities for clients. Targeted at local businesses, service providers, and B2B companies seeking online lead generation.
• Gestão de Redes Sociais (Social Media Management) Strategic social media content production and management that keeps client brands active and well-positioned across social platforms. Targeted at brands and businesses that want a consistent, professional social media presence.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Buffer: SMB-focused social media management and analytics tool widely used by small businesses and agencies. Comparable in the social media management portion of Social K's service portfolio and similar SMB buyer profile.
• Hootsuite: Global social media management platform used by SMBs and agencies to schedule, publish, and analyze social content. Comparable because Gestão de Redes Sociais is one of Social K's three core offerings, targeting the same social media management buyer.
• WMcCann: Brazilian full-service advertising agency offering creative, media planning, and digital campaign execution. Comparable as a country-level direct competitor for advertising budgets of Brazilian B2B and consumer brands that Social K also targets.
• Mailchimp: SMB-focused email and digital marketing platform including landing page builders, ad integrations, and social posting. Comparable as a SaaS incumbent targeting the same small-business online-presence and lead-generation use cases that Social K delivers as services.
• Rock Content: Brazil-origin digital content marketing company offering content production, SEO, and digital marketing services to mid-market and SMB clients. Comparable to Social K in target geography (Brazil) and bundled digital marketing service model.
• Resultados Digitais (RD Station): Brazilian martech and inbound marketing platform widely used by SMBs and service providers in Brazil. Directly comparable because both serve the Brazilian SMB digital marketing segment, with overlapping customer profile and digital acquisition use cases.

Broad incumbents

• CI&T: Large Brazilian digital transformation and engineering services firm serving global enterprise and B2B clients. Comparable as a broad incumbent in the Brazilian digital services ecosystem competing for B2B marketing and digital presence budgets.
• HubSpot: Global inbound marketing, CRM, and content automation platform with a strong SMB and B2B focus. Comparable as a broader incumbent addressing many of the same SMB marketing pain points—lead generation, online presence, social and content marketing—that Social K tackles as services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks7 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/agsocialk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Social K