Sunraise Capital
- Company typePrivate
- Founded2019
- HeadquartersSanford, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Sunraise Capital firmographics
Firmographics- Name
- Sunraise Capital
- Legal name
- SunRaise Capital LLC
- Website
- https://sunraisecapital.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Sunraise Capital industry classification
Industry- Product category
- Residential Solar Infrastructure Software
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Miscellaneous Business Credit Institution (6159), Investors, Nec (6799)
- akta.pro primary industry
- Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization) (EUAMABAJ)
- akta.pro secondary industries
- Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring) (EUAMABAH), Operations, Maintenance & Asset Management (O&M, Vegetation, Spares, SCADA) (EUACAGAH)
Keywords
Where Sunraise Capital is headquartered
LocationHeadquarters
- HQ city
- Sanford
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sunraise Capital business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform Infrastructure / Managed Services for Capital Partners: SunRaise operates as the operational infrastructure layer between capital providers and installer dealers. Capital partners deploy capital into originated solar assets managed on SunRaise's platform. SunRaise earns fees for originating, underwriting, and managing assets across their full 25-year lifecycle. The platform coordinates billing, collections, performance monitoring, and reporting through one system with integrated operating partners.
- Transaction-Based Origination Fees: Each solar contract originated through the platform generates origination revenue. The platform embeds institutional pricing at point of sale, processes credit decisions, and routes funded assets to capital partner pools with tranche assignment. Revenue scales with origination volume across the 13 active markets.
- Lifecycle Management Fees: Post-installation services covering automated billing, collections, system monitoring, and asset management over the 25-year contracted term. SunRaise handles billing, payment collection, customer support, and performance reporting, with operating partners integrated into the platform. Revenue is a fraction of managed asset value over the contract lifecycle.
- ITC Monetization Coordination: SunRaise coordinates structuring and monetization of the federal Investment Tax Credit (currently 30% under Section 48E) as part of overall asset economics. The ITC benefit is factored into the return model at origination, with SunRaise coordinating compliance documentation for tax equity structures with specialized partners. Revenue derived from asset performance and tax credit efficiency.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Homeowner Solar Lease with 10-20% Day-One Savings |
| Subscription | Monthly | Homeowner Solar Lease - Flat Rate Option |
| Other | Multi-year contract | Installer Partner Platform Access |
| Other | Multi-year contract | Capital Partner Bespoke Fund Structures |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels7 records
Sunraise Capital product offering
Product offeringCore offering
Sunraise Capital operates a proprietary residential Solar Infrastructure Platform that functions as the central alignment layer connecting capital providers, solar installer dealers, and homeowners. The platform delivers IRR-embedded pricing at origination, automated underwriting with sub-60-second credit decisions, milestone-enforced QA, and 25-year lifecycle asset management including billing, collections, performance monitoring, and institutional portfolio reporting. The platform also offers a self-service homeowner solar design tool with AI-powered satellite roof mapping and supports standardized institutional-grade documentation across 13 active U.S. markets.
Product overview
SunRaise Capital operates a unified Solar Infrastructure Platform that connects three stakeholders—capital providers, installer partners, and homeowners—through one operational system. The platform comprises an IRR-Embedded Pricing Engine that calculates compliant pricing at origination, an Automated Underwriting Engine for instant credit decisions, Portfolio Governance & Reporting for 25-year lifecycle management, and AI Solar Design Tools for homeowner system configuration. Supporting features include Dynamic Sales Commission Calculator, Customer Savings Guardrails, Milestone-Enforced QA, and Capital-Ready Documentation. The platform spans proposal pricing through credit review to portfolio reporting, operating across $320M+ originated and 13 active markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Solar Infrastructure Platform Proprietary technology platform serving as the central alignment layer for residential solar, providing integrated pricing, underwriting, funding workflows, and 25-year lifecycle reporting for capital providers, installers, and homeowners across 13 active U.S. markets. Powered by RESTful APIs with role-based workspaces for each stakeholder group.
- IRR-Embedded Pricing Engine Proprietary pricing engine that solves capital provider return targets directly into homeowner pricing at origination, calculating the minimum lease or PPA rate required to achieve target IRR for each specific asset by accounting for geography, system size, utility rates, credit profile, and equipment specifications. No post-origination negotiation or return compression.
- Automated Underwriting Engine Automated credit scoring with configurable thresholds, standardized documentation templates across all markets, QA validation on every asset before capital allocation, and real-time status tracking. Produces compliant credit decisions in under 60 seconds and next-business-day underwriting review.
- Portfolio Governance & Reporting 25-year lifecycle asset management covering automated billing with fixed escalator application, multi-channel collections with escalation protocols, real-time system performance monitoring, and institutional-grade portfolio reporting from aggregate portfolio to individual asset level.
- AI Solar Design Tools AI-powered solar design capability integrating satellite imagery and roof data mapping into the proposal workflow. Enables homeowners to design solar systems and receive personalized savings proposals in minutes after entering property address, with battery storage and energy efficiency upgrade support.
Quantifiable outcome
- 10-20% day-one savings for homeowners vs. current utility rates
- +6 more outcomes
Companies that use Sunraise Capital
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Sunraise Capital technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature10 records
Sunraise Capital partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Integrated Operating Partners (Billing, Collections, Monitoring)coreSunRaise coordinates billing, collections, performance monitoring, and asset management over the 25-year contract lifecycle through integrated operating partners. These partners are embedded into the platform's lifecycle management workflow, handling automated monthly billing with fixed escalator application, multi-channel collections with escalation protocols, real-time system performance monitoring, and portfolio-level reporting. The integrated model allows SunRaise to offer full lifecycle management without owning all operating infrastructure directly.
Scale indicators13 records
Recent moves6 records
Expansion highlights5 records
Sunraise Capital competitors and assessment
Company assessmentRegional players
- Nexamp: Solar developer and TPO operator focused primarily on community solar and commercial-scale residential portfolios in the Northeast and Midwest. Nexamp represents a regional TPO competitor for institutional capital partnerships and community solar subscriber acquisition that intersects with SunRaise's residential focus.
Emerging players
- EnergySage: Online solar marketplace where homeowners compare quotes from pre-vetted installers and receive solar financing options. EnergySage overlaps with SunRaise's homeowner-facing self-service acquisition channel, though it focuses on installer comparison rather than originating its own financed solar contracts.
- FranklinWH: Residential energy storage company offering financing integration for solar-plus-storage deployments. While not a direct TPO competitor, FranklinWH's financing partnerships address the same homeowner battery and solar-plus-storage use cases that SunRaise has expanded into beyond core solar.
- Spruce Power: Public residential solar TPO owner that acquires and manages long-duration solar cash flow streams from third-party originators. Spruce represents a potential capital partner and acquirer of SunRaise-originated contracts, and competes for the institutional investor allocation that funds the residential solar TPO market.
Broad incumbents
- Sunrun: Largest residential solar company in the U.S. and the dominant third-party owner (TPO) operator. While Sunrun owns and services its own solar assets rather than operating as a multi-capital-partner platform, it competes for installer relationships and residential solar origination volume, and represents the institutional scale benchmark SunRaise is positioning against.
- SunPower: Established residential solar company with direct installation operations and a financial services arm (formerly SunPower Financial). SunPower competes across the installer and financing value chain that SunRaise targets, including TPO and solar loan products distributed through dealer networks.
Direct peers
- Dividend Finance: Residential solar and home improvement financing platform offering loans and leases through installer dealer networks. Like SunRaise, Dividend Finance operates as the financing infrastructure layer between installers and capital partners, with a focus on speed of credit decisions and installer enablement.
- Palmetto: Residential solar technology and services company operating a software-enabled platform connecting homeowners, installers, and capital. Palmetto's Clean Energy Marketplace and Palmetto Protect offerings overlap with SunRaise's homeowner-facing design tools and installer enablement infrastructure.
- Mosaic: Residential and commercial solar financing platform that connects installers with capital partners. Mosaic's solar loan and TPO products overlap directly with SunRaise's installer-facing financing infrastructure, and the two compete for installer dealer relationships and institutional capital deployment.
- GoodLeap (formerly Loanpal): Leading residential solar financing platform providing loans, leases, and PPAs to installers nationwide. GoodLeap operates a similar multi-stakeholder capital deployment model targeting installer dealers and institutional capital partners, and is the closest direct competitor to SunRaise's origination and capital-routing infrastructure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunraise Capital social profiles
Digital presenceSunraise Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunraise Capital leadership team
Management profileNumber of profiles
Profiles6 records
Sunraise Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunraise Capital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunraise Capital
What does Sunraise Capital do?
Sunraise Capital operates a proprietary residential Solar Infrastructure Platform that functions as the central alignment layer connecting capital providers, solar installer dealers, and homeowners. The platform delivers IRR-embedded pricing at origination, automated underwriting with sub-60-second credit decisions, milestone-enforced QA, and 25-year lifecycle asset management including billing, collections, performance monitoring, and institutional portfolio reporting. The platform also offers a self-service homeowner solar design tool with AI-powered satellite roof mapping and supports standardized institutional-grade documentation across 13 active U.S. markets.
Is Sunraise Capital a public or private company?
Sunraise Capital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunraise Capital founded?
Sunraise Capital was founded in 2019. It employs 11 to 50 people.
Where is Sunraise Capital based?
Sunraise Capital is headquartered in Sanford, United States, in the North America region.
How does Sunraise Capital make money?
Four revenue lines are on record. Platform Infrastructure / Managed Services for Capital Partners are the primary driver. The others are transaction-Based Origination Fees, lifecycle Management Fees and ITC Monetization Coordination.
Who are Sunraise Capital's main competitors?
Nexamp is listed as a regional player. Emerging players are EnergySage, FranklinWH and Spruce Power. Broad incumbents are Sunrun and SunPower. Direct peers are Dividend Finance, Palmetto, Mosaic and GoodLeap (formerly Loanpal).
Does Sunraise Capital have an API?
Yes. RESTful APIs power every platform interaction, from proposal submission and credit decisions to billing events and performance data retrieval. Specific endpoints include: proposal submission API, credit decision webhooks, and portfolio data endpoints. Security includes role-based access control, end-to-end encryption, and audit trail on all actions.
What industry is Sunraise Capital in?
Sunraise Capital's product category is Residential Solar Infrastructure Software. Its primary akta.pro industry code is EUAMABAJ, Solar Financing, Leasing & Ownership Platforms (Tax Equity, PPA, Securitization), with a secondary code of EUAMABAH, Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring). Its NAICS code is 525 and its SIC code is 6159.