Hummel Consulting & Invest Gmbh

What Hummel Consulting & Invest Gmbh does

Hummel Consulting & Invest GmbH (HCI) is a privately held German consulting firm incorporated as a GmbH in Braunschweig, Lower Saxony (HRB 208233), founded in 2020 and led by managing partner Sascha Hummel. The firm advises mid-sized companies (mittelständische Unternehmen) in the Braunschweig-Wolfsburg region on sustainable business development, organizational structures, sales and marketing strategy, innovation scouting, and digital transformation. Its core offerings span three categories: (1) advisory engagements in Organisationsentwicklung, Vertriebs- und Marketingstrategien, Innovation-Scouting, and Transformationsberatung, with the latter delivered under accredited status as a Beratungsunternehmen of Transformationsagentur Niedersachsen for automotive-industry clients; (2) training products including KI-Workshops (AI workshops) and LinkedIn Seminare covering social selling, brand visibility, and employer branding; and (3) the signature Themengipfel B2B networking format, a recurring hiking-based event series for 20-30 regional decision-makers that also functions as a lead-generation and community-building channel.

HCI's revenue mechanics are pure professional services: direct consulting days, paid workshops and seminars, accredited transformation mandates, and Themengipfel participation that is free for decision-makers and underwritten by regional sponsors. Pricing is not publicly disclosed, but a free initial consultation is offered, and the firm operates without a software product, marketplace, or recurring license revenue stream. Technology plays a supporting rather than central role: HCI implements third-party tools — HubSpot CRM for client implementations, IONOS KI-Telefonassistent for its own phone handling, Calendly for scheduling, and Brevo for email — and teaches AI literacy to clients without building proprietary models. The firm has 1-10 employees, is not funded externally, and concentrates its activity entirely within Lower Saxony, with the 19th Themengipfel edition scheduled for September 2026.

Name

Hummel Consulting & Invest Gmbh

Legal name

Hummel Consulting & Invest GmbH

Website

https://hummel-consulting.de

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Hummel Consulting & Invest GmbH is a sole-partner-led German consulting firm in Braunschweig that advises mid-sized companies on sales strategy, organizational development, and digital transformation, and runs the Themengipfel B2B hiking networking format.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Other Management Consulting Services (541618), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industries

Learning, Training & Corporate Education Consulting (BPAHAGAE), Data, Analytics & AI Consulting (BPAHAEAF), B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM)

Keywords

• Management consulting services
• Digital transformation consulting
• Sales strategy consulting
• AI training workshops
• B2B networking events

Headquarters

HQ city

Braunschweig

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Organisationsentwicklung Beratung: Consulting services for organizational development including analysis of existing corporate structures, culture, and targeted relief measures to create space for strategic development
2. Vertriebs- und Marketingstrategien: Analysis and development of sales, marketing, and communication strategies, with optional CRM system implementation support on HubSpot basis
3. Innovation-Scouting: Support for companies in finding innovation opportunities, connecting with startups, and exploring collaboration possibilities
4. KI-Workshops & Keynotes: Practical AI workshops and keynote presentations for businesses to understand and implement AI in their operations
5. LinkedIn Seminare / Social Selling Schulungen: Training programs on using LinkedIn for sales, brand visibility, and employer branding
6. Transformationsberatung: Accredited consulting services through Transformationsagentur Niedersachsen for companies in the automotive industry undergoing transformation
7. Themengipfel Netzwerkformat: B2B networking events combining hiking with professional exchange, sponsored by regional partners

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Hummel Consulting & Invest GmbH provides management consulting and training services to mid-sized German companies, covering organizational development, sales and marketing strategy, innovation scouting, and digital transformation (AI workshops and LinkedIn seminars). The firm also operates the Themengipfel, a recurring B2B networking format for regional decision-makers, and provides accredited transformation consulting for the automotive industry through Transformationsagentur Niedersachsen.

Product overview

Hummel Consulting & Invest GmbH (HCI) is a consulting firm offering a portfolio of advisory and training services focused on sustainable business development for medium-sized companies. The core offerings include AI workshops for digital transformation, LinkedIn seminars for social selling and employer branding, and strategic consulting for organizational development, sales/marketing strategies, and innovation scouting. The company also organizes the Themengipfel, an exclusive B2B networking format combining nature hikes with professional exchange. As an accredited consulting company of the Transformationsagentur Niedersachsen, HCI additionally provides transformation consulting for the automotive industry.

Differentiator

Problem solved

Functional benefit

Brands

• Themengipfel: A B2B networking format combining hiking with professional exchange for decision-makers in the Braunschweig-Wolfsburg region.

Products and services

• KI-Workshops (AI Workshops) & Keynotes Practical, needs-oriented AI workshops and keynote presentations that prepare companies and their teams to leverage artificial intelligence in their business processes, tailored to each company's specific requirements.
• LinkedIn Seminare (Social Selling Schulungen) Social selling training seminars that teach participants how to use LinkedIn effectively as a sales channel, for brand visibility, and for employer branding, delivered as practical, company-tailored sessions.
• Vertriebs- und Marketingstrategien (Sales and Marketing Strategy Consulting) Consulting engagement in which HCI analyzes a client's sales, marketing, and communication strategies and co-develops future-oriented concepts, with optional support for implementing a HubSpot-based CRM system.
• Organisationsentwicklung (Organizational Development) Consulting service that analyzes a client's existing corporate structures and culture, implements targeted relief measures, and co-develops future-oriented strategies to enable sustainable organizational success.
• Innovation-Scouting Service that helps companies identify innovation opportunities, connect with innovative startups, and explore collaboration and cooperation possibilities to develop new business models.
• Transformationsberatung (Transformation Consulting) Accredited consulting service delivered through HCI's accreditation with Transformationsagentur Niedersachsen, supporting companies in the automotive industry in navigating transformation processes.
• Themengipfel B2B-Netzwerkformat (B2B Networking Format) Recurring B2B networking event format that brings together approximately 20–30 regional decision-makers for challenging hiking tours in nature combined with inspiring presentations, enabling peer-level professional networking; free for decision-makers and supported by regional sponsors.
• B2B-Netzwerkmanagement (B2B Network Management) Service that helps companies build sustainable business networks with relevant decision-makers from business and science through structured matching processes, curated contacts, and continuous support.

Quantifiable outcome

• Over 1,600 euros raised for charitable causes through Themengipfel events (e.g., Herzenswünsche project)

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• iTUBS (Innovationsgesellschaft TU Braunschweig mbH)coreGTM or Marketing Partner · 12 March 2025iTUBS became a main sponsor of the Themengipfel networking format. Led by Manuela Breuer and Moritz Tetzlaff, iTUBS is a central institution for transferring research into practice, supporting companies in converting scientific findings into marketable innovations. The partnership strengthens the connection between science and economy in the region.
• Braunschweigische Landessparkasse (BLSK)coreGTM or Marketing PartnerMain sponsor and supporter of the Themengipfel networking format. Regional savings bank providing financial support and venue hosting for events.
• i³systems GmbHcoreGTM or Marketing PartnerSponsor of Themengipfel events, supporting the B2B networking platform for regional decision-makers.
• Allianz für die Region GmbHcoreGTM or Marketing PartnerSponsor of Themengipfel since the 10th anniversary edition. Regional alliance supporting economic development and networking in the Braunschweig-Wolfsburg region.
• BARMERminorGTM or Marketing PartnerHealth partner accompanying Themengipfel events, providing health-related content and support for the networking format.
• Verkehrsverbund Region Braunschweig (VRB)minorGTM or Marketing PartnerMobility partner for Themengipfel events, supporting sustainable transportation to event locations.
• Standort38minorGTM or Marketing PartnerMedia partner for Themengipfel, covering and promoting regional business networking events.
• Call The Dude GmbHminorGTM or Marketing PartnerMedia partner for Themengipfel events.
• b2 werbeagentur GmbH & Co. KGminorGTM or Marketing PartnerMedia partner supporting Themengipfel communications and marketing.
• Rosenfuchs GmbH & Co. KGminorGTM or Marketing PartnerMedia partner for Themengipfel events.
• Transformationsagentur NiedersachsencoreStrategic or Co-development PartnerHCI is an accredited consulting company of the Transformationsagentur Niedersachsen, providing expertise in transformation consulting for automotive industry companies in Lower Saxony.
• Deerstone GmbHminorGTM or Marketing PartnerTechnology partner providing the charity platform 'MOVE' used during Themengipfel events to collect donations for charitable causes based on kilometers walked.
• LookartminorGTM or Marketing PartnerMedia partner for Themengipfel events.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hummel-consulting-invest

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hummel Consulting & Invest Gmbh