Hassia-redatron Gmbh

What Hassia-redatron Gmbh does

Hassia-Redatron GmbH is a German manufacturer of vertical form-fill-seal packaging machinery headquartered in Butzbach, Germany, founded in 1973 and fully owned since 2023 by John Dykema's Circle Packaging group (alongside Campbell Wrapper, Parsons Eagle, and Wrapade). The company designs and builds the FlexiBag® family of machines, covering three packaging formats — four-side sealed sachets (Si 300/500/600), StickPacks (STi 300, STi 300 Duplex, STi 450), and pouches (Bi/Bc 260, Twin, 400, Duplex, 600) — all engineered for dry, liquid, and pasty products with intermittent and continuous operating modes via its Two-Mode-Tec servo architecture. Proprietary technology features include digital pixel-matrix sealing media, wave-pulsed UVC film sterilization (99.9% germ reduction), ultrasonic sealing, extended CIP/SIP cleaning systems, and a dedicated mono-film and sustainable film testing center, with throughput capabilities up to 100 cycles per minute and 15 lanes on high-end configurations.

The company sells capital equipment configured to customer specifications across at least seven verticals: food, beverages, personal care, pharmaceuticals, detergents, dairy, and pet food. Its revenue model combines one-time machine sales, ongoing spare parts (a stocked inventory for shorter lead times), and 24/7 professional service contracts supported by field service engineers and remote/web-based technical support. Go-to-market is direct enterprise sales with regional coverage from the German headquarters, a Wisconsin service and sales center (since 2011), and a France-based sales manager (since 2021); lead generation is heavily event-driven, with active participation at Gulfood Manufacturing, ProPak Asia, Interpack, PackExpo, Fachpack, and regional shows in South Asia, MENA, Africa, and Latin America. The website operates in eight languages and emphasizes "Made in Germany" engineering, a flat Mittelstand organizational structure, and low staff turnover (below 2%) as core commercial differentiators. No public pricing is disclosed; quotes are produced on application based on lane count, format width, sealing technology, and automation level.

Name

Hassia-redatron Gmbh

Legal name

HASSIA-REDATRON GmbH

Website

https://hassia-redatron.com

Company type

Private

Founded year

1973

Operating status

Operating

Short description

Hassia-Redatron GmbH is a German manufacturer of vertical form-fill-seal packaging machines for sachets, StickPacks, and pouches, serving food, beverage, pharmaceutical, personal care, detergent, dairy, and pet food producers worldwide under the FlexiBag® brand.

Ownership category

akta.pro rank

Product category

Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550)

akta.pro primary industry

Form-Fill-Seal (VFFS/HFFS) Machines (IMAHAOAA)

akta.pro secondary industries

Form-Fill-Seal (Vertical & Horizontal) Machines (IMALAOAA), Bagging, Pouching & Sachet Packaging Equipment (IMAHAOAH), Bagging, Pouching & Sachet Packaging Machines (IMALAOAJ), Capping, Sealing & Closing Machines (IMAHAOAG)

Keywords

• Vertical form-fill-seal packaging
• Sachet packaging machines
• StickPack packaging machines
• Flexible pouch packaging
• Industrial packaging machinery

Headquarters

HQ city

Butzbach

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Packaging Machine Sales: Capital equipment sales of vertical form-fill-seal packaging machines (Sachet, StickPack, Pouch machines) with varying throughput capacities and format widths. Machines are configured to customer specifications including lane counts, sealing technologies, and automation levels.
2. Spare Parts: Replacement parts and components for packaging machinery. Company maintains large spare parts stock for reduced lead times.
3. Service and Technical Support: 24/7 technical support services; field service engineers; remote/web-based assistance; on-site support. Service hubs in Europe and North America.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Hassia-Redatron designs and manufactures vertical form-fill-seal (VFFS) packaging machines for flexible packaging materials, sold under the FlexiBag® brand. The portfolio includes Sachet machines (4-side sealed sachets), StickPack machines, and Pouch machines configured in intermittent or continuous operation modes for food, beverage, pharmaceutical, personal care, detergent, dairy, and pet food manufacturers. All machines are built in Butzbach, Germany, with output rates up to 100 cycles/min for sachets and up to 15 lanes for high-volume production.

Product overview

Hassia-Redatron GmbH is a German manufacturer of vertical packaging machines offering a comprehensive FlexiBag® portfolio for Sachet, StickPack, and Pouch packaging solutions. The Sachet machine lineup includes the FlexiBag® Si series (Si 300, Si 500, Si 600) for 4-side sealed sachets with output rates from low to high. The StickPack machine lineup includes the FlexiBag® STi series (STi 300, STi 300 Duplex, STi 450) for stick pack packaging. The Pouch machine lineup includes the FlexiBag® Bi/Bc series (Bi/Bc 260, Bi/Bc 260 Twin, Bi/Bc 400, Bi/Bc 400 Duplex, Bi/Bc 600) for tubular bag packaging in intermittent or continuous modes. The company also offers complete packaging lines, advanced technologies including digital sealing media, film sterilization with UVC light, ultrasonic sealing, package labeling, sustainable films, and extended CIP/SIP capabilities. All machines are developed and built in Germany with 'Made in Germany' quality standards.

Differentiator

Problem solved

Functional benefit

Brands

• FlexiBag®: Primary product brand for pouch machines (FlexiBag® Bi/Bc series), sachet machines (FlexiBag® Si series), and StickPack machines (FlexiBag® STi series)

Products and services

• FlexiBag® Si 300 Sachet Machine 4-side sealed sachet machine with low output rate, intermittent operation, up to 300mm format width, up to 6 lanes. Designed for industrial manufacturers producing small-batch sachet packaging of dry, liquid, or pasty products.
• FlexiBag® Si 500 Sachet Machine 4-side sealed sachet machine with average output rate, intermittent operation, up to 500mm format width, up to 12 lanes. For industrial manufacturers requiring medium-throughput 4-side sealed sachet packaging.
• FlexiBag® Si 600 Sachet Machine 4-side sealed sachet machine with high output rate (up to 100 cycles/min), intermittent operation, up to 600mm format width, up to 15 lanes. Targeted at high-volume industrial sachet packaging for food, beverage, and personal care products.
• FlexiBag® STi 300 StickPack Machine StickPack machine with average output rate, intermittent operation, up to 300mm format width, up to 12 lanes. Produces narrow stick-format packaging using 40% less film material than equivalent sachets.
• FlexiBag® STi 300 Duplex StickPack Machine StickPack machine Duplex configuration with high output rate, intermittent operation, up to 2 x 300mm format width, up to 2 x 12 lanes. Designed for high-volume stick-format packaging production.
• FlexiBag® STi 450 StickPack Machine High output StickPack machine with very high output rate, up to 15 lanes, max 450mm format width, max 900mm cross jaw width. For industrial high-volume stick-format packaging.
• FlexiBag® Bi/Bc 260 Pouch Machine Pouch machine operating in intermittent or continuous mode, single lane up to 260mm bag width, max 140 cycles/min intermittent or 200 cycles/min continuous. For industrial pouch packaging of various product types.
• FlexiBag® Bi/Bc 260 Twin Pouch Machine Pouch machine Twin configuration, intermittent or continuous operation, two lanes up to 2 x 80mm bag width. Doubles throughput for small-format pouch packaging.
• FlexiBag® Bi/Bc 400 Pouch Machine Pouch machine operating in intermittent or continuous mode, single lane up to 400mm bag width. For medium-format industrial pouch packaging.
• FlexiBag® Bi/Bc 400 Duplex Pouch Machine Pouch machine Duplex configuration, intermittent or continuous operation, two lanes up to 2 x 160mm bag width. Doubles throughput for medium-format pouch packaging.
• FlexiBag® Bi/Bc 600 Pouch Machine Pouch machine operating in intermittent or continuous mode, single lane up to 600mm bag width. For large-format industrial pouch packaging.
• Complete Packaging Lines Complete packaging line solutions including feeding systems for liquid and dry products, weight controllers with trend control, product handling, and transfer to secondary packaging machines. Configured for industrial end-to-end packaging operations.

Quantifiable outcome

• Up to 100 cycles/min for high-output sachet machines (FlexiBag Si 600)
• +4 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• EffyteccoreStrategic or Co-development PartnerPart of Hassia-Redatron's group network. Effytec is a sister company within the Circle Packaging family network acquired alongside Hassia-Redatron in 2010.
• Circle PackagingcoreStrategic or Co-development PartnerParent company network. Circle Packaging (owned by John Dykema) acquired Hassia-Redatron in 2010 alongside Kai Capital Management, making it part of a larger packaging machinery group.
• Parsons-Eagle PackagingminorStrategic or Co-development PartnerPart of the group network under John Dykema's ownership.
• Campbell WrapperminorStrategic or Co-development PartnerPart of the group network under John Dykema's ownership.
• WrapademinorStrategic or Co-development PartnerPart of the group network under John Dykema's ownership.
• IWK VerpackungstechnikminorChannel Partner/ Reseller/ DistributorSecondary packaging partner selected for specific applications. Partnered for complete packaging line solutions.
• Mpac LangenminorChannel Partner/ Reseller/ DistributorSecondary packaging partner selected for specific applications. Partnered for complete packaging line solutions.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Syntegon (formerly Bosch Packaging Technology): Large global packaging machinery supplier (German heritage) for pharma, food and consumer goods with VFFS, HFFS and aseptic systems. Larger-scale incumbent with overlapping customer base in regulated packaging.
• IMA S.p.A. Global Italian packaging machinery leader serving pharma, food, personal care and cosmetics with form-fill-seal, aseptic filling and end-of-line equipment. Overlaps with Hassia-Redatron in VFFS for food and personal care.
• Coesia S.p.A. Italian industrial group owning multiple packaging machinery brands (including Mespack and Volpak). Broader portfolio of flexible packaging equipment with significant overlap to Hassia-Redatron's pouch and stickpack focus.
• ProMach: US-based packaging machinery conglomerate integrating multiple brands (including VFFS specialists) across food, beverage and personal care. Comparable customer verticals and broader portfolio than Hassia-Redatron.
• MULTIVAC: Major German packaging machinery manufacturer offering thermoform packaging, tray-sealing, VFFS and labeling solutions across food, pharma and medical — overlapping with Hassia-Redatron in flexible packaging but broader portfolio.

Direct peers

• ULMA Packaging: Spanish packaging machinery manufacturer offering VFFS and HFFS systems for food, pharma and personal care — direct competitor in flexible packaging equipment with similar application breadth.
• Hayssen Flexible Systems (HayssenYano): Manufacturer of vertical and horizontal form-fill-seal packaging machinery for food, beverage and consumer goods markets. Directly comparable VFFS product line to Hassia-Redatron's FlexiBag® range.
• Mespack (Coesia Group): Spanish/Italian specialist in horizontal and vertical form-fill-seal machines for sachets, stickpacks and pouches — direct overlap with Hassia-Redatron's core Sachet, StickPack and Pouch portfolio across food, beverage and personal care.
• Volpak (Coesia Group): Spanish pouch packaging machinery specialist offering horizontal form-fill-seal machines for stand-up and flat pouches. Direct competitor in flexible pouch packaging serving food, personal care and pharma.
• Rovema GmbH: German manufacturer of vertical form-fill-seal packaging machines for powders, granules, liquids and pastes. Closest direct competitor to Hassia-Redatron in VFFS machinery for food, chemical and pharmaceutical applications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hassia-redatron Gmbh