What Iris Design Collaborative does

Iris Design Collaborative, LLC is a US-based UI/UX design agency founded in 2017 by Haley Stracher. The company operates as a fully remote team of 8 specialized UI/UX designers and delivers professional design services targeting tech founders and SaaS companies, with secondary engagement from enterprise teams. Its core offering is a "proven framework" for transforming app ideas into revenue-generating digital platforms, with stated emphasis on user retention, monthly recurring revenue growth, and reduction of customer acquisition costs. Service scope spans UI/UX design delivered in Figma, brand identity and redesign, website design and development, mobile app design for iOS and Android, marketing materials design, and product onboarding/UX audits. Notable clients include the Drew Barrymore Show, CorpNet, NewBeauty Magazine, Energy Vault, BuckFifty, Pimlico Capital, William James College, Columbia College Hollywood, EmBorrow, and Joy Organics, with the company claiming 500+ digital platforms created across its operating history.

The business model is professional services revenue generated through project-based engagements and likely retainer arrangements. Go-to-market is exclusively direct and consultative: prospective clients are routed to a free 30-minute Calendly consultation, after which a custom quote is issued; no pricing tiers, rate cards, or fee structures are publicly disclosed. Marketing relies on a content engine (blog/resource library, VIP email newsletter, organic social) and a heavy testimonial/case-study presence (30+ testimonials on the website) to drive inbound leads. The company has no public API, no marketplace or reseller channels, no self-serve product, and no disclosed funding, operating geographies outside the US, or institutional investors.

Technically, Iris Design Collaborative is a services organization rather than a software company. Its primary design environment is Figma, supplemented by AI-assisted productivity tools (Photoshop AI Generative Fill, Freepik AI Figma Plug-In, Figma 3D AI Generator, ChatGPT, Gemini, Loom AI, Zoom AI, Dropbox Dash). The team's only differentiated "asset" is its proprietary design framework — a methodology rather than a productized technology. The company is privately held and bootstrapped, with ownership and leadership concentrated in founder Haley Stracher.

Name

Iris Design Collaborative

Legal name

Iris Design Collaborative, LLC

Website

https://irisdesigncollaborative.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Iris Design Collaborative is a fully remote, US-based UI/UX design agency founded in 2017 that helps tech founders and SaaS companies design mobile apps, web platforms, and brands using a proprietary outcome-focused framework.

Ownership category

akta.pro rank

Product category

UI/UX Design Services

NAICS

Graphic Design Services (541430), Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• UI/UX design services
• SaaS app design
• Mobile app design
• Brand identity design
• Web design agency

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. UI/UX Design Services: Professional services revenue derived from providing UI/UX design, branding, web design, and digital marketing services to SaaS companies, mobile app founders, and enterprises. Revenue is generated through project-based engagements and likely retainer arrangements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Iris Design Collaborative is a UI/UX design agency that delivers professional design services for SaaS platforms and mobile apps, including user research, wireframing, prototyping, and high-fidelity Figma design for iOS and Android. The firm also provides brand identity and redesign, end-to-end website design and build, marketing materials design, and UX audits and onboarding design to tech founders and enterprise clients across the United States.

Product overview

Iris Design Collaborative is a UI/UX design agency founded in 2017 that specializes in SaaS and mobile app design and build. The company offers a suite of design services including UI/UX design (delivered in Figma), brand identity and redesign, website design and development, mobile app design, marketing materials, and product onboarding/UX audits. The portfolio of completed projects spans mobile apps (BuckFifty, AI Excel Bot), web platforms (Energy Vault, Trade Exchange), branding (Swift Logo AI, Joy Organics, EmBorrow), educational platforms (Columbia College Hollywood, William James College), e-commerce (WipeLabs, Homeazzon), and marketing campaigns (Chief, Apollo, Joy Organics). Projects range from complete brand and web redesigns to targeted UX audits, social media campaigns, and interactive landing pages. The agency works with tech founders to build high-revenue scalable businesses through intuitive app and website design.

Differentiator

Problem solved

Functional benefit

Products and services

• UI/UX Design Services Professional UI/UX design services for SaaS and mobile apps, including user research, wireframing, prototyping, and high-fidelity design delivered in Figma for iOS and Android development. Targeted at tech founders and enterprise teams.
• Brand Identity & Redesign Brand identity creation and re-design services including logo design, branding materials, and visual identity systems for software, apps, and websites.
• Website Design & Development End-to-end website design and build services, including landing pages, microsites, marketing campaign pages, and full website overhauls with interactive elements.
• Mobile App Design Mobile application UI/UX design for iOS and Android platforms, from concept through high-fidelity mockups, using Figma and including UX audits and onboarding design.
• Marketing Materials Design Design of social media posts, email campaigns, Google ads, motion GIFs, print banners, presentation materials, and promotional sales assets.
• Product Onboarding & UX Audit UX/UI audits and product onboarding design services to identify usability issues, improve user retention, and reduce design and technical debt in existing platforms.

Quantifiable outcome

• 500+ digital platforms created over 6 years in business
• +2 more outcomes

Named customers13 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• MetaLab: Design agency focused on UI/UX for fintech, SaaS, and consumer apps, with a founder/enterprise client mix similar to IDC. Comparable positioning around outcome-driven product design rather than commodity services.
• Ramotion: Boutique UI/UX and branding agency serving SaaS and tech startups with app design, web design, and brand identity services. Direct comparable to IDC in size, target customer (founders/tech), and Figma-led delivery model.
• DockYard: Digital product consultancy offering product design, UX research, and software engineering services for SaaS and mobile. Comparable in serving tech founders with integrated design and build engagements.
• Work & Co: Digital product studio focused on UI/UX design and product engineering for major brands and tech-driven companies. Comparable to IDC in offering SaaS and mobile app design services, though typically at larger enterprise scale.
• Ustwo: Global digital product studio known for app design and product strategy work with consumer and enterprise clients. Comparable to IDC through its end-to-end app design and build capability for tech-driven companies.

Broad incumbents

• Huge Inc. Large global digital agency providing experience design, branding, and technology services to enterprise clients. Overlaps with IDC on digital product design and brand work but operates at much greater scale and breadth.
• Pentagram: Independent design consultancy with expertise spanning brand identity, digital, and editorial design. Comparable to IDC on visual identity and brand work, though Pentagram typically partners with larger and more brand-sensitive clients.
• R/GA: Global digital agency offering experience design, brand, and technology services. Comparable to IDC on digital product and UX work but serves a much broader enterprise portfolio across marketing and product.
• IDEO: Iconic global design consultancy spanning product, service, and brand design. Overlaps with IDC on digital product design but competes primarily at enterprise/innovation strategy level rather than SaaS UI/UX.
• Frog Design (frog): Global design and innovation consultancy with deep UI/UX, industrial design, and strategy capabilities. Comparable to IDC on app and digital product design, but typically engaged by Fortune 500 clients on transformation mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/iris-design-collaborative

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Iris Design Collaborative