Insee Vietnam

What Insee Vietnam does

Founded in 1994 and headquartered in Ho Chi Minh City, INSEE Vietnam is a cement and building-materials manufacturer and the Vietnamese operating company of Siam City Cement Public Company Limited. It employs more than 700 people across five cement plants and its head office, serving enterprise construction companies, contractors, developers, industrial customers, authorized distributors, retail outlets, and customers requiring specialized construction materials or industrial waste treatment.

INSEE's portfolio includes general-purpose, masonry, and specialized cement products, as well as dry plaster, tile adhesives, grout, and waterproofing products. Its INSEE Ecocycle operation uses cement-kiln co-processing to convert suitable industrial waste into alternative fuel and raw materials. The company reports clinker substitution of 54.5% through materials such as steel slag and fly ash and average cement emissions of 341 kg of CO2 per tonne, approximately 48% below the stated industry average of 667 kg per tonne. Product credentials include EPD, SGBC Green Label, QUATEST 3, and VIBM certifications.

The business primarily generates revenue from unit-priced cement and construction-material sales through direct enterprise sales, factory dispatch, and authorized distributor and retail networks; industrial pricing is quote-based and is not publicly disclosed. INSEE also provides professional waste-management and environmental services through INSEE Ecocycle, alongside supply-chain, technical-consultancy, and customer-service support. Its commercial reach is concentrated in Southern Vietnam, including the Mekong Delta, where the company expanded dispatch capacity with a new terminal in Soc Trang in May 2024.

Name

Insee Vietnam

Legal name

Siam City Cement (Vietnam) Limited

Website

https://insee.com.vn

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Insee Vietnam is a Ho Chi Minh City-based cement and building-materials manufacturer serving construction companies, contractors, developers, industrial customers, distributors, and retail outlets across Southern Vietnam through cement kilns and adjacent construction and waste-management services.

Ownership category

akta.pro rank

Product category

Cement and Construction Materials

NAICS

Cement Manufacturing (327310), Cement and Concrete Product Manufacturing (3273), Other Concrete Product Manufacturing (327390)

SIC

Cement, Hydraulic (3241), Concrete, Gypsum & Plaster Products (3270), Adhesives & Sealants (2891)

akta.pro primary industry

Cement Manufacturing (Portland, Blended & Specialty) (IMADAAAG)

Keywords

• Cement manufacturing
• Building materials
• Green cement
• Waste management services
• Construction materials

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Cement and Construction Materials Sales: Revenue generated from manufacturing and selling cement products (INSEE Power-S, INSEE LAVILLA, INSEE Wall Pro, ECO cement, Easy Flow, Quick Cast) and mortar/dry mix products (tile adhesives, grout) to construction companies, contractors, developers, and retail customers through direct sales and distribution network.
2. Waste Management Services (INSEE Ecocycle): Co-processing waste management services for industrial customers, treating hazardous and non-hazardous waste using cement kiln technology, generating heat for production while reducing environmental impact.
3. Technical Services: Technical consultancy services for customers including product application guidance, construction quality support, and sustainable construction consulting.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Insee Vietnam manufactures and sells cement and construction materials (general-purpose cement, specialty industrial cement, masonry cement, dry mortar, and tile adhesives) for construction companies, contractors, developers, and retail customers across Southern Vietnam. The company also operates the INSEE Ecocycle waste co-processing service, which uses cement kiln technology to treat industrial waste as alternative fuel and raw materials, operating across 5 manufacturing plants and multiple distribution terminals.

Product overview

INSEE Vietnam operates as a diversified building materials company offering a unified portfolio of cement products and construction solutions. The core offering consists of general-purpose cement (INSEE POWER-S, LAVILLA, ECO), specialty cements for industrial applications (EASY FLOW, QUICK CAST, EXTRA DURABLE, STABLE SOIL), and masonry cements (WALL PRO, WALL SPEED). Adjacent to cement, the company provides a line of mortar and construction adhesives including dry plaster mixes, tile adhesives (TILEFIX, TILEGROUT, BITU FILL, FLEX SHIELD), and related products. Supporting the product portfolio are services including supply chain management, technical consulting, customer service, and the INSEE Ecocycle waste co-processing service which uses cement kiln technology to process industrial waste as alternative fuel and raw material. The company operates 5 manufacturing plants and grinding stations across Vietnam, with the main Hòn Chông cement plant in Kiên Giang province serving as the integrated production facility.

Differentiator

Problem solved

Functional benefit

Products and services

• INSEE Power-S Cement (Xi Măng Đa Dụng INSEE POWER-S) General-purpose cement with green formulation, certified for sulfate resistance (MS) after 6 months by QUATEST 3 and awarded Green Label by Singapore Green Building Council (SGBC). Reduces 33% carbon emissions compared to Ordinary Portland Cement (OPC) according to LCA methodology (ISO 14040 & ISO 14044, EPD version 3.1 by GCCA). Distributed exclusively in red packaging as of 2024.
• INSEE Lavilla Cement (Xi Măng LAVILLA) Cement product in the residential construction segment, part of Insee's diversified cement portfolio for residential and commercial building applications.
• INSEE Wall Pro Masonry Cement (Xi Măng Xây Tô INSEE WALL PRO) Masonry and plastering cement designed for wall plastering applications. Marketed with the Phủ Đỏ INSEE campaign to distinguish authentic product from market imitations.
• INSEE ECO Cement (Xi Măng ECO Đa Dụng) Eco-friendly general-purpose cement specifically designed for green construction projects, receiving EPD certification and Green Label from Singapore Green Building Council.
• INSEE Easy Flow Cement (Xi Măng INSEE EASY FLOW) Industrial cement product with flow-enhancing properties for specialized construction applications requiring improved workability.
• INSEE Quick Cast Cement (Xi Măng INSEE QUICK CAST) Industrial cement product designed for quick casting and rapid construction applications requiring accelerated setting.
• INSEE Extra Durable Cement (Xi Măng INSEE EXTRA DURABLE) Premium cement product with enhanced durability specifications for demanding construction applications requiring high long-term performance.
• INSEE Stable Soil Cement (Xi Măng INSEE STABLE SOIL) Specialized cement product designed for soil stabilization applications in foundation and ground improvement projects.
• INSEE Wall Speed M7.5 (Quick-setting Masonry Cement) Quick-setting masonry cement with M7.5 strength grade for rapid construction and masonry work.
• INSEE Wall Speed M10 (Quick-setting Masonry Cement) Quick-setting masonry cement with M10 strength grade for rapid construction and masonry work.
• INSEE Dry Mortar/Plaster Mix (Vữa Khô Xây Tô INSEE) Dry mortar/plaster mix for wall plastering applications, part of the mortar and dry mixed construction adhesives product line.
• INSEE Tile Adhesive (Keo Dán Gạch INSEE) Tile adhesive product for bonding tiles in construction applications, part of the mortar and dry mixed product line.
• INSEE Tilefix Pro Tile Adhesive Professional-grade tile adhesive product for heavy-duty tile installation applications.
• INSEE Tilegrout Ultra+ Grout Ultra-performance tile grout product for professional tile installation and finishing.
• INSEE Tilefix Plus Tile Adhesive Enhanced-performance tile adhesive for demanding tile installation applications.
• INSEE Tilegrout Nano Grout Nano-technology enhanced tile grout for superior water and stain resistance.
• INSEE Bitu Fill Bitumen-based Fill Bitumen-based fill product for construction sealing and waterproofing applications.
• INSEE Tilefix Promax Tile Adhesive Maximum-performance tile adhesive for professional and heavy-duty tile installations.
• INSEE Flex Shield Flexible Tile Adhesive Flexible shielding/tile adhesive product available in 20kg and 5kg packaging for different project scales.
• INSEE Ecocycle Waste Co-processing Service Industrial and municipal waste co-processing solution using cement kiln technology. The service treats industrial waste as alternative fuel and raw material, reducing landfill dependency and CO2 emissions. Operational for over 16 years with over 1.7 million tonnes of waste co-processed and over 1.5 million tonnes of CO2 emissions reduced.
• Supply Chain Management & Logistics Service Supply chain management and logistics services for cement and construction material distribution across Southern Vietnam.
• Technical Consultancy Service Technical consulting services provided to customers for construction applications, product selection, construction quality support, and sustainable construction consulting.
• Customer Service Center Customer service center providing support, inquiry handling, and customer relationship management via hotline 1800 1718 and dealer support programs.

Quantifiable outcome

• CO2 emissions of 341 kg/tonne cement, approximately 48% lower than industry average of 667 kg/tonne
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• BSI VietnamcoreTechnology or Integration · 28 March 2024Collaboration on carbon emission management knowledge sharing through INSEE i2i Coffee Talk events, providing expertise on greenhouse gas inventory and carbon management for cement and concrete industry
• NS BlueScope Vietnam (Zacs)minorStrategic or Co-development PartnerJoint community development projects including house construction for disadvantaged families and environmental tree planting activities
• Nippon Paint VietnamminorStrategic or Co-development PartnerPartner in house construction projects providing paint materials for affordable housing programs for disadvantaged families
• LIXIL VietnamminorStrategic or Co-development PartnerPartner providing sanitary equipment for affordable housing construction projects
• KingspanminorStrategic or Co-development PartnerPartner in Trạm đọc Măng Non project providing insulated roof panel systems
• REE (Refrigeration Electrical Engineering Corporation)minorStrategic or Co-development PartnerPartner providing solar power systems and air conditioning equipment for green building projects
• Conwood VietnamminorStrategic or Co-development PartnerPartner providing sustainable wood-cement composite materials for construction projects
• GreenViet & VGBC (Vietnam Green Building Council)coreStrategic or Co-development PartnerPartners for green building certification including Lotus certification for sustainable construction projects
• Kien Giang Provincial authoritiescoreStrategic or Co-development PartnerOngoing collaboration with local government for community development, infrastructure improvement, and sustainable development programs in Kien Giang province
• WWF-VietnamminorStrategic or Co-development PartnerCollaboration on biodiversity conservation and environmental protection activities

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• CRH plc: Global building materials group with leading positions in cement, aggregates, and concrete products across multiple regions. Comparable broad incumbent with diversified building materials portfolio.
• Holcim Ltd: Global cement, aggregates, and ready-mix concrete leader and the former parent of INSEE Vietnam (rebranded from Holcim Vietnam in 2017). Comparable as a broad incumbent in hydraulic cement with overlapping product technology and sustainability positioning.
• Heidelberg Materials: Global cement, aggregates, and ready-mix concrete major with significant operations across Asia. Comparable as a broad incumbent competing in low-carbon cement innovation and infrastructure-grade cement supply.

Regional players

• Boral Limited: Australian building materials and cement producer primarily serving the Oceania market. Comparable regional peer in cement and concrete products but operating in a different geography.

Direct peers

• Taiheiyo Cement Corporation: Japanese cement producer with significant Asia-Pacific operations including clinker, cement, and environmental business (waste co-processing). Directly comparable for both core cement and co-processing waste services offered via Ecocycle.
• Semen Indonesia (SIG): Indonesia's largest integrated cement producer with regional Southeast Asia presence. Comparable scale, multi-plant operations, and focus on low-carbon cement and sustainability initiatives.
• Huaxin Cement: Chinese cement producer with active expansion across Central and Southeast Asia. Comparable as a growing regional cement peer pursuing low-carbon formulations and cross-border infrastructure-linked demand.
• Siam Cement Group (SCG): Thai-listed conglomerate with major cement, building materials, and chemicals operations across Southeast Asia. Directly comparable regional peer with overlapping product portfolios and distribution networks in Vietnam and Thailand.
• Vietnam Cement Industry Corporation (Vicem): Vietnam's largest state-owned cement producer with national footprint across cement manufacturing and clinker production. Directly comparable as the leading domestic cement peer competing for the same Southern Vietnam construction and infrastructure customers.
• UltraTech Cement (Aditya Birla Group): India's largest cement manufacturer and among the world's top producers by capacity. Comparable in scale, integrated plant footprint, and focus on specialty/sustainable cement products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC2t9EBS4iFNyKpPyXEI6mMA
• Facebookfacebook.com/XiMangINSEE
• LinkedInlinkedin.com/company/insee-vietnam

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insee Vietnam