La Belle Id
- Company typePrivate
- Founded2015
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
La Belle Id firmographics
Firmographics- Name
- La Belle Id
- Legal name
- La Belle ID
- Website
- https://labelleid.fr
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
La Belle Id industry classification
Industry- Product category
- Brand Activation Services
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Brand Activations & Experiential Campaign Design (MPAAAGAA)
Keywords
Where La Belle Id is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
La Belle Id business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Marketing and Brand Activation Services: Professional services revenue generated through brand activation, in-store marketing, visual merchandising, point-of-sale materials, and theatrical merchandising campaigns for corporate clients. Projects are custom and assembled ad-hoc for each client.
Go-to-market motion1 record
Distribution channels1 record
La Belle Id product offering
Product offeringCore offering
La Belle Id is a Paris-based brand activation and marketing agency that designs and delivers sales promotion campaigns, in-store signage and labeling, brand identity systems, theatrical/experiential displays, and partnership management programs. The agency operates with a small core team (around 6 people) and serves consumer-facing corporate clients across food, hygiene, banking, transportation, and tourism sectors.
Product overview
La Belle Id is a brand activation agency offering a comprehensive suite of marketing services including Activation et Promotion des ventes (activation and sales promotion), Balisage magasin (store labeling/signage), Identité de marque (brand identity), Partenariats (partnerships), and Théâtralisation (theatrical displays). The agency operates as a unified service-based offering rather than a software platform, delivering bespoke campaigns for clients across food, hygiene, finance, and tourism sectors. Projects include in-store displays, promotional materials, brand identity systems, and experiential marketing activations for major brands such as Daunat, Kellogg's, RB Hygiene Home France, Crédit Agricole IDF, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Activation End-to-end brand activation services for consumer-facing companies, covering campaign concept, execution, and on-the-ground activation across retail and partner channels.
- Sales Promotion Design and delivery of sales promotion campaigns for consumer brands, including promotional mechanics, point-of-sale materials, and activation support.
- Store Signage and Labeling Production and installation of in-store signage, labeling, and point-of-sale visual materials for retail and brand environments.
- Brand Identity Brand identity services supporting the visual and verbal identity systems used across client activation and retail touchpoints.
- Partnership Management Coordination and management of multi-brand or co-marketing partnerships, structuring joint promotional programs between brands and partners.
- Theatrical and Experiential Displays Design and production of theatrical, immersive, and experiential in-store displays that translate brand campaigns into physical retail experiences.
Companies that use La Belle Id
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles1 record
La Belle Id technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Belle Id partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
La Belle Id competitors and assessment
Company assessmentBroad incumbents
- Havas Paris: Paris-based flagship of Havas network offering creative, media, and brand activation services to enterprise clients across consumer verticals. Comparable to La Belle ID because it competes for the same French enterprise brand activation budgets, with significantly larger scale and integrated capabilities.
- Marcel: Publicis-owned French creative agency headquartered in Paris serving major French and international enterprise clients. Comparable to La Belle ID as a competing creative partner for the same enterprise brand activation RFPs, though with holding-company scale and broader service portfolio.
- BETC: Havas-owned flagship French creative agency headquartered in Paris, serving many of the same multinational enterprise clients as La Belle ID (e.g., Reckitt, major retailers). Comparable as a competitor for the same enterprise brand activation budgets, though substantially larger and offering integrated media services.
Direct peers
- Rosapark: Paris-based independent creative agency known for brand identity and integrated campaign work for major French and European consumer brands. Comparable to La Belle ID in boutique scale, independent ownership, and enterprise client roster.
- Fred & Farid: Independent French creative agency network with offices in Paris and international markets, serving major consumer and luxury brands. Comparable to La Belle ID in independent creative positioning and brand activation focus, though larger and more international.
- Brainsonic: French independent brand activation and content marketing agency serving enterprise clients across consumer, retail, and B2B categories. Directly comparable to La Belle ID as a mid-sized French independent focused on activation and brand experience work.
- HighCo: French publicly-traded marketing services group with a dedicated shopper marketing and in-store activation division serving major retail and consumer brands in France. Comparable to La Belle ID because of direct overlap in point-of-sale, promotional mechanics, and brand activation services, though at substantially larger scale.
- Australie.GAD: Independent French creative and brand activation agency based in Paris with a similar boutique, senior-talent-driven model serving large French and international consumer brands. Directly comparable to La Belle ID in size, positioning, and operating model.
- La Chose: Independent French creative agency headquartered in Paris serving major French enterprise clients across consumer, food, and retail categories. Comparable to La Belle ID as a similarly sized French independent creative shop competing for the same enterprise brand activation briefs.
- Herezie: Paris-based independent creative agency with brand activation and integrated campaign capabilities for large French and international brands. Directly comparable to La Belle ID as a similarly structured boutique competing for similar briefs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks7 records
Key highlights6 records
Customer concentration
La Belle Id social profiles
Digital presenceLa Belle Id financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Belle Id leadership team
Management profileNumber of profiles
Profiles1 record
La Belle Id funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Belle Id M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Belle Id
What does La Belle Id do?
La Belle Id is a Paris-based brand activation and marketing agency that designs and delivers sales promotion campaigns, in-store signage and labeling, brand identity systems, theatrical/experiential displays, and partnership management programs. The agency operates with a small core team (around 6 people) and serves consumer-facing corporate clients across food, hygiene, banking, transportation, and tourism sectors.
Is La Belle Id a public or private company?
La Belle Id is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was La Belle Id founded?
La Belle Id was founded in 2015. It employs 1 to 10 people.
Where is La Belle Id based?
La Belle Id is headquartered in Paris, France, in the Europe region.
How does La Belle Id make money?
One revenue line is on record: marketing and Brand Activation Services.
Who are La Belle Id's main competitors?
Broad incumbents on record are Havas Paris, Marcel and BETC. Direct peers are Rosapark, Fred & Farid, Brainsonic, HighCo, Australie.GAD, La Chose and Herezie.
Does La Belle Id have an API?
No public API is recorded for La Belle Id.
What industry is La Belle Id in?
La Belle Id's product category is Brand Activation Services. Its primary akta.pro industry code is MPAAAGAA, Brand Activations & Experiential Campaign Design. Its SIC code is 7311.