What Lemonfridge Studio Sdn Bhd does

Lemonfridge Studio Sdn Bhd is a Malaysian boutique interior design and renovation firm founded in 2016 by Jeffrey Lee, Renee Lim, and Dester Chua. The company is headquartered in Sri Petaling, Kuala Lumpur, and operates a second Malaysian office in Johor Bahru, with a Singapore-facing brand presence via lemonfridge.sg. It serves affluent residential homeowners and small-to-mid commercial clients across the Klang Valley, Johor, and cross-border Singapore, offering space planning, custom joinery design, permit management, in-house 3D visualization, and smart home integration. The studio operates with 1–10 employees as a privately held, founder-led practice with no disclosed external funding.

The company's core deliverables are project-based professional services rather than packaged products: each engagement is scoped, quoted, and delivered as a custom design and renovation package. Lead generation combines content-led marketing (SEO-optimized website, organic social media) with a consultative sales motion that begins with a complimentary consultation and converts via a quoted proposal. Notable technical components include in-house 3D rendering capability and integrated smart-home offerings bundled with the design package, which together aim to differentiate against single-discipline local competitors.

Revenue mechanics are engagement-based, with income recognized per project upon milestone completion. There is no recurring subscription, licensing, or retainer layer disclosed, so revenue predictability depends on the refresh rate of the project pipeline. Geographic reach into Singapore via a dedicated domain and the Johor Bahru office are the most visible expansion moves; the customer base skews toward affluent Malaysian homeowners and small commercial clients rather than enterprise-scale accounts. With no disclosed funding, the business has grown organically and reinvested internally over its eight-year operating history.

Name

Lemonfridge Studio Sdn Bhd

Legal name

Lemonfridge Studio Sdn Bhd

Website

https://lemonfridge.my

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Lemonfridge Studio Sdn Bhd is a Malaysian boutique interior design and renovation firm, founded in 2016, serving affluent residential and small-to-mid commercial clients across Kuala Lumpur, Johor Bahru, and Singapore via in-house 3D visualization and integrated smart home offerings.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141), Interior Design Services (541410)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industries

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE), Residential Interior Fit-Out (Multi-Family & High-End) (IMAFANAE), Commercial Interior Fit-Out (Offices & Corporate) (IMAFANAA)

Keywords

• Interior design services
• Residential renovation
• Commercial fit-out
• Space planning
• Custom joinery

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Supply Chain

Revenue model

1. Interior Design and Renovation Services: Full-service interior design and renovation project delivery, from initial consultation and concept development through to 3D visualization, space planning, custom joinery, material specification, and on-site project management. Revenue is generated on a project-by-project basis as a professional service engagement. The studio handles end-to-end delivery including coordination with contractors, engineers, and government authorities for permits.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Lemonfridge Studio delivers full-service interior design and renovation for residential and commercial clients in Malaysia, with a parallel Singapore presence. Engagements begin with a free initial consultation, proceed through space planning, custom joinery design, 3D visualization, and material specification, and conclude with on-site project management, contractor coordination, and permit handling. The studio serves condos, landed properties, retail, F&B, workspace, and hospitality interiors, with personalization, biophilic/sustainable design, and regulatory compliance as defining service elements.

Product overview

Lemonfridge Studio Sdn Bhd is an interior design firm offering a unified service portfolio centered on residential and commercial interior design and renovation. The core offering consists of personalized interior design services for apartments, landed properties, and condominiums in Kuala Lumpur, supported by specialized modules including 3D Visualization Services, Renovation Permit Management, and Smart Home Technology Integration. The company specializes in multiple design styles including Scandinavian, Minimalist, Japandi, Wabi-sabi, Modern Lux, Victorian, Retro, Farmhouse/Hampton, French Contemporary, Eclectic, Rustic, Art Deco, Bohemian, Industrial, Zen, Mid Century, and Others. Project types span Condo, Landed, Hospitality, Retail, Workspace, and F&B categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Interior Design Services Comprehensive residential interior design and renovation services for apartments, landed properties, and condominiums in Kuala Lumpur, covering consultation, space planning, project management, custom joinery, 3D visualization, permit handling, and renovation works. Each design is personalized to client preferences with a focus on comfortable and practical living spaces, spanning styles such as Scandinavian, Japandi, Minimalist, Wabi Sabi, Modern Lux, Industrial, and others.
• Commercial Interior Design Services Interior design services for commercial spaces including hospitality venues, retail outlets, workspaces, and food & beverage establishments. Designs are tailored to client functional requirements and brand identity, balancing aesthetics with operational efficiency and compliance with commercial building regulations.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor.

• IKEAminorOthersLemonfridge's articles on Japandi and Scandinavian interiors reference IKEA as a source for affordable, minimalist furniture pieces in neutral tones and natural materials, recommending IKEA items to clients as part of their design recommendations. The relationship is editorial/recommendation-based rather than formal.
• KAREminorOthersReferenced in Japandi design articles as a local furniture retailer offering designs with clear Scandinavian influences and warm timber detail. The studio recommends KARE pieces to clients seeking Japandi aesthetics.
• CommuneminorOthersReferenced in Japandi design articles as a local retailer offering furniture designs with Scandinavian influences and warm timber detail for Malaysian homes.
• Shopee and LazadaminorOthersReferenced in Japandi design content as online platforms offering budget-friendly Japandi-style decor items for DIY updates. The studio recommends these platforms as affordable sources for decor accessories.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Blu Inc: Singapore interior design studio with a portfolio of residential and commercial projects across the region. Comparable to Lemonfridge in boutique positioning, style-diverse portfolio, and design-led marketing.
• The Makeover Guys: Singapore-headquartered interior design and renovation firm offering end-to-end residential design services. Comparable to Lemonfridge in integrated design-plus-renovation delivery, condo-focused offerings, and tech-enabled 3D visualization.
• White Jacket: Singapore boutique interior design studio with a strong content and portfolio-led marketing approach. Comparable to Lemonfridge in premium positioning, project-based services, and reliance on visual storytelling to drive inbound enquiries.
• Rezt & Relax Interior: Malaysian interior design firm operating in the Kuala Lumpur market with residential and commercial projects. Comparable to Lemonfridge as a same-market, same-segment boutique competing for similar KL homeowner clientele.
• Hoe & Yin Interior Design: Kuala Lumpur-based interior design firm serving residential and commercial clients. Comparable to Lemonfridge as a same-market competitor targeting affluent KL homeowners with full design services.
• MRDORA: Malaysian interior design firm with a presence in Kuala Lumpur serving residential and commercial clients. Comparable to Lemonfridge in domestic Malaysian market focus, residential condo/landed segment, and project-based engagement model.
• Design Intervention: Established Singapore-based interior design firm serving affluent residential and hospitality clients across Southeast Asia. Comparable to Lemonfridge in target customer (premium homeowners), consultative sales motion, and cross-border regional execution.
• Rockstar Design: Malaysian interior design studio with residential portfolio across KL and surrounding areas. Comparable to Lemonfridge in target segment (Malaysian homeowners), style menu breadth, and consultative quote-based sales motion.
• Space Theory: Interior design firm operating across Singapore and the wider Southeast Asian region. Comparable to Lemonfridge in residential interior design focus, project-based delivery model, and premium target customer segment.

Regional players

• Milieu Design Consultancy: Singapore-based design consultancy with residential and commercial portfolio, focused primarily on the Singapore market rather than Malaysia. Comparable to Lemonfridge in scope and aesthetic, but with limited direct geographic overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/lemonfridge.my
• LinkedInlinkedin.com/company/lemonfridge-studio-malaysia
• Instagraminstagram.com/lemonfridge.my
• TikToktiktok.com/@lemonfridgestudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lemonfridge Studio Sdn Bhd