Just Real Estate
Just Real Estate is a luxury residential brokerage in Marbella, Spain, intermediating sales and rentals of high-end properties (roughly €390K–€13.5M+) for high-net-worth international buyers across Marbella, Estepona, and Benahavis on a commission basis.
- Company typePrivate
- Founded2001
- HeadquartersMarbella, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Just Real Estate does
Just Real Estate, legally structured as JUST a Brokerage SL, is a luxury residential real estate brokerage operating in the Costa del Sol region of southern Spain, with Marbella as its core market and incremental coverage of Estepona and Benahavis. The firm lists and intermediates the sale and rental of approximately 1,500 properties spanning a price band of roughly €390K to €13.5M and above, targeting high-net-worth international buyers seeking primary residences, second homes, and investment assets in the Marbella corridor. The platform surfaces structured inventory via its website, area-specific guides, and recurring market reports (Q3 2025 Market Report, 2026 Market Outlook), and positions long-tenured developer relationships as a source of pre-launch and off-market allocation.
The technology stack is conventional for a boutique brokerage: the firm operates on the InmobaliaCRM platform for listings and client management, with no disclosed proprietary AI, data, or analytics capabilities. Public-facing touchpoints include a refreshed brand and website (logo dated May 2024), named agent contacts such as Alina Evans, and content assets covering market trends and sub-area intelligence.
The business model is commission-based brokerage revenue on closed sales and lettings, with no disclosed subscription, recurring, or enterprise contracts. Go-to-market is built on HNW referrals, developer partnerships, and content-led inbound demand from international buyers, supported by multilingual agent coverage suited to cross-border transactions.
Just Real Estate firmographics
Firmographics- Name
- Just Real Estate
- Legal name
- JUST a Brokerage SL
- Website
- https://www.justrealestate.es
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Just Real Estate is a luxury residential brokerage in Marbella, Spain, intermediating sales and rentals of high-end properties (roughly €390K–€13.5M+) for high-net-worth international buyers across Marbella, Estepona, and Benahavis on a commission basis.
- Ownership category
- akta.pro rank
Just Real Estate industry classification
Industry- Product category
- Luxury Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)
- akta.pro primary industry
- Luxury & High-End Residential Brokerage (BPAJAAAC)
- akta.pro secondary industries
- New Construction & Builder Sales (BPAJAAAB), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE), Real Estate Buyer Representation (FSAEAJAG)
Keywords
Where Just Real Estate is headquartered
LocationHeadquarters
- HQ city
- Marbella
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Just Real Estate business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Real Estate Sales Commission: Commission-based revenue from facilitating luxury property sales in Marbella and surrounding areas including Benahavis and Estepona. The company represents exclusive properties for private owners and also works with developers on new construction projects.
- Rental Services: Facilitation of property rentals in the Marbella area, serving both holiday rental and long-term rental markets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Luxury villas and estates |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Just Real Estate product offering
Product offeringCore offering
Just Real Estate is a luxury real estate brokerage that markets and brokers high-end residential sales, rentals, new developments, and investment properties in Marbella and the Costa del Sol region of southern Spain. The firm represents exclusive properties for private owners on a sole-agency basis and partners with prestigious developers to provide pre-launch access to off-plan and new construction projects.
Product overview
Just Real Estate is a luxury real estate brokerage operating on Spain's Costa del Sol, specializing in Marbella and surrounding areas including Benahavís and Estepona. The company offers a unified service portfolio centered on property sales and rentals of luxury residential real estate. Their core offering includes Property Sales of high-end villas, apartments, and townhouses; Property Rentals for short-term and long-term arrangements; and New Construction & Developments with pre-launch access to exclusive projects. The JUST Exclusives service features properties represented as sole agent. Supporting their real estate services, they provide Market Reports & Guides (Q3 2025 Market Report, 2026 Market Outlook) and comprehensive Area Guides for Marbella, Benahavís, and Estepona covering local lifestyle, dining, sports, schools, and market dynamics. The company markets properties across prestigious areas including the Golden Mile, Nueva Andalucía, Puerto Banús, Sierra Blanca, Cascada de Camoján, and La Zagaleta.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Sales
- Property Rentals
- New Construction & Developments
- JUST Exclusives
- Market Reports & Guides
Quantifiable outcome
- Access to over 1,500 available properties and off-market opportunities
Companies that use Just Real Estate
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles1 record
Just Real Estate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Just Real Estate partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Just Real Estate competitors and assessment
Company assessmentRegional players
- Marlin Properties: Costa del Sol-focused luxury real estate agency operating in Marbella and surrounding areas. Comparable target market and luxury focus, competing for the same HNW international buyer pool.
Direct peers
- Lucas Fox International Properties: Specializes in luxury residential real estate across Spain's prime markets including Marbella. Direct competitor targeting international HNW buyers with similar exclusive listings and pre-launch developer relationships.
- Knight Frank Spain: Global real estate consultancy with significant presence in Marbella and Costa del Sol. Directly comparable in luxury residential sales, market reporting, and international buyer representation.
- Coldwell Banker España: International real estate franchise operating across Spain including Marbella. Competes in luxury residential segment with similar target buyer demographics and commission-based model.
- Engel & Völkers Marbella: Global luxury real estate brand with a strong Marbella/Costa del Sol franchise. Competes head-to-head in high-end villa and apartment sales, leveraging international brand recognition and broader marketing reach.
- Panorama Properties Marbella: Long-established Marbella-based luxury real estate agency serving international buyers. Directly comparable geographic focus, customer segments, and luxury property specialization.
- Sotheby's International Realty (Marbella): Affiliated with the globally recognized auction house, serving ultra-high-net-worth buyers in Marbella. Comparable luxury focus, international buyer network, and exclusive mandate strategy.
- Chestertons Marbella: International real estate agency with established Marbella presence serving affluent international buyers. Comparable luxury residential focus and exclusive mandate strategy.
Others
- Inmobalia: Spanish real estate technology and CRM provider powering Just Real Estate's property platform. Adjacent enabler/technology partner rather than direct competitor, supporting the agency's listing infrastructure.
Broad incumbents
- Cluttons: International property consultancy with an Andalucía division (CluttonsAndalucia). Comparable in Marbella luxury services but operates broader UK/international portfolio beyond Just Real Estate's Costa del Sol specialization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Just Real Estate social profiles
Digital presenceJust Real Estate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Just Real Estate leadership team
Management profileNumber of profiles
Profiles1 record
Just Real Estate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Just Real Estate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Just Real Estate
What does Just Real Estate do?
Just Real Estate is a luxury real estate brokerage that markets and brokers high-end residential sales, rentals, new developments, and investment properties in Marbella and the Costa del Sol region of southern Spain. The firm represents exclusive properties for private owners on a sole-agency basis and partners with prestigious developers to provide pre-launch access to off-plan and new construction projects.
Is Just Real Estate a public or private company?
Just Real Estate is a private company. It is classified as unknown and is currently operating.
When was Just Real Estate founded?
Just Real Estate was founded in 2001. It employs 11 to 50 people.
Where is Just Real Estate based?
Just Real Estate is headquartered in Marbella, Spain, in the Europe region.
How does Just Real Estate make money?
Two revenue lines are on record. Real Estate Sales Commission is the primary driver. The others are rental Services.
Who are Just Real Estate's main competitors?
Marlin Properties is listed as a regional player. Direct peers are Lucas Fox International Properties, Knight Frank Spain, Coldwell Banker España, Engel & Völkers Marbella, Panorama Properties Marbella, Sotheby's International Realty (Marbella) and Chestertons Marbella. Inmobalia is listed as an others. Cluttons is listed as a broad incumbent.
Does Just Real Estate have an API?
No public API is recorded for Just Real Estate.
What industry is Just Real Estate in?
Just Real Estate's product category is Luxury Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAC, Luxury & High-End Residential Brokerage, with a secondary code of BPAJAAAB, New Construction & Builder Sales. Its NAICS code is 53121 and its SIC code is 6531.