Camperland of Oklahoma

What Camperland of Oklahoma does

Camperland of Oklahoma is a family-owned recreational vehicle dealership operating two physical showrooms in Tulsa and Sapulpa, both situated along historic Route 66 in northeastern Oklahoma. The company sells new and used RVs across travel trailers, fifth wheels, motorhomes, and toy haulers from major manufacturers including Jayco, Grand Design, Keystone, and Coachmen, with a combined standing inventory of more than 300 units. Its core products are vehicles themselves, with no proprietary technology underlying the offering.

The business operates a vertically integrated retail model that bundles complementary services around the sale: a parts department with next-day component availability, on-site and mobile RV service, collision repair, a secure RV storage facility in Sapulpa with concierge service, in-house financing coordination, trade-in and consignment programs, and RV insurance referrals. Pricing is unit-based, with entry-level used units starting near $13,000 and premium new motorhomes exceeding $279,000. Specialty programs target first responders and temporary disaster-housing use cases, broadening the buyer base beyond pure recreational demand.

The go-to-market is direct-to-consumer through the two retail locations, supplemented by a company website for inventory browsing and online finance applications, phone-based inside sales, and an active social presence across Facebook, YouTube, Instagram, and Pinterest. The dealership has no disclosed institutional investors, no parent company, and no public funding history, operating as an independent family-owned LLC domiciled in Oklahoma.

Name

Camperland of Oklahoma

Legal name

Camperland of Oklahoma, LLC

Website

https://camperlandok.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Camperland of Oklahoma is a family-owned RV dealership operating two Route 66 showrooms in Tulsa and Sapulpa, selling new and used travel trailers, fifth wheels, and motorhomes alongside parts, service, storage, and financing for individual consumers in Northeast Oklahoma.

Ownership category

akta.pro rank

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New RV Sales: Sale of new recreational vehicles including travel trailers, fifth wheels, and motorhomes from manufacturers including Jayco, Grand Design, Keystone, and Coachmen
2. Used RV Sales: Pre-owned recreational vehicle sales through trade-ins and consignment
3. RV Parts Department: Sales of RV parts and accessories with thousands of components available next-day
4. RV Service and Repair: Expert RV service, mobile service, collision repair, and maintenance services
5. RV Financing: Finance department offering pre-qualification, credit applications, and loan coordination for RV purchases
6. RV Storage: Secure RV storage facility in Sapulpa with concierge service
7. Trade-In and Consignment: Trade-in valuation and consignment services for existing RV owners

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Camperland of Oklahoma is a family-owned RV dealership operating two showrooms in Tulsa and Sapulpa, selling new and used travel trailers, fifth wheels, motorhomes, and toy haulers from manufacturers such as Jayco, Grand Design, Keystone, and Coachmen. The dealership supplements vehicle sales with on-site and mobile RV service, collision repair, a parts department with next-day availability, financing coordination, trade-in and consignment services, storage, and insurance support.

Product overview

Camperland of Oklahoma is a family-owned RV dealership operating as a single-location dealer with two physical sites in Tulsa and Sapulpa, Oklahoma. The company operates a unified business model offering new and used recreational vehicles from major manufacturers (Jayco, Grand Design, Keystone, Coachmen, Forest River, and others), spanning travel trailers, fifth wheels, motorhomes, and toy haulers. Beyond vehicle sales, the integrated business includes complementary services: an RV parts department with next-day availability, on-site and mobile repair services, collision repair, secure storage, financing options, trade-in/consignment programs, insurance coordination, and specialty programs for disaster housing and first responders.

Differentiator

Problem solved

Functional benefit

Products and services

• New RVs (Travel Trailers, Fifth Wheels, Motorhomes, Toy Haulers) New recreational vehicles from manufacturers including Jayco, Grand Design, Keystone, and Coachmen, encompassing travel trailers, fifth wheels, motorhomes, and toy haulers, sold with factory warranties to individual buyers and families.
• Used RVs Pre-owned recreational vehicles sourced via trade-ins and consignment, offered to individual buyers and families seeking quality new-to-them RVs within budget, including travel trailers, fifth wheels, motorhomes, and toy haulers.
• RV Service & Repair Expert RV service center in Tulsa, OK providing routine maintenance, repairs, and diagnostics for recreational vehicles, available to RV owners in Northeast Oklahoma.
• Mobile RV Service On-site RV service bringing maintenance and repairs directly to customers throughout Northeast Oklahoma, for RV owners who need service at their location.
• RV Collision Repair Complete RV body shop services handling all collision repair needs for recreational vehicles, available to RV owners in Northeast Oklahoma.
• RV Parts Store Well-stocked parts department offering thousands of RV components with next-day availability, for RV owners performing maintenance and repairs.
• RV Storage Secure RV storage facility in Sapulpa, Oklahoma with concierge service providing vehicle protection when RVs are not in use, available to RV owners.
• RV Financing RV financing coordination including credit pre-qualification and loan applications to help individual customers purchase their desired RV, performed in-house and through lender partners.
• RV Insurance Coordination RV insurance coordination services to help customers obtain appropriate coverage for their RV investment.
• RV Trade-In & Consignment Trade-in value assessment and consignment services for customers looking to sell or exchange their current RV.
• Temporary Disaster Housing Specialized RV-based housing solutions for disaster-affected areas, providing temporary living accommodations in RVs for individuals and families displaced by disaster.
• First Responder Specials Discount programs and special pricing for first responders including emergency personnel, military, and law enforcement purchasing RVs.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered primary, core and minor.

• JaycoprimaryChannel Partner/ Reseller/ DistributorMajor RV manufacturer whose products are prominently featured in Camperland's inventory, including Jay Flight, Jay Feather, Eagle, Pinnacle, North Point, Seneca, and other lines. Products backed by Jayco factory warranties.
• Grand DesignprimaryChannel Partner/ Reseller/ DistributorPremium RV manufacturer featured extensively in inventory including Momentum, Imagine, Transcend, Reflection, and Solitude lines. Known for 3-year structural warranties and quality construction.
• KeystonecoreChannel Partner/ Reseller/ DistributorMajor RV manufacturer represented in inventory with brands including Cougar, Montana, Hideout, and other Keystone lines.
• CoachmencoreChannel Partner/ Reseller/ DistributorRV manufacturer featured in inventory with Chaparral, Chaparral Lite, Brookstone, and other Coachmen product lines.
• Route 66 RV NetworkminorGTM or Marketing PartnerMarketing partnership with Route 66 RV Network leveraging the historic Route 66 location of the Sapulpa showroom for destination marketing.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Blue Compass RV: Multi-location RV dealer that has grown rapidly via acquisitions, offering the same new/used sales, service, parts, and F&I bundle as Camperland. Direct competitor model with focus on regional density, illustrating the roll-up path available to family-owned dealers.
• Holiday World RV: Multi-location full-service RV dealer operating across the south-central and southeastern US. Directly comparable to Camperland's integrated retail/service/parts model, with a similar brand mix and finance-driven margin structure.
• General RV Center: Large family-owned multi-location RV dealer across the eastern US, operating new/used sales, service, parts, and storage. Same multi-revenue, multi-store template as Camperland with similar Jayco/Grand Design/Keystone franchise mix.
• Bish's RV: Regional multi-location RV dealer offering the same integrated sales, service, parts, and F&I model as Camperland with a similar brand portfolio. Comparable in scale and operational template to a multi-store family/regional dealer.
• RV One: Multi-location RV dealer network carrying Jayco, Grand Design, and other major brands with full service and parts operations. Closely comparable full-service dealer model with similar OEM franchise mix and F&I orientation.
• Lazydays RV: Public multi-location full-service RV dealership with new and used unit sales, service, parts, and F&I products. Directly comparable business model to Camperland, scaled to multiple states, providing a benchmark for dealer unit economics and F&I attach rates.

Broad incumbents

• Camping World Holdings: The largest publicly traded RV dealer in the US with hundreds of locations and a full-service offering across new/used sales, service, parts, and finance. Comparable as the scaled national analog operating the same integrated dealer model that Camperland operates at a regional level.

Others

• Forest River: Major RV manufacturer (Berkshire Hathaway) whose products and dealer-network economics directly shape Camperland's inventory and margins. Not a direct peer but a key upstream counterpart that controls supply allocation and warranty terms.

Regional players

• McMahon RV: Family-owned full-service RV dealership group focused on the northeastern US. Comparable dealer model to Camperland with similar Jayco franchise orientation and integrated service/parts/storage, but operating in a different region.
• Tom Schaeffer's RV: Long-standing family-owned multi-line RV dealer in Pennsylvania with the same sales/service/parts/F&I template as Camperland. Comparable as a multi-generational regional dealer competing against national consolidators.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/camperlandok
• Facebookfacebook.com/camperlandok
• Instagraminstagram.com/camperlandok
• Pinterestpinterest.com/camperlandok
• LinkedInlinkedin.com/company/camperland-of-oklahoma-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camperland of Oklahoma