CORE1, INC

What CORE1, INC does

Core1Inc is a private, founder-led sports performance and physical therapy practice headquartered in Downers Grove, Illinois, with a second location inside the Sawmill Sports Hub (85,000 sq ft) in Willowbrook, Illinois. Founded circa 2015 by Jim Wnek, the company serves middle school, high school, and college-bound athletes as well as active adults seeking sports rehabilitation, with a stated minimum athlete age of 10. The core offering is an integrated model that combines licensed physical therapy with sports performance training, allowing injured athletes to maintain conditioning while rehabilitating rather than losing fitness during recovery periods.

The company's core technology is a proprietary 3-Phase Physical Therapy System: Phase 1 rehabilitates the injured area while actively training the rest of the body; Phase 2 delivers sport- and position-specific injury prevention; Phase 3 provides post-recovery performance training with free sessions included. Supporting methodologies include a four-pillar speed training system (acceleration mechanics, ground force production, body position/posture, reaction/timing) and sport-specific periodization for football, basketball, baseball, soccer, volleyball, tennis, lacrosse, and swimming. Age-segmented programs span Youth (9-11), Middle School (12-14), and High School (15-18), with team training for club and travel teams (8-20 athletes per session).

Core1Inc operates a direct-to-consumer business model combining insurance-reimbursed physical therapy (Blue Cross Blue Shield PPO, United Healthcare, plus self-pay at $125/session) with subscription-style session packs (6, 12, 24, 36 sessions) for athletic performance training. Group training is priced at $10-$20 per athlete per session depending on group size and location, with off-site/on-location team training available. Demand is generated through organic social (Facebook, Instagram), an educational blog, free training demos, and a strong word-of-mouth referral network supplemented by exclusive physician referral relationships. The company has 1-10 employees and is bootstrapped with no disclosed funding.

Name

CORE1, INC

Legal name

Core 1 Inc

Website

https://core1inc.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Core1Inc is a private, founder-led sports performance and physical therapy practice in the Chicago suburbs that integrates athlete-specific rehabilitation with performance training, serving youth, middle school, and high school athletes as well as active adults recovering from sports injuries.

Ownership category

akta.pro rank

Product category

Sports Rehabilitation and Athletic Performance Training

NAICS

Sports and Recreation Instruction (61162), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Fitness and Recreational Sports Centers (713940)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD)

akta.pro secondary industries

Sports Rehabilitation, Return-to-Play & Performance Therapy Centers (MPAKAJAO), Strength & Conditioning / Athletic Performance Training (HSADAEAB), Strength & Conditioning Personal Training (HSADAAAB)

Keywords

• Sports rehabilitation
• Athletic performance training
• Physical therapy services
• Speed and agility training
• Sport-specific conditioning

Headquarters

HQ city

Plainfield

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Physical Therapy Services: Licensed physical therapy services for athletes, accepting insurance (Blue Cross Blue Shield PPO, United Healthcare) and offering self-pay at $125/session. Includes sports training integration during rehabilitation.
2. Athletic Performance Training: Individual and small-group sports performance training sold in session packs (6, 12, 24, 36 sessions). Pricing varies by group size and whether training is on-site or off-site.
3. Sawmill Sports Hub Training: Performance training at Sawmill location sold as session packages. Fall training package offers 8 sessions for $229 with flexible scheduling.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

CORE1, INC provides athlete-focused physical therapy and sports performance training through two physical facilities in the Chicago suburbs. Its services integrate rehabilitation with active athletic conditioning via a proprietary 3-Phase Physical Therapy system, complemented by age-segmented performance training programs (youth, middle school, high school), team training, and sport-specific speed and conditioning programs.

Product overview

CORE1, INC is a sports enhancement and physical therapy company offering a unified service portfolio centered on athlete performance. The core offerings include Athletes Only Physical Therapy (athlete-specific rehab integrating with performance training) and Athlete Performance Training (speed, strength, power, and agility development). These are supplemented by age-specific programs (Youth Classes Ages 9-11, Middle School Ages 12-14, High School Ages 15-18), Team Training services, and the Sawmill Sports Performance location (a second training facility in Willowbrook, IL). The company also offers specialized training programs including Speed Training and Hydration Strategy. All services are delivered through small group or individual training formats, with PT and athlete training integrated so injured athletes can continue performance work during recovery.

Differentiator

Problem solved

Functional benefit

Products and services

• Athletes Only Physical Therapy Sport-specific physical therapy service that rehabilitates injuries while maintaining and improving all other areas of the body, integrating rehab with performance training from day one. Delivered by licensed sports physical therapists with no doctor referral required (direct access). Accepts insurance (Blue Cross Blue Shield PPO, United Healthcare) and self-pay at $125 per session.
• Athlete Performance Training Sports performance training program focused on speed, strength, power, agility, and explosive development for athletes of all sports and skill levels. Sold in session packs (6, 12, 24, 36 sessions) tailored to in-season or off-season periodization.
• Sawmill Sports Performance Sports performance training offered at the Sawmill Sports Hub location in Willowbrook, IL, providing group classes focused on speed, strength, and explosive power development. Fall training package offers 8 sessions for $229 with flexible scheduling. Registration through the Upperhand platform.
• Team Training Group training services for sports teams (club and travel), with minimum 8 athletes and maximum 20 per session, available on-site at the team's location or at Core1Inc's facility. Pricing varies by group size: $18-$20 per athlete for 6-10 athletes, $14-$16 per athlete for 10-18 athletes, and $10-$18 per athlete for off-site training.
• Youth Classes (Ages 9-11) Athletic foundation training for young athletes ages 9-11 focusing on coordination, strength, speed, and body control without overloading developing bodies.
• Middle School Program (Ages 12-14) Speed, strength, power, injury prevention, and movement training program designed to create dominant multi-sport athletes at the middle school level (ages 12-14).
• High School Program (Ages 15-18) Advanced strength and power, first-step explosiveness, agility, and injury-resilient conditioning for high school athletes ages 15-18 preparing for college showcases and recruitment.
• Speed Training Program First-step explosion and game speed training program based on four core pillars: acceleration mechanics, ground force production, body position and posture, and reaction and timing drills. Uses resisted band starts, falling starts, and wall march progressions.
• Hydration Strategy Program Elite hydration system and education program for athletes covering daily hydration, electrolyte balance, and game day hydration protocols to boost recovery, improve speed, and prevent cramps.

Quantifiable outcome

• Athletes return to sport faster - recovery period dramatically reduced or eliminated
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Local Medical DoctorscoreStrategic or Co-development PartnerLocal doctors refer patients exclusively to Core1Inc due to impressed results with the injury prevention and rehabilitation program. These physician relationships are a key referral source for physical therapy services.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Athletico Physical Therapy: Large multi-site outpatient physical therapy provider with sports medicine and return-to-sport programs; competes for the same injured-athlete PT demand as Core1Inc but without the integrated performance-training offering.
• Hospital for Special Surgery (HSS) Rehabilitation: Specialty orthopedic and sports rehabilitation provider with athlete-focused return-to-play programs; represents the higher-acuity benchmark for the sports-rehab side of Core1Inc's offering.
• ATI Physical Therapy: National outpatient PT chain accepting major insurers (including BCBS and UHC), competing for sports rehabilitation volume — comparable in payer mix and clinical footprint to Core1Inc's PT practice.

Direct peers

• D1 Training: Franchised sports performance training network offering speed, strength, agility, and conditioning programs for youth athletes — directly comparable to Core1Inc's performance training tier and small-group athlete format.
• EXOS (formerly Athletes' Performance): National athlete performance and physical therapy provider offering integrated training, rehab, and return-to-play programs for professional, collegiate, and youth athletes — the closest scaled analog to Core1Inc's integrated PT-plus-performance model.
• Mike Boyle Strength and Conditioning: Independent strength and conditioning facility offering athletic performance training and integrated rehab services for athletes — directly comparable methodology and target customer to Core1Inc's performance training.
• Acceleration Sports Training: Specialized speed, strength, and conditioning training provider for youth and high school athletes with small-group formats; directly comparable to Core1Inc's Speed Training and high school program offerings.
• Parisi Speed School: Franchised speed and athletic development program for youth athletes, focused on acceleration and sport-specific training — overlapping with Core1Inc's Speed Training four-pillar methodology and youth athlete segments.

Emerging players

• IMG Academy: Elite athlete training and performance academy combining sport-specific coaching, performance, and rehab; comparable in integrated athlete-development philosophy, though at a much larger residential scale.

Regional players

• Pyramid Performance: Multi-clinic sports physical therapy and performance provider offering integrated rehab and athletic training; comparable integrated service model though operating in different regional markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/core1inc
• Instagraminstagram.com/core1inc
• LinkedInlinkedin.com/company/core1-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CORE1, INC