Keller Homes Inc.

What Keller Homes Inc. does

Keller Homes Inc. operates through its legal entity Keller Construction Services, LLC, doing business as Keller Design Build, a privately held Florida design-build firm tracing its origins to the early 1900s. The company is headquartered at 11716 Osprey Pointe Boulevard in Clermont, Florida, and is led by owner Brent Keller, who holds both State Certified Residential Contractor (CRC054660, 1991) and State Certified General Contractor (CGC1516543, 2008) licenses. Its service offering spans new custom home construction, residential remodeling (including kitchen and bath), commercial build-outs, design and architectural rendering services, and a custom cabinetry division with four product lines (Classic, Metropolitan, Closets Organized, and Outdoor Kitchens).

The firm operates a project-based, one-time-revenue model with quote-driven pricing. Its technology stack is anchored by Chief Architect CAD software for 3D modeling, rendering, and animation, supplemented by 360-degree panoramic VR viewing capabilities that allow clients to virtually walk through designs before construction. Marketing and customer acquisition run through a regional sales-led motion: a portfolio website (KellerDesignBuild.com), LinkedIn presence, Thumbtack marketplace listing, Zoom-based virtual consultations, and direct engagement with Brent Keller across multiple phone lines. The firm has earned multiple Builder's Association awards including Parade of Homes Overall Winner and Best Home Over One Million Dollars, and operates across Lake County, Mt Dora, Clermont, Naples, Collier County, and Longboat Key.

The business has remained founder-owned with no disclosed external funding, headcount data, or revenue figures. Its century-long operating history, owner-led customer engagement, and regional luxury-residential focus point to a stable, relationship-driven small enterprise rather than a growth-stage venture.

Name

Keller Homes Inc.

Legal name

Keller Construction Services, LLC

Website

https://kellerdesignbuild.com

Company type

Private

Founded year

1900

Operating status

Operating

Headcount range

1–10 employees

Short description

Keller Homes Inc., operating as Keller Design Build, is a privately held Central Florida design-build firm specializing in custom home construction, remodeling, commercial build-outs, and custom cabinetry for residential and commercial clients in Lake and Collier counties.

Ownership category

akta.pro rank

Product category

Residential Construction Services

NAICS

Interior Design Services (54141), Commercial and Institutional Building Construction (23622)

SIC

Operative Builders (1531), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industries

Joinery, Millwork & Casework Installation (Cabinetry, Built-Ins) (IMAFANAJ), Kitchen Permitting, Design & Project Management (HSAPAAAK)

Keywords

• Custom home construction
• Design-build services
• Home remodeling
• Custom cabinetry
• Residential construction Florida

Headquarters

HQ city

Clermont

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Custom Home Construction: Revenue generated from building new custom homes for clients in Florida markets. The company has built homes for nearly a century, with pricing varying based on home size, design complexity, and location. Projects include waterfront properties and luxury homes.
2. Home Remodeling Services: Remodeling services for existing homes including kitchen and bath renovations. Projects span from minor updates to major renovations such as the Quail Village Naples Mt Dora Villa Remodel.
3. Custom Cabinetry: Design and installation of custom cabinets including Classic, Metropolitan, Closet Organization, and Outdoor Kitchen product lines. Cabinet contracts can exceed $15,000 with prepaid Visa incentives offered during promotions.
4. Commercial Build-Outs: Commercial construction and build-out services for business spaces in Collier and Lake County areas.
5. Design Services: Architectural rendering, animations, and design planning services provided as part of the design-build approach. Includes virtual reality and 3D modeling capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Keller Construction Services, LLC (d/b/a Keller Design Build) is a Florida design-build contractor that designs and constructs new custom homes, performs residential remodeling (including kitchens and baths), delivers architectural design and 3D/VR visualization services, and manufactures and installs custom cabinetry across multiple product lines (Classic, Metropolitan, Closets Organized, and Outdoor). Services are delivered primarily to homeowners in Central Florida, with limited commercial build-out work in Collier and Lake Counties.

Product overview

Keller Construction Services, LLC (operating as Keller Design Build) provides a comprehensive suite of home building and renovation services anchored by new custom homes, home remodeling, design services, kitchen and bath specialization, and custom cabinetry. The company offers a portfolio of cabinet collections (Classic, Metropolitan, Closets Organized, and Outdoor) as part of its custom cabinetry division, along with architectural rendering and animations using 3D modeling technology. Services are provided across Florida communities including Mount Dora, Clermont, Howey in the Hills, Montverde, Windermere, Naples, and Longboat Key. The company has been building in Florida since the early 1900s.

Differentiator

Problem solved

Functional benefit

Brands

• KellerDesignBuild: The company's primary brand for design and build services including custom homes, remodeling, design services, kitchen and bath, custom cabinetry, and architectural rendering and animations.

Products and services

• New Custom Homes End-to-end custom home building services for residential properties in Florida, covering design and construction from concept to completion.
• Home Remodeling Comprehensive renovation and remodeling services for existing homes, covering structural updates and aesthetic improvements.
• Design Services Architectural design services including planning, layout, and specification for residential and commercial projects.
• Kitchen and Bath Remodeling Specialized remodeling services for kitchens and bathrooms, including fixture installation, cabinetry, and finishes.
• Custom Cabinetry Custom cabinet design and installation services featuring multiple product lines including Classic, Metropolitan, Closets Organized, and Outdoor collections with soft-close hardware.
• Architectural Rendering and Animations 3D visualization services including architectural rendering, animation, and panoramic views to provide customers with visual representations of designs during the planning phase.
• Commercial Build-Outs Commercial construction and build-out services for business spaces in Collier and Lake County areas, including tenant improvements and office renovations.

Quantifiable outcome

• First home built in early 1900s still standing today in Mount Dora, FL

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Arthur Rutenberg Homes: Florida-based custom homebuilder specializing in luxury on-your-lot construction with an owner-franchise model. Directly comparable to Keller on custom single-family design-build, Florida geographic focus, and luxury price tier.
• Coastal Construction Group: Florida luxury custom homebuilder with operations across Naples, Miami, and Tampa. Comparable on luxury custom home construction, Florida geography, and high-end client engagement model.
• ICI Homes: Florida-focused residential homebuilder offering custom and semi-custom homes across multiple Florida metros. Comparable on custom-home design-build delivery and Florida-only operating geography.
• Josh Wynne Construction: Boutique Florida custom homebuilder focused on luxury residential projects in Naples and Southwest Florida. Comparable on boutique scale, luxury price point, custom design-build model, and Florida-only geography.
• Neal Communities: Privately held Southwest Florida homebuilder with a long operating history and custom-home offerings. Comparable to Keller on Florida concentration, family/founder ownership, and custom single-family construction.

Broad incumbents

• Taylor Morrison: Top-five U.S. homebuilder with substantial Florida operations spanning Tampa, Orlando, Naples, and Jacksonville. Comparable on Florida single-family home construction; competes with Keller in the move-up and luxury segments but at meaningfully larger scale.
• WCI Communities: Florida-focused homebuilder with luxury and master-planned community offerings across the state. Comparable on Florida residential construction, though operates at significantly larger scale and broader community-development scope than Keller's boutique design-build model.
• Toll Brothers: National luxury homebuilder with active Florida operations across multiple metros including Tampa, Orlando, and Naples. Comparable to Keller on luxury single-family home construction and Florida market participation, though at vastly larger scale and broader portfolio.
• Lennar Corporation: Largest U.S. homebuilder with extensive Florida presence. Comparable on Florida residential construction broadly, though Lennar operates at national scale with production-builder model rather than Keller's custom design-build niche.

Regional players

• Donald Gardner Architects: Residential home plan design firm offering architect-designed plans used by custom builders. Comparable to Keller on residential design specialization, though operates as a plan-design provider rather than a turnkey design-build contractor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/keller-construction-services-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keller Homes Inc.