Insurance Desk Inc.

Name

Insurance Desk Inc.

Legal name

Insurance Desk Inc.

Website

https://insurancedesk.biz

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Insurance Desk Inc. is a Florida-based independent insurance agency in North Miami Beach that sells Homeowners, Auto, and Umbrella policies to individual consumers and households in Southeast Florida through licensed agents, with extended after-hours and weekend availability.

Ownership category

akta.pro rank

Product category

Insurance Agency Services

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Professional Umbrella / Excess (E&O/D&O Wrap) (FSAJANAH)

Keywords

• Independent insurance agency
• Homeowners insurance
• Auto insurance
• Umbrella insurance
• Personal lines coverage

Headquarters

HQ city

North Miami Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Insurance Commission Revenue: Insurance Desk Inc. operates as an insurance agency earning commissions on homeowners, auto, and umbrella policies sold to customers. Revenue is generated through carrier commissions on new policy placements and renewal commissions on existing policies, typical of independent insurance agency operations.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Insurance Desk Inc. is an independent insurance agency that sells Homeowners, Auto, and Umbrella insurance policies to consumers. Licensed agents analyze each customer's needs, present coverage options from available carriers, and bind policies directly with the carrier. The agency earns commissions on new placements and renewals, operating from its North Miami Beach, Florida office with extended weekday hours and weekend availability.

Differentiator

Problem solved

Functional benefit

Products and services

• Homeowners Insurance Insurance coverage for homeowners protecting residential property against damage, loss, and personal liability. Sold through licensed agents at Insurance Desk Inc. to individual homeowners in South Florida.
• Auto Insurance Vehicle insurance coverage protecting drivers against accidents, theft, and damage, including liability, collision, and comprehensive options. Sold to individual vehicle owners in South Florida.
• Umbrella Insurance Personal liability insurance providing additional excess coverage beyond the limits of standard auto and homeowners policies. Sold to individuals and families seeking to protect personal assets from lawsuits.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• GEICO: Major direct-to-consumer auto and increasingly homeowners insurer. Competes with Insurance Desk primarily on auto pricing and digital convenience, with a different (direct) distribution model.
• Allstate: Major national personal-lines carrier with a captive-agent channel. Competes directly with Insurance Desk on homeowners and auto but operates its own proprietary distribution and underwriting rather than acting as an independent agency.
• Progressive: Top-tier U.S. auto insurer with strong direct-to-consumer brand that also works through independent agents. Comparable auto coverage to Insurance Desk's auto product; represents both a carrier partner candidate and a competitive threat.
• State Farm: Largest U.S. personal-lines insurer with a captive-agent model. Directly competes with Insurance Desk for the same homeowners and auto customers in the Florida market, though through exclusive rather than independent distribution.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm. Overlaps with Insurance Desk on retail brokerage and personal-lines placement, though Gallagher's portfolio spans commercial, benefits, and risk management well beyond Insurance Desk's personal-lines focus.
• Marsh McLennan: Global professional services firm with Marsh as a leading insurance brokerage. Operates as a broad incumbent in the same brokerage distribution channel that Insurance Desk competes in, with vastly deeper resources and product breadth.

Direct peers

• Brown & Brown: National insurance brokerage with significant personal-lines exposure. Compares on agency/brokerage channel and commission-based revenue, but operates at substantially larger scale and broader product set.
• Goosehead Insurance: Public personal-lines insurance brokerage with a multi-carrier agency model offering homeowners, auto, and umbrella coverage. Highly comparable to Insurance Desk on product mix and agency-channel distribution; differs primarily in scale and franchise model.
• Hub International: Large independent insurance brokerage placing personal and commercial lines via agents. Comparable to Insurance Desk's independent agency / multi-carrier model, though Hub operates at much greater scale and across multiple geographies.

Emerging players

• Lemonade: Direct-to-consumer InsurTech offering homeowners and auto with a mobile-first, AI-driven experience. Represents the emerging digital distribution model that competes with traditional agent-led agencies like Insurance Desk for the same personal-lines customer.

Market position

Customer concentration

• LinkedInlinkedin.com/company/insurance-desk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insurance Desk Inc.