Bleu Banane Agency

What Bleu Banane Agency does

Bleu Banane Agency (legal name: Agence Bleu Banane) is a privately held French creative agency founded in 2019 by Clélia Degryse and Jean-Luc Martinez. The firm positions itself as a global branding practice delivering strategy, visual identity, naming, graphic charters, editorial design, motion design, digital design, video production and post-production, event and signage design, packaging design, and in-house printing/fabrication. It operates as a unified agency service model rather than a modular software platform, with each client engagement custom-scoped and project-priced.

The agency serves enterprise clients across luxury, beauty, food and beverage, spirits, watches, healthcare, real estate, nonprofit, and publishing — a disclosed roster that includes Danone, Evian, L'Oréal, Berluti, Jimmy Fairly, Mimitika, Estée Lauder, Omega, Cointreau, Rémy Martin, Sézane, Action Contre la Faim, Lysarc, REALYSA, Institut Carnot Calym, Lille Immo, Fail Clothes, Edition de la Martinière, and Edition de l'épure. Distribution is entirely direct: founders and a team of approximately 10-12 staff engage clients through portfolio-driven referrals, a website, LinkedIn, Instagram, and direct email outreach. The underlying technology stack is conventional creative production tooling with no proprietary AI/ML components.

The business model is professional services: revenue is generated from project-based engagements with variable scope and duration, priced by quote rather than by subscription or license. There is no public pricing, no SaaS layer, no API, no mobile app, and no disclosed funding rounds. Ownership remains with the two co-founders with no institutional investors, parent company, subsidiaries, or M&A activity evidenced. Operating geographies are limited to France, with no claimed international footprint despite an enterprise-tier client list.

Name

Bleu Banane Agency

Legal name

Agence Bleu Banane

Website

https://bleubanane-agency.com

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Bleu Banane Agency is a privately held French creative agency founded in 2019 that delivers global branding, visual identity, motion design, video production, packaging, and editorial services to enterprise clients across luxury, beauty, food and beverage, spirits, and healthcare.

Ownership category

akta.pro rank

Product category

Brand Design Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAAAAAN

Packaging & Brand Identity Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYBPAFAEAI

Brand Experience (BX) & Service Design

Business & Public Services/Marketing, Advertising & PR Services/Brand Strategy & Creative Services

SECONDARYMPAAAAAI

B2B/ABM Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Branding services
• Visual identity design
• Graphic design agency
• Motion design services
• Video production agency

Headquarters

HQ city

France

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Agency Services: Professional services revenue from branding, graphic design, digital, video production, event, and packaging services. Projects are typically custom engagements with variable scope and duration.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bleu Banane Agency is a global branding agency that delivers comprehensive branding, strategy, and design services for enterprise clients. Its core work spans brand strategy, visual identity (naming and graphic charters), editorial/publishing design, digital and social media design, motion design, video production and post-production, event and signage design, packaging design, and printing/fabrication. Engagements are custom project-based services delivered by an in-house team of art directors, motion designers, and brand strategists.

Product overview

Bleu Banane Agency is a global branding agency founded in 2019, offering a comprehensive suite of services organized around strategy, design, and brand creation. The agency's portfolio includes core service offerings such as Branding/Visual Identity with naming and graphic charters, Editorial/Publishing services, Digital & Social Media, Motion Design Content Creation, Video Production & Post-Production, Event & Signage, Packaging Design, and Manufacturing/Printing services. The agency has delivered specific client projects including We SCAN for Danone, LYSARC REALYSA, Danone H4H, and FAIL CLOTHES, among others. The offering operates as a unified agency service model rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding – Identité Visuelle, Naming, Charte Graphique (Visual Identity, Naming, Graphic Charter) Visual identity development including naming, brand strategy, and graphic charter creation for enterprise clients.
• Édition – Direction Artistique et Conception Graphique (Publishing – Art Direction and Graphic Design) Art direction and graphic design for magazines, catalogs, journals, and stationery.
• Digital & Réseaux Sociaux (Digital & Social Media) Website art direction and development, banners, newsletters, and social media content design.
• Création de Contenus – Motion Design (Content Creation – Motion Design) Motion design, presentations, and activity/performance report creation.
• Vidéos & Post Production (Video & Post-Production) Video capture, editing, and post-production services.
• Event & Signalétique (Event & Signage) Stand creation, brand event execution, event digitalization, signage systems, and space design.
• Création Packaging (Packaging Design) Volume design, range redesign, and packaging charter development.
• Conception – Fabrication (Design – Manufacturing/Printing) Offset and digital printing, signage, promotional items, and screen printing production.
• Conseil – Réflexion Stratégique et Créative (Consulting – Strategic and Creative Thinking) Strategic and creative consulting services for brand development.

Named customers19 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Dragon Rouge: French-founded global branding and design agency specializing in brand identity, packaging, and brand experience — directly comparable scope including the packaging and brand identity work that Bleu Banane delivers.
• Saguez & Partners: French independent branding and design agency serving major enterprise clients across retail, luxury, and FMCG — directly comparable on brand identity, retail design, and packaging offerings.
• Carré Noir: French branding and design agency with a long-standing reputation in brand identity, packaging, and retail design — comparable service scope and French enterprise client base.
• W&Cie: Paris-based creative agency offering branding, advertising, and digital services to enterprise clients — similar boutique-to-mid profile and French market focus.
• Marcel Paris: French independent creative agency offering advertising, branding, and content services to enterprise brands — comparable boutique-to-mid scale and Paris-based enterprise focus.
• Rosapark: Independent French creative agency delivering brand strategy, advertising, and design for premium and luxury enterprise clients — a strong comparability on luxury/beauty client mix.
• BETC Paris: Paris-headquartered creative agency with similar full-service brand, advertising, and design capabilities serving major French and international enterprise clients — the most direct French-market peer to Bleu Banane.

Emerging players

• Graphéine: French design studio specializing in visual identity, graphic design, and branding with a comparable boutique profile — a relevant emerging/scale-comparable peer in the French brand identity space.

Broad incumbents

• Brand Union (Superunion): Global brand consultancy offering brand strategy, visual identity, and design services to multinational clients — direct overlap on Bleu Banane's brand identity offerings at significantly larger scale and geographic reach.
• Landor & Fitch: Global branding consultancy with a strong French and European presence delivering brand strategy, identity, and experience design to multinational clients — overlapping enterprise client base at a much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/in/cleliadegryse
• Instagraminstagram.com/bleubanane_agency/?hl=fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bleu Banane Agency