Events & Venues Rotorua
Events & Venues Rotorua is a Rotorua Lakes Council-owned entity that manages six venues and 110+ public reserves, providing venue hire and bundled event services (catering, AV, ticketing, theming) for conferences, concerts, sports, weddings, and community events in Rotorua, New Zealand.
- Company typePrivate
- Founded1980
- HeadquartersRotorua, New Zealand
- Headcount—
- GTM typeB2B
- OfferingServices
What Events & Venues Rotorua does
Events & Venues Rotorua is a venue management and event services entity owned and operated by Rotorua Lakes Council (the local government authority), based in Rotorua, New Zealand. The organization manages six distinct venues across the Rotorua district: the Energy Events Centre (a multi-purpose complex including the Unison Arena for up to 4,000 delegates, BayTrust Forum, Grand Hall with Maori cultural elements, and Southern Trust Sportsdrome), the Sir Howard Morrison Centre performing arts complex (featuring the 950+ seat Sir Owen Glenn Theatre, Te Haumako Black Box Theatre, and banquet and foyer spaces), the historic Te Runanga Tea House dating to 1903, the Rotorua International Stadium with capacity for 18,000 spectators, and over 110 public reserves. The company previously operated as the Rotorua Convention Centre before rebranding to its current identity.
The business model is B2B venue hire plus bundled event services. Revenue is generated primarily through hourly, daily, and event-based venue rental fees, supplemented by ticketing revenue through an in-venue Ticketmaster Box Office ($2 per ticket in-person, $8 per online/phone transaction), and by facilitating access to catering (Montana Food & Events, Plenty Group/Terrace Catering), audio-visual services (Vidcom NZ), theming (Event Impressions), exhibition services, and transport logistics through a network of preferred suppliers. Pricing is quote-based and not publicly disclosed. Go-to-market is direct enterprise sales through a dedicated business events team, a separate major events team, and venue-specific sales contacts, supported by a multi-channel marketing mix spanning the company website, the Mai Rotorua events portal, email newsletters, social media, print and radio advertising, and BEIA (Business Events Industry Aotearoa) Gold membership.
The company serves corporate event organizers, sports and entertainment promoters, wedding and private event planners, community organizations, and international sports federations. It supports over 100 outdoor events annually in Rotorua and has hosted major international events including the 2011 Rugby World Cup and the Crankworx World Tour. Rotorua was the only New Zealand region to receive the IFEA World Festival and Event City Award in 2013. The entity is not independently capitalized, has no funding rounds, and operates entirely as a council-managed service with no external equity investment.
Events & Venues Rotorua firmographics
Firmographics- Name
- Events & Venues Rotorua
- Legal name
- Events & Venues Rotorua
- Website
- https://eventsandvenues.co.nz
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Short description
- Events & Venues Rotorua is a Rotorua Lakes Council-owned entity that manages six venues and 110+ public reserves, providing venue hire and bundled event services (catering, AV, ticketing, theming) for conferences, concerts, sports, weddings, and community events in Rotorua, New Zealand.
- Ownership category
- akta.pro rank
Events & Venues Rotorua industry classification
Industry- Product category
- Event Venue Management
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Venue Booking, Ticketing & Event-Day Services (Box Office, Guest Services) (MPAKAEAO)
- akta.pro secondary industries
- Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA), Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues) (MPAGALAD), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Concessions, Pop-Ups & Temporary Foodservice for Events (THAHAKAL)
Keywords
Where Events & Venues Rotorua is headquartered
LocationHeadquarters
- HQ city
- Rotorua
- HQ country
- New Zealand
- HQ region
- Oceania
Offices5 records
Markets served
Events & Venues Rotorua business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Venue Rental: Primary revenue from renting out venue spaces including the Energy Events Centre, Sir Howard Morrison Centre, Rotorua Stadium, and Te Runanga Tea House. Revenue is generated through hourly/daily/event-based venue hire fees.
- Event Services: Additional revenue from bundled event services including catering coordination, audio-visual equipment and support, theming, exhibition services, and transport logistics. Services are provided through preferred supplier partnerships.
- Ticketing Services: Revenue from Ticketmaster Box Office operations at Sir Howard Morrison Centre. Ticket fees include $2.00 per ticket for box office purchases and $8.00 transaction fee for online/phone purchases.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Events & Venues Rotorua product offering
Product offeringCore offering
Events & Venues Rotorua manages six venues across Rotorua, New Zealand — the Energy Events Centre, Sir Howard Morrison Centre, Te Runanga Tea House, Rotorua International Stadium, and over 110 public parks and reserves — providing venue hire for conferences, exhibitions, concerts, sporting events, weddings, and community events. The company offers bundled event services including ticketing via Ticketmaster Box Office, audio-visual production, contracted catering, theming, exhibition support, and event marketing, delivered alongside the venue hire for corporate event organizers, sports and entertainment promoters, and community groups.
Product overview
Events & Venues Rotorua operates as a venue management organization managing six main venues across Rotorua, New Zealand. The portfolio comprises the Energy Events Centre (a multi-purpose complex with Unison Arena, BayTrust Forum, Grand Hall, and Southern Trust Sportsdrome), Sir Howard Morrison Centre (performing arts venue with Sir Owen Glenn Theatre, Te Haumako Black Box Theatre, and flexible event spaces), Te Runanga Tea House (historic 1903 heritage venue), Rotorua Stadium (outdoor stadium for 18,000), and Parks & Reserves. Beyond venue hire, the organization offers ancillary services including Ticketmaster Box Office ticketing, audio-visual services via Vidcom NZ, event catering through contracted providers, event marketing, exhibition services, and theming services.
Differentiator
Problem solved
Functional benefit
Products and services
- Energy Events Centre
Quantifiable outcome
- Hosts 100+ outdoor events annually and supports over 100 community outdoor events per year
- +1 more outcomes
Companies that use Events & Venues Rotorua
Customer profileSegments5 records
Ideal customer profiles3 records
Events & Venues Rotorua technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Events & Venues Rotorua partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Montana Food & EventscoreContracted caterer for Energy Events Centre and Rotorua Stadium, providing full catering services for events at these venues. Tash Davies serves as Head of Events & Functions.
- Plenty Group (Terrace Catering)corePreferred caterer for Sir Howard Morrison Centre and Te Runanga Tea House. Natasha Hall serves as General Manager - Plenty Group.
- Vidcom NZcorePreferred audio-visual supplier for Energy Events Centre. Provides full range of AV solutions for conferences, award dinners, exhibitions, and live events with locally-based Rotorua team.
- Event ImpressionscorePreferred event styling partner for Rotorua Energy Events Centre. Provides bespoke styling solutions including custom table linen, centrepieces, staging, furniture and decor for conferences, gala dinners, and corporate events.
- Super ShuttleminorDoor-to-door shuttle service servicing Rotorua Airport and city, offering transport solutions for event attendees and conference delegates.
- Budget RentalsminorCar rental provider recommended for event attendees and conference groups requiring vehicle transport.
- Rotorua TaxisminorLocal taxi fleet providing comprehensive transport services for event attendees, utilizing latest technology for efficient service.
- Town & Country TouringminorProvides full transport services for conference groups from airport arrival through event duration.
- Air New ZealandminorNational airline providing connectivity to Rotorua from Auckland, Wellington, Christchurch, and Queenstown for event attendees and delegates.
- TicketmastercoreTicketmaster Box Office operated within Sir Howard Morrison Centre foyer. Provides ticketing services for local and national events with online, phone, and in-person purchase options.
- RotoruaNZcoreEconomic Development Agency and Regional Tourism Organisation for Rotorua district. Partners on destination marketing, event investment fund, and promoting Rotorua as a conference and major event destination.
- Business Events Industry Aotearoa (BEIA)coreGold member of BEIA, the marketing organization promoting New Zealand as a conference and incentive destination.
- Rotorua Lakes CouncilcoreParent organization. Rotorua Lakes Council is the local governing body overseeing Events & Venues Rotorua and providing administrative support.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Events & Venues Rotorua competitors and assessment
Company assessmentDirect peers
- Hamilton Venue Management (Claudelands): Hamilton-based venue operator including Claudelands Event Centre. Competes for North Island regional conference and exhibition business with similar mid-scale capacity profile to Energy Events Centre.
- Wellington Venues (Tākata Moana): Wellington City Council entity operating TSB Bank Arena, St James Theatre, and other venues. Comparable multi-venue council operation hosting concerts, conferences, and sporting events in NZ's capital.
- New Zealand International Convention Centre (NZICC): Auckland-based purpose-built convention centre. Competes with Rotorua Energy Events Centre for large-scale national and international conference bookings in the New Zealand market.
- ChristchurchNZ Venues: Operates Christchurch Town Hall and other civic venues for conferences, concerts, and sporting events. Directly comparable as a New Zealand regional venues operator competing for national conference and entertainment bookings.
Others
- Ticketek New Zealand: Major NZ ticketing services provider comparable to the integrated Ticketmaster Box Office operated at Sir Howard Morrison Centre. Adjacent ecosystem participant in the same NZ live events market.
- RotoruaNZ: Regional tourism organisation and economic development agency for Rotorua district. Partner and ecosystem participant working with Events & Venues Rotorua on destination marketing and event investment fund promotion.
Regional players
- ASB Baypark / Mercury Arena: Tauranga-based multi-venue complex with arena and stadium facilities, located in the Bay of Plenty region adjacent to Rotorua. Comparable event hosting for sports, concerts, and exhibitions within the same regional catchment.
Broad incumbents
- Auckland Live: Auckland Council-controlled venues operator managing Aotea Centre, Auckland Town Hall, and Civic Theatre. Direct comparison as a New Zealand council-operated multi-venue portfolio targeting conferences, performing arts, and community events, though at a larger metropolitan scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Events & Venues Rotorua social profiles
Digital presenceEvents & Venues Rotorua financial estimates
Financial estimateRevenue estimate
Valuation estimate
Events & Venues Rotorua leadership team
Management profileNumber of profiles
Events & Venues Rotorua funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Events & Venues Rotorua M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Events & Venues Rotorua
What does Events & Venues Rotorua do?
Events & Venues Rotorua manages six venues across Rotorua, New Zealand — the Energy Events Centre, Sir Howard Morrison Centre, Te Runanga Tea House, Rotorua International Stadium, and over 110 public parks and reserves — providing venue hire for conferences, exhibitions, concerts, sporting events, weddings, and community events. The company offers bundled event services including ticketing via Ticketmaster Box Office, audio-visual production, contracted catering, theming, exhibition support, and event marketing, delivered alongside the venue hire for corporate event organizers, sports and entertainment promoters, and community groups.
Is Events & Venues Rotorua a public or private company?
Events & Venues Rotorua is a private company. It is classified as state government owned and is currently operating.
When was Events & Venues Rotorua founded?
Events & Venues Rotorua was founded in 1980.
Where is Events & Venues Rotorua based?
Events & Venues Rotorua is headquartered in Rotorua, New Zealand, in the Oceania region.
How does Events & Venues Rotorua make money?
Three revenue lines are on record. Venue Rental is the primary driver. The others are event Services and ticketing Services.
Who are Events & Venues Rotorua's main competitors?
Direct peers on record are Hamilton Venue Management (Claudelands), Wellington Venues (Tākata Moana), New Zealand International Convention Centre (NZICC) and ChristchurchNZ Venues. Others are Ticketek New Zealand and RotoruaNZ. ASB Baypark / Mercury Arena is listed as a regional player. Auckland Live is listed as a broad incumbent.
Does Events & Venues Rotorua have an API?
No public API is recorded for Events & Venues Rotorua.
What industry is Events & Venues Rotorua in?
Events & Venues Rotorua's product category is Event Venue Management. Its primary akta.pro industry code is MPAKAEAO, Venue Booking, Ticketing & Event-Day Services (Box Office, Guest Services), with a secondary code of MPAGALAA, Arena & Stadium Operations (Large-Capacity Venues). Its NAICS code is 71131 and its SIC code is 7900.