Camp Greystone
Camp Greystone is a private, family-owned Christian summer camp for girls ages 6-16, founded in 1920 and located in Tuxedo, North Carolina, offering multi-session overnight programs (Junior, June, Main, and August Camps) serving families primarily across the US Southeast.
- Company typePrivate
- Founded1920
- HeadquartersZirconia, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Camp Greystone does
Camp Greystone is a private, family-owned Christian summer camp for girls, founded in 1920 by Dr. Sevier and continuously operated for over 100 years at its campus in Tuxedo/Zirconia, North Carolina (21 Camp Greystone Lane). The camp serves girls ages 6-16 drawn primarily from the US Southeast, offering four seasonal sessions of varying duration: Junior Camp (one week), June Camp (approximately three weeks), Main Camp (approximately five weeks), and August Camp (approximately two weeks). Programming spans water sports, equestrian, adventure, fine and performing arts, cooking, and athletics, anchored by a Christian values-based curriculum and a four-fold philosophy of spiritual, social, mental, and physical development. Total served population including staff reaches approximately 900 individuals per summer, with the kitchen producing three meals daily for the community.
Revenue is generated through seasonal tuition paid by individual camper families, with multiple tiered session options and an annual billing cadence; specific pricing is not publicly disclosed and prospective parents are directed to request information or schedule an in-person tour. Distribution is fully direct-to-consumer: parents inquire through the website or by phone, complete enrollment through the Camp In Touch online portal, and may visit the campus for tours. Marketing relies on content marketing via an active blog, video content distributed through Vimeo and YouTube, organic social on Facebook, Instagram, and SoundCloud, and email communications with prospective and current families. The camp is owned and directed by the Miller family, currently Jimboy Miller and Margaret Miller, following a leadership lineage that traces from founder Dr. Sevier through Virginia Hanna and Libby Hanna Miller.
The underlying technology stack is intentionally minimal and explicitly tech-free for campers during the summer season; administrative enrollment is handled through the third-party Camp In Touch platform. Strategically the business has consolidated its real estate base through the 2015 acquisition of Bear Mountain (hundreds of adjacent acres) and the 2017 re-purchase of Thunderhead, while placing the core property into a Land Conservation Trust in 2010 to preserve the campus long-term. Revenue streams beyond tuition include retail through the Greystone Store and a growing philanthropic program centered on the Great Day Fund camper scholarship.
Camp Greystone firmographics
Firmographics- Name
- Camp Greystone
- Legal name
- Camp Greystone
- Website
- https://campgreystone.com
- Company type
- Private
- Founded year
- 1920
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Camp Greystone is a private, family-owned Christian summer camp for girls ages 6-16, founded in 1920 and located in Tuxedo, North Carolina, offering multi-session overnight programs (Junior, June, Main, and August Camps) serving families primarily across the US Southeast.
- Ownership category
- akta.pro rank
Camp Greystone industry classification
Industry- Product category
- Residential Summer Camp
- NAICS
- Recreational and Vacation Camps (except Campgrounds) (721214)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)
- akta.pro secondary industries
- Cabin & Cottage Campgrounds (THAMAJAD), Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ)
Keywords
Where Camp Greystone is headquartered
LocationHeadquarters
- HQ city
- Zirconia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Camp Greystone business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Summer Camp Tuition: Camp generates revenue through seasonal tuition fees charged to families for their daughters to attend summer camp sessions. The camp offers multiple sessions including Junior Camp, June Camp, Main Camp, and August Camp with varying durations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Multiple session options with varying durations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Camp Greystone product offering
Product offeringCore offering
Camp Greystone provides residential Christian summer camp experiences for girls ages 6-16 in the mountains of Western North Carolina. It sells seasonal overnight camp sessions (Junior Camp, June Camp, Main Camp, and August Camp) of varying durations, with programming spanning water sports, adventure, equestrian, fine and performing arts, cooking, and spiritual development. The offering is positioned as a traditional, faith-based, tech-free summer experience for individual families.
Product overview
Camp Greystone is a traditional Christian summer camp for girls located in the mountains of Western North Carolina. The organization offers seasonal overnight camp sessions (Junior Camp, June Camp, Main Camp, and August Camp) with a wide variety of recreational activities including water sports, adventure programs, fine arts, performing arts, cooking classes, and equestrian programs. The camp operates as a single-service offering focused on providing a traditional summer camp experience rather than a technology platform or software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Junior Camp One-week overnight summer camp session geared toward younger campers, part of the camp's session portfolio for girls ages 6-16.
- June Camp Approximately three-week overnight summer camp session, offering the full slate of camp activities and Christian programming.
- Main Camp
Quantifiable outcome
- Over 100 years of continuous operation serving generations of campers
- +1 more outcomes
Companies that use Camp Greystone
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Camp Greystone technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Camp Greystone partnerships and signals
Strategic signalScale indicators4 records
Recent moves15 records
Expansion highlights4 records
Camp Greystone competitors and assessment
Company assessmentRegional players
- Camp Rockmont: Boys' Christian residential summer camp in Black Mountain, NC operating since 1956. Comparable as a long-running faith-based traditional overnight camp in Western North Carolina with similar activities (equestrian, adventure, watersports, sports), serving the same Southeast family market.
- Kanuga: Episcopal conference center and summer camp in Hendersonville, NC offering youth summer camp programs in Western North Carolina. Comparable as a faith-based camp operator in the same geography serving similar Southeast Christian families.
- Camp Cheerio: 4-H operated overnight camp in Roaring Gap, NC. Comparable as a multi-activity traditional overnight summer camp in North Carolina serving the Southeast family market, though broader (coed) than Greystone.
- Camp Carson: Overnight summer camp in Bostic, NC operated by the Catholic Diocese of Charlotte. Comparable as a faith-based traditional overnight camp in Western North Carolina serving similar Southeast Catholic/Christian families with multi-week sessions.
- YMCA Camp Hanes: Overnight summer camp operated by the YMCA in King, NC. Comparable as a traditional overnight camp serving Southeast families with similar activity programming (swimming, adventure, sports), although serving both genders and broader faith/non-faith audiences.
Direct peers
- Camp Ton-A-Wandah: Girls' overnight summer camp in Hendersonville, NC, founded on Christian principles with multi-week session offerings. Direct peer given shared girls-only overnight model, faith-based heritage, Western NC location, and similar traditional camp programming (riding, watersports, arts).
- Camp Kenwood / Camp Woody: Boys' and girls' overnight summer camps in NH, with the sibling-camp structure for the girls' side (Camp Kenwood) a direct peer in the traditional girls' overnight camp category, featuring similar multi-week sessions and activity breadth.
- Camp Merrie-Woode: Girls' overnight summer camp located in Sapphire, NC in the Blue Ridge Mountains. Direct peer due to shared all-girls overnight format, Western North Carolina mountain location, similar activity mix, and overlapping Southeast family catchment.
- Camp Timber Tops: Girls' overnight summer camp in Honesdale, PA operating for over 90 years. Direct peer given all-girls overnight model, multi-session format, broad activity programming, and similar family-of-campers positioning with strong alumnae tradition.
- Camp Towanda: Girls' overnight summer camp in Honesdale, PA with traditional multi-week sessions and similar activity mix (sports, watersports, arts, adventure). Direct peer given shared overnight girls-only model and comparable session/length structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Camp Greystone social profiles
Digital presenceCamp Greystone financial estimates
Financial estimateRevenue estimate
Valuation estimate
Camp Greystone leadership team
Management profileNumber of profiles
Profiles3 records
Camp Greystone funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Camp Greystone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Camp Greystone
What does Camp Greystone do?
Camp Greystone provides residential Christian summer camp experiences for girls ages 6-16 in the mountains of Western North Carolina. It sells seasonal overnight camp sessions (Junior Camp, June Camp, Main Camp, and August Camp) of varying durations, with programming spanning water sports, adventure, equestrian, fine and performing arts, cooking, and spiritual development. The offering is positioned as a traditional, faith-based, tech-free summer experience for individual families.
Is Camp Greystone a public or private company?
Camp Greystone is a private company. It is classified as family owned and is currently operating.
When was Camp Greystone founded?
Camp Greystone was founded in 1920. It employs 11 to 50 people.
Where is Camp Greystone based?
Camp Greystone is headquartered in Zirconia, United States, in the North America region.
How does Camp Greystone make money?
One revenue line is on record: summer Camp Tuition.
Who are Camp Greystone's main competitors?
Regional players on record are Camp Rockmont, Kanuga, Camp Cheerio, Camp Carson and YMCA Camp Hanes. Direct peers are Camp Ton-A-Wandah, Camp Kenwood / Camp Woody, Camp Merrie-Woode, Camp Timber Tops and Camp Towanda.
Does Camp Greystone have an API?
No public API is recorded for Camp Greystone.
What industry is Camp Greystone in?
Camp Greystone's product category is Residential Summer Camp. Its primary akta.pro industry code is EDAMALAA, Multi-Activity Enrichment Camps (Academic + Arts + Sports), with a secondary code of THAMAJAD, Cabin & Cottage Campgrounds. Its NAICS code is 721214 and its SIC code is 7000.