Gima caffè
Gima Caffè is a Roman coffee roaster founded in 1988 that produces and supplies premium espresso blends, capsules, and pods to Ho.Re.Ca. operators (bars, hotels, restaurants, offices) and consumers in Italy and 12+ export markets.
- Company typePrivate
- Founded1988
- HeadquartersRoma, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Gima caffè does
Gima Caffè (legal name GI.MA. S.r.l.) is a privately held Italian coffee roasting company headquartered in Rome, operating a 2,500 sqm ISO 9001:2015- and ISO 14001:2015-certified facility active since 1988. The company roasts and packages a portfolio of five proprietary espresso blends — Diamante (100% Arabica specialty, two origins scoring above 80 SCA points), Perla Nera, Rubino, Ambra, and Zaffiro (decaffeinated) — offered in whole bean, ground, Nespresso-compatible capsule, and E.S.E. pod formats. Production relies on calibrated roasting curves per single origin and in-house chemical and sensory laboratory analysis for consistency, supplemented by Nespresso-compatible capsule lines (Minuetto, Allegro, Vivace) and E.S.E. pods (Rubino, Adagio).
Revenue is generated through three primary streams: (1) B2B direct supply to Ho.Re.Ca. operators (bars, pastry shops, ice cream shops, hotels, restaurants, and corporate offices) on quote-based contracts bundled with free periodic check-ups, training, and an internal technical workshop for equipment maintenance; (2) B2C sales via the shop.gimacaffe.it e-commerce platform and the Diamante concept store in a major Rome shopping center; and (3) services revenue from the Master Espresso training academy (SCA-aligned courses at €90–€140 per participant) and the Aroma Street mobile coffee cart for events. The company exports to 12+ countries across Europe, the Middle East, Asia, and North America, supported by a Dubai sales office and recurring participation in major international trade fairs (HOST Milano, INTERNORGA, ANUGA, The Hotel Show Dubai, Riga Food, World Food Moscow). Ownership rests with the Giuliani family (Virgilio Giuliani as owner; Claudio Giuliani as legal representative).
Gima caffè firmographics
Firmographics- Name
- Gima caffè
- Legal name
- GI.MA. S.r.l.
- Website
- https://gimacaffe.it
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gima Caffè is a Roman coffee roaster founded in 1988 that produces and supplies premium espresso blends, capsules, and pods to Ho.Re.Ca. operators (bars, hotels, restaurants, offices) and consumers in Italy and 12+ export markets.
- Ownership category
- akta.pro rank
Gima caffè industry classification
Industry- Product category
- Specialty Coffee Roasting
- NAICS
- Coffee and Tea Manufacturing (31192)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee Blending & Flavoring (AFAFADAC)
- akta.pro secondary industries
- Single-Serve Coffee (Pods, Capsules) (CRADAHAH), Beverage Service (Coffee/Tea/Juice) & Refreshment Stations (HSACAGAJ)
Keywords
Where Gima caffè is headquartered
LocationHeadquarters
- HQ city
- Roma
- HQ country
- Italy
- HQ region
- Europe
Offices3 records
Markets served
Gima caffè business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- B2B Coffee Supply to Ho.Re.Ca. Core revenue stream from supplying roasted coffee (whole beans, ground, capsules, pods) to professional operators including bars, pastry shops, ice cream shops, hotels, restaurants, and offices. Pricing is quote-based and relationship-driven with free periodic check-ups and assistance bundled into the offering.
- B2C E-commerce (Online Shop): Direct-to-consumer online sales via shop.gimacaffe.it. Consumers can purchase coffee products (beans, ground, capsules, pods) with payment via credit card, bank transfer, and prepaid cards. Prices include VAT and domestic shipping in Italy.
- Aroma Street Event Coffee Service: Mobile coffee cart rental service for events, inaugurations, and festivals. The service includes the Ape vehicle, barista, equipment, and 2kg of complimentary coffee. Additional revenue comes from product and gadget sales at the event.
- Master Espresso Training Courses: Paid professional barista training courses (Barista Skills Foundation, Brewing Foundation, Latte Art) offered as a revenue-generating service to aspiring and practicing baristas. Pricing ranges from €90 to €140 per course (plus VAT).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/per course | Barista Skills Foundation - 1-day course covering espresso machine use, grinder calibration, workspace management, and daily equipment cleaning |
| Unit Pricing | One time/per course | Latte Art - 1-day course on pouring and etching techniques, covers basic shapes (heart, leaf, swan, tulip) |
| Unit Pricing | One time/per course | Brewing Foundation - Course on alternative extraction methods (V60, Aeropress, Chemex) |
| Unit Pricing | One time/per course | Caffetteria Avanzata - 16-hour advanced course across 4 afternoons |
| Unit Pricing | Pay-as-you-go | Aroma Street Event Coffee - Full-day Ape rental package |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Gima caffè product offering
Product offeringCore offering
Gima caffè is an Italian coffee roasting company that produces and distributes espresso blends, single-dose coffee capsules (Nespresso-compatible), and ESE pods under the Gima brand and the Diamante sub-brand. The company supplies coffee, complementary products (tea, infusions, hot chocolate), equipment maintenance, barista training, and a mobile café service primarily to professional Ho.Re.Ca. operators, while also selling to individual consumers via its own e-commerce site and concept store.
Product overview
Gima caffè is an Italian coffee roasting company founded in the early 1980s in Rome, operating a 2,500 sqm production facility. The product portfolio centers on five premium coffee blend selections (Diamante, Perla Nera, Rubino, Ambra, Zaffiro) offered in whole bean, ground, pod, and capsule formats, complemented by Nespresso-compatible capsules (Minuetto, Allegro, Vivace) and Esegrip pods (Rubino, Adagio). Beyond products, Gima operates a mobile café concept (Aroma Street) available for event hire, runs a professional barista training school (Master Espresso), and provides B2B coffee supply services with equipment maintenance for the hospitality sector. The company holds ISO 9001:2015 and ISO 14001:2015 certifications and serves international markets across Europe, the Middle East, and Asia.
Differentiator
Problem solved
Functional benefit
Brands
- Diamante: 100% Arabica premium blend, refined coffee for those seeking delicate but well-defined sensations.
- Perla Nera
- Rubino
- Ambra
- Zaffiro
- Aroma Street
- Master Espresso
Quantifiable outcome
- International presence in 12+ countries across Europe, Middle East, Asia, and North America
- +2 more outcomes
Companies that use Gima caffè
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Gima caffè technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Gima caffè partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- HORECA/GASTROFOOD 2025minorGima is set to exhibit at HORECA/GASTROFOOD 2025 (November 2025), supported by EU VOUCHER INTERNAZIONALIZZAZIONE PMI grant. An important venue for networking with Ho.Re.Ca. operators and international buyers.
- HOST Milano (October 2025)coreGima plans to participate at HOST Milano in October 2025, co-funded by the EU VOUCHER INTERNAZIONALIZZAZIONE PMI grant. This follows the company's strong tradition of exhibiting at HOST Milano.
- INTERNORGA HamburgcoreGima is set to participate at INTERNORGA Hamburg in March 2025 with EU VOUCHER INTERNAZIONALIZZAZIONE PMI funding (€45,720). INTERNORGA is one of Europe's leading trade fairs for the food service and hospitality industry.
- Slow Food (Coffee Coalition)minorSlow Food participated in Gima's Open Day event (November 17, 2022), presenting the Coffee Coalition international project to attendees. Slow Food is an international organization promoting sustainable food systems. This represents a community-building partnership around responsible coffee sourcing.
- Istituto Alberghiero di Roma Tor CarboneminorTwo classes from the Istituto Alberghiero di Roma Tor Carbone (hotel management school) participated in a didactic/formative tour at Gima's facility during the November 17, 2022 Open Day. Represents Gima's educational outreach and community-building effort.
- Andrea Antonelli (PULY CAFF Brand Ambassador)minorAndrea Antonelli, Brand Ambassador for PULY CAFF, conducted demonstrative courses at Gima's Open Day on November 17, 2022. Represents collaboration with specialty coffee equipment brands for training and demonstration purposes.
- HOST MilanocoreGima exhibited at HOST Milano (October 22–26, 2021), the global benchmark event for espresso and Ho.Re.Ca. equipment. Gima's 'home' fair where the company shared important news at Hall 15P, booth F61. This is the company's most strategically important trade fair.
- ANUGA (Germany)minorGima participated at ANUGA in Cologne, Germany (October 9–13, 2021), the world capital of food & beverage for 5 days. Exhibited at booth D036, presenting gourmet coffee to an international audience.
- WORLD FOOD MOSCOWminorGima exhibited at WORLD FOOD MOSCOW (September 21–24, 2021), the historic Moscow exhibition at its 30th edition. Located at booth C2053. Part of the company's strategy to strengthen presence in Russian-speaking markets.
- RIGA FOOD (Latvia)minorGima exhibited at RIGA FOOD 2021 (September 9–11, 2021), the main food sector fair of the Baltics, as the sole representatives of the Italian coffee roasters panorama. Part of the international expansion strategy targeting Eastern European markets.
- THE HOTEL SHOW DUBAIminorGima participated as an exhibitor at THE HOTEL SHOW DUBAI (May 31 – June 2, 2021) in Dubai, UAE. This was the company's first experience in Arabia and received excellent feedback on products with great development prospects for the Middle Eastern market.
- Andrea Matarangolo (SCA Trainer)coreAndrea Matarangolo serves as a SCA (Specialty Coffee Association) trainer for Gima's Master Espresso academy. He is the Coordinator of Education for SCA Italy, an authorized SCA AST (Authorized Specialty Trainer), and Q-grader. He brings extensive experience from coffee-producing countries and is central to Gima's barista training and quality assurance program.
- Vittorio Agosti (SCA Trainer)minorVittorio Agosti served as a Certified Trainer for Gima's Master Espresso courses (summer 2019), conducting a hot and cold barista course. He represents Gima's network of qualified external SCA trainers.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Gima caffè competitors and assessment
Company assessmentDirect peers
- Caffè Borbone: Naples-based Italian coffee roaster with a comparable mid-scale B2B Ho.Re.Ca. model and strong positioning in single-serve capsules and pods — directly overlapping with Gima's blend-plus-capsule portfolio.
- Caffè Vergnano: Historic Turin-based Italian coffee roaster (est. 1882) with espresso blend offerings, capsule range, and a B2B plus B2C retail model — comparable heritage and portfolio breadth to Gima.
- Caffè Passalacqua: Naples-based Italian coffee roaster with a comparable family-run profile, espresso blend portfolio, and Ho.Re.Ca. distribution model; similar size and channel positioning to Gima.
- Kimbo: Naples-based independent Italian coffee roaster with a long Ho.Re.Ca. heritage, espresso blend range, and international export — closely comparable to Gima in product mix and professional channel focus.
- Hausbrandt: Trieste-based Italian coffee roaster with a multi-blend portfolio, Ho.Re.Ca. focus, and international presence — comparable to Gima in operating model and professional-channel emphasis.
- Pellini Caffè: Verona-based Italian coffee roaster with a multi-blend B2B portfolio and international export footprint in Ho.Re.Ca., overlapping with Gima's channel mix and format coverage.
Broad incumbents
- Lavazza: Turin-based global Italian coffee incumbent with a broad portfolio spanning beans, capsules (A Modo Mio), pods, and foodservice — operates in the same espresso and Ho.Re.Ca. categories as Gima but at vastly larger scale.
- illy: Trieste-based premium Italian coffee group with a 100% Arabica espresso positioning, global Ho.Re.Ca. and retail presence — competes with Gima in the specialty Italian espresso segment at much greater scale.
- Segafredo Zanetti (Massimo Zanetti Beverage Group): Bologna-based Italian coffee roaster with a large international Ho.Re.Ca. footprint and multi-brand portfolio — competes with Gima across the same professional operator channel globally.
Regional players
- Tazza d'Oro: Rome-based historic Italian coffee roaster and café operator with strong local Ho.Re.Ca. presence and retail footprint — directly comparable to Gima on geography and channel, though more retail-anchored than export-led.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Gima caffè social profiles
Digital presenceGima caffè compliance and trust
Trust signalCompliance2 records
Gima caffè financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gima caffè leadership team
Management profileNumber of profiles
Profiles3 records
Gima caffè subsidiaries and ownership
Company hierarchySubsidiaries1 record
Gima caffè funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gima caffè M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gima caffè
What does Gima caffè do?
Gima caffè is an Italian coffee roasting company that produces and distributes espresso blends, single-dose coffee capsules (Nespresso-compatible), and ESE pods under the Gima brand and the Diamante sub-brand. The company supplies coffee, complementary products (tea, infusions, hot chocolate), equipment maintenance, barista training, and a mobile café service primarily to professional Ho.Re.Ca. operators, while also selling to individual consumers via its own e-commerce site and concept store.
Is Gima caffè a public or private company?
Gima caffè is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gima caffè founded?
Gima caffè was founded in 1988. It employs 11 to 50 people.
Where is Gima caffè based?
Gima caffè is headquartered in Roma, Italy, in the Europe region.
How does Gima caffè make money?
Four revenue lines are on record. B2B Coffee Supply to Ho.Re.Ca is the primary driver. The others are B2C E-commerce (Online Shop), aroma Street Event Coffee Service and master Espresso Training Courses.
Who are Gima caffè's main competitors?
Direct peers on record are Caffè Borbone, Caffè Vergnano, Caffè Passalacqua, Kimbo, Hausbrandt and Pellini Caffè. Broad incumbents are Lavazza, illy and Segafredo Zanetti (Massimo Zanetti Beverage Group). Tazza d'Oro is listed as a regional player.
Does Gima caffè have an API?
No public API is recorded for Gima caffè.
What industry is Gima caffè in?
Gima caffè's product category is Specialty Coffee Roasting. Its primary akta.pro industry code is AFAFADAC, Coffee Blending & Flavoring, with a secondary code of CRADAHAH, Single-Serve Coffee (Pods, Capsules). Its NAICS code is 31192 and its SIC code is 2080.