What imoe GmbH does

imoe GmbH is a privately held German micro-services firm founded in 1998 as a partnership and reorganized as a Gesellschaft mit beschränkter Haftung in 2005. Headquartered in Langenhagen, Germany, the company operates with a small team (the founder, a marketing lead, and a programmer) and delivers three interconnected service lines: web development and SEO (marketed through the specialized site boost-your-biz.com), custom online shop programming alongside own e-commerce projects (shadow-art.eu, alphaville-my-passion.com, fashion4fans.com), and market and company research for companies engaged in Central and Eastern Europe and CIS markets, which includes market research, business partner research, company credit reports, and media monitoring.

The firm's underlying technology stack is conventional: web development, database development, SEO services, and online shop programming. Its principal data asset is company-informer.com, an online company information portal focused on the Bulgarian market, which provides proprietary access to company intelligence and represents the closest thing to a self-serve, productized offering in the portfolio. No APIs, SDKs, or AI/ML capabilities are disclosed. The company operates its own web portals and shops as both demonstration projects and direct revenue-generating properties, in addition to the customer-facing services.

imoe generates revenue through a mix of professional services (web/SEO and online shop programming on a quote-based engagement model), data monetization through its CEE/CIS information services and Bulgaria-focused company database, and advertising/transaction revenue from own web portals and shops. GTM is sales-led via direct website contact, with no inbound marketing automation, paid acquisition channels, or enterprise sales motion disclosed. The firm is bootstrapped and founder-owned by Nicola Stobbe, with no external investors, funding rounds, partnerships, awards, or acquisitions on record.

Name

imoe GmbH

Legal name

imoe GmbH

Website

https://imoe.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

imoe GmbH is a bootstrapped German micro-firm offering web development, SEO, online shop programming, and CEE/CIS market and company research, serving European companies engaging Central and Eastern Europe markets via a small founder-led team.

Ownership category

akta.pro rank

Product category

Web Development and Market Research Services

NAICS

Custom Computer Programming Services (541511), Web Search Portals and All Other Information Services (519290)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

E-commerce SEO (Category/Product SEO, Merchant Feeds) (BPAFAJAE)

akta.pro secondary industry

Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)

Keywords

• Web development services
• Market research CEE
• Online shop programming
• SEO services
• Company credit reports

Headquarters

HQ city

Langenhagen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Web Development Services: Web development and SEO services offered to customers through specialized website boost-your-biz.com
2. Online Shop Programming: Custom programming of online shops for customers, plus own shop projects
3. Market and Company Research: Information services including market research, business partner research, company credit reports, and media monitoring for Central and Eastern Europe/CIS
4. Own Web Portals: Operation of own web portals and online shops generating revenue

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

imoe GmbH provides web development, SEO, and custom online shop programming services to business customers, along with market research, business partner research, company credit reports, and media monitoring services targeted at companies engaged in Central and Eastern Europe and CIS markets. The company also operates its own web portals including company-informer.com, an online company database for Bulgaria, and runs own e-commerce projects.

Product overview

imoe GmbH is a web development and research services company established in 1998 (as partnership) and incorporated as GmbH in 2005. The company operates as a portfolio of services and web properties: its core service offerings include web development and SEO services (via boost-your-biz.com), custom online shop programming, and market/company research for Central and Eastern Europe and CIS regions. The company also runs several own web portals and online shop projects (shadow-art.eu, alphaville-my-passion.com, fashion4fans.com) and operates the company-informer.com online database portal for Bulgarian company information.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Development and SEO Services Custom web development and SEO services delivered to business customers through the specialized website boost-your-biz.com, helping customers build and optimize their online presence.
• Online Shop Programming Custom programming of online shops for business customers, in addition to operating own e-commerce projects including shadow-art.eu, alphaville-my-passion.com, and fashion4fans.com.
• Market and Company Research CEE/CIS Information services for companies engaged in Central and Eastern Europe and CIS markets, covering market research, business partner research, company credit reports, and media monitoring.
• Online Company Database Bulgaria (company-informer.com) Online information web portal providing company data and intelligence for the Bulgarian market, operated as a self-service company information resource.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• dotSource GmbH: German digital agency specializing in e-commerce platforms, online shop implementation, and digital transformation — directly comparable to imoe's online shop programming and web development services for B2B clients.
• Projecter GmbH: German digital agency focused on SEO, SEA, and e-commerce consulting — directly comparable to imoe's e-commerce SEO services offered via boost-your-biz.com.
• Shopmacher GmbH: German e-commerce agency specializing in Shopware online shop programming and digital commerce — directly comparable to imoe's custom online shop programming services.
• netz98 GmbH: German digital agency offering web development, online shop solutions (Magento, Shopware), and SEO services — overlapping with imoe's web dev and SEO offering for SMB and mid-market clients.

Broad incumbents

• SinnerSchrader (now Accenture Song): Long-established German digital agency offering web development, e-commerce, and digital strategy — a broader incumbent covering imoe's web/online shop service lines at larger scale.
• Bisnode (now part of Dun & Bradstreet): European business information provider historically strong in CEE/Nordics — overlaps directly with imoe's CEE/CIS company information services, particularly as Bisnode historically led the company-informer Bulgaria database before being absorbed.
• Dun & Bradstreet: Global provider of company credit reports, business partner research, and corporate data — directly comparable to imoe's company credit report and business partner research offering, but at vastly larger scale and global coverage.
• Euromonitor International: Global market research provider covering consumer markets, including Eastern Europe — a much larger, broader incumbent operating in the same market research category as imoe's CEE/CIS research services.
• GfK (now part of NIQ/NielsenIQ): Global market research firm with strong historical presence in CEE/CIS consumer and B2B research — a broad incumbent operating in the same market intelligence category as imoe's CEE research practice.

Regional players

• CEDA (Central European Data Agency): Regional provider of company and business information across Central Europe — comparable to imoe's company-informer.com portal and business partner research services for CEE clients, operating primarily in different but adjacent CEE geographies.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/imoe-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about imoe GmbH