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Grecar Equipment Rental, Inc.

Full company profile

uuid02lxzmd

Namestring
Grecar Equipment Rental, Inc.
Legal namestring
Grecar Equipment Rental, Inc.
Company typeenum
Private
Founded yearint
1998
Short descriptiontext

Grecar Equipment Rental, Inc. is a union-operated heavy equipment rental company in La Verne, California, renting excavators and dozers to construction contractors and public sector clients across Southern California.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersLa Verne, United States
HQ citystring
La Verne
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
heavy equipment rental, construction equipment rental, excavator rental services, demolition equipment rental, grading equipment services
Industry1 code
1Earthmoving & Excavation Equipment Rental/Leasing
CodeTLABAFAAPrimaryYes
NAICS code1 code
  • Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing532412
SIC code1 code
  • Services-Miscellaneous Equipment Rental & Leasing7350
Product category
Construction Equipment Rental
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Equipment Rental
TypeUsage Based
Description

Rental of heavy construction equipment including excavators and dozers to contractors for public and private construction projects. Revenue generated through equipment rental fees, likely with daily, weekly, and monthly billing options depending on project duration.

grecarequipment.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Grecar Equipment Rental rents heavy construction equipment — primarily excavators and dozers — to contractors in Southern California for excavating, rock breaking, demolition, and rough/finish grading projects. The equipment is operated and maintained by a union workforce and is supplied with specialized attachments such as 10,000 lb. breakers, concrete pulverizers, quick couplers, slopeboards, rippers, and laser guidance systems. Service is delivered on a direct, quote-based rental basis to both public and private sector projects.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Excavator Rentals
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Peers8 records
TypeBroad incumbent
Description

Sunbelt Rentals is a top-tier national equipment rental provider with a broad heavy equipment, aerial, and specialty fleet and dedicated public-sector sales teams. It directly competes with Grecar for Southern California public works and large private site-development contracts.

TypeBroad incumbent
Description

Komatsu and its dealer network rent PC excavators and D dozers with operator options. As a major OEM with active dealer rental fleets in California, it competes with Grecar on mid-to-large commercial grading and excavation jobs.

TypeBroad incumbent
Description

Caterpillar and its dealer network (The CAT Rental Store) rent excavators, dozers, and a full heavy equipment line, often with operator services. CAT dealers in Southern California compete head-to-head with Grecar on union-compliant public works where OEM-backed reliability is preferred.

TypeBroad incumbent
Description

Ahern Rentals is a privately held, large multi-regional equipment rental company with a heavy fleet including excavators and dozers. It is structurally similar to Grecar in being family-controlled but at vastly greater scale, and overlaps in Western U.S. markets.

TypeBroad incumbent
Description

Herc Rentals (formerly Hertz Equipment Rental) operates a national fleet of aerial, earthmoving, and industrial equipment with strong presence in the Western U.S. It overlaps with Grecar on excavator/dozer rentals for commercial and infrastructure customers.

TypeEmerging player
Description

EquipmentShare is a fast-growing, tech-enabled equipment rental network with strong excavator, dozer, and aerial fleets and a telematics/digital rental platform. It represents the digitally-native competitive threat to traditional local rental shops like Grecar.

TypeBroad incumbent
Description

United Rentals is the largest equipment rental company in North America, offering excavators, dozers, aerial lifts, and a full fleet with online booking and account management. It competes with Grecar on larger commercial and public works jobs where fleet breadth and dispatch scale matter most.

TypeRegional player
Description

Quinn Company is a Southern California-based Caterpillar dealer offering heavy equipment sales, rental, and service with operator options. It is a particularly close regional competitor to Grecar in the Inland Empire and greater LA basin.

Market position
Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Grecar Equipment Rental, Inc.

Construction Equipment Rentalgrecarequipment.com

Grecar Equipment Rental, Inc. is a union-operated heavy equipment rental company in La Verne, California, renting excavators and dozers to construction contractors and public sector clients across Southern California.

Grecar Equipment Rental, Inc. firmographics

Firmographics
Name
Grecar Equipment Rental, Inc.
Legal name
Grecar Equipment Rental, Inc.
Website
https://grecarequipment.com
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
1–10 employees
Short description
Grecar Equipment Rental, Inc. is a union-operated heavy equipment rental company in La Verne, California, renting excavators and dozers to construction contractors and public sector clients across Southern California.
Ownership category
akta.pro rank

Grecar Equipment Rental, Inc. industry classification

Industry
Product category
Construction Equipment Rental
NAICS
Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412)
SIC
Services-Miscellaneous Equipment Rental & Leasing (7350)
akta.pro primary industry
Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA)

Keywords

  • Heavy equipment rental
  • Construction equipment rental
  • Excavator rental services
  • Demolition equipment rental
  • Grading equipment services

Where Grecar Equipment Rental, Inc. is headquartered

Location

Headquarters

HQ city
La Verne
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Grecar Equipment Rental, Inc. business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

  1. Equipment Rental: Rental of heavy construction equipment including excavators and dozers to contractors for public and private construction projects. Revenue generated through equipment rental fees, likely with daily, weekly, and monthly billing options depending on project duration.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Grecar Equipment Rental, Inc. product offering

Product offering

Core offering

Grecar Equipment Rental rents heavy construction equipment — primarily excavators and dozers — to contractors in Southern California for excavating, rock breaking, demolition, and rough/finish grading projects. The equipment is operated and maintained by a union workforce and is supplied with specialized attachments such as 10,000 lb. breakers, concrete pulverizers, quick couplers, slopeboards, rippers, and laser guidance systems. Service is delivered on a direct, quote-based rental basis to both public and private sector projects.

Differentiator

Problem solved

Functional benefit

Products and services

  • Excavator Rentals

Companies that use Grecar Equipment Rental, Inc.

Customer profile

Segments2 records

Ideal customer profiles2 records

Grecar Equipment Rental, Inc. technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Grecar Equipment Rental, Inc. partnerships and signals

Strategic signal

Scale indicators1 record

Grecar Equipment Rental, Inc. competitors and assessment

Company assessment

Broad incumbents

  • Sunbelt Rentals: Sunbelt Rentals is a top-tier national equipment rental provider with a broad heavy equipment, aerial, and specialty fleet and dedicated public-sector sales teams. It directly competes with Grecar for Southern California public works and large private site-development contracts.
  • Komatsu America: Komatsu and its dealer network rent PC excavators and D dozers with operator options. As a major OEM with active dealer rental fleets in California, it competes with Grecar on mid-to-large commercial grading and excavation jobs.
  • Caterpillar (CAT Rental Store): Caterpillar and its dealer network (The CAT Rental Store) rent excavators, dozers, and a full heavy equipment line, often with operator services. CAT dealers in Southern California compete head-to-head with Grecar on union-compliant public works where OEM-backed reliability is preferred.
  • Ahern Rentals: Ahern Rentals is a privately held, large multi-regional equipment rental company with a heavy fleet including excavators and dozers. It is structurally similar to Grecar in being family-controlled but at vastly greater scale, and overlaps in Western U.S. markets.
  • Herc Rentals: Herc Rentals (formerly Hertz Equipment Rental) operates a national fleet of aerial, earthmoving, and industrial equipment with strong presence in the Western U.S. It overlaps with Grecar on excavator/dozer rentals for commercial and infrastructure customers.
  • United Rentals: United Rentals is the largest equipment rental company in North America, offering excavators, dozers, aerial lifts, and a full fleet with online booking and account management. It competes with Grecar on larger commercial and public works jobs where fleet breadth and dispatch scale matter most.

Emerging players

  • EquipmentShare: EquipmentShare is a fast-growing, tech-enabled equipment rental network with strong excavator, dozer, and aerial fleets and a telematics/digital rental platform. It represents the digitally-native competitive threat to traditional local rental shops like Grecar.

Regional players

  • Quinn Company: Quinn Company is a Southern California-based Caterpillar dealer offering heavy equipment sales, rental, and service with operator options. It is a particularly close regional competitor to Grecar in the Inland Empire and greater LA basin.

Market position

Customer concentration

Grecar Equipment Rental, Inc. social profiles

Digital presence

Grecar Equipment Rental, Inc. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Grecar Equipment Rental, Inc. leadership team

Management profile

Number of profiles

Grecar Equipment Rental, Inc. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Grecar Equipment Rental, Inc. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grecar Equipment Rental, Inc.

What does Grecar Equipment Rental, Inc. do?

Grecar Equipment Rental rents heavy construction equipment — primarily excavators and dozers — to contractors in Southern California for excavating, rock breaking, demolition, and rough/finish grading projects. The equipment is operated and maintained by a union workforce and is supplied with specialized attachments such as 10,000 lb. breakers, concrete pulverizers, quick couplers, slopeboards, rippers, and laser guidance systems. Service is delivered on a direct, quote-based rental basis to both public and private sector projects.

Is Grecar Equipment Rental, Inc. a public or private company?

Grecar Equipment Rental, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Grecar Equipment Rental, Inc. founded?

Grecar Equipment Rental, Inc. was founded in 1998. It employs 1 to 10 people.

Where is Grecar Equipment Rental, Inc. based?

Grecar Equipment Rental, Inc. is headquartered in La Verne, United States, in the North America region.

How does Grecar Equipment Rental, Inc. make money?

One revenue line is on record: equipment Rental.

Who are Grecar Equipment Rental, Inc.'s main competitors?

Broad incumbents on record are Sunbelt Rentals, Komatsu America, Caterpillar (CAT Rental Store), Ahern Rentals, Herc Rentals and United Rentals. EquipmentShare is listed as an emerging player. Quinn Company is listed as a regional player.

Does Grecar Equipment Rental, Inc. have an API?

No public API is recorded for Grecar Equipment Rental, Inc..

What industry is Grecar Equipment Rental, Inc. in?

Grecar Equipment Rental, Inc.'s product category is Construction Equipment Rental. Its primary akta.pro industry code is TLABAFAA, Earthmoving & Excavation Equipment Rental/Leasing. Its NAICS code is 532412 and its SIC code is 7350.

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