What IMMO STORE does

IMMO STORE, operating under the legal entity Immo-store bv (KBO 0785.397.815), is a Belgian residential and commercial real estate brokerage founded in 2022 and headquartered in Dilbeek with a second office at Tour & Taxis in Brussels. The firm is licensed by the Beroepsinstituut van Vastgoedmakelaars (BIV license 515.504) as a 'Vastgoedmakelaar-bemiddelaar' and maintains mandatory professional liability insurance through AXA Belgium. Its service offering spans three primary channels: Te koop (residential and commercial property sales), Te huur (rental listings including commercial/industrial spaces), and Nieuwbouw (new construction projects such as Residentie Taelemans in Dilbeek), supplemented by a free property valuation service ('Correcte Schatting') that functions as a lead-generation funnel for seller mandates.

The business is sales-led and relationship-driven, with agents operating from physical offices and conducting in-person appointments across Flemish Brabant and the Brussels-Capital Region. The technology stack is non-proprietary: the website is built on Next.js, property listings and an owner portal are powered by Whise property management software, and the firm has no disclosed AI/ML capabilities, no patents, and no proprietary platform. Marketing is digital-first through the website, blog content covering buying/owning/selling topics, an email newsletter, and Google Reviews, with no disclosed social media or paid acquisition infrastructure.

Revenue is generated entirely through transaction-based commissions on property sales and rentals, with rates not publicly disclosed and individual property prices ranging from €195,000 to €1,295,000 for sales and €1,450 to €28,000/month for rentals. Customer segments include individual residential buyers/sellers, commercial tenants, and property investors, served in Dutch and French. The firm has accumulated 183 sold properties (per its references page) and lists 50+ active properties, but no revenue, headcount beyond 1-10 employees, funding rounds, or institutional investors are disclosed, indicating an independently owned, organically grown small brokerage.

Name

IMMO STORE

Legal name

Immo-store bv

Website

https://immo-store.be

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

IMMO STORE is a privately held Belgian real estate brokerage founded in 2022, licensed by BIV (515.504), serving residential and commercial buyers, sellers, and renters across Dilbeek and Brussels via traditional agent-led brokerage on a transaction-commission model.

Ownership category

akta.pro rank

Headquarters

HQ city

Dilbeek

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Brokerage Commissions: Traditional real estate agency earning commissions on property sales and rental transactions. Services include property valuation, marketing, viewings, negotiation support, and transaction completion assistance.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

IMMO STORE is a Belgian real estate brokerage firm offering full-service residential and commercial property services including buying, selling, renting, and free property valuation. Operating from offices in Dilbeek and Brussels (Tour & Taxis), the firm is BIV-certified (BIV:515.504) with professional liability insurance through AXA, serving the Flemish Brabant and Brussels-Capital Region of Belgium.

Product overview

IMMO STORE is a Belgian real estate agency operating as a single unified service offering property brokerage across three core channels: buying (Te koop), renting (Te huur), and new construction (Nieuwbouw). The company also provides a property valuation service (Correcte Schatting) as a lead-generation tool and supports clients with educational blog content. The Te koop listings represent their primary offering with approximately 50 properties for sale, while the Te huur section offers commercial and industrial rental spaces. The Nieuwbouw section features development projects like Residentie Taelemans. All services are delivered through their offices in Dilbeek and Tour & Taxis (Brussels) with professional agent support throughout the transaction process.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Sales Brokerage (Te koop) Full-service residential and commercial property sales brokerage for buyers and sellers in Belgium, including property marketing, viewings, negotiation, and transaction completion support. Approximately 50 properties listed for sale ranging from €195,000 to €1,295,000.
• Property Rental Brokerage (Te huur) Rental brokerage service covering commercial, retail, office, and industrial rental spaces in Belgium. Listings range from €1,450 to €28,000 per month, with the firm handling lease negotiations and tenant placement.
• New Construction Brokerage (Nieuwbouw) Brokerage service for new construction property developments in Belgium, including featured projects such as Residentie Taelemans in Dilbeek, targeting buyers of newly built residential units.
• Property Valuation Service (Correcte Schatting) Complimentary property valuation service providing personalized market value analysis and pricing insights for homeowners considering selling their property. Serves as a lead-generation tool and supports accurate market-aligned pricing.

Quantifiable outcome

• 183 properties sold

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Beroepsinstituut van Vastgoedmakelaars (BIV)coreOthersRegulatory body that certifies and governs real estate brokers in Belgium. IMMO STORE holds BIV license 515.504, indicating full regulatory compliance and professional standards adherence.
• AXA BelgiumcoreOthersInsurance provider for professional liability (BA) and guarantee (borgstelling) coverage required for licensed real estate brokers in Belgium. Policy number 730.390.160.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Immoweb: Belgium's leading real estate classifieds portal, where listings like IMMO STORE's are syndicated. Not a direct brokerage competitor but a key distribution and lead-generation partner/dependency for any Belgian real estate agency.

Broad incumbents

• ERA Belgium: International real estate network with a sizable Belgian agent base covering sales, rentals, and new construction. Competes for the same residential mandate pool and shares the BIV-licensed brokerage model as IMMO STORE.
• Engel & Völkers Belgium: Global luxury and premium-segment real estate brand with offices in Brussels and other Belgian cities. Comparable as a BIV-licensed brokerage targeting higher-end residential buyers in the same Brussels/Flanders corridor.
• RE/MAX Belgium: International real estate franchise with hundreds of Belgian offices across Flanders, Brussels, and Wallonia. Operates the same commission-based brokerage model for residential and new-construction properties, competing for the same Flemish Brabant / Brussels catchment.
• Century 21 Belgium: Global real estate franchise with broad Belgian presence offering sales, rentals, and valuations. Directly comparable as a licensed brokerage serving Belgian residential buyers and sellers, with the same BIV-regulated transaction-fee model but at much greater scale.

Direct peers

• Dewaele Vastgoed: Established Belgian real estate group with offices across Flanders, focusing on residential sales, rentals, new construction, and valuations. Closely comparable in service mix (sales, rentals, nieuwbouw, schatting) and in operating model as a multi-office regional brokerage.
• Trevi Group: Belgian real estate group with offices in Flanders and Brussels offering sales, rentals, new-construction, and valuation services. Operates the same horizontal brokerage model and shares the BIV-regulated framework, targeting similar residential segments.
• Hoofdhuys: Mid-sized Belgian real estate group with multiple offices in Flanders, providing residential sales, rentals, and property valuations. Directly comparable as a regional Flemish brokerage competing for the same buyer/seller mandates.

Regional players

• Vastgoed Vermeersch: Belgian regional real estate agency concentrated in West Flanders with residential sales and rental offerings. Comparable as a similarly scaled Flemish brokerage using the same BIV-regulated commission model, though operating in a different region.

Emerging players

• Properly.immo: Belgian real estate agency network (formerly Pandrie/Bakkendoos brands) with Flemish and Brussels offices, offering sales, rentals, and valuations. Comparable as a regional brokerage in the same geography with similar service offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/immo-store

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMMO STORE