PYRITE PATRIMOINE

What PYRITE PATRIMOINE does

Pyrite Patrimoine is a Breton real estate brokerage and advisory firm founded in 2023 in Lorient, France, by Céline Couleau, who brings more than 15 years of experience in real estate advisory and network management. The firm operates as a traditional, relationship-driven agency with 1-10 employees, led by founder Céline Couleau and legally represented by Gérant Franck Lebrun. It is registered with a share capital of €5,000 and holds the French professional real estate card N° 5602 2023 000 000 001 issued by CCI Morbihan, along with MMA IARD professional liability insurance.

The company's core offering is brokerage and advisory across two product lines: 'Achats Neufs' (new-build property purchases across France and Corsica) and 'Immobiliers Anciens' (existing-property sales concentrated in Brittany), with supplementary services including free property valuation and specialized consulting for tax-optimized investment schemes such as LMNP (furnished rental) and Malraux renovation tax reductions. Revenue is generated entirely through transaction commissions: tiered 3-7% on existing properties based on sale price (declining as price rises) and 3-10% on new-build transactions, typically billed to the buyer at closing. Go-to-market is direct and founder-led via the company website (pyrite-patrimoine.fr), Facebook, Instagram, phone, and email, supplemented by client referrals and an informal network of legal and financial professionals for complex heritage transactions.

The firm serves individual property buyers in the Brittany and Corsica markets seeking primary residences, secondary homes, or single-property investments, and targets tax-driven investors interested in LMNP, Malraux, and Pinel-style structures. There is no proprietary technology platform; the marketing stack consists of standard Google Analytics, Google Ads, and social media channels, with the website built by third-party agency KOMTOP. Customers are exclusively SMB/consumer individuals, and there is no disclosed enterprise segment, recurring revenue, or external funding.

Name

PYRITE PATRIMOINE

Legal name

Pyrite Patrimoine

Website

https://pyrite-patrimoine.fr

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Pyrite Patrimoine is a Breton real estate brokerage founded in 2023 in Lorient, France, advising individual buyers on new-build and existing property transactions in Brittany, Corsica, and nationwide France, including LMNP and Malraux tax-optimized investment schemes, on a commission basis.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Trusts, Estates, and Agency Accounts (525920)

akta.pro primary industry

Family Office Trust & Fiduciary Services (FSAEAKAF)

akta.pro secondary industry

Trust & Estate Tax Planning & Compliance (FSAEAKAE)

Keywords

• Real estate brokerage
• Property advisory
• New construction sales
• Tax optimization investing
• Heritage management

Headquarters

HQ city

Lorient

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Real Estate Transaction Commissions: Commission-based revenue from property sales and purchases. For old properties: tiered percentage based on sale price (7% for properties up to €99,999, 6% for €100,000-€299,999, 5% for €300,000-€799,999, 4% for €800,000-€1,499,999, 3% for properties above). For new properties: 3-10% commission. Fees are typically charged to the buyer.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Pyrite Patrimoine is a Breton real estate advisory and brokerage firm that intermediates new-build and existing property transactions in Brittany, Corsica, and across France. Its core services cover brokerage of new construction programs and resale (old) properties, complemented by advisory on tax-advantaged investment schemes (LMNP, Malraux, Pinel) and property valuation. The firm is led by founder Céline Couleau, holds CCI Morbihan professional card N° 5602 2023 000 000 001, and earns revenue through transaction-based commissions.

Product overview

Pyrite Patrimoine is a Breton real estate wealth management company offering a comprehensive property purchasing platform. The core offering consists of two main services: Achats Neufs (new property purchases across France and Corsica) and Immobiliers Anciens (old property sales in Brittany). The company specializes in investment properties, offering specialized consulting for LMNP (furnished rental) and Malraux tax reduction programs. Additional services include property valuation, partnership opportunities for real estate advisors, and a scheduling system for appointments. The company is led by Céline Couleau and serves clients seeking primary residence, secondary residence, or investment properties.

Differentiator

Problem solved

Functional benefit

Products and services

• Achats Neufs (New Property Purchases) Brokerage service for new-build apartments, houses, and residence programs across France and Corsica, for primary residence, secondary residence, or investment use, with commissions ranging from 3% to 10% of the property value.
• Immobiliers Anciens (Old Property Sales) Brokerage service for existing (secondhand) properties in Brittany, available for primary residence, secondary residence, or investment purposes including deficit foncier opportunities, with tiered commissions from 3% to 7% depending on sale price.
• Property Valuation Service Free property valuation service for owners in Brittany considering selling, covering houses, apartments, land, and buildings, supporting lead generation for the firm's resale brokerage.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

One partnership is on record.

• Professionals du droit et du chiffre (Legal and Financial Professionals)supportingOthersPyrite Patrimoine surrounds itself with professionals from the legal and financial sectors to meet the most complex heritage requirements. Specific partner names are not disclosed.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Orpi: One of the largest French real estate franchise networks with broad geographic coverage; overlaps with Pyrite in residential brokerage but operates at significantly larger scale and brand reach.
• Guy Hoquet: Large French real estate franchise network offering residential brokerage and investment advisory; comparable in serving individual buyers and investors, but at much greater scale.
• Nexity: Largest French real estate developer and agency group with nationwide residential brokerage, new-build sales, and investment advisory; broad incumbent across the same customer journey as Pyrite.
• Laforêt: Established French real estate franchise with national coverage in residential transactions; comparable end-customer (individual buyers/sellers) but a broader portfolio and brand presence.
• Century 21 France: Major international real estate franchise operating in France with broad geographic coverage and full-service brokerage; comparable offering for individual buyers and investors.

Direct peers

• MegAgence: French real estate network marketing flat-fee and commission-based brokerage for individuals; comparable model targeting private buyers and investors with a network of independent agents.
• CapiFrance: French real estate network of independent agents focused on residential transactions for individuals; directly comparable transaction-commission model and customer profile.
• IAD France: Largest French independent-agent real estate network with a commission-based, relationship-driven model; closest direct comparable to Pyrite Patrimoine's advisory-and-brokerage proposition.
• OptimHome: French independent-agent real estate network with commission-based transactions; comparable in structure, target customer (individual buyers/sellers), and personalized advisory positioning.
• Safti: French real estate network of independent advisors operating on transaction commissions; directly comparable business model with localized entrepreneur agents serving individual buyers and investors.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookm.facebook.com/celine.fiouxpyritepatrimoine
• Instagraminstagram.com/pyrite.patrimoine?igshid=MWo1OGZ0cmdzYjR3bw==
• LinkedInlinkedin.com/company/pyrite-patrimoine

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PYRITE PATRIMOINE