Greensboro Sports Performance

What Greensboro Sports Performance does

Greensboro Sports Performance is an independently owned, multi-disciplinary healthcare and wellness practice operating from a single facility in Greensboro, North Carolina. The practice delivers an integrated mix of clinical services — chiropractic care (including Active Release Techniques, deep tissue laser therapy, and piezo wave treatment), acupuncture and Traditional Chinese Medicine, massage therapy, cryotherapy and recovery modalities (whole body cryotherapy, anti-gravity treadmill, infrared light, compression, vibration therapy), IV hydration therapy with publicly priced drips ($75-$200 per session), and Pilates — under one roof alongside several co-located partner practices (Monarch Pilates & Wellness, GSO Cryo, Healing Hands Chiropractic, ABR Acupuncture, Innovate Physical Therapy, Hope Full Wellness). It serves a diversified individual-patient base including youth and high school athletes, general chronic-pain and acute-injury patients, auto accident victims (with auto-insurance billing), wellness and preventative care seekers, and veterans referred through its VA Community Care Provider certification, accepting most major insurance plans.

The business runs a direct-to-consumer, fee-for-service model with online intake forms, phone/online booking, bilingual (English/Spanish) website access, and content marketing via an educational blog. Revenue is generated from per-session unit pricing for cash-pay services (notably IV therapy) plus insurance and VA reimbursement for clinical services. No funding rounds, parent company, or corporate parent is disclosed; the practice appears to be a private independent operator. Six clinical providers are named on the website, and the Monarch Pilates addition in July 2023 represents the most recent documented service-line expansion. There is no indication of mobile apps, APIs, AI/ML capabilities, proprietary software platforms, or technology licensing — the underlying technology is purely clinical equipment and therapeutic modalities rather than software or data infrastructure.

Name

Greensboro Sports Performance

Legal name

Greensboro Sports Performance

Website

https://greensborosportsperformance.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Greensboro Sports Performance is an independently owned, single-location multi-disciplinary wellness practice in Greensboro, NC delivering chiropractic, acupuncture, cryotherapy, IV hydration, and Pilates to local athletes, pain sufferers, auto accident patients, and VA-referred veterans.

Ownership category

akta.pro rank

Product category

Sports Medicine and Wellness Services

NAICS

Fitness and Recreational Sports Centers (713940)

akta.pro primary industry

Sports Chiropractic & Performance Care (HSADALAB)

akta.pro secondary industries

Chiropractic Rehabilitation & Therapeutic Exercise (HSADALAG), Sports Physical Therapy & Return-to-Play Rehab (HSADAIAB), Sports Medicine, Athletic Training & Rehabilitation Services (EDALAIAH), Sports-Specific Group Conditioning (HSADABAK)

Keywords

• Sports chiropractic care
• Iv hydration therapy
• Cryotherapy recovery services
• Acupuncture massage therapy
• Wellness rehabilitation clinic

Headquarters

HQ city

Greensboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Clinical Services Revenue: Fee-for-service healthcare model where patients pay for individual treatments including chiropractic adjustments, acupuncture, massage, cryotherapy, IV therapy, and Pilates sessions. Services include both one-time treatments and scheduled treatment plans.
2. IV Therapy Services: Individual IV infusion treatments priced from $75-$200, with add-on services such as Glutathione at $30. Treatment times average 45 minutes.
3. Insurance Billing: Accepts most major insurance plans. VA Community Care Provider for veteran healthcare services. May bill auto insurance for accident-related treatments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Greensboro Sports Performance operates a multi-disciplinary sports medicine and wellness practice delivering chiropractic care, acupuncture and massage therapy, cryotherapy and recovery, IV hydration therapy, and Pilates under a single roof in Greensboro, NC. It serves athletes, general pain patients, auto accident victims, and veterans (as a VA Community Care Provider) through direct-to-consumer fee-for-service appointments, with most services billable to major insurance plans.

Product overview

Greensboro Sports Performance is a multi-disciplinary healthcare and wellness practice providing integrated services under one roof. The core offering combines Chiropractic Care, Acupuncture & Massage, Cryotherapy & Recovery, IV Hydration Therapy, and Pilates. Supporting treatments include Deep Tissue Laser Therapy and Lipotropic B12 Injections. Physical Therapy is available through partnership with Innovate Physical Therapy. The practice also provides patient intake forms for new patients, including health history forms and automobile accident questionnaires. The practice serves as a VA Community Care Provider and accepts most major insurances.

Differentiator

Problem solved

Functional benefit

Products and services

• Chiropractic Care Specialized chiropractic treatment for sports, injuries, and general preventative care, including adjustments, Active Release Techniques (ART), concussion treatment, functional movement, Deep Tissue Laser Therapy, and Piezo Wave shockwave treatment. Targeted at athletes, general pain patients, and accident recovery patients.
• Acupuncture and Massage Acupuncture, dry needling, massage therapy, and Traditional Chinese Medicine techniques provided by ABR Acupuncture to treat musculoskeletal pain, migraine headaches, stress, and anxiety. For adults seeking drug-free pain and stress management.
• Cryotherapy and Recovery Sports training and injury recovery services operated by GSO Cryo, including whole-body cryotherapy, vibration therapy, anti-gravity treadmill, infrared light therapy, and compression therapy. For athletes and patients recovering from musculoskeletal injuries.
• IV Hydration Therapy

Quantifiable outcome

• IV infusion provides equivalent of 2 gallons of water absorption in one treatment
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Monarch Pilates & WellnesscoreStrategic or Co-development PartnerPilates studio operated by Brooke Caraher, opened July 2023, located within the Greensboro Sports Performance building. Offers reformer/tower Pilates classes with 4 stations and a private space for smaller classes with high instructor attention.
• Healing Hands ChiropracticcoreStrategic or Co-development PartnerChiropractic practice providing specialized treatment for sports, injuries, and general preventative care. Referenced as part of the Greensboro Sports Performance family with shared location and collaborative care approach.
• GSO CryocoreStrategic or Co-development PartnerCryotherapy and recovery services provider offering sports training and injury recovery including low-g treadmill, infrared, compression, and vibration therapy. Operates as part of the GSP wellness ecosystem.
• ABR Acupuncture (Advanced Biomedical Research)coreStrategic or Co-development PartnerAcupuncture and Traditional Chinese Medicine practice providing dry needling, massage, and TCM techniques for musculoskeletal pain, migraines, stress, and anxiety. Located within the GSP facility.
• Innovate Physical TherapyminorChannel Partner/ Reseller/ DistributorPhysical therapy services linked from the GSP navigation menu. Listed as part of the wellness ecosystem partners. Provides additional rehabilitation and physical therapy services.
• Hope Full WellnessminorOthersListed as part of the Greensboro Sports Performance family of wellness providers. Nature of partnership not explicitly detailed in source material.
• Veterans Administration (VA Community Care)coreChannel Partner/ Reseller/ DistributorCertified VA Community Care Provider allowing eligible veterans to receive care through VA referral and coverage. Veterans can be referred by their VA primary care provider to receive treatment at GSP.

Scale indicators3 records

Recent moves3 records

Expansion highlights6 records

Direct peers

• Drip Hydration: Mobile and in-clinic IV hydration provider offering drips for wellness, hangover recovery, immunity, and beauty. Directly comparable to GSP's IV hydration menu (Pure Hydration, Myers Immune, Hangover Rescue, Beauti-Fuel), with overlapping retail wellness positioning.
• Reviv Wellness: Global IV therapy and wellness clinic brand offering signature drips, vitamin injections, and recovery services. Closely comparable to GSP's IV hydration menu and retail wellness model, with comparable pricing tiers and consumer positioning.
• The Joint Chiropractic: Largest chiropractic franchise in the U.S. offering accessible, walk-in chiropractic adjustments at flat-rate pricing. Comparable to GSP's chiropractic care core offering, though with a streamlined, single-modality model versus GSP's multi-disciplinary approach.
• Restore Hyper Wellness: National franchise offering IV drip therapy, cryotherapy, infrared sauna, and recovery services in a multi-modality setting. Directly comparable to GSP's IV hydration, cryotherapy, and integrated wellness offering, with a similar cash-pay retail model and consumer positioning.

Emerging players

• StretchLab: Assisted-stretching and recovery franchise focused on flexibility and mobility services. Comparable to the recovery and mobility portion of GSP's offering (cryotherapy, infrared, compression), representing an emerging retail wellness segment that competes for the same active-lifestyle customer.
• LifeClinic: Chiropractic and physical rehabilitation clinic chain with integrated wellness services including nutrition, recovery, and rehab. Comparable to GSP's integrated chiropractic, rehab, and wellness positioning, though typically operates within Life Time Fitness centers.

Broad incumbents

• ATI Physical Therapy: National outpatient physical therapy provider with sports medicine and rehabilitation specialties. Comparable to GSP's physical therapy offering (delivered via Innovate PT partnership) and sports injury rehabilitation services, with broader insurance/clinical infrastructure.
• Massage Envy: Largest franchised provider of therapeutic massage and skincare services in the U.S. Comparable to GSP's massage therapy and broader wellness/beauty positioning, with a membership model that competes for recurring wellness consumer spend.
• Athletico Physical Therapy: Multi-state physical therapy and sports medicine practice with orthopedic rehabilitation and athlete-focused services. Overlaps with GSP's sports injury treatment, rehabilitation, and return-to-play services, serving a similar active-individual and athlete patient base.

Others

• Cryo Innovations: Manufacturer and operator of whole-body cryotherapy chambers, compression, infrared, and vibration therapy equipment. Comparable to the modality stack at GSO Cryo (partner inside GSP), serving as an equipment/enabler peer rather than direct clinical competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/greensborosportsperformance

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greensboro Sports Performance